The Seller Process Podcast: Recent Episodes
Gianmarco Meli
The Seller Process Podcast is the first podcast designed for e-commerce sellers like you, ambitious entrepreneurs that aim to scale their business by improving their processes, creating more efficient systems, and building their team.Each episode will aim to present a specific step-by-step process or system that you’ll be able to implement right away in your online business, regardless of whether you are a newbie or a seasoned seller.
If you're looking to elevate your e-commerce game and boost the conversion rate of your online store, you're in the right place.
Join us in this episode of The Seller Process Podcast with Luke Tull, an experienced Shopify web developer and designer. Luke shares ten actionable tips for enhancing mobile site performance, including placing call-to-action buttons above the fold, ensuring pricing transparency, making product options easily visible, and creating a sense of urgency with clear shipping information.
Here's a breakdown of what to expect in this episode:
- Importance of Mobile Optimization
- Call to Actions Above the Fold
- Pricing Transparency
- Optimizing Product Options Display
- Creating Urgency with Shipping Information
- Clear Product Information
- Optimizing Mobile Navigation
- Reducing Friction in User Experience
- Effective Product Page Elements
- Importance of Reviews and Ratings
- Predictive Search and Customization
- Tools and Apps for Mobile Optimization
- Conversion Rate Optimization Audits
Download the “Top 10 Tips for Dominating Mobile Experience in 2024” by Luke Tull
About Luke Tull:
Luke Tull is a seasoned Shopify web developer and designer who runs a Shopify web agency and has a corporate IT background.
Connect with Luke Tull…
Website: https://www.dekstech.com
LinkedIn: https://www.linkedin.com/in/luke-tull/
Facebook: https://www.facebook.com/dekstechagency
Instagram: https://www.instagram.com/dekstech/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
In today's e-commerce landscape, setting yourself apart and creating a memorable brand experience is more crucial than ever. One innovative strategy that's making waves, yet remains underutilized, is the creation of high-converting quizzes.
Join us in this episode of The Seller Process Podcast with Joe Reichsfeld, an e-commerce veteran with 40 years of experience, shares the importance of building a brand presence beyond Amazon and utilizing quizzes to reduce reliance on paid advertising, further underscoring the strategic value of quizzes in scaling e-commerce businesses.
Here's a breakdown of what to expect in this episode:
- The Power of Quizzes in E-commerce
- How to Create Effective Quizzes for Your Brand
- Exploring Advanced Marketing Strategies Beyond Quizzes
- Leveraging Forums for Niche Marketing
- Joe's Journey and Insights on E-commerce Success
Take advantage of the complementary episode resource: Download the "Quiz Funnel Ideas and Examples" by Joe Reichsfeld
About Joe Reichsfeld:
Joe Reichsfeld owned, managed and has been consulting for close to 40 years & in e-commerce since 1999 and has helped thousands of businesses selling on over 40 platforms around the world. He owns Ecommerce-optimizer.com and just launched Product-listings.ai which are his personal in-house tools that he is making available to sellers and marketers. He helps sellers become marketers that sell products enabling diversification, expansion and growth while building out sustainable brands.
Connect with Joe Reichsfeld…
Website: https://ecommerce-optimizer.com/
LinkedIn: https://www.linkedin.com/in/joereichsfeld/
Instagram: https://www.instagram.com/ecommerce.optimizer/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/voltageholdings/
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
Billo - Top Quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20
Expanding your brand internationally on Amazon can be a daunting task, especially if you're not familiar with the language and the intricacies of optimizing your listings to attract local customers.
Join us in this episode of The Seller Process Podcast with Jana Krekic, CEO of YLT Translations and an e-commerce expert specializing in Amazon sales and international market expansion, shares her insights on performing keyword research and optimizing listings for foreign markets.
Here's a breakdown of what to expect in this episode:
- Keyword Research Challenges Across Languages
- Secrets of SOPs for Global Market Success
- Cultural Nuances and Product Fit in Global Markets
- Step-by-Step Guide to Optimizing Listings for International Success
- Leveraging Minority Languages and Translating Visual Content
- Common Mistakes to Avoid in International E-Commerce
- How YLT Translations Can Elevate Your Global E-Commerce Strategy
Download the “Keyword Research SOPs” by Jana Krekic
About Jana Krekic:
Jana Krekic is a well-known eCommerce expert and entrepreneur, specializing in Amazon sales and international market expansion. She is the founder and CEO of YLT Translations, a company that provides professional translation services specifically for Amazon sellers looking to expand their businesses globally.
Connect with Jana Krekic…
Website: https://ylt-translations.com/
LinkedIn: https://www.linkedin.com/in/jana-krekic-04739227/
Facebook: https://www.facebook.com/jana.krekic/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/voltageholdings/
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
In the fast-paced world of social media, mastering the art of Instagram growth is essential for entrepreneurs looking to boost their online presence. If you're one of those seeking to increase your followers, create a loyal audience, and take your Instagram game to the next level, then you're in for a treat.
Join us in this episode of The Seller Process Podcast with Zach Benson, the founder of Assistagram, sharing valuable insights on Instagram growth strategies for entrepreneurs. Zach discusses the importance of having a presence on Instagram despite the rise of TikTok, adopting a system for growth that includes acquiring niche-specific repost pages, collaborating with influencers, and utilizing engagement groups
Here's a breakdown of what to expect in this episode:
- Introducing Zach Benson: The Instagram Growth Guru
- Is Instagram Still Relevant in the TikTok Era?
- Unlocking Instagram's Potential: Strategies for E-commerce Success
- Mastering Instagram SEO: Tips and Tricks for Visibility
- Exploring Growth Hacks and Engagement Groups on Instagram
- The Verdict on Automation and Tools for Instagram
Download "Assistagram Growth Hacking Guide" by Zach Benson to boost your brand with expert growth hacks.
About Zach Benson:
Zach is the Founder of Assistagram, a company that empowers influencers and Fortune 500 companies to connect with real followers in their target audience. Dubbed the influencers secret weapon by Entrepreneur Magazine, Zach has helped influencers such as Robert Kiyosaki, Russell Brunson, and more cut through the noise to accrue millions of new followers on Instagram. Throughout his career, Zach has shared stages with powerhouse speakers such as Tony Robbins, Sylvester Stallone, Grant Cardone, Daymond John, and Gary Vee, sharing his expertise on Instagram growth.
Connect with Zach Benson…
Website: https://www.assistagram.com/
LinkedIn: https://www.linkedin.com/in/zach-benson-368483119/
Instagram: https://www.instagram.com/zachvacay/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/voltageholdings/
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get “Keyword Dominator”
Billo – Top Quality UGC videos – Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20
In the world of e-commerce, many entrepreneurs dream of becoming 'Eight Figure Sellers'. The journey to this milestone can appear daunting, especially considering the complexities and uncertainties of the business. But what if there were seemingly unconventional methods that could make scaling your business to eight figures on Amazon simpler and more effective?
Join us in this episode of The Seller Process Podcast with Michal Specian, who scaled and sold an Amazon private label brand reaching over 10 million in sales. Michal shares his journey, challenges, and tips for success, particularly focusing on systemization, effective delegation, and maintaining a highly productive and efficient business operation.
Here's a breakdown of what to expect in this episode:
- Role of Team Structure in Business Growth
- Importance of Product Selection and Marketplaces
- Journey from Seven Figures to Eight Figures
- Key Factors for Scaling a Business
- Risks and Rewards of Selling Exclusively on Amazon
- Lessons Learned and Advice for Future Entrepreneurs
- Pitfalls of Hiring a General VA
- The Importance of Clear Task Delegation
- Value of Delegation and High-Level Tasks
- Impact of Personal Transformation on Business
- Power of Structured Weeks and Deep Work
- Sustainable Work-Life Balance
- Essential Soft Skills for Business Growth
- Journey to Scaleport and Future Plans
Get Your FREE Business Checkup by Michal Specian and Discover How to Bridge the Gaps for Success!
About:
Michal Specian spent 4 years managing and growing an Amazon FBA Business from 6 to 8 figures. Working with Myles Dunphy (Nomad Millionaire YouTube Channel) enabled him to learn how to transform the business into a machine. As a General Manager, he spent nearly 1,000 hours developing systems and building an efficient team. His Brand scaled rapidly and was successfully acquired by an aggregator in 2021. Shortly after his exit, Michal launched his new company - Scaleport.
Scaleport developed a comprehensive program to guide Sellers step by step, help them tame the chaos of their businesses and firmly plant them in the Owner's seat by sharing the frameworks, systems, and tools that helped scale Amazon FBA Business to 8 figures.
Connect with Michal Specian…
Websites: https://www.michalspecian.com/
Facebook: https://www.facebook.com/michalspecian.fba
Youtube: https://www.youtube.com/channel/UCWOiZnjR2LcTOSHSlAXYzwA
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
Are you an entrepreneur looking to elevate your brand and outshine the competition? Are you eager to explore new opportunities in the market and make a mark with your products? If so, then the world of bundling might just be the game-changer you've been seeking.
Join us in this episode of The Seller Process Podcast with Barbara Dragza, who specializes in selling bundles on Amazon since 1996. Barbara shared her unique, customer centric perspective on bundling with the goal of finding a passionate niche market or a problem that needs solving.
Here's a breakdown of what to expect in this episode:
- Understanding the Concept of Bundles
- Identifying New Bundle Ideas: A Customer-Centric Approach
- Brainstorming and Niche Identification
- Finding Passionate Niches: Tips and Techniques
- The Importance of Market Research
- The Three Key Questions for Bundle Creation
- Avoiding Common Mistakes in Bundling
- The Process of Validating Bundle Ideas
- he Power of Predictive Search in Bundle Creation
- The Story of a Successful Bundle: Pet Chicken Market
- Creating a Brand and Building a Moat Around Your Business
Download "How to Sell Bundles on Amazon" by Barbara Dragza
About Barbara Dragza:
Barbara has been in eCommerce since 1996, and started selling on Amazon in 2016, when she immediately jumped into bundling.
Connect with Barbara Dragza…
Websites:
https://barbaradrazga.com/
https://dealdivawholesale.com/
Newsletter: https://bundlemasterclass.lpages.co/wholesale-newsletter/
Youtube: https://www.youtube.com/user/barbaradrazga
LinkedIn: https://www.linkedin.com/in/barbaradrazga/
Instagram: https://www.instagram.com/barbaradrazga/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Billo - Top Quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20
Ask any seasoned Amazon seller about the nuances of profit maximization in this platform, and you'll most likely hear PPC (Pay Per Click Advertising) mentioned.
Join us in this episode of The Seller Process Podcast with Leslie Chong, a highly accomplished e-commerce and SaaS entrepreneur, and co-founder at Scale Insights, who provided essential insights on maximizing your Amazon advertising ROI.
Here's a breakdown of what to expect in this episode:
- Understanding Amazon PPC and Organic Rank
- The Importance of Keyword Rankability
- Understanding the Look Back Period
- Strategies for Different Timeframes
- Short, Mid, and Long-Term Performance Look Back Period
- Boosting Keywords and Catering for Drops
- Cutting Unoptimizable Traffic
- Understanding Conversion Rates and Benchmarks
- Periodic Strategy Adjustments
- Ideal Keyword Performance and Strategy
- Scaling Up with Single Keyword Campaigns
- The Importance of Placement Modifiers
- Leveraging Automation with Scale Insights
- Defending Your ASIN with Product Page ASIN
Download "The System of Maximizing Amazon PPC Advertising ROI" by Leslie Chong
About Leslie Chong:
Leslie graduated with a Bachelor's in Engineering (Hons), starting his career in corporate finance and then into entrepreneurship. He found his foothold in online performance marketing and has been invited to esteemed conferences in the USA and Europe to share his experiences. He has successfully built a 7-figure eCommerce brand with his partner in the toys & kids product niche and was acquired by a US-based private equity firm. He has also co-founded an eCommerce education academy which has coached nearly 3000 students to start their private label brands.
Connect with Leslie Chong…
Website: https://scaleinsights.com/
LinkedIn: https://www.linkedin.com/in/lesliechongkz/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Experience a new dimension of insights with Scale Insights! Elevate your understanding and uncover valuable perspectives. Try Scale Insights today by visiting HERE!
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator". Click here.
Billo - Top Quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - Click Here
Expanding your brand to brick-and-mortar stores can be a game-changer for your business. However, the key to success lies in presenting your products in an enticing way to retail buyers
Join us in this episode of The Seller Process Podcast with Aaron Harbidge, the owner of PrimStera Marketing and Retail Explosion, who discusses the importance of physical retail stores for online sellers and provides tips on how to attract retail buyers, primarily through an effective product catalog
Here's a breakdown of what to expect in this episode:
- The Importance of Expanding to Brick and Mortar Stores
- The Significance of Catalogs in Retail Business
- Why Online Sellers Should Consider Selling in Physical Stores
- The Role of Catalog in the Retail Process
- Must-Have Elements in a Catalog
- Tips to Make Your Catalog Stand Out
- How Aaron Can Help You Launch Your Products to Retail Stores
- Closing Thoughts and Episode Wrap-up
Take advantage of the complementary episode resource:
Download the “Retail Explosion Checklist” guide by Aaron Harbidge
About Aaron Harbidge:
Aaron is the owner of PrimStera Marketing where he helps small brands find success on Amazon, and also the owner of Retail Explosion, where he partners with Talor Ofer to introduce brands from around the world to the USA retail space. Aaron loves to break down concepts into step-by-step processes and help other people learn to be successful in their business ventures.
Connect with Aaron Harbidge…Website: https://retailexplosion.com/
LinkedIn: https://www.linkedin.com/in/aaronharbidge/
Email: aaron@retailexplosion.com
Connect with Gianmarco!Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
Are you an entrepreneur looking to take your email marketing game to the next level? If you've ever wondered how to harness the power of emails to grow your sales on autopilot, then you're in luck. Get ready to learn valuable tips and tricks for building the most important automation flows and boosting your email marketing ROI.
Join us in this episode of The Seller Process Podcast with Andrew Maffetone, the Founder & CEO of BlueTuskr, who provides actionable insights on essential automation flows, the efficacy of email lists as valuable business assets, and the importance of personalized customer engagement in initial and post-purchase stages.
Here's a breakdown of what to expect in this episode:
- Automation Flows
- Understanding Email Marketing for Amazon Sellers
- The Importance of Email Lists
- Setting Up a Welcome Series
- Post Purchase and Thank You Emails
- Engaging with VIP Customers
- Winning Back Lost Customers
- Integrating SMS with Email Marketing
Take advantage of the complementary episode resource:
Download the “Maximize Automated Email Flows” guide by Andrew Maffetone.
About Andrew Maffetone:
Andrew Maffetone has over 15 years of experience in the e-commerce marketing industry. He has worked in-house with multiple 8-figure brands and exited an agency focused on scaling Amazon brands. He is now the Founder & CEO of BlueTuskr, a full-service marketing company for e-commerce sellers that develops omnichannel strategies for brands on multiple sales channels. He is also the host of The E-Comm Show podcast and co-author of the Click & Conversion newsletter.
Connect with Andrew Maffetone…
Website: https://www.bluetuskr.com/
Email: andrew@bluetuskr.com
LinkedIn: https://www.linkedin.com/in/shawn-hart-ppp
Facebook: https://www.facebook.com/meetshawnhart/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/AndrewMaff/
LinkedIn: https://www.linkedin.com/in/andrewmaff/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
Amazon has been a life-changer for many entrepreneurs worldwide. For some, achieving the coveted 8-figure sales status is as elusive as striking gold. However, for some entrepreneurs, it results from hard work, dedication, passion, and many smart decisions.
Join us in this episode of The Seller Process Podcast with Neil Twa, the founder and CEO of Voltage Digital Marketing, who discusses his strategies for building a successful Amazon FBA business that can generate a passive six-figure income within 12 months.
Download the “Voltage 8 Figure Mind Map” by Neil Twa
Here's a breakdown of what to expect in this episode:
- Neil's Unique Approach to Amazon FBA
- The Role of Amazon in Your Business
- The Balance of Product and Direct Marketing
- Understanding the Mechanisms and Systems of Amazon
- The Process of Creating Automation
- The Importance of Product Selection
- Understanding the Amazon Algorithm
- The Importance of Cutting Off Non-Profitable Products
- Understanding Amazon's Intelligence Engine
- Strategy of Targeting Mid-Range Products
- Power of Amazon's Data and Intelligence
- Strategy of Targeting Premium Brands
- Strategy of Horizontal Expansion
- Importance of Customer Acquisition and Lifetime Value
- Role of Automation in Amazon Business
- The Importance of Inventory Management and PPC
- Understanding Amazon's Future Direction
- The Importance of Customer Acquisition Cost
About Neil Twa:
Neil Twa is the founder and CEO of Voltage Digital Marketing. He has been launching, operating, and growing private label e-commerce businesses for the last 10+9 years. As of today, he and his clients have sold over $100 million+ in physical products primarily through the Amazon FBA sales channel. Just one of his brands has sold over 474,738 units since 2012. Neil shares his blueprint for how to build an online business that can generate a passive six-figure income in just 12 months while setting up the business for potentially millions in sales within 18 months.
Connect with Neil Twa…
Website: https://www.voltagedm.com/
LinkedIn: https://www.linkedin.com/in/neiltwa/
Instagram: https://www.instagram.com/neiltwa/
Facebook: https://www.facebook.com/voltageholdings/
Twitter: https://www.witter.com/voltagefba
Youtube: https://www.youtube.com/channel/UC0CgYlYXz4IdYwtwaymoVUg
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research,
Amazon has been a life-changer for many entrepreneurs worldwide. For some, achieving the coveted 8-figure sales status is as elusive as striking gold. However, for some entrepreneurs, it's the result of hard work, dedication, passion, and many smart decisions.
Join us in this episode of The Seller Process Podcast with Shawn Hart, the co-founder of Post Purchase Pro, who shares insights into their business model, the importance of creating relationships with customers, and the crucial ability to create unique product offers that resonate with specific audience segments.
Here's a breakdown of what to expect in this episode:
● The Art of Building a Successful Team
● The Strategy Behind Launching Multiple Brands
● The Importance of Diversifying Your Product
● The Role of Manufacturing and Sourcing in Scaling Your Business
● The Journey to Selling Multiple Brands
● The Importance of Knowing Your Numbers
● The Power of Persistence and Creating Offers
● The Role of Post-Purchase Marketing in Business Growth
● The Future for Sean Hart: Post Purchase Pro and Beyond
● The Importance of Diversifying Product Listings
● The Strategy of Testing Multiple Products
● The Pitfalls of Over-Investing in a Single Product
● The Benefits of Wide Versus Deep Product Testing
● The Importance of Quick Testing and Failing Fast
● The Power of Focusing on Winning Products
● The Role of Listing Optimization in Product Testing
● The Importance of Knowing Your Numbers and Profitability
● The Value of Creating Unique Offers for Different Audiences
● The Future Plans and Current Projects
● The Impact of Building Relationships with Amazon Customers
Download the “UD Purchase 1st Edition” by Shawn Hart
About Shawn Hart:
Shawn Hart have created 53 of their brands on Amazon, launched more than 1,000 private label products, and grew to over $1M per month within 18 months of creating their first brand on Amazon. After exiting many of their brands, they now help Amazon sellers around the world generate a lot more revenue by re-engaging their Amazon customers with real email and text marketing through their company Post Purchase PRO.
Connect with Shawn Hart…
Website: https://www.postpurchasepro.com/
LinkedIn: https://www.linkedin.com/in/shawn-hart-ppp
Instagram: https://www.instagram.com/meetshawnhart/?hl=en
Facebook: https://www.facebook.com/meetshawnhart/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 -
In the ever-evolving world of e-commerce, simply selling products online is no longer enough. Building a legit brand that resonates with your target audience has become the key to long-term success. But how do you make this transition from selling stuff to establishing a brand?
Join us in this episode of The Seller Process Podcast with Ben Leonard, a successful entrepreneur who built a seven-figure business in three years, about transitioning from simply selling goods online to establishing a trustworthy brand.
Here's a breakdown of what to expect in this episode:
· Understanding the Concept of Pivoting to Building a Brand
· The Mindset Shift from Selling Products to Building a Brand
· The Strategy of Building a Brand Identity
· The Process of Building a Product Line for a Real Brand
· Understanding the Concept of a Brand
· Validating a New Product and Aligning it with Brand Values
· Understanding Unit Economics in Product Selection
· The Creation of a Legit Brand
· The Importance of Understanding Your Customer
Download "Quit Stalling Resources" by Ben Leonard -
About Ben Leonard:
Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after 3 years; the business holy grail.
Ben is the author of the best-selling and acclaimed book Quit Stalling And Build Your Brand - You Don't Need an MBA to Crush it in Ecommerce and brains behind the ecom course Product Empire.
Ben has been featured in various press including Forbes. Ben is a sought-after ecommerce consultant, and international speaker. Meanwhile Ben's brands are used by international athletes, A-list Hollywood film stars and featured in multiple national press publications.
Now Ben is doing it all over again with new brands, and helping others to do the same with his ecommerce consultancy (www.benleonard.pro) and ecommerce brokerage (www.ecombrokers.co.uk). Ben is the antidote to gurus.
Connect with Maria Cecilia…
Website: https://www.benleonard.pro/
LinkedIn: https://www.linkedin.com/in/benjleonard/
Facebook: https://www.facebook.com/benleonardpro/
Youtube: https://www.youtube.com/channel/UCtBNXlAbHNoIEmUtnohVNzg
Twitter: https://twitter.com/benleonardpro
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Billo - Top Quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP2
Are you an Amazon seller looking to expand your business beyond the usual markets? Have you considered tapping into the Latin American markets but need help figuring out where to start? We will explore the immense opportunities available for e-commerce sellers in Latin America and discuss why you should consider selling in this rapidly growing region.
Join us in this episode of The Seller Process Podcast with Maria Cecilia Meghirditchian, Head of Marketing at Nocnoc, who shares insights on how Amazon business owners can tap into the Latin American markets.
