Presented by the Georgia Craft Brewers Guild the "Dreamer's Workshop" is a two-part series aimed at educating breweries-in-planning (or dreaming) on navigating the process of opening a brewery.  Aimed at Georgia-based brewers, most of the information will be valuable to brewers in every state.

In Part 2 we'll hear from professional brewers about some of the challenges they faced in opening their brewery, and things they would do differently today.

PANELISTS

  • CJ Putnicki | New Realm Brewing Co.
  • Brian Borngesser | Gate City Brewing Co.
  • Brandon Hintz | Hop Alley Brewpub & Currahee Brewing
  • Michael Lundmark | Jekyll Brewing Co.
  • Nancy Palmer | Georgia Craft Brewers Guild

TOPICS INCLUDE

  • Common pitfalls for new brewers
  • Starting a brewery under Georgia's new brewery laws
  • Budget allocation
  • Raising capital
  • Estimating the timeline of opening your brewery
  • Governmental, licensing, and permitting challenges
  • Types of experience needed to run a successful brewery
  • Things a homebrewer won't know before opening a brewery
  • Deciding to use a brewery consultant
  • Estimating production schedules
  • Selecting the right location
  • What being a member of the brewers guild does for brewers
  • Own-premise sales vs. distribution
  • Using social media for your brewery marketing

Be sure to check out Part 1 of the series where we hear from experts in the legal, banking, accounting and tax fields on things brewers need to know before opening a brewery.