Dear B-Active Group,

I would like to take this time to thank you for all you do for me, your teammates and most of all of our members. This letter is going to be used as a way to keep you up to date on the past, present and future of the B-Active Group.

Now this is obviously the past! While at least I hope so anyway… But the point of this picture, besides trying to lighten your mood. Is that we have come a long way in a short time, often I don’t quite know how we got here but looking back, this picture funnily enough summed it up quite well. We had fun, we made sure the children had fun, we had a vision and no matter how far away it seemed we kept on going.

Our team has been involved in the fight to claim the title of biggest extra mural business not only in South Africa but in the world, however by luck or by destiny we had the opportunity to rebuild our path as something new, something better, the B-Active Group and this is not a title we want to claim. The B-Active Group is rather going to be known for making the biggest impact in improving peoples lives through sports and fitness, whether that be mentally, physically or financially.

This requires a team and a vision that is stronger than your will to pursue short term gratification. I write this first letter to challenge you to ask yourself, why are you here… what was your past, what are you going to do now and where are you going. You only Have one life. I encourage you to take your opportunity within our team to try new things, learn, push yourself to the limit and let’s see how far you can go.

Yours sincerely,

Craig Riddle