Here's a breakdown of what to expect in this episode:
- Understanding the Latin American E-commerce Landscape
- Why Amazon Sellers Should Consider Latin American Markets
- Challenges of Cross-Border Selling
- Understanding the Main Marketplaces in South America
- Successful Product Categories in Latin American Markets
- The Future of Cross-Border Selling
- Challenges of Selling Cross-Border in Latin America
- Understanding if a Product is a Good Fit for Latin American Marketplaces
- Common Mistakes When Entering Latin American Marketplaces
- How Knock Can Help You Expand into South American Markets
Take advantage of the complementary episode resource:
Download the “Unlocking New Markets” guide by NocNoc -
About Maria Cecilia Meghirditchian:
María is the Head of Marketing at Nocnoc. She creates content about Latin American marketplaces, market trends, and insights on cross-border e-commerce opportunities.
Connect with Maria Cecilia…
LinkedIn: https://www.linkedin.com/in/mariaceciliameghirditchian/?locale=en_US
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
Curious about the experience of someone who has not only navigated but excelled in the e-commerce realm? Wondering what it takes to operate in the eight-figure range? Get ready to embark on a journey of entrepreneurial wisdom and e-commerce mastery.
Join us in this episode of The Seller Process Podcast with Matteo Lombardi, an accomplished e-commerce veteran, who delves into the nuances of gradually progressing from employing a digital arbitrage model in 2004 to scaling an e-commerce business over eight figures. He touches upon topics such as remote team building, optimizing work-life balance, making impactful financial decisions, and planning for future business expansion.
Here's a breakdown of what to expect in this episode:
- Matteo Lombardi’s journey of becoming a successful e-commerce veteran.
- the benefits and experiences of living as a digital nomad.
- The importance of maintaining a healthy work-life balance.
- Assembling a remote team, and the significance of an annual company retreat.
- The importance of aligning work with the teams' interests and skills.
- The importance of maintaining a positive attitude towards work
Download the “Episode Transcript” by Matteo Lombardi
Matteo Lombardi:
Matteo sold his first products online in 2004. Back then selling online was something weird, but even then he was doing Online Arbitrage: finding opportunities for products that were available for great prices in one place and could be sold somewhere else.
In 2006 Matteo was a digital nomad, traveling around the world and working from internet cafés in Europe and Asia. However he didn't know how to turn this into a real business, so he went to work for a multinational company for many years.
In 2010 he quit his job after reading “The 4-Hour Workweek” and founded an e-commerce business, primarily as a lifestyle business.
He scaled it quickly to 1M in revenue but then got stuck for many years with scaling it further.
Later, in 2020 when the company started hiring top talents, it quickly grew 200% a year every year. And it has been 3X in 3 years in a row now, reaching 8 figures.
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - Learn More Here
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - Learn More Here
Do you have a burning desire to uncover the enigmatic path that leads to a multibillion-dollar e-commerce empire? Get ready to crack the code because today we're delving deep into the labyrinth of success and transformative journey
Join us in this episode of The Seller Process Podcast with Kevin King, an accomplished Amazon seller. Kevin reveals his strategies in managing and scaling his Amazon business, the art of product selection and differentiation, and the importance of having an undeniable X-factor to set your product apart.
Here's a breakdown of what to expect in this episode:
· Success in Business and Personal Life
· Leveraging Partnerships for Business Success
· Product Profitability and Capital Allocation
· Identifying Niche Markets for Product Success
· Selling Unique Products for High Prices
· Scaling Amazon Sales
· Challenges With Amazon Listing Algorithm
· Lessons on Effective Marketing
Download the “Episode Transcript” by Kevin King
About Kevin King:
Kevin King, a lifelong entrepreneur, brings over 30 years of experience to the table. An avid world traveler who's explored all 7 continents and 90 countries, he's been recognized as one of the Top 40 Direct Marketers under 40 by Target Marketing magazine and featured in major publications like the New York Times, USA Today, and The Wall Street Journal.
With a deep dive into e-commerce since 1995, he's not just an armchair expert but someone in the trenches daily, managing product-based websites, eBay, and Amazon sales since 1999. Kevin launched five private label brands on Amazon in 2015, grossing over $1.8 million from 9 products.
He encourages innovative thinking and leadership in business rather than blind adherence to conventional norms.
Connect with Kevin King…
Website: https://www.billiondollarsellersummit.com/
LinkedIn: https://www.linkedin.com/in/kevin-king-amazon
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
If you're feeling frustrated and overwhelmed because your e-commerce business isn't growing as quickly as you had hoped, despite your efforts to scale, then you are not alone! You may be engaging in costly marketing campaigns that fail to generate significant returns or struggling to effectively manage your inventory and supply chain, resulting in lost sales opportunities. Instead of experiencing increased profitability, you may find yourself facing stagnant sales and dwindling customer interest.
Join us in this episode of The Seller Process Podcast with Franco Leoni, an eight-figure Amazon entrepreneur who defies the norm. Franco will share how his strategic decision-making and adaptability have propelled his business to new heights.
Here's a breakdown of what to expect in this episode:
· Building a Team
· Product Line and Pricing
· Sourcing from China and Europe
· Raising Capital and Reinvesting Profits
· Role in the Company and Managing Numbers
· Journey from Zero to Ten Million
· Factors for Scaling from One to Ten Million
· Cultivating Positivity and Faith
· Overcoming Difficulties and Changing Habits
· Seeking Knowledge and Networking
· Logical Thinking and Soft Skills
Download the "Episode Transcript"
About Franco Leoni:
Franco Leoni is a highly accomplished eight-figure Amazon entrepreneur with over 20 years of experience in manufacturing. His expertise spans across various industries, including medical devices, energy, and construction equipment. In addition to his business achievements, Franco holds a strong educational background, boasting not one, but two MBAs. When he's not focused on growing his ventures, Franco enjoys spending time on his boat, savoring the tranquility of the Mediterranean. With his strategic approach to business and dedication to work-life balance, Franco has achieved remarkable success while maintaining a fulfilling personal life.
Connect with Franco Leoni…
LinkedIn: https://it.linkedin.com/in/francoleoni
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - Learn More Here
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - Learn More Here
Many entrepreneurs and small business owners spend hours brainstorming and researching, only to be met with disappointment and legal roadblocks. Instead of securing a trademark for their brand, they find themselves stuck in a cycle of rejection and wasted effort.
Join us in this episode of The Seller Process Podcast with Anita Mar,a seasoned Canadian trademark agent who brings 24 years of hands-on experience to the table. Anita will unveil the truth behind these myths and help entrepreneurs and small business owners successfully choose and secure a trademark for their brand.
Here's a breakdown of what to expect in this episode:
· Steps to File a Trademark
· Common Mistakes in Choosing a Trademark
· Consequences of Not Registering a Trademark
· Filing Before or After Product Launch
· Filing a Trademark Based on Future Sales
· Filing for Realistic Product Categories
· Simplifying Trademark Registration
· Adding or Updating Trademark Categories
· International Trademark Strategy
https://www.thesellerprocess.com/2023/10/04/find-a-great-brand-name-and-avoid-trademark-pitfalls/
About Anita Mar:
Anita Mar is a Canadian trademark agent. More than 24 years of experience. Her firm Trademark Angel helps to register trademarks in many countries, including Canada, USA, European Union, UK, Mexico, Brazil, China, Japan, India, Australia, UAE and many others. Her agency offer free trademark search and initial consultation.
Connect with Anitra Mar…
Website: https://trademarkangel.com/
LinkedIn: https://ca.linkedin.com/in/anitamar
Facebook: https://m.facebook.com/anituchka/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.mel
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
Do you want to revolutionize your product development and manufacturing process, resulting in a streamlined and organized innovation journey? Discover how to effectively use project management tools and implement product innovation strategies that will transform your business and propel you toward unprecedented success.
Join us in this episode of The Seller Process Podcast with Afolabi Oyerokun as he revolutionizes the product innovation process by designing a project management tool to streamline collaboration while navigating the central conflict of balancing his desire for creativity with the need for effective management.
Here's a breakdown of what to expect in this episode:
• Streamlining Product Innovation
• The Importance of Project Management
• The Steps of the Product Innovation Process
• Creating a Strategy for Product Development
• Choosing the Right Project Management Tool
• Importance of Project Management Tools
• The Design Phase and Market Considerations
• Sourcing and IP Protection
• The Prototyping Phase and Its Significance
• Importance of Final Samples
Take advantage of the complementary episode resource: Download the “In-House Project Management Template Walkthrough Video” by Afolabi Oyerokun
About Afolabi Oyerokun:
Afolabi Oyerokun is a Co-Founder of HONU Worldwide, an innovative product development, Supply Chain Management, and 3PL Provider to Amazon Brands.
Afolabi has always been passionate about helping brands save money and increase profitability through product innovations and price negotiation tactics. He has helped several 7 and 8-figure brands scale rapidly by buying smart from Asia and the US.
He is behind the successful launches of several multimillion-dollar products on Amazon and other national retail channels. An Entrepreneur at heart; Afolabi owns and has sold a few 7-Figure Private Label Brands. He loves helping people design, develop, and manufacture innovative products.
Connect with Afolabi Oyerokun
Website: https://honuworldwide.com/
LinkedIn: https://www.linkedin.com/in/afolabi-trillion-oyerokun-32748667
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
In a world of countless Amazon listings, one man stumbled upon a hidden secret that would forever change his perspective. Kamaljit Singh's journey into the realm of Amazon selling took an unexpected turn when he uncovered the mesmerizing power of the main image. His discovery, an enticing twist in his pursuit, revealed how a captivating image could revolutionize click-through rates and ultimately boost sales. But what tactics did Kamaljit employ to create these beguiling images that defied the norm? The answer lies in his relentless experimentation, leaving us on the edge of our seats, eager to unravel the secrets of his remarkable strategies.
In this episode of The Seller Process Podcast, Gianmarco talks with Kamaljit Singh as he shares advanced strategies for optimizing main images that go beyond the basics. Discover how to use the label-it strategy, the two-second rule, and more to attract customers and improve your click-through rates.
Here's a breakdown of what to expect in this episode:
- Nail down strategies to augment the appeal of your Amazon main product images for increased click-through rates.
- Get a grip on crucial metrics that reveal the true performance of your product.
- Learn to strategically add labels to your main image, magnifying your product's triumph card.
- Iterate the importance of the two-second rule to fetch instant attraction and understanding.
- Figure out how to employ models and acing different angles to intensify understanding and show off your product's assets.
Download the “Amazon Main Image Strategies Ebook” by AMZ One Step.
About Kamaljit Singh:
Kamaljit Singh is the CEO and Founder of AMZ One Step. Kamaljit is an official member of the Forbes Council. He started selling on Amazon in 2015 with retail arbitrage and eventually built a private-label brand that he sold in 2018. Kamaljit organizes meetups in different cities of Canada. At AMZ One Step, Kamaljit and his team have created over 80,000 infographics for Amazon sellers. He is passionate about conversion optimization and branding on Amazon.
Connect with Kamaljit Singh
Website: https://www.amzonestep.com/
LinkedIn: https://ca.linkedin.com/in/kamaljit-singh-52175855
Facebook: https://www.facebook.com/AMZonestep/
Instagram: https://www.instagram.com/amzonestep/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
If you're feeling overwhelmed and stretched thin, constantly juggling between multiple brands and tasks, then you are not alone! You may be spending countless hours trying to manage everything yourself but finding that your efforts are not yielding the desired results. Instead of building a strong team to handle the workload, you may be stuck in a cycle of exhaustion and frustration, hindering your business expansion plans.
In this episode of The Seller Process Podcast, Gianmarco talks with Michael Michelini about his unwavering belief in collaboration transformed his business and opened doors he never thought possible.
Here's a breakdown of what to expect in this episode:
- The pivotal role of mindset in team management and the hiring process, preparing you for the inevitable hurdles and setbacks.
- Valuable tips on hiring your first team member, with a special focus on starting with a General Virtual Assistant (GVA).
- The power of a unified team and the priority of team players over individual experts for the longevity of your business.
- Useful tools such as Vervoe for automated skill tests and Kanban boards, smoothening your hiring and onboarding process.
Download the “Organizational Chart” by Michael Michelini and elevate your brand management strategies.
About Michael Michelini:
Michael is an American social media, e-commerce, and SEO Specialist that has lived in China since late 2007. He is a passionate business connector that helps companies do business in China as well as Chinese companies work in overseas markets. He built the cross-border e-commerce community GlobalFromAsia.com. GFA is a platform to help cross-border business owners learn, network, make business partnerships, and grow global businesses.
Connect with Michael Michelini
Website: https://www.michaelmichelini.com/
LinkedIn: https://hk.linkedin.com/in/mikemichelini
Twitter: https://twitter.com/michelini
Facebook: https://www.facebook.com/michelini/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
Discover the unexpected twist in this journey from Amazon to Shopify as a determined entrepreneur uncovers the secrets to mastering e-commerce. Brace yourself for a surprising turn of events that will leave you on the edge of your seat, eager to unveil the next steps in this exhilarating transition.
In this episode of The Seller Process Podcast, Gianmarco talks with Eric Dunion as he guides Amazon sellers through a step-by-step checklist to expand their business to Shopify, unlocking the potential for brand growth, customer data ownership, and protection against copycats.
Here's a breakdown of what to expect in this episode:
• Setting Up Your Shopify Store
• Creating Your Business on Shopify
• Setting up a Virtual Address for Your Business
• Next Steps After Setting Up Your Online Business Persona
• Generating Traffic to Your Shopify Store
• Strategy for Successfully Expanding to Shopify
• Importance of Monitoring Marketing Efficiency Ratio
Download “Amazon to Shopify: Checklist” by Mentis Collective and take your e-commerce endeavors to new heights.-
About Eric Dunion:
Eric Dunion is an eCommerce professional specializing in helping clients grow their brands of Amazon by using Shopify. With extensive experience, Eric offers tailored strategies and comprehensive services, including store setup, optimization, and marketing. He empowers entrepreneurs to regain control, build their customer base, and establish unique brand identities, unlocking the full potential of their eCommerce businesses.
Connect with Eric Dunion
LinkedIn: https://www.linkedin.com/in/eric-dunion
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
If you're feeling frustrated and overwhelmed by the lack of success in transitioning from Amazon to physical retail, despite your efforts to expand and grow, then you are not alone! Many e-commerce sellers like you are finding it challenging to make the leap into brick-and-mortar stores. You may have tried various strategies such as opening a physical store, investing in advertising campaigns, or even partnering with local retailers, only to see minimal results. Instead of the increased success, you were hoping for, you might be experiencing stagnant sales, difficulty attracting customers to your physical store, or even financial setbacks. But don't worry, there are effective solutions to help you overcome these obstacles and achieve the desired outcome of flourishing in the world of brick-and-mortar retail.
In this episode of The Seller Process Podcast, Gianmarco talks with Kenji Gjovig about his expertise on the challenges and strategies for transitioning from Amazon to physical retail. But be warned, the path to success may not be as smooth as it seems, and our main characters may find themselves in a difficult situation with no resolution in sight.
Here's a breakdown of what to expect in this episode:
• Steps to Expand into Brick and Mortar
• Building Relationships and Negotiating
• Pricing and Packaging for Retail
• Strategy for Approaching Buyers
• Wholesale Pricing and Margins
• Management for Brick-and-Mortar Sales
• Considerations for Expanding into Retail Stores
Take advantage of the complementary episode resource:Download “Accelerate Omnichannel Growth” by Brands 10X and start your expansion in brick-and-mortar stores!
About Kenji Gjovig:
Kenji is a retail and eCommerce / digital executive. He has worked for some of the top retail companies including Walmart, Albertsons Companies, and also on the brand side at Corsair. He has 17 years of experience in the industry and has helped numerous brands be successful in the brick & mortar environment.
Connect with Kenji Gjovig…
LinkedIn: https://www.linkedin.com/in/kenjigjovig
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
If you're feeling overwhelmed and frustrated with the product development process, constantly running into roadblocks and delays, then you are not alone! Many entrepreneurs face challenges in bringing their products to market, including misaligned goals, lack of communication, and inefficient processes. Perhaps you've already invested time and resources into product development, only to find out that the result doesn't meet customer needs or expectations.
In this episode of The Seller Process Podcast, Gianmarco talks with Renaud Anjoran about developing new products effectively and mitigating risks as he guides entrepreneurs through the NPI process.
Here's a breakdown of what to expect in this episode:
• Discover the essential steps to effectively navigate the product development process.
• Learn to identify and tackle risks in order to safeguard your project's success.
• Uncover the critical role communication plays in ensuring smooth collaboration.
• Adapt the development process to meet the unique needs of your product.
• Recognize the value of seeking expert advice to enhance your project outcomes.
Download “The 6 Phase NPI Process” by AGILIAN and start creating your next home-run product!
About Renaud Anjoran:
Renaud Anjoran is a Partner at Sofeast, a service provider that helps develop and manufacture new products in China & India. Sofeast sets up the supply chain management in a way that allows for transparency and control.
Renaud has than 18 years of experience working on the ground in China. He holds several ASQ certifications including quality engineer and reliability engineer.
He was quoted in Bloomberg, the Wall Street Journal, New Yorker, Fortune, and the Los Angeles Times.
Connect with Renaud Anjoran
Website: https://www.sofeast.com/
LinkedIn: https://www.linkedin.com/in/renaudanjoran/
Twitter: https://twitter.com/ranjoran?lang=en
Youtube: https://www.youtube.com/@SofeastLtd
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
If you're feeling frustrated that your products aren't standing out in the crowded e-commerce market, despite all your efforts, then you are not alone! Maybe you've tried different marketing strategies, reduced prices, and improved product quality, but you still can't seem to create a lasting impact on your customers. The problem may lie in your product packaging design, which plays a crucial role in establishing brand recognition and influencing consumer behavior. Without an effective packaging design, your products may fade into the background, leading to missed sales opportunities, reduced brand equity, and limited customer loyalty.
In this episode of The Seller Process Podcast, Gianmarco talks with Kitty Lai about the Five (5) essential steps to help you create an effective packaging design that can help your business thrive in the competitive e-commerce landscape.
Here's a breakdown of what to expect in this episode:
- The Importance of Effective Packaging
- Budgeting for Packaging
- Researching for Packaging
- Design Briefing Best Practices
- Guidelines for Packaging Design
- Understanding the Production Process
- Incorporating Brand Identity and Values in Packaging
- Common Mistakes and Pitfalls to Avoid
- Trends in the Packaging Industry
Download "The Essential Packaging Guide to getting started” by ME Brand and start creating now the best version of your packaging!
About Kitty Lai:
Kitty Lai is a passionate Brand Design expert and Founder of ME Brand - a Branding and Design service. She is one of the leading authorities in the UK, with over twenty years of experience working and managing design teams for global brands.
Her knowledge and expertise in packaging and creating brands from scratch are invaluable for each client looking to build a successful business.
Connect with Kitty Lai…
Website: https://www.mebranddesign.co
LinkedIn: https://www.linkedin.com/company/me-brand-personal-branding/
Instagram: https://www.instagram.com/mebranddesign/
Facebook: https://www.facebook.com/mebranddesigns
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
Do you want to protect your business from legal issues related to compliance regulations? Are you struggling to navigate the complex maze of product compliance requirements around the world? If yes, then I have good news for you. Our guest, Fredrik Grönkvist, will be sharing the solution that will help you achieve the peace of mind that comes with being fully compliant. With his expert guidance, you'll be able to ensure your business follows regulations and directives, allowing you to avoid potential legal issues and protect your business. So, get ready to navigate compliance like a pro and achieve the result you desire.
In this episode of The Seller Process Podcast, Gianmarco talks with Fredrik Grönkvist about guiding Amazon sellers through the dangerous regulatory landscape, highlighting the importance of staying compliant to protect their business from legal action and financial losses.
Here's a breakdown of what to expect in this episode:
- Amazon product compliance for different markets
- Grasp the key aspects of compliance, such as regulations, safety standards, and labeling requirements.
- Find out where to identify crucial compliance regulations to keep your business on track.
- Identify the resources available to help you meet compliance regulations across international markets.
- Understand the requirements for specific product categories.
- Evaluate the significance of compliance in avoiding Amazon's crackdown on non-compliant items and potential legal and financial setbacks.
Download the “Product Compliance Checklist” by Compliance Gate and start optimizing your brand for strong foundations!
About Fredrik Grönkvist:
Fredrik has a background in quality assurance and product development. At the time he was based in Shanghai and later Vietnam, where he worked with factories in different industries. This work also required an understanding of general product safety, lab testing procedures, labeling requirements, and certification.
This is also how he came to realize that product compliance is such a minefield for brands. The risk of unknowingly manufacturing or importing products that are unsafe contains restricted chemicals or is incorrectly labeled is huge - and can be very costly.
This is why Fredrik and his team in Hong Kong started developing Compliance Gate as a platform to help Amazon sellers and others manage the practical aspects of compliance.
Connect with Fredrik Grönkvist…
Website: https://www.compliancegate.com/
LinkedIn: https://www.linkedin.com/in/fredrikgronkvist/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator"
Consumers and businesses are diversifying their shopping and selling habits due to Amazon's raised fees and increased competition. Jeff believes that diversifying sales channels is the best way for businesses to maximize their potential, with the right process and strategies, businesses can find success in new sales channels. Stay tuned for an enlightening conversation that could revolutionize your approach and expand your business horizons.
In this episode of The Seller Process Podcast, Gianmarco talks with Jeff Campbell about the process of expanding into new sales channels. Jeff is a digital marketing veteran, e-commerce entrepreneur, and professor at Wake Forest University. His strategic vision and operational approach have led multiple successful business acquisitions and exits.
Here's a breakdown of what to expect in this episode:
- Diversifying Retail Strategies in the Digital Agr
- Expanding to Walmart Marketplace
- The Process of Selling on Walmart Marketplace
- Understanding the Benefits of Selling at Walmart
- Case Studies of Brands Doing Better on Walmart than Amazon
- Exploring B2B Marketplaces for E-Commerce Brands
- The Benefits of B2B Wholesale Sales
- Ecommerce Expansion Strategies
- Maximizing Marketplace Sales
Download the guide “Growing Brands Beyond Amazon” by AI Commerce to expand your brand to new audiences and new marketplaces!
About Jeff Campbell:
Jeff co-founded aiCommerce in 2020 and is responsible for strategic vision, client services, P&L management, revenue growth, talent development, and the overall success of business operations. aiCommerce is an e-commerce brand owner and global digital marketing agency with a focus on marketplaces such as Amazon, Walmart, and Target.
