The Money Fit Show

Episode 2

Fooling Yourself into Scams… Literally through Motivated Cognition

Guest: Dale Dixon with the BBB

In this second of three episodes with BBB Chief Innovations Officer and special guest Dale Dixon, we explore the role of Motivated Cognition and Selective Perception in blinding so many people to the dangers of scammers.

Those who believe they can outsmart scammers or string them along too often and too soon find themselves victims of these highly trained, highly technical, and well-practiced professionals.

  1. The “What If” Peril of Motivated Cognition
  2. Education Levels Have Nothing to Do with Being Scammed
  3. The Ivy League Football Study that Explains Motivated Cognition
  4. Scammers Rely on Probabilities, but Not Coincidence
  5. Selective Perception and Ignoring Reality
  6. Build a Habit of Research BEFORE the Scammer Calls
  7. BBB’s Scam TrackerSM: https://www.bbb.org/scamtracker

Connect with the guest, Dale Dixon:

Dale Dixon on LinkedIn

Better Business Bureau Great West + Pacific

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