0:00-1:07 Intro to HOLO, a digital podcast
1:08-3:35 What is design from the Tennis perspective?
3:35-6:50 Design means planning
6:55-8:20 The pillars of design
8:20-11:17 Aesthetics can define perceived value
11:17-11:45 Amazon case study design decisions aligned with values
11:45-14:00 Web design is a unique discipline
14:04-22:40 The framework for any design process is de-risking
22:40-26:54 The importance of an agile process
26:54-end What is design?
Summary
More on Symon here: Linkedin: https://www.linkedin.com/in/symonoliver/
Linkedin: https://www.linkedin.com/company/designtennis/?viewAsMember=true
Website: https://www.designtennis.com/
More on Marcello here: https://www.linkedin.com/in/marcellogortana/
https://www.instagram.com/marcello_gortana/?hl=en
Website: https://www.designtennis.com/
Who is Tennis? We are a fractional UX design agency working with funded startups, and mid/enterprise-sized companies with 100+ employees helping connect humans and technology through design.
Learn more: https://www.designtennis.com/