Connect with Jeff Campbell…
Website: https://aicommerce.com/
LinkedIn: https://www.linkedin.com/in/cjeffcampbell
Twitter: https://twitter.com/CJeffCampbell
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
From struggling entrepreneur to digital marketing expert, Ben Leonard's journey takes an unexpected turn that leads to massive success. But what was the twist that changed everything? Find out as we delve into the story of how one man's passion for marketing transformed an entire industry.
In this episode of The Seller Process Podcast, Gianmarco talks with Ben Leonard about the juicy marketing tactics of burgers but reminds us all to eat our veggies first, in order to build a solid foundation for a successful brand. Ben is the founder of Beast Gear and a skilled eCommerce entrepreneur who knows a thing or two about making it big on Amazon. In only three years, Ben built a seven-figure business from his laptop and went on to sell it successfully.
Here's a breakdown of what to expect in this episode:
- Build strong relationships with customers to create lasting connections
- Using WhatsApp to Improve Conversion Rate
- Using Zoom Calls to Educate Customers
- Hacking the System with Apple Podcast
- Partner with influencers to increase brand visibility
- Refine tailored marketing approaches that appeal to your audience.
- Provide excellent service and high-quality products to keep loyal customers.
About Ben Leonard:
Best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time.
The difference? Ben grew an international 7-figure business and successfully exited after 3 years, the business holy grail.
Now Ben is doing it all over again, and helping others to do the same with his ecommerce consultancy (www.benleonard.pro) and ecommerce brokerage (www.ecombrokers.co.uk)
Connect with Ben Leonard…
LinkedIn: https://uk.linkedin.com/in/benjleonard
Facebook: https://www.facebook.com/benleonardpro/
Instagram: https://www.instagram.com/benleonardpro/
Twitter: https://twitter.com/benleonardpro
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator". - http://www.thesellerprocess.com/fbaexcel
Billo - Top Quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - http://www.thesellerprocess.com/billo
In this episode of The Seller Process Podcast, Gianmarco talks with Chris Rawlings about the best practices, tips, and secrets to running successful PPC retargeting campaigns. After founding his own 7 figure Amazon brand, Chris founded Sophie Society to provide excellent PPC launch and PPC management to brands looking to grow fast. He has since owned, advised, or managed dozens of 7 and 8-figure brands on Amazon. He now teaches and mentors other sellers through the Titan network as a leader in their top tier of sellers. Before entering the Amazon ecosystem Chris cofounded tokenized startup fund 22X.
Here's a breakdown of what to expect in this episode:
· Purchase remarketing
· Views remarketing
· Remarketing within sponsored products.
· Category limits of remarketing campaigns
· Risk of remarketing campaigns
· Self-targeted product placement ads and how they work
· PPC Tree of Potential - an internal tool used to route the different recipes for PPC
Download the “Complete Amazon Advertising Space Chart” by Sophie Society to discover every possible campaign set up on Amazon.
About Chris Rawlings:
Chris Rawlings helps Amazon sellers accelerate sales and profit with PPC. He spends his time helping Amazon Sellers successfully launch products in all major Amazon Markets. He is the Founder and CEO of Sophie Society Co. and is focused on scaling his business which is an Amazon optimization platform.
Chris was the founder of 7 figure Ecommerce brand in the spinal health space. It was his experience with this brand that lead him to create the first version of Judolaunch. He successfully grew his Amazon business in 2015 while living out of his backpack and motorcycling from cafe to cafe around New Zealand. From there he developed a tech-based solution to grow his Amazon business, in part by expanding into international markets. He pulled some top Amazon-selling experts together and that was how Judolaunch was born.
Chris has a degree in physics and spends his free time pondering the fact that most of the atoms in his body used to be in the center of a star.”
Connect with Chris Rawling!
LinkedIn: https://www.linkedin.com/in/chrishanemannrawlings
Facebook: https://www.facebook.com/sophiesociety/
Email: hello@sophiesociety.com
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code:
As more businesses sell products on Amazon, pricing has become more competitive. However, many brands don't pay enough attention to pricing because it's complicated. But pricing has a big impact on profits, so it's important to find the right price to help your product stand out on Amazon. What's the best way to make sure you're making the most money?
In this episode of The Seller Process Podcast, Gianmarco talks with Chad Rubin about identifying the most profitable price product for entrepreneurs. Chad is the founder of Profasee, a company that enables Amazon brands to predict the perfect price for every product—dynamically and automatically, every time.
Here's a breakdown of what to expect in this episode:
• Finding the optimal price for products
• Maximizing the potential of product listings
• Pricing as a significant lever of impact
• Misconception that pricing is a one-size-fits-all solution.
• Increasing sales velocity, conversion rates, and profitability.
• The importance of pricing discipline in e-commerce
• Why sellers should focus on profit, not just revenue.
• Profasee’s AI solutions in automating and systemizing pricing decisions.
Download the spreadsheet “Pricing Campaign Framework” by Profasee, to learn how to find the optimal price for your listing!
About Chad Rubin:
Chad Rubin leads Profasee's operations and oversees its strategy. He often speaks about e-commerce, amazon, and leveraging AI strategies on webinars and conferences worldwide. He's also the author of the Amazon bestseller, Cheaper, Easier Direct. Prior to Profasee, he founded Think Crucial and co-founded Skubana and the Prosper Show
Connect with Chad Rubin…
Website: https://profasee.com/
LinkedIn: https://www.linkedin.com/in/itschadrubin/
Twitter: https://twitter.com/itschadrubin
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
As an entrepreneur, you are taking care of a lot of things happening at the same time. Prioritizing tasks is always the key to getting through them effectively without getting overwhelmed. What if you could learn a better way to do it from a professional?
Join us in this episode of The Seller Process Podcast with Wierd Schamhart, a business coach with over 30 years of experience in online marketing and ecommerce. Discover a better way to optimize your process, whether it is for creating something new, or improving a system in place.
Here's a breakdown of what to expect in this episode:
- The need to separate steps in the process.
- How to make a list during preparation?
- On quantifying the business impact.
- On estimation of effort.
- How to prioritize items on your list?
- Plan your day at 80% capacity.
- Taking rhythmical breaks, 45/15
- On reviewing things at the end of the week.
- On learning and building your own system
- How to achieve more with less?
Download the guide “How I get stuff done on repeat” by Wierd Schamhart, to learn how to become a productivity master!
About Wierd Schamhart:
Weird started working online 30 years ago by teaching friends and family, about the internet, and email. During those 30 years, he moved from teacher, to designer, developer, and to various online marketing roles like SEA and SEO consultant, Analytics Specialist, and Conversion Rate Specialist. He has a Master's in Marketing & Strategy and became a Certified Agile Leader.
His experiences led to becoming the head of e-commerce and growth at a multi-brand shoe store in the Netherlands, doing over 8 digits in yearly revenue. After all those years of optimizing assets, like feeds, product descriptions, and ad campaigns, he started looking at the execution process.
His main focus is getting more done with less effort so you can grow faster. In the last 2 years, he has been helping e-commerce businesses level up their productivity, speed, and continuous improvement to reach their full potential.
Connect with Wierd Schamhart…
LinkedIn: https://www.linkedin.com/in/wierd/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - Learn More Here
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - Learn More Here
Public Relations, whether through media or local journalists, is often associated with big corporations. What if there is a way for small businesses and startups to leverage the power of PR to grow their businesses?
In this episode of The Seller Process Podcast, Gianmarco talks with Mickie Kennedy about 8 distinct steps to getting media coverage. Mickie is the founder of eReleases, a company that helps small businesses, startups, and authors get website traffic and better-quality customers through coverage in the media.
Here's a breakdown of what to expect in this episode:
What is eReleases?
-The 8 steps
-First Step: Owning your story.
-Second Step: Researching for gaps.
-Third Step: "Quote me on it."
-Fourth Step: Being the contrarian.
-Fifth Step: Stats and Data
-Sixth Step: Newsjacking
-Seventh Step: Don't neglect local media.
-Eight Step: Don' t ignore the visual representation.
-What can eReleases do for you?
Download the guide “8 Steps to Getting Media Coverage” by Ereleases, to learn how your brand can get featured in popular online and local media outlets!
About Mickie Kennedy:
Mickie Kennedy founded eReleases 24 years ago to help small businesses, authors, and startups increase their visibility and credibility through press release marketing. eReleases has grown since then and even works with big names now. They deliver personal service and exceptional value to every customer, with every press release, at every price point.
He lives in Baltimore County with his family and two feuding cats. He enjoys British science fiction and acknowledges an unhealthy addiction to diet soda. He holds an MFA in Creative Writing with an emphasis in Poetry from George Mason University.
Connect with Mickie Kennedy…
Website: https://www.ereleases.com/
Free Masterclass: https://www.ereleases.com/plan/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
If you have a well-built and beautiful webpage for your products but not getting anywhere near a successful level of attraction for new customers signing up, you might be lacking a marketing strategy.
Join us in this episode of The Seller Process Podcast, as we discuss with Shawn Hart and Seth Stevens, the co-founders of postpurchasepro.com how they're helping dozens of Amazon sellers beat their competition through leveraging email marketing.
Post Purchase PRO is the only full-service post purchase marketing company specifically designed to help Amazon sellers drive repeat orders, keyword ranking, and higher profitability using real email and text marketing.
Here's a breakdown of what to expect in this episode:
• Email marketing and an overview of the process
• Creating Value and Building Engagement
• An attention getting marketing device.
• Making an Opt-in page attractive and effective.
• On making an Opt-In page
• Getting people to visit Opt-in Page from product insert.
• Delivering the value that was promised.
• Tips to increase email open-rates and conversion.
Download the book “Private Label Millionaire Secrets” by Seth and Shawn, to learn tips and tricks to grow your Amazon brand that you’ve never heard of before!
About Shawn Hart:
Shawn Hart is an accomplished entrepreneur with a long history of success in direct sales and marketing. He began his career selling roses on the street before founding his first business, CDC Marketing, in 1991. He quickly achieved success, earning over 11 million by the age of 27 and becoming the first cash millionaire in his graduating class. After selling CDC Marketing, he launched several other successful businesses, including Hart Medical Supplies and Hart Marketing Inc. He is also a successful author, and co-authored two books with Seth Stevens, Selling On The River and Private Label Millionaire Secrets. He is passionate about sharing his insights with other aspiring entrepreneurs and has been invited to speak on a variety of topics related to marketing, sourcing, and guerrilla marketing. He also began a small group trip to Yiwu China in March of 2015 by hosting over 40 clients on a buying trip to China to teach other sellers how to identify, negotiate and source the best product opportunities directly from Chinese sellers. In the summer of 2020, he then partnered again with Seth Stevens to start their new company Post Purchase PRO which is focused on providing end to end done for email marketing specifically for Amazon sellers. Shawn has generated over $153 million in sales of his own branded physical products over the past decade and continues to share his journey and insights through his podcasts. He currently resides in the Southern Gulf Coast area of the United States with his family.
About Seth Stevens:
Seth Stevens is an accomplished entrepreneur with extensive experience in sales, marketing, and business development. Together with Shawn Hart, he has co-founded Post Purchase Pro, a company that provides end-to-end email marketing solutions specifically for Amazon sellers. He also Co-Founded Quick Fast Hurry LLC with Shawn, where they have been instrumental in helping other entrepreneurs launch successful physical products businesses on Amazon.
Connect with Shawn Hart and Seth Stevens on…
Website: https://www.postpurchasepro.com/postpurchasepro
Website: https://www.postpurchasepro.com/partner (http://www.pppro.co/qr)
Connect with Gianmarco!
Website: https://www.thesellerprocess.com/
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVle
Never Repeat Mistakes with a Stockout Assessment Checklist
Is there a way or a system to prevent stockout for your products? What are things we should be aware when it comes to stockouts?
Join us in this episode of The Seller Process Podcast, as Gianmarco welcomes back Chelsea Cohen, the queen of inventory management, where they discuss about how to effectively run through stockout assessment and putting a stockout avoidance system in place.
Here's a breakdown of what to expect in this episode:
• Intro discussion
• The stockout assessment checklist
• The three main categories of stockouts
• On keeping a buffer stock
• On coordinating with the marketing team
• What is a stockout avoidance system?
• Protecting your Performance Index Score
• On Restock Limits: FBA Capacity Manager
• On stockouts from supplier delays
• On stockouts from shipping delays
• About live unload
• On achieving more with less
Download the “Stockout Assessment Checklist” by SoStocked, and start managing your inventory as the big brands do!
About Chelsea Cohen:
Chelsea Cohen is an Amazon inventory management expert and the co-founder & CEO of SoStocked.com, an Amazon inventory management software. She is also an Amazon seller, speaker & consultant. Her regular clients include 7 & 8-figure sellers. She has been featured on AM/PM Podcast, 7-Figure Sellers Summit, Seller Events & the Prosper Show & Amazing Summit stages, among others.
Connect with Chelsea Cohen on…
Website: https://www.sostocked.com/connect/
Free Tools: https://www.sostocked.com/tools/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com/
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
Do you have products listed in Amazon? How do you keep up to date with optimizing your listing and ranking? What is ChatGPT? How is it used for SEO operations?
Join us in this episode of The Seller Process Podcast, as we discuss with Jon Tilley, the founder of Zonguru.com how to leverage ChatGPT for optimizing and improving your product listings and ranking.
Here's a breakdown of what to expect in this episode:
• Introduction and ChatGPT
• How do we optimize our listing?
• Looking for the right keywords.
• Using AI for SEO
• How do use the output from AI?
• From content creator to content editors
• Contextual SEO
• Amazon Posts
• More uses of AI
• Invitation to zonguru.com (20% OFF FOR LIFE)
Download the guide “Amazon SEO” by ZonGuru to learn tips, tricks, and best practices to get your product ranked on page one!
About Jon Tilley:
Jon Tilley is the Co-Founder and CEO of Zonguru - a technology toolset that helps e-commerce brands and agencies scale on Amazon, through data intelligence and automation. Launched in 2016, ZonGuru's vision was to create a set of operational tools, focused on solving Amazon Seller challenges that delivered the most impact on scaling revenue and profits. Before ZonGuru, Jon spent 15 years working as an Advertising Strategist for some of the top digital agencies in Johannesburg, London, and Los Angeles. In 2014 he also launched multiple successful private label brands on Amazon, which started his path to launching ZonGuru. His plan is to keep ZonGuru's momentum going by making fast decisions and staying focused on what's important because, as the saying goes, "life is meaningless until you give it meaning."
Connect with Jon Tilley on…
Website: https://www.zonguru.com/get/20-off?utm_source=thesellerprocess&utm_medium=podcast&utm_campaign=thesellerprocess+partner+feb2023+podcast+chatgpt+promo
Website: https://www.zonguru.com/press-kit/zonguru
Instagram: https://www.instagram.com/zonguru/
Facebook: https://www.facebook.com/zonguru/
LinkedIn: https://www.linkedin.com/company/zonguru
Connect with Gianmarco!
Website: https://www.thesellerprocess.com/
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
How do we step up our sourcing process? Are there techniques to help us vet suppliers from China? What do I need to know before placing an order?
It doesn’t matter if you're a beginner or an experienced importer from China.
Join us in this episode of The Seller Process Podcast, as we discuss with Jing Zhu, the founder of Jingsourcing.com how to effectively select reliable manufacturers, build lasting relationships, and negotiate for the best prices.
Here's a breakdown of what to expect in this episode:
• Intro and Jing's background
• The process of vetting suppliers
• On vetting suppliers: Manufacturing vs Wholesale
• On vetting suppliers: Company Background Information
• On vetting suppliers: Ease of Communication
• On vetting suppliers: Good Quality Samples
• Supplier location: Clusters by Industry
• NDAs and registering your trademark/brand in China.
• Learn about shipping before ordering.
• On Defects: agreement and definition
• Negotiating prices and payment terms
• Building good and lasting relationships
Download the guide “Import from China” by Jing Sourcing to learn tips, tricks and best practices to source products from China effectively!
About Jing Zhu:
Jing Zhu is the founder of JingSourcing.com. Together with 100+ staff members, he helped thousands of clients source goods from China in the past 8 years. Their company is a one-stop China sourcing solution dedicated to helping foreign importers, especially for small businesses. He started blogging in 2015 in an effort to share practical experiences on importing from China, and as it became one of the most popular blog on the topic, it eventually led to long-term business relationships with some of his audiences. He also published an e-book called Import from China Guide, a valuable tool for beginners and experienced importers.
Connect with Jing Zhu on…
Website: https://jingsourcing.com/
Website: https://jingsourcing.com/a/thesellerprocess
Website: https://jingsourcing.com/blog/c-import-from-china-guide/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com/
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator". - http://www.thesellerprocess.com/fbaexcel
Billo - Top Quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - http://www.thesellerprocess.com/billo
Entrepreneurs, are you ready to gain a competitive advantage and increase your profitability on Amazon? Welcome to The Seller Podcast! In this episode, our guest Adrian Meakin, part of the award-winning UK-based training organization, Sales Geek, shares his expertise on how to sell on Amazon properly and offers three systems to help you grow your brand over seven figures. Join us as we explore Adrian's insights on product research, listing optimization, PPC strategies, and global expansion to take your Amazon business to the next level!
Here's a breakdown of what to expect in this episode:
• The three systems he uses to increase profitability and grow his brand over seven figures.
• The three hacks related to VAT and taxes, logistics and transportation, and accounting.
• How companies can claim back VAT from Amazon and reclaim VAT added to advertising invoices.
• His positive experience using the AGL program to ship products
• Adrian advises companies to focus on low-hanging fruit by analyzing data, selling smaller, cheaper products, and ensuring accounting is done properly.
• And so much more!
Download the 3 video SOPs “Hacks to Increase Profitability” by Adrian Meakin and start seeing your bottom line grow!
About Adrian Meakin:
Adrian is the 'Amazon Geek' at Sales Geek, the award-winning UK-based training organization with clients worldwide. Adrian teaches companies how to sell on Amazon properly, from the basics - a company setup, opening an account, product research, keyword research, and listing optimization - to advanced PPC strategies and global expansion. Adrian's clients fall into three categories: companies already selling on Amazon but who don't know what they don't know and are often doing it all wrong; companies that make products and want to sell them on Amazon but don't know where to start; and companies/people who want to sell something on Amazon and need a coach.
Connect with Adrian on…
LinkedIn: https://www.linkedin.com/in/adrianmeakin/
Website: https://www.salesgeek.co.uk/about/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com/
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
In this episode of The Seller Process Podcast, we dive deep into Amazon listing optimization with expert, Slave Angelov. Join us as we uncover the secrets to creating high-quality A+ content that helps your products stand out and sell like hotcakes! From research to design, testing to feedback, Slave shares his tried-and-true process for crafting effective A+ content. Along the way, we explore the power of user-generated content, the benefits of Amazon Premium Plus content, and how to track success through increased conversion rates. If you're an Amazon seller looking to take your listings to the next level, you will want to catch this episode!
Here's a breakdown of what to expect in this episode:
· The key elements of creating effective A+ content for Amazon sellers
· The well-established design process for A+ content creation
· Strategies for making a product stand out and feel like a premium product on Amazon
· The importance of user-generated content and Amazon Premium Plus content in listing optimization
· Tracking success through increased conversion rates in A+ content.
· And so much more!
Download the “A+ Content SOP” by Fliprise, and take your content creation processes to the next level!
About Slave Angelov:
Slave, a design expert from Macedonia, has revolutionized the world of Amazon-centric design with Fliprise, A Design Agency that has been serving top Amazon brands and Aggregators since 2016. Starting his career as a freelance designer at 18, Slave quickly became the lead designer of Hyperikon, a San Diego lighting company. In just two years, he founded Fliprise and brought in 18 new hires, helping Hyperikon reach the Top 1% of Amazon. Later, he expanded Fliprise's services to big names in the industry, like Boosted Commerce and D1 Brands. Following the success of Fliprise, driven by his belief that every quality product deserves to be seen and sold, Slave founded thelista.co. With Amazon's guidelines in mind, this tool empowers sellers to optimize their listing images for free effortlessly.
Connect with Slave Angelov on…
Website: https://thelista.co/
Website: https://www.fliprise.com/
LinkedIn: https://www.linkedin.com/in/slaveangelov/?originalSubdomain=mk
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code:
Welcome back to the third and final episode of our mini-series on crafting the perfect exit strategy. In this episode, Scott Deetz, the CEO of Northbound Group discuss what entrepreneurs can do on a daily, weekly, or monthly basis to achieve their goals and make a successful exit. Deetz emphasizes the importance of unlocking the value of a company before going to market and shares some strategies to increase profitability and growth. We cover everything from finding capital to accelerate growth, identifying bottlenecks to development, and removing them to pre-go-to-market processes and considerations for the actual sale of a business. Remember, the process of exiting a company should be seen as a process, not an event, and it's essential to consider the overall value obtained from rolled equity, earnouts, or stabilization payments. Scott also stresses the importance of being mindful of all expenses and finding ways to cut costs while maintaining growth. This mindset can add significant value to a business during an exit. Join us as we explore the five-for-one mentality to save money in a growing business and learn why it's best to start planning for an entry when the company is doing well. So tune in, and let's get ready to unlock the value of your business!
Here's a breakdown of what to expect in this episode:
- Unlocking the value of a company before going to market
- Strategies to increase profitability and growth, such as finding capital, identifying bottlenecks, and removing them
- Pre-go-to-market processes and considerations for the actual sale of a business
- Importance of considering the overall value that can be obtained from rolled equity, earn-outs, or stabilization payments
- Mindfulness of all expenses and finding ways to cut costs while maintaining growth, and the five-for-one mentality to save money in a growing business
- And so much more!
Download the “Exit Strategy Workbook” by Northbound Group, a powerful tool that will help you plan for your exit and maximize your business value! -
About Scott Deetz:
Scott Deetz helps Amazon and eCommerce entrepreneurs unlock growth and profitability bottlenecks in their businesses and then exit for a top valuation. He also advises on other strategic transactions such as improving cash flow through partner supplier negotiations, debt financing, or minority equity investments. After selling his first business, it became a passion for Scott to help other entrepreneurs get the right valuation for their companies.
In addition to owning an Amazon business himself, Scott is the founder & CEO of Northbound Group, a leading strategic finance, corporate development, and sell-side M&A advisory firm focused on Amazon & eCommerce physical goods and SaaS businesses. Northbound has more than 30 full-time team members dedicated to the mission of Helping eCommerce Entrepreneurs Achieve Life-Changing Events.
