Recently I was honored to be a guest on Nfluential’s Coffee Conversations podcast.

Listen to both part 1 and part 2 for the full hour long conversation.

And then I remembered I’ve been on two other podcasts this past year.

And nearly every week I get on the phone with a reader or two. Sometimes it’s a tech firm, sometimes an investor in the space, mostly it’s with people at agencies.

There are some topics we keep on talking about. Time and time again. Publicly and privately.

In addition to my past conversations…

Today I offer you a monologue of sorts, where I talk through what I’ve been talking about recently.

Metrics and movements in the industry that I see taking shape.

Maybe you have some thoughts on these topics too. I’d like to to hear them.

If you have any rebuttal or context you’d like to add, feel free to reply directly to this email or post on linkedin and tag me: https://www.linkedin.com/in/andrewkamphey/

Let’s jump on a call.

SHOW NOTES

This is gonna be Meta. It’s a composite of many conversations.

I have Bias. We all have bias. Here’s my distinct biases.

And my editorial ethos for Influence Weekly. Each article should be:

Net-Positive for the industry.

Data-Informed… Quantitative, Qualitative or Empirical data.

Insightful… Actionable and Useful to someone.

Influencers. Yes we talk about Influencers. But not the way you think.

Fakes, Frauds, Brand Safety. All the bad things that can happen to us.

Technology: The unseen gigantic opportunity for all of us.

Legal Compliance. Big noise this past year, rightfully so.

Future of Influencer Marketing: Every Part of Marketing.

One antidote to the bad things is better Campaigns.

Hope you had a good time.

Later this week deep dives into the latest industry reports will come out.

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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit influenceweekly.substack.com