Standard economic wisdom tells you people are self-interested, rational actors. But behavioural science says otherwise. How can we better understand the irrationalities that guide our daily existence, and how can we use that to achieve better policy outcomes in India? Pooja Haldea, Advisor at Ashoka University’s Center for Social and Behavioural Change (CSBC), explains the state of the field to Anirudh Kanisetti and Rohan Seth on the sidelines of the Observer Researcher Foundations’s CyFy conference.

Know more about CSBC here:
Centre for Social and Behaviour Change

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