Connect with Scott Deetz on…
Website: https://www.northboundgroup.com/
LinkedIn: https://www.linkedin.com/in/scott-deetz-62545918/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli<
Are you an entrepreneur looking to sell your business? Then you will want to experience this three-part mini-series on crafting the perfect exit strategy! On part 2, Scott Deetz, a renowned expert in the Amazon space continues to share his expertise. In phase one, we cover the vision and goal. In this episode, phase two, we will focus on understanding how a business is valued, starting with the simplistic view of calculating the enterprise value based on the trailing 12 months' profitability using EBITDA or seller's discretionary earnings and applying a multiple to it. Then we will discuss the balance sheet adjustment, which adds the value of assets, inventory, or cash to the purchase price minus any debts owed. Finally, we will explore the more advanced ways of valuing a business. Unlock the Value of Your Business! Join us in discovering the secrets to crafting the perfect exit strategy!
Here's a breakdown of what to expect in this episode:
- First phase of setting goals and the owner’s perspective is discussed in the previous episode
- Adopting an exit strategy mindset is emphasized as more than half of the earnings come from the exit
- Three phases of the exit strategy are highlighted: setting owner goals, understanding business value, and building an equitable company
- Scott Ford provides tips on using a workbook, not skipping the owner step, understanding the true profitability of a business, and setting a target sales price and working backward to achieve it.
- And so much more!
Download the “Exit Strategy Workbook” by Northbound Group, a powerful tool that will help you plan for your exit and maximize your business value!
About Scott Deetz:
Scott Deetz helps Amazon and eCommerce entrepreneurs unlock growth and profitability bottlenecks in their businesses and then exit for a top valuation. He also advises on other strategic transactions such as improving cash flow through partner supplier negotiations, debt financing, or minority equity investments. After selling his first business, it became a passion for Scott to help other entrepreneurs get the right valuation for their companies.
In addition to owning an Amazon business himself, Scott is the founder & CEO of Northbound Group, a leading strategic finance, corporate development, and sell-side M&A advisory firm focused on Amazon & eCommerce physical goods and SaaS businesses. Northbound has more than 30 full-time team members dedicated to the mission of Helping eCommerce Entrepreneurs Achieve Life-Changing Events.
Connect with Scott Deetz on…
Website: https://www.northboundgroup.com/
LinkedIn: https://www.linkedin.com/in/scott-deetz-62545918/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - Learn More Here
Get ready to learn about crafting the perfect exit strategy for Amazon and eCommerce entrepreneurs in this exciting episode of the podcast. On this 3-part series, your host, Gianmarco and guest, Scott Deetz, founder and CEO of the Northbound Group talks about exit strategy. On the first part of this series, discover why having an exit strategy mindset is crucial and how it could result in more than half of the money entrepreneurs make from their businesses. The episode highlights a workbook built by Deetz's company. It helps entrepreneurs identify how to create a spreadsheet, set their after-tax annual income and savings goals, and develop a detailed plan to reach their goals. Take advantage of this informative episode as Deetz advises entrepreneurs to complete the owner step and suggests that they understand their true profitability and determine how many successful products they need to reach their exit goal. Tune in now to learn more!
Here's a breakdown of what to expect in this episode:
· Three phases of an exit strategy: goal setting and owner perspective, understanding business worth, and developing a plan.
· Importance of having an exit strategy mindset for maximizing profit.
· A workbook for entrepreneurs to guide them through the exit strategy process.
· The significance of not skipping the owner step and having a clear goal in mind.
· Understanding true profitability and determining successful products needed to reach exit goals.
· And so much more!
Download the “Exit Strategy Workbook” by Scott Deetz -
About Scott Deetz:
Scott Deetz helps Amazon and eCommerce entrepreneurs unlock growth and profitability bottlenecks in their businesses and then exit for a top valuation. He also advises on other strategic transactions such as improving cash flow through partner supplier negotiations, debt financing, or minority equity investments. After selling his first business, it became a passion for Scott to help other entrepreneurs get the right valuation for their companies.
In addition to owning an Amazon business himself, Scott is the founder & CEO of Northbound Group, a leading strategic finance, corporate development, and sell-side M&A advisory firm focused on Amazon & eCommerce physical goods and SaaS businesses. Northbound has more than 30 full-time team members dedicated to the mission of Helping eCommerce Entrepreneurs Achieve Life-Changing Events.
Connect with Scott Deetz on…
Website: https://www.northboundgroup.com/
LinkedIn: https://www.linkedin.com/in/scott-deetz-62545918/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with
Tune in to this podcast episode where Gianmarco Meli sits down with David and Ryan, founders of Davan Strategic, to discuss their proven process for keeping inventory in check and never running out of stock. Learn about their game-changing new tool, Stock Flow, that can automate inventory management, providing a quick overview of inventory location, breaking down stock flow, and updating information weekly. Next, discover the importance of calculating the cost of inventory at different places in the supply chain, negotiating with suppliers to store products for free, and using third-party logistics (3PL) companies to save on costs. Make sure to avoid making the same supply chain management mistakes as others by not optimizing packaging size, misunderstanding which fees associated with each part of the supply chain, or ignoring inventory control once products are sent to Amazon. Finally, learn how PPC and organic rank can help you accurately estimate sales velocity and determine the right amount of inventory to send to Amazon FBA and other supply chain locations.
Here's a breakdown of what to expect in this episode:
- David and Ryan, founders of Davan Strategic
- The Stock Flow tool for automating inventory management
- Procedures for calculating inventory needs and recurring tasks
- Best practices for cost-effective inventory management, including negotiating with suppliers and using 3PL companies
- Common mistakes in supply chain management, including not optimizing carton and packaging size and underestimating the importance of inventory management.And so much more!
Download the “Stockflow” by DAVAN Strategic, and begin your journey to systemize your inventory management!
About David and Ryan:
David and Ryan, two Canadians currently living in Munich, have been Amazon Sellers since 2020. David is an airline pilot and flies the Airbus A350 all around the world, while Ryan has a background in molecular biology working on cutting-edge RNA technology.
Despite having no previous experience in Ecommerce, they were able to scale their business to 7 figures in less than 2 years. Along their journey, they relied heavily on their individual strengths in developing SOPs and implementing checklists (aviation), as well as data analysis and experimentation (science). David and Ryan recently sold their business for several million dollars and now aim to help others scale their own businesses. Together they co-founded DAVAN Strategic and offer coaching and strategic planning for other sellers. They also host the DAVAN xChange - a free regular meet-up for members of their Facebook group.
Connect with David and Ryan on…
Website: https://davanstrategic.com/
Facebook: https://www.facebook.com/groups/davangroup
YouTube: https://www.youtube.com/channel/UCt_VKa0wfeyjqUz80ppneJw
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resour
Maximize Your Amazon PPC Strategy with Bernard- An Expert's Guide to Optimal Sponsored Product Campaigns!
In this episode, join Gianmarco Meli and Bernard Nader as they dive into PPC advertising on Amazon. Bernard shares his tips on creating a routine and calendar for PPC management, auditing your account, and customizing your strategy to fit your brand and product. Next, learn how to focus on sponsored products, keep track of your SOPs with Trello, and understand the importance of profit margins and budget management. Then, take advantage of this expert's guide to optimize your sponsored product campaigns for eCommerce success!
Here's a breakdown of what to expect in this episode:
- Importance of understanding the numbers of your business, including profit margins per product, at the SKU level.
- Need to audit your Amazon PPC account before implementing any new strategy to ensure that it is ready and can generate profits.
- Use of project management tools, such as Trello or Asana, to create a systemized schedule for PPC activities, which can provide peace of mind, stability, and control over the PPC sales aspect of the Amazon business.
- Importance of having a calendar or schedule to keep track of PPC activities
- Customization of PPC strategies based on brand and product
- And so much more!
Download the “Cutting SP Bleeding Keywords SOP” by Bernard Nader - https://www.thesellerprocess.com/2023/02/08/systemized-schedule-for-ppc-recurring-tasks/
About Bernard Nader:
From Engineer to Amazon Ads Specialist
In 2016, Bernard stumbled upon a challenge while selling on Amazon - poor organic ranking and wasted ad spend. This ignited his passion to learn everything about the Amazon advertising platform. He devoted years of his life to studying through various paid courses, attending seller conferences and meetups, and implementing and testing different strategies.
As a result, he engineered a proprietary and proven ad system, which can rapidly grow and scale Amazon businesses in just 87 days. Through his hard work and dedication, he has transformed from an engineer to an Amazon Ads specialist.
Check Bernard on...
Transform Your Amazon Advertising Strategy with Our Proven System - Download Your Free eBook today!
Fill out the form at this link: https://www.ppcmaestro.com/stop-bleeding-ppc
Website: https://www.ppcmaestro.com/about
LinkedIn: https://www.linkedin.com/in/bernardnader/
Facebook: https://www.facebook.com/bernard.g.nader/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create
Join Gianmarco Meli and his special guest, Mansour Norouzi, as they talk about using Amazon's search query performance data to gain a competitive advantage for your brand. Mansour shares his expertise in extracting valuable information from Amazon reports and making data-driven decisions to increase sales and conversions and reduce ad spend waste. He also explains the limitations of the data offered by Amazon and how to interpret it correctly. Furthermore, he mentions how he created a spreadsheet template called the "Search Query Performance Analyzer" to help sellers analyze their data more efficiently and tips on how to measure market share. Listen in to learn how to take advantage of the data offered by Amazon to improve your brand's performance.
Here's a breakdown of what to expect in this episode:
· Strategies for Gaining a Competitive Edge for Your Brand
· Maximizing Amazon Sales
· Leveraging Search Query Performance Data to Track Market Share and Make Data-Driven Decisions
· Strategies for Tracking Ad Campaign Success and Identifying Opportunities for Improvement
· Leveraging Amazon Reports to Boost Sales and Optimize Ad Spend
· And so much more!
Download the “Search Query Performance Analyzer” by Mansour, to start making better data-driven decisions!
About Mansour Norouzi:
Mansour is an Amazon seller and the director of Amazon Advertising at Incrementum Digital. He was born in Tehran, Iran on August 25, 1986. He is the second Child among his 4 siblings. Mansour stood out in high school for being good with math and physics. Due to his passion for math, he applied to study engineering at university. Today Incrementum Digital manages more than 50M annually in ad spend. Mansour leads the Amazon advertising department. His core focus is developing new strategies and coaching his team members.
Check Mansour on...
Website: https://incrementumdigital.com/team/mansour/
LinkedIn: https://www.linkedin.com/in/mansournorouzi/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator" - http://www.thesellerprocess.com/fba-excelhttps://www.thesellerprocess.com/pickfu/
Join Gianmarco Meli and his special guest, Jamie Paros, as they discuss ways to optimize your supply chain, de-risk your business, and boost profitability. Jamie, an accomplished entrepreneur, and Amazon FBA expert shares his knowledge and experience in the industry, including tips for controlling inventory and reducing costs. Learn from one of the most well-known influencers in the Amazon space as Jamie shares his success and global contacts in the community.
Here's a breakdown of what to expect in this episode:
· Supply chain optimization for Amazon sellers
· Jamie's experience as an entrepreneur and influencer in the Amazon FBA space
· Importance of smaller weekly shipments and de-risking business continuity
· Advantages of using a Chinese logistics company
· And so much more!
Download the “Supply Chain Cost Comparison” by SKUDrop, to start optimizing your supply chain and improving your cash flow! -
About Jamie Paros:
From a young age, it was clear that Jamie had that entrepreneurial spirit built into his DNA. Starting various businesses at an early age, he soon realized he was swapping too much time for money and missing precious time with family.
Jamie's hunger and motivation for change led him to discover the Amazon FBA business model. He intuitively knew that Amazon would help him leave the daily 9-5 grind behind. Jamie's incredible work ethic, success, and global contacts led him to become one of the most well-known influencers in the Amazon space. Now, Jamie spends his days in the community giving where he can, also reinventing Amazon supply chain processes through various business ventures.
Check Jamie on...
LinkedIn: https://www.linkedin.com/in/jamie-paros-901722106/?originalSubdomain=au
Instagram: https://www.instagram.com/jamieparos/?hl=en
Facebook: https://m.facebook.com/jamie.paros.52
Website: https://www.skudrop.com/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
Join Gianmarco Meli and his special guest, Gonza Martinez, an Amazon eight-figure seller, CEO of Ziresquare, a full-management Amazon agency, and co-founder of Core, a PPC mastermind and community. If you're looking to leverage the new stream of data Amazon has made available to sellers to extract valuable information and insights to grow your business, this episode is for you. Gonzalo will share a system for boosting your keyword ranking by combining information from multiple reports and data sets, providing you with the tools you need to make data-driven decisions and grow your business.
Here's a breakdown of what to expect in this episode:
- Leveraging the new data stream Amazon has opened up for sellers to extract valuable information and insights to grow a business.
- A system for boosting keyword ranking by combining information from multiple reports and data sets using Amazon's first-party data and third-party software.
- The importance of focusing on metrics such as add-to-cart and click-through rate during the launch phase
- Understanding root keywords and the halo effect and how this can help position a product indirectly on page one for high-volume keywords is essential.
- And so much more!
Download the “CORE Keyword Analytics” by Gonza, to learn more about on how you can boost your ranking thru keywords. https://www.thesellerprocess.com/2023/01/19/leverage-to-boost-ranking/
About Gonza Martinez:
Gonzalo Martinez, an Amazon eight-figure seller, and CEO of Ziresquare, a full management Amazon agency, and co-founder of CORE, a PPC mastermind, and community.
With a background in the development, manufacturing, and sales of small domestic appliances, he has a wealth of experience in managing industrial design teams and multiple development and engineering teams. As a leader in industrial design management, he has a proven track record of guiding teams toward the desired product appearance and performance, with a focus on the home environment, air treatment, and home appliance products. With his vast experience in this field, he is well-equipped to drive the success of any product development project.
Check Gonza on...
Website: https://corecommunity.io/
LinkedIn: https://www.linkedin.com/in/gonza-martinez-a57a0a10/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
YouTube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
Join Gianmarco Meli and his special guest, Anton Hermann, as they talk about everything you need to know to set up your business for success in the Amazon European marketplace. They will cover local rules, taxes, product compliance, and more to ensure that you have the guidance to kickstart your international expansion. Whether you're just starting or have existing investments in the European market, take advantage of this episode to get up to date on the latest tips and advice and succeed in the Amazon European marketplace.
Ready to Launch Your Business in Europe? Tune in to Gianmarco Meli and Anton Hermann to Learn How!
Here's a breakdown of what to expect in this episode:
- What is the European fulfillment network?
- What multi-country inventory is
- How to get a packaging registration number.
- How do you know if your product is compliant?
- Anton shares some slides about the Pan Europe program that you can download.
- And so much more!
Download the “PAN-EU Guide” by Spacegoats, to learn more about logistics and compliance in the European marketplaces.
About Anton:
Anton Hermann is the CO-FOUNDER AND CMO of SPACEGOATS.
Anton has always been interested in finding clever solutions to problems and mixing up old structures. That's why in 2019, after his fair share of experience in the Amazon business, he co-founded a SaaS startup company: SPACEGOATS. SPACEGOATS simplifies global expansion for your E-Commerce business. As the CMO of the company, he's currently overseeing the Marketing and Sales department.
He is an experienced co-founder with a demonstrated history of working in the retail industry. Skilled in E-commerce Optimization, Technical Design, Self-management, Computer-Aided Design (CAD), and Reliability Engineering, he is a strong business development professional with a Master of Science (M.Sc.) focused in Mechanical Engineering from the University of Stuttgart.
Check Anton on...
Website: https://orangeklik.com/webinars/amazon-fba-europe-simplyvat-spacegoats/
LinkedIn: https://www.linkedin.com/in/anton-hermann-a13b82133/?originalSubdomain=de
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
Join Gianmarco Meli and his guest, Dr. Travis Zigler, as they discuss how to effectively attract users to your product, capture their emails, and convert them into loyal customers of your brand. Dr. Travis, a successful optometrist-turned-eCommerce-entrepreneur provides advice on Amazon PPC and Amazon sales. In this episode, Dr. Zigler will share strategies to help you build a trusting relationship with your customers, create a targeted audience, and maximize your sales. If you're looking to create a deeper connection with your customers and build an audience you can reach out to for product feedback, new launches, or even repeat orders, this episode is for you.
Grow Your Brand with Dr. Travis - Amazon PPC, E-commerce & More!
Here's a breakdown of what to expect in this episode:
- Creating a landing page or blog post and driving it with Google Ads and Facebook Ads,
- Create a blog post around a problem that your product solves by focusing on a problem-based keyword
- Focus on the revenue generated rather than the conversion rate when sending external traffic to Amazon
- The importance of congruency when creating landing pages and other online content
- Setting up an email flow for a giveaway promotion
- And so much more!
Download the Audience Building Course by Dr. Travis: “How I'm Getting 200 Email Leads Per Day AND Converting Them into Paying Customers”
About Dr. Travis Zigler:
Dr. Travis Zigler is a recovering optometrist turned eCommerce entrepreneur. He is the founder of Eye Love, https://eyelovethesun.com, whose mission is to naturally heal 1,000,000 dry eye sufferers. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, https://eyelovecares.org.
Due to the success of Eye Love (over $5.4 million in 2021), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which led to the creation of the Profitable Pineapple Ads Agency (Why Pineapple… Why Not?). Specializing in Amazon PPC, Dr. Travis blogs about Amazon PPC and selling on Amazon, and also has a free Amazon PPC Masterclass, which you can check out here: http://profitablepineapple.com/
Check Dr. Travis Zigler on...
Website: http://profitablepineapple.com/audience
LinkedIn: https://www.linkedin.com/in/dr-travis-zigler-9625112a/
Facebook: https://www.facebook.com/groups/284797249034149/user/12406556/
https://www.facebook.com/groups/AmazonPPCpros/permalink/562546541259217/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
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Join Gianmarco Meli and his guest, Mike Zagare, as they talk about a strategy to span the entire buying cycle with dark PPC campaigns that target Amazon customers to become loyal to your brand. If you want to create an all-encompassing PPC approach to let more people find your products, increase your conversions, and boost recurring purchases from current customers, this episode is for you.
Listen to this episode to get actionable advice on how to build a successful dark PPC campaign and make sure your brand stands out from the competition.
Here's a breakdown of what to expect in this episode:
• understand the buying cycle
• the differences between sponsored product ads and sponsored brand video
• the different types of ad types and strategies to adopt for your business
• and how to protect your brand with brand awareness campaigns
• other topics related to successfully advertising your business!
Download the “PPC Playbook” made by Mike at PPC Entourage, and discover how to turn simple browsers into loyal customers of your brand using the power of Amazon ads!
About Mike:
Mike Zagare is the owner and founder of PPC Entourage, one of the original amazon ad software and management companies. Mike started as a physical therapist in 2015 and knew there had to be a better way, so he started his eCommerce journey. Using the power of Amazon Ads, he built a 7 figure brand in less than one year. Now Mike helps other sellers do the same with free valuable education, PPC Entourage software, and the ad agency. He is also the author of the Amazon Ads Playbook series.
Check Mike Zagare on…
Website: https://ppcentourage.com/
LinkedIn: https://www.linkedin.com/in/patientfirstpt/
Facebook: https://www.facebook.com/mike.zagare/
Instagram: https://www.instagram.com/mikezagare/?hl=en
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
Join Gianmarco Meli and his guest, Marc Jepsen, as they talk about the four main KPIs that we should pay attention to manage an Amazon business effectively and what we can do to improve them and bring them back on track if any issues develop. If you're seeking ways to enhance your most crucial KPIs and have a system in place to respond to these metrics whenever they go off track, this episode is for you.
Here's a breakdown of what to expect in this episode:
- How to get the most out of your Amazon product sessions.
- The significance of speaking to various client segments.
- The several things that are deducted from your profit.
- The best recommendations for getting more done with fewer resources when choosing a database.
- Making the correct choice will result in the desired outcome.
- And so much more!
Download the “KPI Checklist” made by Mark at Manage By Stats to learn how to troubleshoot any problems happening to your most important metrics.
Try out Manage By Stats at 16% off for 6 months! Learn more here
About Marc:
Marc has extensive experience with computer networking and business management and over seven years of managing Marketing & Sales teams. He started selling on Amazon in 2014 in the supplement and workout categories and has built up several Brands. In 2015 Marc was brought on to help run and expand operations of ManageByStats and has since helped create over 25 tools that are all geared to making Selling on Amazon a lot easier.
Check Mark Jepsen on...
Website: https://managebystats.com/thesellerprocess
LinkedIn: https://www.linkedin.com/company/managebystats/
Facebook: https://www.facebook.com/managebystats
Youtube: https://www.youtube.com/c/ManagebystatsTools
Twitter: https://twitter.com/ManageByStats
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
BrandPush - Get your brand featured on FOX, USA Today, and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - https://www.thesellerprocess.com/brandpush
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
Join Gianmarco Meli and his guest, Monica Sharma-Patnekar, as they talk about a method to identify target market, craft offers, and communicate based on the customers' core needs, wants, and aspirations. They also talked about being committed to giving customers exceptional service, outstanding products, and content tailored to their needs. If you are looking to grow your business, this episode is for you.
Here's a breakdown of what to expect in this episode:
• The importance of knowing who you're serving.
• Ways to find your customer's needs and desires.
• You must follow up with customer conversations if you have direct access to your customers.
• The importance of using data to get to the heart of your customer's motivations.
• Use your product page as a landing page instead of a store page.
• And so much more!
Download the “4 types of questions to ask your customer” made by Monica to discover the needs, wants & desires of your customer! -
About Monica Sharma-Patnekar:
Monica Sharma-Patnekar is an eCommerce brand mentor & consultant. She works with creative & conscious entrepreneurs - eCommerce, product-based, and retail - who want a more precise & more focused vision for their brand so that they can communicate & connect with their actual audience and have more impact on the products they sell.
It all started with an MSc. Business Administration, major Marketing. From there, it just took on its own life. She brings together over 17 years of experience.
She worked with Fortune500 companies across Brand Management, Strategy Consulting & Global Marketing. Google has hired her to coach their premium partners - 7-figure scale-ups Tech, SaaS & agencies who work with eCommerce businesses. She continues to work with scale-ups as a fractional CMO. Coach small business, creatively conscious, eCommerce, product & retail entrepreneurs.. on their way to 6-figures; others scaling to 7-figures and beyond.
