In this episode, we are joined by Alison Laws a retail marketing expert from Leyburn, Richmondshire. We compare the difference between Property and Retail Marketing.
How important is a shop window? Should you think more carefully about what you include? The importance of targeting?
We also discuss how smaller retail businesses have survived and adapted in the last 18 months.
The Proper Marketing Podcast is brought to you in association with CAST, an agency that has been there, got the t-shirt and done it all.
A talented team of creatives, marketers, strategists, developers and consultants underpinned by over 25-years' experience in the marketing world.
Let us help you create moments your audience deserve.