When is the world ready for your company? Are there enough businesses like yours out there already? That’s the kind of feeling that Kirsten Green had to deal with, and in today’s episode, she talks about how to overcome that kind of internal resistance. You’ll also hear from Paul and Lisa Jauregui of BK Beauty. Listen in to today’s episode to learn more about how Kirsten attracted brands and how the brands found her, how BK Beauty got started and what the BK stands for.

Topics Discussed in Today’s Episode:

• The catalyst for Kirsten to create Forerunner Ventures
• How Kirsten overcame internal resistance to the idea of another similar company
• Kirsten’s first funded investment
• How Kirsten was able to rise above the noise to attract brands
• How brands were able to rise above the noise and attract Kirsten’s attention
• The types of pitches Kirsten sees now
• Lisa and Paul’s story
• What BK in BK Beauty stands for
• What the cosmetics field is driven by
• The importance of brushes in the beauty field
• What motivated BK Beauty
• How Lisa handles her YouTube channel
• The big trends Kirsten is seeing on her side
• Number one advice for entrepreneurs

Resources:

Paul Jauregui

Lisa Jauregui

Kirsten Green