Dutch by birth. Indian by heritage. Global by choice & education. A creative thinker. A dancer. A chai fanatic. A mom of 2 girls.
Check Monica on...
Website: www.businesswithmonica.com
LinkedIn: https://www.linkedin.com/in/monicasharmapatnekar/
Instagram: https://www.instagram.com/businesswithmonica
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
Billo - Top quality UGC videos - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - https://www.thesellerprocess.com/billo/
Join Gianmarco Meli and his guest, Matt Remuzzi, as they talk about creating a Profit & Loss optimized for Amazon sellers to take charge of finances and make wiser business decisions. So, if you're interested in starting a solid business and want to develop better ways to handle your finances and regain control over your most significant financial matrix, then you should see this episode.
Here's a breakdown of what to expect in this episode:
• Where to get the information to input in our P&L
• Some areas of the P&L that you can focus on to optimize your business for better profits
• Ways to sell your business on an accrual and cash basis.
• Most common mistakes people make when creating their P&L
• Best advice to achieve more with less regarding practical accounting and bookkeeping.
• And so much more!
Download the “P&L template” made by Capforge to help you create the first P&L for your business!
About Matt Remuzzi:
Matt Remuzzi is the founder of CapForge Bookkeeping and Tax, a firm specializing in accounting for e-commerce sellers. With over 1100 e-com clients, predominantly private label FBA sellers, CapForge is uniquely able to help owners understand their actual profits, manage cash flow, minimize taxes and optimize exit values.
Visit Matt on...
Website https://capforge.com/
Twitter: https://twitter.com/capforge?lang=en
Instagram: https://www.instagram.com/capforge_bookkeeping/
LinkedIn: https://www.linkedin.com/company/capforge-bookkeeping-%26-more/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com/
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu - Polls & Split Tests - Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS - https://www.thesellerprocess.com/pickfu/
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator" - http://www.thesellerprocess.com/fba-excel
Join Gianmarco Meli and his guest, Kamaljit Singh, as they talk about leveraging human beings' innate tendency to think visually so we can create high-converting product images that will make our listing stand out from the competition. Suppose you're looking to get a competitive edge over other Amazon products in your niche and want to upgrade your listings' visual assets in a way that genuinely appeals to your target audience, then this episode is for you.
Here's a breakdown of what to expect in this episode:
1. How to use visual references in your listings to help you understand numbers.
2. Use images to help you sell your products.
3. What to look for when you're changing your main image.
4. What is a brand archetype, and how does it work?
5. Way to optimize your visual content in your listings.
6. And so much more!
Download the “99 Best Visual References For Your Amazon Listing” by AMZ One Step, and set your listings up for stellar conversions!
About Kamaljit Singh:
Kamaljit Singh is the CEO and Founder of AMZ One Step. Kamaljit is an official member of the Forbes Council. He started selling on Amazon in 2015 with retail arbitrage and eventually built a private-label brand that he sold in 2018. Kamaljit organizes meetups in different cities in Canada. At AMZ One Step, Kamaljit and his team have created over 80,000 infographics for Amazon sellers. He is passionate about conversion optimization and branding on Amazon.
Find Kamal on...
Visit the website: https://www.amzonestep.com/
LinkedIn: https://www.linkedin.com/in/kamaljit-singh-52175855/?originalSubdomain=ca
Facebook: https://ru-ru.facebook.com/AMZonestep/
Instagram: https://www.instagram.com/amzonestep/?hl=en
Youtube: https://www.youtube.com/watch?v=mPJECvvzO2k
Connect with Gianmarco!
Website: https://www.thesellerprocess.com/
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
PickFu – Polls & Split Tests – Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS – https://www.thesellerprocess.com/pickfu/
FBAExcel – Best Automation Tools – FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get “Keyword Dominator” - www.thesellerprocess.com/fba-excel
Join Gianmarco Meli and his guest, Philip Li, as they talk about how to build highly effective User-Generated Content (UGC) videos and how we can work with creators to produce great content for our brand. If you're wondering how your brand can leverage this powerful content to increase brand awareness and boost sales, this episode is for you.
Here's a breakdown of what to expect in this episode:
• How to add a UGC video to your page.
• What is a UGC mash-up?
• The methods for utilizing more user-generated content videos
• Some typical errors we should avoid when contacting content providers
• And so much more!
Download the “Guide to UGC” by Black Compass Digital and start engaging with creators to boost your sales with UGC pictures and videos! -
About Philip:
Philip Li has been an Amazon seller since 2016; he successfully exited his business in 2019 and is now running Black Compass Digital, one of the fastest-growing Amazon agencies in North America. His agency manages some of the most emerging brands and has generated over $30M of new Amazon sales for his clients in the last year alone.
Marketing fanatic, funnel hacker, and growth geek, Philip has been working with clients for over seven years in various industries. Before starting an Amazon store with Shawn, he was consulting for medium to enterprise businesses in the latest digital marketing strategies.
Visit Philip's website: https://blackcompass.digital/
LinkedIn: https://www.linkedin.com/in/philipli1/?originalSubdomain=ca
Facebook: https://www.facebook.com/philip.li.58
Connect with Gianmarco!
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Helium10 - Must-Have for every Amazon Sellers - Best software for product scouting, keyword research, listing optimization, and much more. Get 10% off for a lifetime with code: THESELLERPROCESS10 - https://www.thesellerprocess.com/helium10
FBAExcel - Best Automation Tools - FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator" - www.thesellerprocess.com/fba-excel
Join Gianmarco Meli and his guest, Rodrigo Gonzalez, as they talk about branding strategies employed by leading businesses and how you can apply them in your company to transform your private label into a legitimate brand that your clients will like. If you're wondering how to turn your Amazon private label into a strong and trusted household brand name this episode is for you!
Here's a breakdown of what to expect in this episode:
- The first step is to know your niche.
- The power of knowing who your target audience is.
- Positioning based on product characteristics and cultural attributes.
- What is a brand archetype, and how does it work?
- And so much more!
Download the “Branding Strategy Guide” by Principium Studio and transform your Amazon private label into the next big household brand in your category! https://www.thesellerprocess.com/2022/11/09/private-label-into-a-household-brand/
About Rodrigo Gonzalez:
Rodrigo is a Brand Strategist with five years of experience in e-commerce and 10+ years of business consulting. He is the co-Founder of Principium Studio, a brand strategy and design studio focusing on e-commerce companies to increase their conversion rates, brand awareness, customer loyalty, and name reputation. Principium Studio has worked with big and small e-commerce brands; among the big brands include Disney, Newman's Own, UCLA, and KONA Deep. Through its brand expansion strategies, Principium Studio has increased brands by 4-6X.
Connect with Rodrigo on...
Website: https://www.principiumstudio.com/author/rod/
LinkedIn: https://www.linkedin.com/company/principiumstudio/
Facebook: https://www.facebook.com/principiumstudio/
Connect with Gianmarco!
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Tools & Useful Resources
Billo - Top UGC videos! - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - Learn More Here
Brand Push - Get your brand featured on FOX, USA Today and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP - Learn More Here
How do you make your product stand out from a sea of exact images of the same merchandise on an Amazon board? Join Gianmarco Meli with guest Luke Wechselberger, Amazon seller and coach to over 500 students, as they talk about a technique to identify new opportunities and leverage growing trends to launch new profitable products. Luke shares that with this technique, even if you are selling the product at the same price as everyone else, customers would gravitate to your page, and you can come in and compete even with a few reviews. To know more about this strategy, tune in to this episode and enjoy!
Outline of the Episode:
• Creating product bundles and kits
• How to use Amazon data to create bundles
• Validating product supplier and product quality
• How do you know if you’ve found success with your bundles?
• Luke’s take on virtual bundles
• Best advice to achieve more with less when it comes to product research and development
Download the "Amazon FBA Mini Course" (Clicking the button below and find it on the homepage)
https://www.amazonsellerpros.com/p/seller-pro-mini-course
About Luke Wechselberger:
Luke Wechselberger is an Amazon seller and coach to over 500 students. He started a YouTube channel in 2017 that mainly focuses on FBA topics and covers affiliate marketing, personal branding, and cryptocurrencies. He recently spoke on stage at the Helium10 Sell & Scale Summit and finished being on a TV dating show which he won with his girlfriend of 5 years.
You can find Luke Wechselberger on…
Instagram | https://www.instagram.com/luke_wechselberger/
YouTube| https://www.youtube.com/c/LukeWechselberger
Connect with The Seller Process on…
https://www.thesellerprocess.com/
Tools & Useful Resources
Billo - Top UGC videos! - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - Learn More Here
Brand Push - Get your brand featured on FOX, USA Today and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - Learn More Hereand jumpstart your journey to a fully systematized business by getting your hands on all the SOPs, flowcharts and process maps built by Escala to systematize your Amazon business!
Join Gianmarco Meli and his guest, Eli Lipshatz, as they talk about using the Accountability Chart to automate and delegate tasks. This episode is for you if you want to organize your company, boost productivity, and outsource daily operations to concentrate more on the strategy and tactics to maximize sales. Eli provides a system for identifying company's essential roles and responsibilities so that a company can more clearly decide what to automate and what to hand over to the team to advance the company.
Here's a breakdown of what to expect in this episode:
• What is an accountability chart, and how does it scale?
• What does accountability look like for each responsibility?
• The Delegation Automation Index
• The fourth factor is the impact on the whole organization
• Best advice to achieve more with less when systematizing your business.
• And so much more!
Download the Accountability Chart Guide by Lipi and learn how to identify your company's essential roles and responsibilities!
https://pixelfy.me/Kx536b
About Eli:
Eli Lipshatz, or Lipi, is the Co-Founder of Escala and has overseen over 100 systemization projects of Amazon brands, agencies, and aggregators. He has become the resident subject matter expert for systems and processes in the Amazon industry. Before Escala, Lipi was the Head of Operations for an Amazon Private Label brand, systematizing each core function within the business before its exit to Thrasio.
Learn more at https://www.weareescala.com/
You can check Eli Lipshatz on...
LinkedIn: https://www.linkedin.com/in/eli-lipshatz-b8991b192/?trk=author_mini-profile_title&originalSubdomain=il
Connect with Gianmarco on...
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Join Gianmarco Meli and Philip Li as they discuss how to get your brand featured in relevant publications. Suppose you want to discover the strategies used by the leading companies to gain free placement on the top online media outlets and use that recognition to increase your Amazon sales, then this episode is for you. Philip walks us through a step-by-step procedure for locating contacts and close writers at the top media outlets so you can get your brand featured in their publications.
Outline of the episode:
- The importance of launching a PR campaign
- What are the publications saying about your competitors?
- Types of articles that are most frequently included in magazines
- The elevator pitch
- Successfully managing a PR campaign while using minimal resources
Download the PR Pitch Guide by Black Compass and learn how to get featured in publications related to your industry: https://pixelfy.me/fBGz83
About Philip Li:
Phil has been in the Amazon space since 2016. He successfully exited his Amazon business in 2019, and is now running the fastest-growing Amazon agency in North America. His agency manages some of the most emerging brands and has generated over $30M of new Amazon sales for his clients in the last year alone. Today, he'll share with you some of his latest battle-tested strategies that have worked for his 6, 7, 8 figures Amazon clients that can be easily implemented to your Amazon business.
You can check Philip on...
Website: http://blackcompass.digital/
LinkedIn: https://www.linkedin.com/in/philipli1/?originalSubdomain=ca
Facebook: https://www.facebook.com/philip.li.58
Tools & Useful Resources
Billo - Top UGC videos! - Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20 - Learn More Here: www.thesellerprocess.com/billo
Brand Push - Get your brand featured on FOX, USA Today and other media - Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP - Learn More Here: www.thesellerprocess.com/brandpush
Join Gianmarco Meli and with his guest, Daniel Fernandez of AMZ Clever, as they talk about how we can combine various data sources contained in Seller Central to obtain helpful information, evaluate our competitors, and make smarter decisions. Then, find out how to prepare the ideal product launch for your Amazon business. Learn what makes a successful product launch and why the Brand Analytics + Search Query Performance report combination is the perfect way to prepare for launch.
Here's a breakdown of what to expect in this episode:
- The Search Query Report and why sellers should care
- The third part of the puzzle: Amazon is going to tell us the top three ASINs for each of these keywords
- Method for filtering data based on the ASINs you sell
- The critical information that will enable us to make wiser decisions
- The importance of benchmarking and validation before a launch
- And so much more!
About Daniel Fernandez:
Daniel is the founder and CEO of AMZclever.com, a full-service agency that has managed and grown brands on Amazon and Walmart since 2015. He has worked with several 7, 8, and 9-figure brands, public companies, and product startups on launching and expanding on the Amazon and Walmart platforms and taking many of them internationally. Daniel spent some years living in China; he has spoken at industry-leading conferences in the US, Canada, China, Netherlands, and Hong Kong; and is a frequent contributor to different publications in the Amazon and e-commerce space. Currently resides in Florida, where he leads his global team and enjoys the sunny weather
You can check Daniel on...
Website: https://www.amzclever.com/
Youtube: https://www.youtube.com/channel/UCYbzTlGWW_XUa1y90THJCPQ
Connect with Gianmarco on...
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Join Gianmarco Meli and Ben Leonard as they talk about creating a social media funnel to attract raving followers. Have you ever wondered how to use social media to get beyond views and likes to develop a genuine brand and generate sales? In this episode, the CEO of Beast Gear and eCommerce expert, Ben, explains his excellent Instagram funnel for eCommerce.
- Here's a breakdown of what to expect in this episode:
- Using social media to drive sales wherever you want
- Social media exists to serve the part of our brain which is seeking attention
- How to increase engagement and have more conversations on social media
- Common mistakes people make in building their social media presence
- Best advice for creating a social media presence
- And so much more!
About Ben Leonard:
Best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after three years; the business holy grail.
Now Ben is doing it all over again and helping others to do the same with his eCommerce consultancy (www.benleonard.pro) and eCommerce brokerage (www.ecombrokers.co.uk)
You can check Ben on…
Facebook: https://www.facebook.com/benleonardpro
Twitter: https://twitter.com/benleonardpro
LinkedIn: https://www.linkedin.com/in/benjleonard/
Youtube: https://www.youtube.com/channel/UCtBNXlAbHNoIEmUtnohVNzg
Connect with Gianmarco on...
Website: https://www.thesellerprocess.com
Instagram: https://www.instagram.com/gianmeli/?hl=en
Facebook: https://www.facebook.com/thesellerprocess
LinkedIn: https://www.linkedin.com/in/gianmarco-meli/
Youtube: https://www.youtube.com/channel/UCB07vjOEJnu3mhYxmoaVleg
Facebook: https://www.facebook.com/gianmarco.meli
Join Gianmarco Meli with his guest, Art Turock, as they talk about six questions to demolish one’s comfort zone. This episode is for you if you're serious about reaching your most critical objectives and you're looking for a proven method to unleash your true potential, improve your performance, and accelerate your achievements. Art reveals the method that has assisted numerous individuals in stepping outside of their comfort zones and achieving dreams they could only have previously imagined.
Here's a breakdown of what to expect in this episode:
1.Comfort zone demolition and four factors to keep in mind that ties to accountability
2.Four major categories that we blame that become excuses: Feelings, Circumstances, Past history, Identity
3.Stop holding people accountable, what does it mean?
4.Six categories of questions
5.And so much more!
About Art Turock:
Art Turock has the rare distinction of being an elite performer in two fields—business + sports. Over three decades, he’s delivered speeches for 125 Fortune 500 companies, one of the highest totals all-time in the speaking industry. Art continues to enjoy a 17-year career in masters track and field. In 2015 and 2016, his pentathlon scores at the USA Track & Field Masters Championship, earned a silver and a bronze medal plus #8 world rankings for his age group. These athlete achievements are more remarkable because of Art’s birth defects which impede his blood circulation. Art Turock has published four books including Invent Business Opportunities No One Else Can Imagine, and Competent is Not an Option.
Since 2016, Art has orchestrated The Extraordinary Freedom Experiment to empower a select group of high achievers to demolish their comfort zones in order to accomplish their heartfelt goals and express their full performance capacity.
Later this year, Art will begin a series of unique online meetings called Comfort Zone Demolition Wakeup Calls. Comfort zone demolition is Art Turock’s favorite lifestyle habit.
Visit Art's website to learn more: https://artturock.com/
Connect with The Seller Process at:
https://www.thesellerprocess.com
Join Gianmarco Meliwith Barack Almog as they share about a proven method used to find, select and employ over 100 VAs using an automated system that will advance the hiring game. Barack discusses the importance of developing an effective hiring process, the nature of the skills test system, and how to check the outcomes in identifying the best candidate for the job among the pool of applicants. At the end of the episode, a special offer is announced.
Here's a breakdown of what to expect in this episode:
- The struggle in the hiring process
- Identifying the right fit for the job position
- Crucial steps in the hiring process
- Creating an effective skill test
- Example framework of scales tests
- And so much more!
Download the Skill Test Worksheet and used this to evaluate the knowledge, skills, and abilities of your ideal candidates. https://pixelfy.me/m0sasl
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About Barack Almog:
Barack is a digital transformation specialist, automation and outsourcing expert, data scientist, entrepreneur, and the owner of Sellarframe.com, which helps business owners automate their business using code and no-code tools and outsource business functions to teams of high performers. He's a blogger, a video content creator, a speaker, and the owner of several online communities dedicated to helping entrepreneurs build automatic and autonomous businesses.
Learn more about his free outsourcing course: https://sellerframe.com/easy-outsource
Let's Connect!
You can find Barack Almong on — LinkedIn, Youtube, Facebook, Instagram & Airtable
Connect with The Seller Process at — https://www.thesellerprocess.com/
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Affiliate link click here.
Onlinejob|Ph — Hire VAs from the Philippines. My go-to platform to find highly skilled VAs and professionals from the Philippines.
Affiliate link click here.
Join Gianmarco Meliwith Renin Ratnaswamy, the head of agency partnerships at Billo as they talk about how to produce video content at scale and create videos that convert and boost sales. Renin has extensive experience in sales, product marketing, and go-to-market strategy. At Billo, he works directly with the agency helping them get the most out of the Billo marketplace to develop high-converting product videos.
Here's a breakdown of what to expect in this episode:
- The process of creating high-converting videos
- Identifying three different concept ideas to showcase your product
- Video consumption; educating the consumers while entertaining them
- Best tips to produce high-performing videos
- Elements that convert the best both on Amazon or social media
- What to avoid in post-production of video
- And so much more!
Download the Video Production Process by Billoto guide you on how to create high-converting and noticeable videos for your online business and get more awareness.
https://pixelfy.me/eNEVOy
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About Renin:
Renin Swami, the head of agency partnerships at Billo. He has intensive experience in sales methodology, product marketing and go-to market strategy. At Billo, he works directly with the agency helping them get the most out of the Billo marketplace to create high converting product videos. Billo is a marketplace where you can find creators who are the average consumer.
Register to Billo to get $20 off on your first video!
You can book a meeting with Renin on — renin@billo.app
Let's Connect!
You can find Jon Elder on — LinkedIn
Connect with The Seller Process at — https://www.thesellerprocess.com/
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Tools & Useful Resources
Billo — Top-quality product videos. Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20.
Affiliate link click here.
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Affiliate link click here.
If you're looking to get professional help from skilled virtual assistants or freelancers, but are wondering how to manage them, then this episode is for you. Join Gianmarco Meli, and Mackenzie Lepretre, as they talk about strategies to make sure that virtual assistants are performing at their peak and delivering intended results. Mackenzie is the director of Operation at FreeUp Marketplace. FreeUp is a platform that specializes in helping business owners and managers scale their businesses using pre-vetted freelancers. They established a framework to create weekly performance reports that the virtual assistants/freelancers can use to stay on track and act on the most important metrics. So tune in to know more!
Outline of the Episode:
- Communicating expectations at the very beginning
- Best practices to track the right KPIs
- Setting action items
- The Weekly Performance Report
- Helping freelancers that are unaware of their roadblocks
- How to achieve more with less when it comes to hiring freelancers?
Download the Freelance Progress Report Template and hit every milestone that you and your VA/Freelancer are working on and keep track of the project deliverables and timelines.
https://pixelfy.me/IMHbNP
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About Mackenzie Lepretre:
Mackenzie is the Director of Operations at FreeUp Marketplace. FreeUp specializes in helping business owners and managers scale their businesses using pre-vetted freelancers.
Register on Freeup and get 50$ free credits to hire your next freelancer or VA: https://freeup.net/partners/the-seller-process/
You can find Mackenzie Lepretre on…LinkedIn | Facebook
Connect with The Seller Process on…https://www.thesellerprocess.com/
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**Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Affiliate link click here. Onlinejobs|Ph — Hire VAs from the Philippines. My go-to platform to find highly skilled VAs and professionals from the Philippines.
Affiliate link click here.**
Exiting is one of those things that people just don't talk about. That's why exiting is naturally messy, especially for Amazon sellers. To avoid this mess, join Gianmarco Meli and Jon Elder as they talk about the importance of the pre-exit checklist. This checklist is a great guide as you make decisions for your business. It will help reduce the amount of risk you take and stay lean in your business. Jon recognizes the fact that a lot of Amazon sellers need guidance and there are not a lot of people guiding others. Through Black Label Advisor, Jon lives out his passion for guiding and helping people boost their multiples, get their business cleaned up, and exit properly.
Outline of the Episode:
- The importance of pre-exit checklist
- IP Protection
- Maintaining growth rate
- Built out Shopify site
- Staffing
Download the Pre-Exit Checklist to ensure your hard work doesn’t go to waste and you exit your business the right way. https://pixelfy.me/dj5BHy
About Jon Elder:
Jon currently runs Black Label Advisor, an Amazon-centric consultancy focused solely on helping sellers and brand owners expand their reach on the platform and grow their business. Clients come to Jon from all over the world for advice ranging from listing audits to solving logistical issues. If your business needs an extra set of eyes on your business, Black Label Advisor delivers.
Learn more about Black Label Advisors: https://www.blacklabeladvisor.com/
Let's Connect!
You can find Jon Elder on— Twitter & LinkedIn
Connect with The Seller Process at— https://www.thesellerprocess.com/
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator".
