From NYC to AI to Frank Lloyd Wright to Disney to your own life, let's talk about designing for the empire. The month of April took my own empire through the roof in the best way - and in this episode I chat about how to design your life and/or your business for the total lifetime experience and legacy after you that you want. This is not only how you love your life and business, this is how you stand out in a sea of people imitating each other and copying each other's work, and instead create a custom and oh-so-aligned ecosystem of happy lifetime clients who buy everything you sell. I reveal my secret weapon of creating overarching aspirational indentities, and the importance of that being who you are, and the latest major move in my own empire: Bombshell Records. Let's go, empire builders!