In this episode of Experimarketing, Colin and Matt speak with Naveen Nanja, Regional Sales Manager of Adpearance and Foureyes, about how dealers can "cut through the noise" in their advertising and identify quality sales prospects (QSP's). Dealers need to ask their agency partners: Who? What? Where? When? Why? And finally, How?

---

This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Support this podcast: https://anchor.fm/colin-carrasquillo/support