Affiliate link click here.*
BrandPush — Get your brand featured on FOX, USA Today, and other media. Best quality/price PR agency for e-commerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP.
Affiliate link click here.*
Join Gianmarco Meli with Mark Leopold as they talk about a proven system that can bring in 1000 free customers monthly on Shopify. Mark explains what a 'Free Customer Machine' is, how it works, and the definition of 'free customers.' Here's a breakdown of what to expect in this episode:
- What is a free customer?
- Your core offers can tell you a thing or two
- Keep your landing pages sim-ple!
- Three sequence emails
- How Mark measures the FCM's success
- And so much more!
Download the Customer Machine Guide, and generate thousands of customer traffic to your e-commerce store! https://pixelfy.me/FIwVyu
About Mark Leopold:
Every day, Shopify store owners struggle to hit their sales goals. One of their main roadblocks is finding an easy, affordable way to bring in new customers. Mark Leopold has been helping his stores bring in new customers at NET zero cost since 2015 and runs Baby Fox, his agency that brings that same Free Customer Machine framework to other Shopify stores.
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Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator". https://www.fbaexcel.io/home?affiliate_id=3792491
BrandPush — Get your brand featured on FOX, USA Today, and other media. Best quality/price PR agency for e-commerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP. https://www.brandpush.co/?ref=4480
Join Gianmarco Meli with Daniel Hannig as they discuss the different pricing strategies that can give wholesalers and private label sellers their edge on Amazon. eCommerce is a wild industry, and in platforms like Amazon, how you strategize your price affect conversions and sales. Do low prices always result in higher sales? Here's a breakdown of what to expect in this episode:
- What difference does a pricing strategy make?
- Examples of pricing strategies
- There are worthy competitors and non-worthy ones
- A strategy better for private label sellers
- Why you shouldn't be afraid of raising your prices
- And so much more!
Download the Price Strategy Guide and use price optimization strategies to drive up your sales. https://pixelfy.me/FmLRL6
About Daniel Hannig:
After finishing his legal studies, Daniel started out as a copywriter in the field of competition law. The experience he drew from working so closely with marketing moved him to shift his career into a more creative direction, and he now specializes in content creation for software companies. He's been working in the SaaS area for three years now and for SellerLogic specifically for 1 1/2 years.
Learn more about SellerLogic: https://www.sellerlogic.com/
Tools & Useful Resources
FBExcel — Best Automation Tools. FBAexcel offers powerful tools built entirely on Google Sheets to help you automate keyword research, PPC optimization, metrics tracking, and more. Sign up for free through the link below to get "Keyword Dominator". https://www.fbaexcel.io/home?affiliate_id=3792491
Billo — Top-quality product videos. Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. Get 20$ off with code TSP20. https://billo.app/?ref=gianmarcomelim
Join Gianmarco Meli with Reggie Young as they talk about better managing VAs, motivating them, and increasing overall team productivity. Reggie is a seven-figure Amazon seller and digital marketing expert. He tells the system he uses to manage dozens of VAs to take care of business operations. Here’s a breakdown of what to expect in this episode:
- The 80-20 of project management
- Sign up for software to streamline the process
- Learn how to prioritize tasks
- Monitor progress the right way
- About the recurring productivity schedule
- And so much more!
Download the Productivity Toolkit and use it for your VA workflow and create the perfect rhythm at work to pass from initiation to completion. https://pixelfy.me/yYbVpH
About Reggie Young:
Reggie Young is a seven-figure Amazon seller and digital marketing expert. He recently sold his Amazon FBA business for $620k. He is passionate about topics related to business, travel, and mindset. Reggie continues to launch new brands across different forms of e-commerce. He also consults with other entrepreneurs and aggregators looking to achieve success online.
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Tools & Useful Resources
OnlineJobs Ph - Hire VAs from the Philippines. My go-to platform is to find highly skilled VAs and professionals from the Philippines.https://www.onlinejobs.ph/
BrandPush - Get your brand featured on FOX, USA Today and other media. Best quality/price PR agency for eCommerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP. https://www.brandpush.co/?ref=4480
Join Gianmarco Meli with Daniel Lai as they talk about the strategy to maximize the effectiveness of PPC ads to help the business grow sustainably. Daniel is the head of seller engagement at Scale Insights and has co-founded multiple e-commerce brands. He shares the campaign structure used by some of the best seven-figure sellers and provides the exact workflow they use. Here’s a breakdown of what to expect in this episode:
- What makes Daniel’s campaign strategy more effective
- How the negation strategy works
- Why do the broad and phrase match in the auto-campaign
- Export the right keywords that are performing
- Identify high-performing keywords and export them as individual campaigns
- And so much more!
Download the Campaign Structure Playbook and understand how to create multiple campaigns fast for scaling profitability on Amazon. https://pixelfy.me/QZWgvK About Daniel Lai:
Daniel has been at the forefront of driving innovations and delivering real-time skillsets in the e-commerce space.
He has co-founded multiple e-commerce brands which have consistently delivered million-dollar annual sales. In 2021, he successfully sold off his Toys & Games brand for a 7-figure sum.
Daniel is the head of seller engagement at Scale Insights, which equip e-commerce sellers with the best tools to scale their business effectively in the shortest possible time.
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Tools & Useful Resources
Scale Insights - Automate PPC Optimization. The PPC automation tool that we prefer. There are lots of smart algorithms that will do most of the optimization work for you. Check all algorithms through the button below and test them free for 30 days + 10% OFF discount. https://scaleinsights.com/features/thesellerprocess
PickFu - Polls & Split Tests. Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS.
https://www.pickfu.com/#_r_thesellerprocess
Join Gianmarco Meli with Gracey Ryback as they talk about how to give brands more exposure and gain more trust in the eyes of customers. Gracey is an Amazon influencer and content creator. She tells the process of getting products into an Amazon Live video to give the brand more visibility and boost sales. Here’s a breakdown of what to expect in this episode:
- How influencers work with Amazon sellers
- Third-party platforms to match brands with influencers
- Best practice to initiate a conversation for collaboration
- Signed agreements and contracts from brands
- Expected results when working with influencers
- And so much more!
Download the Influencer Contract Sheet and start building partnerships with people with great influence to get your brand discovered by millions of customers. https://pixelfy.me/XJrZTI
About Gracey Ryback:
Gracey is an Amazon influencer and content creator who specializes in bringing the best deals and Amazon finds to her community of over a million followers across TikTok and more than six additional platforms. She will show you why influencer marketing is the next vital step for your brand and the secrets to succeed with it on TikTok and Amazon Live. In her first year, she has driven over seven figures of revenue and helped many brands selling on Amazon boost sales, increase long-term keyword ranking, drive brand awareness, and go viral. She also livestreams for Amazon as an A-List Amazon Live creator and is often featured on the Amazon.com home and deals page. Gracey will show you how implementing influencer marketing into your brand strategy will skyrocket sales like you never imagined.
Tools & Useful Resources
Brand Push - Get your brand featured on FOX, USA Today and other media. Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP.https://www.brandpush.co/?ref=4480
Rebaid - Book Amazon Live Influencers. Rebaid pre-buys in bulk product placements from Amazon Live influencers and provides you with discounted rates to get your product featured on Amazon Live. https://rebaid.com/?rid=48446&rtk=9136B4
Join Gianmarco Meli with Dev Chandra as they talk about a way to become more efficient and productive to accomplish goals set for this year. Dev is a productivity coach, strategy junky, and the founder of The Process Hacker. He shares his four-step process for effective execution to help reach targets and grow the brand. Here’s a breakdown of what to expect in this episode:
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How Amazon sellers benefit from the strategy
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Focus on the important things
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Act on lead measures
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Keep a compelling scoreboard
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Maintain a cadence of accountability
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And so much more!
Download The Process Hacker Worksheet a powerful workbook that will assist to put your goals in place. https://pixelfy.me/nzc2XX
About Dev Chandra:
Dev is a productivity coach, strategy junky, and the founder of The Process Hacker. Previously, he was an engineer and Naval Officer. In 2019, he started his blog, The Process Hacker, to explore and write about all things productivity, habits, and goals! Today, you can find Dev working remotely on his business while getting lost in the world and exploring the outdoors.
Tools & Useful Resources
Brand Push - Get your brand featured on FOX, USA Today, and other media. Best quality/price PR agency for e-commerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP.https://www.brandpush.co/?ref=4480
Rebaid - Book Amazon Live Influencers. Rebaid pre-buys in bulk product placements from Amazon Live influencers and provides you with discounted rates to get your product featured on Amazon Live. https://rebaid.com/?rid=48446&rtk=9136B4
Join Gianmarco Meli with Brett Bercaw as they talk about the most efficient process to perform keyword research and identify the best possible keyword list to optimize, launch, and advertise products on Amazon. Brett is an Amazon seller and founder of FBA Excel. He shares his ultimate keyword research process. Here’s a breakdown of what to expect in this episode:
-
Overview of the keyword research process
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Look for the top ten competitors
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Organic versus sponsored products
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Search volume market share
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Method to prioritize keywords
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And so much more!
Sharpen your keyword process by joining and grabbing a 30-day all-access FBA Excel all-in-1 tool to launch your campaigns with ease. https://pixelfy.me/zmFMPz
About Brett Bercaw:
Brett Bercaw spent ten years in corporate America working long hours, moving up the corporate ladder and got tired of working for someone else. So he quit his job right before COVID, thanks to his supportive wife, and started his first Amazon brand. Brett recently sold that brand for a nice chunk of change, and he is now focused on building more brands while helping other sellers scale theirs using some innovative Google Sheets-based tools.
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Tools & Useful Resources
Rebaid - Book Amazon Live Influencers. Rebaid pre-buys in bulk product placements from Amazon Live influencers and provides you with discounted rates to get your product featured on Amazon Live. https://rebaid.com/?rid=48446&rtk=9136B4
BrandPush - Get your brand featured on FOX, USA Today, and other media. Best quality/price PR agency for eCommerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP. https://www.brandpush.co/?ref=4480
Scale Insights - Automate PPC Optimization. The PPC automation tool that we prefer. There are lots of smart algorithms that will do most of the optimization work for you. Check all algorithms through the button below and test them free for 30 days + 10% OFF discount. https://scaleinsights.com/features/thesellerprocess
Join Gianmarco Meli with Neil McQueen as they talk about the art of product development and the methods first-class brands use to create the most successful brands in the world. Neil is a world-leading industrial designer and serves as Gembah’s head of design. He shares the process of effectively planning, designing, and developing products that customers would surely love. Here’s a breakdown of what to expect in this episode:
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Why have a vision specification?
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Viability, feasibility, and desirability of the product
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Choose the right key-identifiable features
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Balance what people want and how much the price is
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Suggestions for designing products customers would love
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And so much more!
Download the Vision Specification Template to produce your next winning product with a kick! https://pixelfy.me/XeMH4a
About Neil McQueen:
Gembah’s head of design, Neil Macqueen, is a world-leading industrial designer with 78 patents to his name. He has spent the last ten years at Dyson, leading new product innovation teams focusing on bringing true market-leading products to fruition through insights and innovation throughout the product development journey. He has been involved in the ideation, development, and success of some of the most recognizable products in the world. His unique view of design in the context of a successful business strategy is key to Gembah’s perspective and process.
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Tools & Useful Resources
Brand Push - Get your brand featured on FOX, USA Today and other media. Best quality/price PR agency for ecommerce brands. Your brand will get featured on hundreds of media outlets in just few days. Get 25$ off with code: TSPP. Tools & Services | The Seller Process Podcast
PickFu - Polls & Split Tests. Perfect for split testing product variations before launching them. Also useful to optimize your listings by getting real instant data. Get 50% off your first poll with code: THESELLERPROCESS. Split testing, optimization, and instant consumer research | PickFu
Join Gianmarco Meli with Mina Elias as they talk about a better system to take control of metrics to leverage the true power of ad campaigns. Mina is the CEO of MMA Nutrition LLC and the founder of PPC University. He shares his method to keep track of metrics, analyze them, and make informative decisions. Here’s a breakdown of what to expect in this episode:
1.) Main metrics to track to control PPC efforts
2.) Analyze numbers in the spreadsheet
3.) Ballpark figures to follow when metrics go in the right direction
4.) What to do to get metrics back on track
5.) Advice to achieve more with less in Amazon PPC
6.) And so much more!
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Planning to optimize your campaigns and give a trim to excessive ad spend? Here is a simple and easy-to-use template to diagnose your ad performance, make better decisions and turbocharge your product performance: https://pixelfy.me/6BLHp5
About Mina Elias:
Mina is a multiple seven-figure seller in the supplement industry, investor, Amazon PPC expert, and founder of the PPC university. Mina excels at developing cutting-edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the market and giving consumers the supplements they deserve.
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**Tools & Useful Resources
Scale Insights
Automate PPC Optimization. The PPC automation tool that we prefer. There are lots of smart algorithms that will do most of the optimization work for you. Check all algorithms through the button below and test them free for 30 days + 10% OFF discount. https://scaleinsights.com/features/thesellerprocess Billo
Top-quality product videos. Our favorite place to create product videos for Amazon and social ads. It connects you with hundreds of video content creators that will shoot professional videos starting at 59$. https://billo.app/?ref=gianmarcomelim**
Join Gianmarco Meli with Yoni Kozminki as they talk about the importance of systems, processes, and SOPs in scaling a business effectively. Yoni is the co-founder and CEO of Escala and MultiplyMii. He shares how the smart use of technology, people, and processes is the key to growing a business beyond one’s wildest dreams. Here’s a breakdown of what to expect in this episode:
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Why document SOPs better
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Bottom-up versus a top-down approach
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Create a hierarchical map format
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Build a process that works and mitigates risks
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How to let someone carry out tasks
-
And so much more!
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Ready to put your business in order? Here is a step-by-step intensive guide to creating systems and SOP to scale your Amazon business and make it sustainable. https://pixelfy.me/3nv8bE
About Yoni Kozminki:
Yoni Kozminki is the co-founder and CEO of Escala and MultiplyMii. Yoni has a background in creative advertising strategy, digital marketing, and e-commerce, working with the likes of Mercedes-Benz, MasterCard, Sony, and Mondelez, and successfully scaling an Amazon business from two million dollars to five million dollars in 12 months before it was acquired.
More information here: Heist - Process Improvement Presentation (multiplymii.com)
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Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
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Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Daniel Shnaider as they talk about the solution to expand sales offline and reach out to small retailers and brick-and-mortar shops serving target customers. Daniel Shnaider is a former Amazon seller who turned his online business into a B2B. He shares a simple process to find, contact, and close sales orders with small retailers to expand an online business. Here’s a breakdown of what to expect in this episode:
-
Amazon seller to physical stores
-
How to reach out to retail stores
-
Typical response rate
-
What to prepare for the stores
-
Never use the company email to contact stores
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And so much more!
Watch the Tutorial on how to do B2B outreach and start making deals, expand your business offline and extend your customer reach! https://pixelfy.me/NZqp8N
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About Daniel Shnaider:
Daniel Shnaider is a former Amazon seller who turned his online business into a thriving B2B business selling his branded products to hundreds of small shops in the United States. Daniel is now the founder of Anybiz, a lead generation tool that allows you to find and email anyone you're targeting in the B2B space allowing you to turn complete strangers into potential future customers.
Start reaching out brick & mortar stores today: https://anybiz.io?fpr=tsp
_____________________________
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Dr. Travis Zigler as they talk about the latest Amazon PPC tricks and tactics. Dr. Travis is a recovering optometrist turned e-commerce entrepreneur. He shares the 80/20 of Amazon PPC and the most important actions to maximize ad spend returns. Here’s a breakdown of what to expect in this episode:
-
The 80/20 Pareto Principle
-
Find the 20% of keywords to drive 80% of sales
-
Single keyword ad campaigns
-
Up-down strategy
-
Is the same tactic applicable to sponsored brands?
-
And so much more!
About Dr. Travis Zigler:
Dr. Travis Zigler is a recovering optometrist turned e-commerce entrepreneur. He is the founder of Eye Love, https://eyelovethesun.com, whose mission is to naturally heal 1,000,000 dry eye sufferers. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, https://eyelovecares.org.
Ready to skyrocket your product? Here's a free guide to Amazon PPC Strategy you don't want to miss out. Watch it here now: https://pixelfy.me/PxBBn7
Due to the success of Eye Love (over $5.4 million in 2021), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which led to the creation of the Profitable Pineapple Ads Agency (Why Pineapple… Why Not?). Specializing in Amazon PPC, Dr. Travis blogs about Amazon PPC and selling on Amazon, and also has a free Amazon PPC Masterclass, which you can check out here: http://profitablepineapple.com/
More valuable resources: https://salesfunnelhq.com/resources/
Tools & Useful Resources- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Check out my list of recommended tools and services, the ones we use in our business, and take advantage of the discounts and coupons we've received for the listeners of The Seller Process podcast!
https://www.thesellerprocess.com/tools
Join Gianmarco Meli with Kevin Sanderson as they talk about expanding an Amazon business internationally to grow the brand and increase sales. Kevin is an Amazon seller himself and is the host of Maximizing E-commerce. He shares the step-by-step process to launch offers overseas, conquer new markets, and steer away from the potential pitfalls of selling internationally. Here’s a breakdown of what to expect in this episode:
-
When is the right time to go international?
-
Checklist for international selling
-
Understand which market to go into
-
Complexities of international regulations
-
How to manage accounts efficiently
-
And so much more!
Download the Step-by-step checklist to launch on Amazon's international marketplaces and find out the best recommendation on where to EXPAND! https://pixelfy.me/z8wVil
____________________________
About Kevin Sanderson:
Kevin Sanderson helps Amazon sellers expand into international marketplaces to increase their sales, profit, and cash flow. Kevin is also the host of the Maximizing Ecommerce YouTube channel and podcast.
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Chad Maghielse as they talk about strategies to turn an Amazon business into a money-making machine that systematically pays a good salary and dividends monthly. Chad is an Amazon business owner of a pet supplies brand. He explains how to implement the simple methodology of Profit First. Here’s a breakdown of what to expect in this episode:
-
Profit First methodology for Amazon sellers
-
Changes in the business to implement it
-
How expenses can earn more profit
-
What to do when there is not enough money to pay
-
Best practices to make Profit First work better
-
And so much more!
About Chad Maghielse:
Chad Maghielse created an Amazon-based e-commerce business: a pet supplies brand based on the needs of his two french bulldogs, Brock and Beast. He started with just $3,000 and sold the brand for seven figures just two and a half years after taking his first sale. He implemented the Profit First financial strategies to stay highly profitable. His brand also helped fund the surgeries of dozens of pets with cancer, which created a lot of goodwill and caused his audience to help grow his brand through word of mouth.
After the sale, he invested the profits well enough that he’s been able to semi-retire young and can enjoy a lifestyle of freedom. He now teaches others how to do the same thing, become wealthy, and make the world a better place at the same time. Chad firmly believes that anyone listening to this can accomplish the same thing or more and is available for limited one on one consulting with select clients - feel free to reach out to him after the podcast if your business is already doing six figures a year and you want help scaling to seven figures plus.
Reach out to Chad on Facebook for help on scaling your Amazon business: https://www.facebook.com/chad.mag.9
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Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Check out my list of recommended tools and services, the ones we use in our business, and take advantage of the discounts and coupons we’ve received for the listeners of The Seller Process podcast!
https://www.thesellerprocess.com/tools
Join Gianmarco Meli with Vova Even as they talk about alternative ways to drive traffic to Amazon listings without spending a dime. Vova is an Amazon seller and content creator. He shares the method of creating evergreen product videos and leveraging YouTube traffic to generate new clicks and customers to listings. Here’s a breakdown of what to expect in this episode:
-
What evergreen videos are
-
Keywords for YouTube
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Inputs on video content and design
-
Video ranking tips for YouTube
-
Tools for product research
-
And so much more!
Watch the Exclusive Video on how to create brand buzz and bring sales to your Amazon store using the Evergreen Content Strategy Method.
-> https://pixelfy.me/H887YN
About Vova Even:
Vova Even has been an Amazon seller since 2016 and an expert content creator with a successful YouTube channel on everything surrounding the Amazon space.
Learn about Amazon FBA tips and tricks on Vova's YouTube Channel: https://www.youtube.com/c/VovaEven
___________________________________________
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Steven Pope as they talk about how to master the 89 Amazon algorithm to bring products to page one and boost organic sales consistently. Steven is the founder of My Amazon Guy, a marketing agency with more than 200 brands managed. He shares the process his company uses to optimize keyword ranking and build SEO-friendly Amazon listings. Here’s a breakdown of what to expect in this episode:
-
Elements that impact rankings the most
-
Factors and critical points to boost rankings
-
Tips on how to work on keyword research
-
What continuous optimization looks like
-
How to choose the right search terms
-
And so much more!
Download the Step by Step Guide on How to do Amazon SEO right and bring your products to page one + boost organic sales. https://pixelfy.me/jq1a0R
About Steven Pope:
Steven is the founder of My Amazon Guy, a marketing agency with 200+ brands managed. Steven started his career as a TV reporter in Idaho, then was an e-commerce director for ten years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 200+ employee agency that focuses on growing traffic and sales on Amazon. Steven owns not only MAG but also My Refund Guy, two Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
About My Amazon Guy: A 200+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more are all in-house. My Amazon Guy gives away all their trade secrets with more than 900 video tutorials.
Check out My Amazon Guy: https://myamazonguy.com/search-term-optimization/
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Talor Ofer as they talk about new channels to expand the business and create a household brand by entering big box stores and retail chains. Talor is an experienced e-commerce and retail seller having sold to dozens of big retail chains across the USA. He shares the process of turning an e-commerce business into a retail-ready brand so that products can be wholesaled to offline retailers. Here’s a breakdown of what to expect in this episode:
- What is retail-ready, and why should Amazon sellers care about it
- Expectations when dealing with offline retailers
- Recommendations to create a retail-ready website
- Elements of a retail-ready packaging
- Structure an effective e-catalog to grab buyers' attention
- And so much more!
Download the guide “How to make your Brand Retail Ready” and start expanding your business to the top chains and big box retailers: https://pixelfy.me/kCsauk
About Talor Ofer:
Talor Ofer has been selling products offline to retailers and specialty stores in the USA since 2003. During the years he sold to over 60 different retailers across the USA, his vast experience shows in his work today, both continuing to sell his own brands and transforming online brands to offline RETAIL READY brands and expanding their sales to many different platforms.
