BlueCollar.CEO –Joshua Crouch is the Founder of Relentless Digital, a marketing company for the trades. Josh comes from an HVAC background, having worked nine years in the industry at three different contracting companies before starting his own company. 

Crystal Williams is the Founder and Creative Director of Lemon Seed Marketing, a whole brand marketing company that manages the strategic efforts of companies that want to see growth. She also comes from an HVAC background, as her family has owned an air conditioning company in East Texas for 47 years. 

Stephen Christopher has been in digital marketing since 2007. He is the founder of Wit Digital, where they make websites for home services companies, and has seven years of experience serving that niche.

In this episode, Ryan, Stephen, Crystal, and Joshua discuss how to get more leads, the best source of ROI, leadership, working with your vendors, the truth about running PPC ads, and more.