In this episode, I sit down with Marcia Barnes (https://www.linkedin.com/in/marcia-barnes/), CEO and Founder of Valve+Meter. (https://valveandmeter.com/) We dive into Marcia's extensive marketing background and why she chose to start a marketing agency. We dive in what performance based marketing is and what marketing should be for companies. Marcia offers great insight, humility, and humor in this episode. Special Guest: Marcia Barnes.