Check out Talor's website at: https://retail-empire.com/
Tools & Useful Resources- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Check out my list of recommended tools and services, the ones we use in our business, and take advantage of the discounts and coupons we've received for the listeners of The Seller Process podcast!
https://www.thesellerprocess.com/tools
Join Gianmarco Meli with Nathan Hirsch as they talk about understanding your business numbers and having control over finances. Nathan is a lifelong entrepreneur and the CEO of EcomBalance and Outsource School. He shares the main documents needed to run financials correctly and how effective bookkeeping can save the business from expensive headaches down the road. Here’s a breakdown of what to expect in this episode:
– Why Amazon and e-commerce sellers should care about bookkeeping
– Three must-have documents to keep track of the business numbers
– How to make an effective P&L statement
– Tips for creating a balance sheet and its importance
– What should be included in the cash flow statement
– And so much more!
Download the samples of the “3 Must-Have Documents to Run All Your Numbers” and take your financials to the next level: https://bit.ly/37skP3O
About Nahan Hirsch:
Nathan Hirsch is a lifelong entrepreneur and currently the CEO of EcomBalance and Outsource School. Nathan is best known for co-founding FreeUp.net in 2015 with an initial $5,000 investment, scaling it to $12 million in yearly revenue, and acquiring it in 2019. Today, he leads EcomBalance, an online bookkeeping service for e-commerce and digital businesses, and Outsource School, a membership teaching business owners how to hire effectively online. Nathan has appeared on 400+ podcasts, is a social media personality, and lives in Denver, Colorado, with his wife and two dogs.
Visit EcomBalance to learn more: https://ecombalance.com/
Apply the discount code and get 40% off with code –> The Seller Process
Tools & Useful Resources– Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
– Helium 10 – Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Jayce Broda as they talk about a strategy to systematically grow a business by consistently launching new products quickly and risk-free. Jayce is the managing director of Ontario-based digital marketing agency Seller Interactive. He expounds on leveraging the power of micro-testing to scale multiple brands. Here’s a breakdown of what to expect in this episode:
-
Micro-testing explained the benefits of implementing this strategy
-
Get started with micro-testing by identifying a well-performing product
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Establish a manufacturing relationship with an already existing product
-
Ways to track performance and success of the test
-
Dominate a micro-niche by creating different variations of the same product
-
And so much more!
About Jayce Broda:
Jayce Broda is the managing director of Seller Interactive, located in Markham, Ontario, Canada.
Curious about what Seller Interactive is and does? Well, Seller Interactive is a marketing and account management firm focused on eCommerce and Amazon.
Jayce has produced, directed, and scripted ads for major brand names in the automotive, software, and digital industries, including Netflix, Toyota, and the US Department of Transportation!
He says that when it comes to his business, he is strongest in the areas of lead generation, content marketing, and leadership.
Learn more about Seller Interactive at: https://sellerinteractive.com/
Tools & Useful Resources- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Neil Twa as they discuss positioning your next product launch for domination in your niche. Neil Twa is the founder and CEO of Voltage Digital Company. He shares how to take advantage of the Amazon algorithm in identifying the best categories to sell in and the most important keywords to use for a successful product launch. Here’s a breakdown of what to expect in this episode:
- “Amazon is a river, but it is also a tree”
- Take advantage of the Amazon algorithm
- Identify the best browse node to learn for the next product launch
- What is needed to find the item type keyword (ITK)
- How to fit ITKs and browse nodes into product research
- And so much more!
Download the “Global Browse Tree Guide” and find the most relevant ITK for your new and existing products.
https://pxlfy.me/QGNyIL
About Neil Twa:
Neil Twa is the founder and CEO of Voltage Digital Marketing. He has been launching, operating, and growing private label e-commerce businesses for the last nine years. As of today, he and his clients have sold over $100 million+ in physical products primarily through the Amazon FBA sales channel. Neil shares his blueprint for building an online business that can generate a passive six-figure income in just 12 months while setting up the business for potentially millions in sales within 18 months.
Check out Neil’s Business Builders Program: https://www.voltagedm.com/
Send “SELLERPROCESS” to Neil at +14174134209 or by chat at: https://asin360.com/chat for a special treatment 🙂
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with David Lang and Ryan Sherrard as they discuss a proven method to accurately predict sales spikes and offer a solution to deal with them. David is a pilot while Ryan is a scientist, and they joined forces to create DAVAN Group, an e-commerce coaching business. They provide a powerful spreadsheet, so running out of stocks after an unexpected bump in sales due to holidays or unforeseen events is just a thing of the past. Here’s a breakdown of what to expect in this episode:
- Major peak dates to be aware of, so inventory prediction cannot be off-tracked
- Impacts of stocking up during peak dates
- Compare with the competition and increase product percentage on similar ones
- David and Ryan’s experience with their tracker as a case study for others
- Check inventory reports and where the inventory is kept
- And so much more!
Download the “Peak.performance tracker” and start taking your inventory management game to the next level!
https://pxlfy.me/pKZbrf
About DAVAN group:
David Lang and Ryan Sherrard are two Canadians living in Munich running a US business together. David is an airline pilot flying the Airbus A350 across the globe for Europe's largest airline. Ryan has a Ph.D. and is a research scientist working on groundbreaking mRNA technology. They joined forces two and half years ago and have, in a short time, turned their e-commerce journey into a 7-figure business.
Join DAVAN Facebook group: https://www.facebook.com/groups/408796260396269
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.eir operations.
Join Gianmarco Meli with Anthony Confrancesco as they discuss solutions to maximize the potential of existing products and get more clicks and sales. Anthony is the industry liaison of PickFu, a consumer research platform to get in-depth feedback for businesses. He shares a systematic method to take B-tests and run experiments on the most important elements of listings. Here’s a breakdown of what to expect in this episode:
- Impacts of running experiments to optimize listings
- How to increase metrics of clickthrough rates and conversion rates
- Balance aesthetics and flow of information
- Make the main image more appealing
- Different experiments for Amazon and e-commerce in general
- And so much more!
Get 50% off your first poll using code THESELLERPROCESS: https://www.thesellerprocess.com/pickfu
Download the “Split Testing Case Studies” to see real-life examples on how to turn your listings into conversion machines!
https://pxlfy.me/8HudaQ
About Anthony Confrancesco:
Anthony Cofrancesco is the industry liaison of PickFu. He’s the previous owner of Virtuous Graphics, a marketing agency offering Amazon sellers copywriting, graphic design, photography, and videography services. He even worked at Amazon early in his career.
This Maryland native is fond of hiking, creating amazing video footage using his drone, and connecting with all types of people from all regions of the world.
Catch Anthony on many webinars, podcasts, and speaking engagements on Amazon, creative output, and cross-cultural people management.
Get 50% off your first poll on PickFu with code: THESELLERPROCESS
Visit PickFu to learn more: https://www.pickfu.com/
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Matt Parker as they chat about a simple method to lead new clicks on Amazon listings and gain new customers. Matt is the co-founder of Pinformative, a Pinterest-based e-learning portal, and agency primarily focused on scaling brands across different platforms. He shares how to leverage Pinterest to create more brand awareness, generate new clicks, and close more sales. Here’s a breakdown of what to expect in this episode:
- Free traffic on Pinterest for sellers
- Crash course on the Pinterest UI
- Create boards with general Google-optimized keywords
- Take advantage of user demographics
- How to drive more engagement with people
- And so much more!
Download the “Workflow for Pinterest” to learn the leverage, create more brand awareness, close more sales, and scale brands across different platforms.
-https://pxlfy.me/DLDB4u
About Matt Parker:
Matt has been in the e-commerce world for over 15 years and has been involved with over 250 top-selling items scaling across eBay, Amazon, and Woocommerce.
Primarily, his background is in multimedia programming and UI interface design (BA HONS) which he initially studied at the University Of Wales. Over the last 20 years, he has worked with many well-known blue-chip companies all over the world and has worked with clients such as Universal Studios and BBC Television.
Matt is the director of two global brands encapsulating 400,000 ASINs running on a hybrid human AI-based system spanning six e-commerce platforms.
Finally, Matt is the co-founder of Pinformative, a Pinterest-based e-learning portal, and agency dedicated to scaling brands from a multitude of marketplaces, including Amazon, eBay & Etsy.
Learn more about Pinformative at: https://www.pinformative.com/
Tools & Useful Resources
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Paul Baron to talk about ways to scale the business by putting the brand on social media through the power of influencer marketing. Paul is the founder and CEO of Chat Marketing University. He provides a step-by-step guide to reach out to influencers on Instagram and TikTok and turn them into powerful marketing allies. Here’s a breakdown of what to expect in this episode:
- Why focus marketing on Instagram and TikTok
- Have a general idea of who the buyers are through hashtags
- Vet for influencers who have organic engagement
- Treat influencers as partners for a long-term business relationship
- Platform comparison between Instagram and TikTok
- And so much more!
Download the “Influencer Outreach Process” and learn the strategies to build up your army of influencers ready to promote your brand to thousands of their fans and follower: https://pixelfy.me/5NycSt
About Paul Baron:Paul Baron has been in the digital marketing space since 2008 and has been an eCommerce brand owner selling on Amazon since 2015. He is a million-dollar Amazon seller, international Keynote speaker on Chatbots and Influencer marketing, and a sought-after expert consultant on all things digital marketing- specifically Influencer and Chatbot Marketing Automation.
His brands have received consulting from Shark Tanks Barbara Corcoran and have been featured on the Rachael Ray Show, in Forbes magazine, on televised and print news, and in national magazines and blogs.
As founder and CEO of Chat Marketing University, Paul teaches Messenger marketing automation strategies that leverage ManyChat for product launching, ranking, list building, and review-generation to Amazon and eCommerce sellers.
The Chat Agency offers full-service conversational marketing and audience-building services leveraging chatbot marketing automation, including his proprietary nano-influencer framework to build brands and drive sales
Visit the Chat Agency for more info: https://www.thechatagency.com/
Tools & Useful Resources- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Andrew Erickson to discuss the 10 hacks that will guarantee increasing profit margins. Andrew is an engineer turned entrepreneur with several private label brands on Amazon and Etsy. He shares a few simple tweaks to apply in products and the way to manage the business for better profit. Here’s a breakdown of what to expect in this episode:
-Revenue is vanity, profit is sanity
-10 hacks overview
-Cost, quote matching, reduce production cost, and order volume
-Consider packaging, size tiers, and weight
-Get money back from Amazon, reduce tariffs, and carton packing
-And so much more!
Download the "Increase Profit " a strategy to help your profit margins increase and get extra money by applying few tweaks to the products.
https://pixelfy.me/l9V6a4
About Andrew Erickson:
Andrew Erickson is an engineer turned entrepreneur. He has several private label brands on Amazon and Etsy and recently sold one of his brands for a 7-figure exit. He is one of the head coaches in the Titan Network Mastermind. He hosts the Zon Con Podcast where he discusses the tips and tricks to become an Amazon millionaire.
Listen to the Zon Con Podcast: https://zonconpodcast.com/
Tools & Useful Resources:
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Emma Schermer Tamir to discuss the 6 steps process you should go through to have perfectly optimized listings and increase conversion rates of your products. Emma is a marketing expert and the co-founder and CEO of Marketing by Emma.
She shares a listing analysis process that can easily identify current market gaps and weak spots in the listings to improve them and make them rank to page one.
Here’s a breakdown of what to expect in this episode:
- Listing analysis process in a nutshell
- Look at how listings should fit in the overall market
- A/B testing images based on customers’ inputs
- Tips to optimize images and A+ content
- How to get the marketing message right
- And so much more!
Download the "Listing Analysis Process" guide to help you spot the weak points of your listings and optimize them to stellar conversion rates: pixelfy.me/nqoBkI
About Emma Schermer Tamir:
Emma Schermer Tamir transforms her insatiable curiosity into a conversion-spiking copy. As co-founder and CEO of Marketing by Emma, she's helped over 1,000 businesses from around the world boost their sales and build their brands online.
Through her thoughtful approach and winning strategies, Emma has become a leading expert in the field of selling on Amazon. Whether she's speaking on stages across the globe, leading her team, or working with clients, her goal is to empower everyone to create better product pages, Amazon listings, and website copy that makes brands' dream customers excited to click "Add to Cart!
Visit Emma's agency website at: https://marketingbyemma.com/
Join Gianmarco Meli with Barak Almog to discuss how to streamline the business and make it more efficient by delegating tasks to focus more on strategy and vision. Barak Almog is the owner of SellerFrame.com, which helps business owners automate their business. He shares how he has built an automated system to find and hire virtual assistants. Here’s a breakdown of what to expect in this episode:
-General overview of the automated system to hire VAs
-The application form: how to build one and what to require
-Best practices for CV and phone screening
-What to include in the skills test
-How to evaluate the results and decide the best candidate
-And so much more!
Download the Automate Process of Hiring VA to speed up, delegate, and increase the efficiency of the recruitment process.
http://pixelfy.me/FOEk3I
About Barak Almog:
Barak Almog is the owner of SellerFrame.com, which helps business owners automate their business using code and no-code tools and outsource business functions to teams of high performers. He’s an automation master, a blogger, a video content creator, a speaker, and the owner of several online communities dedicated to helping entrepreneurs build automatic and autonomous businesses.
Get the fully automated VA hiring system installed for you: https://sellerframe.com/va-hire-automation/
Use coupon code "SellerProcess20" to get 20% off
Tools & Useful Resources:
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Michal Chapnick to talk about expanding the business beyond the boundaries of the Amazon marketplace and into other growing platforms. Michal has been an e-commerce entrepreneur since 2011. She shares how to take Amazon listings and adapt them to Walmart to add a new income stream. Here’s a breakdown of what to expect in this episode:
-What Amazon sellers can expect from selling to Walmart
-Differences in product listings between Amazon and Walmart
-Things to take care of on Walmart to optimize listings
-Special recommendations for optimizing images
-How to handle logistics for Walmart
-And so much more!
Download the Walmart Listing Optimization Guide to take your Walmart Listings to the next level.
http://pixelfy.me/VN5Fnq
About Michal Chapnick:
Michal Chapnick is an e-commerce entrepreneur who has been selling online since 2011. She specializes in selling on multi-channels such as Amazon, Amazon Canada, Walmart, Walmart Canada, and Shopify. She is dedicated to helping others grow their business by selling on multi-channels and sharing her knowledge and strategies. In the past few years, she helped many brands and Amazon sellers start their selling on Walmart journey and increase their rank and sales on Walmart.com.
Join the Facebook group "Selling on Walmart Marketplace": https://www.facebook.com/groups/sellingonwalmartmarketplace
Tools & Useful Resources:
-
Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
-
Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for a lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Chelsea Cohen to discuss the system to effectively manage your inventory so you will never run out of stock again. Chelsea is an Amazon inventory management expert, Amazon seller, speaker, consultant, and the co-founder of SoStocked.com, an Amazon inventory management software. She shares her system on managing inventory effectively despite seasonality or temporary changes in sales velocity. Here’s a breakdown of what to expect in this episode:
- What is inventory-minded marketing?
- Adjustments in the inventory management process
- Sales velocity and how to accurately find that for each product
- How to calculate the amount of stock to be ordered
- About Chelsea’s DIY inventory planner
- And so much more!
Download the SoStocked "DIY Inventory Planner"and the "Inventory-Minded Marketing Spreadsheet" to start taking your inventory management game to the next level: http://pixelfy.me/aAVN6Z
About Chelsea Cohen:
Connect with Chelsea Cohen, an Amazon inventory management expert and the co-founder of SoStocked.com, an Amazon inventory management software. Chelsea is also an Amazon seller, speaker, and consultant. Her regular clients include seven- and eight-figure sellers. She has been featured on AM/PM Podcast, 7-Figure Sellers Summit, Seller Events, and the Amazing Summit stage, among others.
Try SoStocked the software we recommend to effectively manage your inventory and never run out of stock again: http://pixelfy.me/AAvYCH
Tools & Useful Resources:- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Aleks Leal to discuss the strategies to protect your business from outside threats and reduce risks to keep the brand running for the long haul. Aleks is an e-commerce veteran with over 14 years of experience and the host of the Wizards of Ecom Spanish Podcast. He shares the process he used to de-risk his business and make it into an unshakeable empire.Here’s a breakdown of what to expect in this episode:
- The formula to mitigate business risks and make it unshakeable
- What is diversification in business?
- How to choose the best channels to diversify
- Diversification strategy in terms of category
- Different types of risk mitigation to implement in a business
- And so much more!
Download the slides the "Importance of Diversification"from one of Aleks' conference talks and start diversifying your business for long term growth: https://pixelfy.me/bKhvly
About Aleksejs Leal:
Aleksejs Leal has over 14 years of experience in the business industry and owned 25 companies, three of which were successfully sold. Aside from that, he also has eight years of experience in the e-commerce field and sells on different marketplaces such as Amazon, Mercadolibre, Walmart, Shopify, and eBay. Leal wrote a book titled “How to sell on Amazon.com?” and “How to sell on Mercadolibre” to help people gain more information about how it works and its process. Leal is the host of Wizards of Ecom Spanish Podcast dedicated to providing information, strategies, trends, and tips for entrepreneurs in the world of e-commerce.
Connect with Aleksejs: https://www.facebook.com/profile.php?id=1394088609
Check out Wizards of Ecom Spanish Podcast: https://podcasts.apple.com/us/podcast/wizards-of-ecom-en-espa%C3%B1ol/id1562041714
Tools & Useful Resources:- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Mohammad Usman to discuss logistics and supply chain. Mohammad is a supply chain management expert and co-CEO of D1 Brands. He shares the system he uses to manage the supply chain in their aggregator with hundreds of SKUs. Here’s a breakdown of what to expect in this episode:
- Supply chain management in a nutshell
- What has to happen during the inventory planning process
- How to divide products by category
- Tips to optimize logistics
- Strategies to keep costs at a minimum
- And so much more!
Download the "Inventory Action Plan"created by D1 Brands to help you set up your supply chain like a pro and make informative decisions on your inventory: https://pixelfy.me/lnP9bW
About Mohammad Usman:
Mohammad is the co-CEO of D1 Brands, where he is primarily responsible for the execution of the company’s overall strategy and mission with a particular focus on supply chain and operations. While pursuing a degree in Finance at Hofstra University, Mohammad founded a small consumer goods brand that would later become the foundation of D1. Over the course of three years, Mohammad grew the brand into an eight-figure business realizing a 3,500% growth rate. Today, Mohammad’s native Amazon experience and success are at the heart of D1 Brands.
D1 Brands Website: https://www.d1brands.io/
Connect with Mo Usman: https://www.linkedin.com/in/mohammad-usman-86745910b/
Tools & Useful Resources:
- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Kris McCauley to talk about the best process to find wholesale suppliers and open accounts with them to secure a new stream of profitable products. Kris is a seven-figure Amazon business owner and the founder of the nonprofit Pawareness Podcast. He shows the steps he took in his business that successfully opened dozens of wholesale accounts smoothly and efficiently. Here’s a breakdown of what to expect in this episode:
- The best approach to send emails when looking for suppliers
- Tips to overcome objections and secure better deals
- Why not go for exclusive deals with brands
- Manage the whole process with a variety of tools
- And so much more!
Download Kris's Wholesale Cheatsheet and level up your Amazon Wholesale game by adding a whole new stream of products to your portfolio: https://pixelfy.me/vX0hFM
About Kris McCauley:
Kris McCauley owns a seven-figure Amazon wholesale business and has sold over seven million dollars of goods on Amazon. He also runs a Youtube channel centered around making passive income online and is the founder of the Pawareness Podcast. This not-for-profit organization sheds light on animal rescue and animal rights across North America.
Follow Kris on YouTube: https://www.youtube.com/c/KrisMcCauley
Tools & Useful Resources:
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
Join Gianmarco Meli with Destaney Wishon to discuss the best practices and strategies to make the most out of Sponsored Brand Ads. Destaney is the co-founder and CEO of BetterAMS, an Amazon advertising agency. In this episode, she explains how to set brand-sponsored ads that perform better than other competitors. Here’s a breakdown of what to expect in this episode:
- Characteristics of each type of brand ads
- The best time to use each brand ad type
- How to go about the creative section of sponsored brands ads
- Tips for writing headlines with a competitive advantage
- Maximize target keywords in brand ads
- And so much more!
Download the whitepaper "Maximizing Your Amazon Advertising with Sponsored Brand Ads"to make the most out of your Brand's ad spend and crush the competition: https://pixelfy.me/xw2CAr
About Destaney Wishon:
Destaney Wishon is co-founder and CEO of BetterAMS. BetterAMS is an Amazon advertising agency focusing on sponsored ads and DSP for some of the largest brands on the platform! While currently managing over 60 million dollars in ad spend a year, the BetterAMS team is on the cutting edge of all things Amazon advertising.
Visit Destaney’s PPC agency website: https://betterams.com/
Tools & Useful Resources:
- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Reggie Young to discuss the SOP to create SOPs. Reggie is a seven-figure Amazon seller and digital marketing expert. He shares his knowledge on training VAs and teammates to help build and take care of the processes inside his company. Here’s a breakdown of what to expect in this episode:
- Initial context about standard operating procedures (SOPs)
- How to make a great video SOP
- Tips and recommendations for writing the goals of the SOP
- What elements must be included in the instructions
- Advanced tips to creating an excellent SOP
- And so much more!
Download the SOP to create SOPs and start working on taking your business to the next level through effective systems and processes: https://www.thesellerprocess.com/create-sops-download/
About Reggie Young:
Reggie Young is a seven-figure Amazon seller and digital marketing expert. He recently sold his Amazon FBA business for $620k. He is passionate about topics related to business, travel, and mindset. Reggie continues to launch new brands across different forms of e-commerce. He also consults with other entrepreneurs and aggregators looking to achieve success online.
Get in Reggie Young’s Vault with hundreds of resources to scale your business with SOPs and VAs: https://bit.ly/3ymrfKV
Tools & Useful Resources:
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code “THESELLERPROCESS10”: https://bit.ly/3ATFyHv
- Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
Join Gianmarco Meli with Tyler Gregg to talk about using Google ads to drive massive traffic at a low cost per click to improve the ranking of Amazon listings. Tyler is the director of operations at Ampd, an ad automation toolkit that amplifies the results of your Google ad campaigns directed to Amazon. He explains how Google, when combined with Amazon, can help skyrocket your listings ranking. Here’s a breakdown of what to expect in this episode:
– What to expect from driving Google traffic to Amazon listings
– The strategy to set up campaigns for new products
– How to scale products already established on Amazon
– Case in point: Amazon PPC versus Google ads
– Tips for creating the best-performing ad copy that converts
– And so much more!
