In this episode host Brittany Echols sits down with  Lucio Tolentino, GoodWay Group's  Lead Data Scientist to discuss how algorithms make marketing spend more efficient.  Lucio also shares a clever uses-case on how algorithms can be used to predict what news stories will go viral. 

You can connect with our guests via LinkedIn @
Brittany Echols https://www.linkedin.com/in/brittany-echols/
Lucio Tolentino  https://www.linkedin.com/in/luciotolentino/

Or visit www.datadistillr.com to learn more about Verbing with Brittany and ETLs