Download the Google Ads Strategies Flowchart mentioned in the episode to amp your Amazon rank with Google Ads: https://pixelfy.me/ybxPKU
About Tyler Gregg:
Tyler Gregg is the director of operations at Ampd. Tyler is passionate about helping growing brands leverage Google Ads to take the next step in their growth journey. Prior to Ampd, Tyler worked for a management consultancy specializing in helping growth stage brands expand their operations and grow sales. Tyler and his team at Ampd are big data analysts who previously worked very closely with the Google Analytics team. They’ve now brought that knowledge to the Amazon industry and have developed a major breakthrough that allows you to confidently get sales on Amazon with external traffic!
[Until Dec 22nd] Check out AMPD and try it out at 20% off with code: SPROCESS20https://www.ampd.io/
Tools & Useful Resources:
– Helium 10 – Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
– Download the ultimate guide for Amazon sellers to Capturing Systems & Creating SOPs to learn how to systemize your business and accomplish more with less: https://www.thesellerprocess.com/systemsebook/
Join Gianmarco Meli with Brian Johnson to talk about strategies and actionable tips to differentiate your brand effectively and stand out from the competition. Brian is a Texas-based advertising strategist, brand architect, and co-founder of CANOPY Management, an Amazon marketing, and management agency. He provides four steps to exponentially improve your listing attractiveness and outplay the competition. Here’s a breakdown of what to expect in this episode:
– Why there is a need to stand out from the competition
– Identify patterns and common themes within product niches
– Grab the shoppers’ attention visually
– Hook interest by pointing out what the product has that others do not
– Make the benefits of buying the product obvious
– And so much more!
Download the 4 Steps to Stand Out from the Competition used by Brian Johnson to outsmart the competition with attention-grabbing listings: https://pixelfy.me/x1bm59
About Brian Johnson:
Brian R. Johnson has helped over 20,000 brands sell over $1-billion on Amazon through ad strategy and conversion rate optimization. He offers guidance to, and partners with, brands and sellers through his online community, Amazon PPC Troubleshooting, as well as through coaching, software, training courses, and his flagship done-for-you advertising agency, CANOPY Management.
Check out Brian’s agency, CANOPY Management: https://canopymanagement.com
Brian’s PPC software: https://membersv2.ppcscope.com/
Tools & Useful Resources:
– Helium 10 – Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Ritu Java to discuss a four-level process of assessing the overall health of an Amazon advertising account. Ritu is the CEO and co-founder of PPC Ninja, a software and services company managing sponsored ads and DSP. She explains the process to understand which part of your ad account and campaigns needs more attention and which parts works well to help sellers make more informative and smart decisions.
Here’s a breakdown of what to expect in this episode:
– A general perspective of the four-level process
– Metrics to evaluate a good campaign
– What to do so keywords do not get left behind
– Quick ways to improve campaigns
– And so much more!
Download the PPC Audit checklist used by PPC Ninja to assess the strengths, weaknesses and untapped potential of your Amazon advertising campaigns: https://pixelfy.me/6CBqg4
About Ritu Java:
Ritu Java started her eCommerce journey as an Etsy seller over ten years ago. She is the CEO and co-founder of PPC Ninja, a software and services company managing sponsored ads and DSP for 6, 7, and 8 figure brands. As someone passionate about data analysis and advertising, Ritu has run dozens of PPC mastermind programs, workshops, and webinars and trained hundreds of Amazon sellers on PPC. In addition,Ritu has shared her knowledge on dozens of podcasts, webinars, and conferences, including the Prosper Show, Global Sources Summit, Empowery, and more.
Visit Ritu’s website: https://www.ppcninja.com/
Tools & Useful Resources:
– Helium 10 – Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Gilad Freimann to discuss the 13 steps to search, vet, and hire great e-commerce virtual assistants (VAs).Gilad Freimann is the co-founder and CEO of VAA Philippines, a company specializing in VA services for Amazon sellers. He breaks down how they train VAs to do almost any job in Amazon and other services.
Here’s a breakdown of what to expect in this episode:
– VAA Philippines’ 13-step process to hiring VAs
– Tips and tricks for the job ad to attract the right candidates
– How to make the most out of an initial interview
– Criteria to adopt when finally vetting an applicant
– Things to be aware of when starting to work with a VA
– And so much more!
Download the 13 Steps Recruitment Process used by VAA to find, vet, and hire A-players Virtual Assistants: https://pixelfy.me/isJZnc
About Gilad Freimann:
Gilad Freimannhas been an Amazon seller since 2015 and is the co-founder and CEO of VAA Philippines.
VAA specializes in providing highly-skilled, screened, and trained virtual assistants from the Philippines to Amazon sellers worldwide. Today, VA Academy has approximately 200 virtual assistants working for them. These VAs are trained to do almost any job on Amazon Seller Central. Other VA’s specialize in social media, Amazon PPC, graphic design, and Arbitrage.
Visit Gilad’s website to recruit a highly skilled and vetted VA: https://www.vaaphilippines.com/
Tools & Useful Resources:
– Helium 10 – Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Neil Twa to talk about product selection and profitability. Neil is the founder and CEO of Voltage Digital Marketing, a company that launches,
operates, acquires, and represents some of the top 1-5% sellers on Amazon. He
shares his blueprint to build the best long-term branding strategy to dominate
the competition.
Here’s a breakdown of what to expect in this episode:
– How to generate product ideas
– Three profitability metrics and why they are so critical
– Recommended thresholds for margin, net profit, and ROI
– How to shift mindset and focus on customer lifetime value
– Techniques to expand the brand and improve the important metrics
– And so much more!
Download the Green Light Analysis spreadsheet to understand your products’ most important profitability metrics: https://pixelfy.me/67uW69
About Neil Twa:
Neil Twa is the founder and CEO of Voltage Digital Marketing. He has been launching, operating, and growing private label e-commerce businesses for the last nine years. As of today, he and his clients have sold over $100 million+ in physical products primarily through the Amazon FBA sales channel. Neil shares his blueprint for building an online business that can generate a passive six-figure income in just 12 months while setting up the business for potentially millions in sales within 18 months.
Check out Neil’s Business Builders Program: https://www.voltagedm.com/
Send “SELLERPROCESS” to Neil at +14174134209 or by chat at: https://asin360.com/chat for a special treatment 🙂
Tools & Useful Resources:
– Helium 10 – Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Dan Kleinman and Oded Farkash to talk about getting video reviews from TikTok brand ambassadors. Dan and Oded are the founders of Bambassadors, a company helping e-commerce brands harness the power of user-generated content to boost trust and sales. They share how brand ambassadors can provide fresh and authentic content to be used in marketing and social media. Here’s a breakdown of what to expect in this episode:
– Why TikTok is a great platform to find your brand ambassadors
– The process of setting up a brand ambassador program
– Elements of a good brand ambassador landing page
– The benefits for brand ambassadors when they sign up
– How to get in touch with brand ambassadors
– And so much more!
Download the Complete Guide for Ecommerce Brands on TikTok to learn everything on how to leverage this powerful social to grow your brand on and off Amazon:
https://pixelfy.me/KPY6x5
About Dan Kleinman and Oded Farkash:
After launching several successful e-commerce brands together, Dan and Oded were set out to enable other brands with better means to build a great business by utilizing what the two have learned across a variety of disciplines. Bambassadors is one of those ventures, and it is aimed to get brand owners and the people who rally for them together to connect, deepen the relationship and nourish each other.
For more info to get unboxing videos, visit Bambassadors website: https://bambassadors.com/
Get 10% off on all plans with coupon code “THESELLERPROCESS”
Tools & Useful Resources:
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code
“THESELLERPROCESS10”: https://bit.ly/3ATFyHv
Join Gianmarco Meli with Michelle Smith to talk about advanced ranking techniques to set yourself up for Q4 success. Michelle is the CEO of Easybot and trains Amazon sellers to use chat marketing to win the competition. She shares tips on how to position your listings at the very best and dominate Q4 on Amazon.
Here’s a breakdown of what to expect in this episode:
- Three keyword strategies for Q4 success
- Deep dive into the ranking strategy
- How to utilize chatbots to drive external traffic
- Customer experience with chatbots
- A new 2-steps URL for increased conversion
- And so much more!
Download the Q4 Domination slides by EasyBot to learn how to crush your competition with external traffic + chatbots: https://pixelfy.me/iXi4Kb
About Michelle Smith:
Michelle Barnum Smith - the Queen of Amazon ChatBots and CEO of easybot.com, has launched thousands of products and trained thousands of Amazon sellers how to use chat marketing to build their brands, launch products, improve their rankings and increase their reviews on Amazon.
Test the strategy presented in the episode with a $1 trial of EasyBot at: https://easybot.com/learn#a_aid=TSP
Tools & Useful Resources:
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code “THESELLERPROCESS10”: https://bit.ly/3ATFyHv
- Elite Seller - My favorite tool to take control of sales and PPC numbers, so that you can base all your decisions on data to progress your business.
Get 20% off a month for lifetime with code
THESELLERPROCESS : https://eliteseller.com/pricing
Join Gianmarco Meli with Mina Elias to discuss the step-by-step workflow to take your PPC advertising to the next level. Mina is the CEO of MMA Nutrition LLC and the founder of PPC University. He shares why it is crucial to understand the entire workflow and why it is set up the way it is.
Here’s a breakdown of what to expect in this episode:
- The first step to PPC campaign optimization
- How to define the main keyword and the top 10 keywords
- The next step after launching campaigns
- Use the search term report at your advantage
- Common mistakes people make in PPC management
- And so much more!
Download the workflow for PPC campaign launch and optimization discussed in the episode:
https://pixelfy.me/yE3lvV
~
About Mina Elias:
Mina is a multiple seven-figure seller in the supplement industry, investor, Amazon PPC expert, and founder of the PPC university. Mina excels at developing cutting-edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the market and giving consumers the supplements they deserve.
Reach out to Mina Elias on Facebook: https://www.facebook.com/mina.elias.7
Tools & Useful Resources:
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code “THESELLERPROCESS10”: https://bit.ly/3ATFyHv
- Elite Seller - My favorite tool to take control of sales and PPC numbers, so that you can base all your decisions on data to progress your business.
Get 20% off a month for lifetime with code
THESELLERPROCESS : https://eliteseller.com/pricing
Join Gianmarco Meli with Meghla Bhardwaj to discuss finding suppliers in India as an alternative to sourcing from China. Meghla has over 20 years of experience in the Asia sourcing industry. She shares why India should be considered as a sourcing hub for Amazon sellers.
Here’s a breakdown of what to expect in this episode:
- Why consider India as a source of products for you private label
- Where to start when finding suppliers in India
- Tricks to check the legitimacy of a supplier company
- Sourcing agents as a viable option in India
- Benefits of attending a trade show to find suppliers
- And so much more!
Download the "Ecommerce Seller's Guide to Sourcing from India" - to learn everything you need to find great factories in India and level up your sourcing game!
https://pixelfy.me/sLj0eI
About Meghla Bhardwaj:
Meghla Bhardwaj has over 20 years of experience in the Asia sourcing industry. She is passionate about helping global Amazon and e-commerce sellers discover unique products to source from India.
She has been interviewed on over a hundred podcasts and webinars about the benefits of importing made-in-India products.
She is the co-founder of India Sourcing Network, a first-of-its-kind platform that provides importers everything they need to build private label brands sourcing from India. Meghla also runs The Asian Seller, a community for e-commerce sellers in Asia to help them start and grow their businesses.
Check out Meghla’s directory of vetted Indian suppliers: https://indiasourcing.net
Tools & Useful Resources:
- Helium 10 - Essential tool to perform most of the operations related to your product research before deciding where to source it
Get 10% off a month for lifetime with code “THESELLERPROCESS10”:
https://bit.ly/3ATFyHv
- Sostocked - The tool I use to simplify inventory management and have more control over my logistics.
https://www.sostocked.com/?via=thesellerprocess
Note: these are affiliate links that will give you a discount if you decide to subscribe to the tool, and will give me a small commission to help to support the generation of free content like this episode. I personally use these tools in my own private label brand therefore I recommend sellers to take advantage of them to simplify and automate their operations.
Join Gianmarco Meli with Amy Wees as they talk about military planning methods applied to business. Amy Wees is a former war planner of the US Air Force turned e-commerce seller. She lays out a simplified way of planning, military-style.
Here’s a breakdown of what to expect in this episode:
- What do people do wrong about planning, and how to master your planning skills
- Set simple and achievable goals and separate them from priorities
- What are Measures of Effectiveness (MOE) and Measures of Performance (MOP)
- Software to help you put everything together, from goals to metrics
- Why military use AAR and why it is key to process improvement
- And so much more!
Download the whitepaper "Simplify Planning" - A system to multiply your productivity and efficiency by planning the right way:
https://pixelfy.me/3BHFvp
About Amy Wees:Amy Wees is the CEO of Amazing at Home E-Commerce Consulting, a world-renowned company that has helped thousands of brands launch private label products! Amazing at Home provides education and consulting to help brands develop unique products, validate them in the marketplace, a source at profitable margins, and launch with amazing brand messaging, copywriting, and search engine optimization.
Want to get all of Amazing at Home in-depth training and templates for annual planning, the best year ever, one-page business planning and writing an in-depth business plan, mindset, defining your why, and so much more?
Use code THESELLERPROCESS to save $50 on Amazing at Home mastermind member program and online course library at: www.amazingathome.com/mastermind/ref/54
Tools & Resources Mentioned:Asana: https://app.asana.com/
Join Gianmarco Meli with Joris Bryon as they talk about conversion rate optimization. Joris is the founder and CEO of Dexter.agency, a remote team of e-commerce, conversion optimization, and email marketing specialists. He shares their proprietary process to continuous revenue optimization.
Here’s a breakdown of what to expect in this episode:
- A common mistake in conversion rate optimization
- The DEXTER Method: five steps to continuous revenue optimization
- How expert review helps to uncover potential site issues
- Minimum traffic required to run A/B tests
- Avoid these errors when conducting A/B testing
- And so much more!
Download Joris' full book "Kill Your Conversion Killers", a top-rated Amazon book to uncovering the best methodologies to increase the conversion rate of your store, get your copy now:
https://pixelfy.me/JYJFRi
About Joris Bryon:Joris Bryon is the co-founder of dexter.agency, a remote team of conversion optimization specialists. The agency serves high-revenue e-commerce stores that are ready for continuous growth. With nearly 1000 A/B tests under his belt, Bryon wrote Kill Your Conversion Killers to help all the online stores he hasn’t worked with (yet). Along with keeping his hands in day-to-day client projects, he regularly lectures on optimization at the University College Ghent in Belgium. His ultimate goal is to spend more time traveling, learning, and teaching. Bryon and his wife live in Valencia, Spain.
Visit Joris’ DEXTER Agency: https://dexter.agency/
Tools & Resources Mentioned:Shopify: https://www.shopify.com/
Join Gianmarco Meli with Adrienne Dorison as they talk about a powerful yet simple method to multiply efficiency and productivity: Time Tracking.
Adrienne is the CEO and co-founder of Run Like Clockwork, along with Mike Michalowicz, bestselling author of the books "Clockwork" and "Profit First".
She shares what time tracking is all about and how she and her team help CEOs design a business that runs like clockwork.
Here’s a breakdown of what to expect in this episode:
• What time tracking is, and how is it different from time management
• How to get started with time tracking and how the method works
• A recommended mix of the four work types explained
• The next step after calculating the work mix to multiply efficiency
• The one common mistake people make when time tracking
• And so much more!
Download the Time Tracker and several other resources to 3x your efficiency included in the Clockwork Kit:
https://pixelfy.me/HxmER1
About Adrienne Dorison:
Adrienne Dorison is the CEO and co-founder of Run Like Clockwork. A high-performance Success Strategist, Speaker, Money Mentor, and passionate mom, Adrienne teaches high-achieving entrepreneurs to create the habit of success to achieve their goals and find their freedom and fulfillment.
Adrienne teaches her clients how to overcome the blocks that hold them back, helps them identify what they want in life, and shows them how to leverage their strengths so that their success and freedom become inevitable.
Join the "Run Like Clockwork Accelerator":
https://runlikeclockwor.samcart.com/referral/bSXrSf6R/0rR9ceIybJ0crZIE
Tools & Resources Mentioned:
Clokify: https://clockify.me/
Asana: https://asana.com/
Join Gianmarco Meli with Tony Boffa as they talk about an efficient point-based system to validate a product effectively before moving ahead with it.
Tony is the co-founder of Bilzar, an Amazon and Walmart-approved service provider and consultant. He shares the validation system he created to check if a product can be a viable option for your next launch.
Here’s a breakdown of what to expect from this episode:
- The Importance of product selection and why it cannot be understated
- Deep dive into the metrics of the 25-Point System to validate a product
- How to tweak the metrics according to the seller preferences
- The role of the average price in the overall point-system
- Why high emphasis is given to keyword analysis
- And so much more!
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Download the "25 Point System to Validate your Product" (Click on File-Make a Copy to export to your Drive folder):
https://pixelfy.me/O4W5Lp
About Tony Boffa:
Tony Boffa started working as a high school teacher and in the chemical industry for 30 years. He started his Amazon business in 2016 when his Chinese chemical suppliers were looking for help selling scented candles in the US. In 2017, Tony founded T&H Candles, which is now a seven-figure brand on Amazon. In 2018, he co-founded Bilzar and helped over 200 Amazon, Walmart, and Shopify sellers launch thousands of products. Bilzar now has 20+ staff in the US, Australia, China and the Philippines, providing A-to-Z services for Amazon, Walmart, and Shopify sellers.
Check out Tony’s agency: https://bilzar.com/
Connect with Tony: tony@bilzar.com
Tools & Resources Mentioned:
Helium10: https://www.helium10.com/
Join Gianmarco Meli with David Lang and Ryan Sherrard as they talk about how they set up and drag their launches for sustainable growth. David is a pilot while Ryan is a scientist, and together, they set up a business in e-commerce. Here’s a breakdown of what to expect in this episode:
- A launch process in three phases that starts before the product launch
- When to use the developed launch tracker in their process
- The visibility score to better track the launch performance
- Time took to go through the phases until the completion of the launch
- Lessons learned from the process and mistakes to watch out and avoid
- And so much more!
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About David Lang and Ryan Sherrard:
David Lang and Ryan Sherrard are two Canadians living in Munich, running a US business together. David is an airline pilot flying an Airbus A350 across the globe for Europe’s largest airline. Ryan is a research scientist working on groundbreaking mRNA technology. They joined forces two years ago and grew their e-commerce into a seven-figure business using the same structured methods in aviation and science. They organize their SLPs to continuously monitor and improve their business results.
Join DAVAN Facebook group: https://www.facebook.com/groups/davangroup
Download the “7 Steps to Validate your Product on Amazon Japan”: www.thesellerprocess.com
Join Gianmarco Meli with George Reid as they talk about the framework to help in effective prioritization and focus on the best direction to grow the business. George used to work at Amazon, but now he runs an Amazon consultancy firm that specializes in advertising and listing optimization. Here’s a breakdown of what to expect in this episode:
- Common mistakes Amazon sellers make when it comes to business decisions and prioritization
- The Mountain Strategy, a framework for better brand prioritization
- Stay within inventory storage limits when it comes to operations for competitive advantage
- For the brand, dig into the listing where a lot of conversions happen
- There must be no single point of error when it comes to traffic in advertising
- And so much more!
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About George Reid:
George Reid helps brands on Amazon with traffic and conversion.
Georges.agency is a team with 15 years of internal Amazon experience. They set up, manage, and report on Amazon Advertising for brands globally, specializing in the consumables category.
That’s the traffic.
They’ve built out the world’s biggest collection of Amazon Creative inspiration. Now they offer world-class A+ content and storefront creation.
That’s the conversion.
Because they just focus on these two primary areas, they are able to excel at them.
Connect with George: https://www.linkedin.com/in/georgereid23/
Read George’s Blog: https://georges.blog/
Download the “Mountain Strategy Framework & the Product Flywheel”: https://www.thesellerprocess.com/2021/09/01/the-3-layer-framework-for-effective-strategic-decision/
Join Gianmarco Meli with John Cant as they talk about validating a product on Amazon Japan. John lived in Japan before and is also in the e-commerce industry. These factors led him to co-found Rising Sun Commerce to help other sellers sell their products to Amazon Japan and not limit it to the local market. Here’s a breakdown of what to expect in this episode:
- Why it is a good opportunity to consider selling on Amazon Japan
- Requirements needed for compliance when entering the platform
- Main challenges on Amazon Japan that sellers must be aware of
- The checklist to validate a product on Amazon Japan
- What the competition looks like on Amazon Japan compared to UK and US
- And so much more!
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About John Cant:
John Cant is the co-founder of Rising Sun Commerce, which helps Amazon sellers expand to Japan. John has lived in Japan for five years and worked in e-commerce back in the UK for seven years before setting up the agency. He has helped over a hundred brands launch in Japan, from small one product to private labellers to multinational corporations.
Learn more about John Cant and Amazon Japan: https://risingsuncommerce.com/
Reach out to John to get help selling on Amazon Japan: hello@risingsuncommerce.co.uk
Download the “7 Steps to Validate your Product on Amazon Japan”: https://www.thesellerprocess.com/2021/09/01/5295/
Other Resources Mentioned:
Keepa: https://keepa.com/
The Seller Process Podcast is the first podcast designed for e-commerce sellers like you, ambitious entrepreneurs that aim to scale their business by improving their processes, creating more efficient systems, and building their team.
Each episode will aim to present a specific step-by-step process or system that you’ll be able to implement right away in your online business, regardless of whether you are a newbie or a seasoned seller.
The only path to successfully scaling your business lies in your ability as an entrepreneur to hire the right team and implementing the right processes to systematically grow your sales.
If you want to stop constantly spinning your wheels, putting up fires, and feeling overwhelmed as a solopreneur, knowing that you are your own bottleneck to the company growth, it’s time to learn the art of business efficiency and start designing a business that runs like Clockwork!
The Seller Process Podcast is just the right place to start to do so, happy listening!