Grow Your Clinic: Recent Episodes
The Clinic Mastery Team
Podcasts from the Clinic Mastery team that will help you deliver amazing client experiences to grow your clinic. Build a health clinic that creates amazing experiences and outcomes for your clients, and gives you the skills and freedom as a business owner.
Your practitioners know what they should be doing - so why aren't they doing it? The answer usually starts long before they ever walk through your door.
In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Michael Rizk - owner of iMove Physio and the Private Practice Apprenticeship - to dig into one of the most common frustrations clinic owners bring to Clinic Mastery: practitioners not doing the one percenters. Mic shares why the standards conversation actually starts at recruitment, how always having a job ad running for just $5 to $10 a day has transformed his hiring pipeline, and the I-language vs we-language distinction that led him to back himself over his own team in a hiring decision - and be proven right. They walk through Mic's three-column induction system, the six key time blocks every practitioner should have in their diary, and how to have the hard conversation with a team member who just isn't hitting the mark - without the fear of them walking out the door paralysing you.
If you've ever felt like you're nagging your team to do the basics, this episode shows you exactly where to start fixing it.
In This Episode You'll Learn:
🎯 Why standards start at recruitment - not the team meeting
📢 The $5 to $10 a day ad strategy that keeps Mic's hiring pipeline full all year
🧠 The I-language vs we-language hiring filter that changes everything
📋 Mic's three-column induction system and the six time blocks every practitioner needs
😬 How to have the hard conversation with underperforming team members without the fear holding you back
🔄 Why always recruiting is the antidote to being held hostage by your own team
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Every clinic owner feels the financial squeeze at some point. The ones who get through it fastest are the ones who know exactly where to look - and what to do about it.
In this episode of the Grow Your Clinic podcast, Ben Lynch and Jack O'Brien unpack the patterns they see play out every year around end of financial year - the cash flow crunches, the freak-out meetings with accountants, the decisions that snowball. Jack walks through a practical framework for taking back control of your clinic costs starting today, from cleaning up your Xero data, to the 10% outstanding accounts benchmark every clinic should know, to the real difference between a cost and an investment. They also tackle the harder conversations - underperforming team members, when to get back on the tools yourself, leave policy disasters, and the $22,000 rostering saving one clinic owner found hiding in plain sight.
If you're feeling the squeeze right now, this episode puts the control back in your hands.
In This Episode You'll Learn:
📊 Why bad data is behind most clinic financial freak-outs - and how to fix it fast
💰 The difference between a cost and an investment - and why it changes every decision you make
📋 The 10% benchmark for outstanding accounts and how to get that money in the door faster
👥 How to diagnose underperforming team members and know exactly which lever to pull
🔧 When getting back on the tools is actually the right call for your clinic
📅 Why your leave policy and admin rostering might be hiding thousands in savings
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Nine out of ten practitioners will switch off the moment you mention PVA. So how do you fill your books, reduce white space, and get great client outcomes - without the numbers talk killing your culture?
In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Michael Rizk to dig into the patient visit average conversation that most clinic owners are getting wrong. Mic shares the three-part clinical framework he uses to help practitioners understand why patients should stay the course, without it ever feeling like a push to over-service. You'll hear how Start with Why, the North Star Exercise, and the concept of 90% Better is Not Better completely reframe the rebooking conversation - and why that reframe is the difference between a therapist who gets it and one who quietly resists. Plus Mick shares how his Private Practice Apprenticeship program is giving young physios the confidence and clinical grounding to see patients for the full journey.
If your practitioners are losing patients at visit three or four and you're not sure how to have that conversation without it landing badly, this episode is for you.
In This Episode You'll Learn:
🎯 Why PVA is the wrong starting point - and what to lead with instead
🔄 The Start with Why framework that keeps patients engaged across the full journey
⭐ How the North Star Exercise gives practitioners and patients a shared goal to work towards
📉 Why 90% better is actually not better - and how to communicate this to patients
🎓 How to build a treatment map that becomes the backbone of your clinical induction
💡 The Private Practice Apprenticeship and how it's building confident young clinicians
You can find Mic at:
► https://www.instagram.com/that.physioguy/
► https://www.skool.com/privatepracticeapprenticeship
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What happens when your clinic sale falls over 48 hours before settlement - because your own team decides they're not on board?
In this episode of Grow Your Clinic, Jack takes us inside his real experience selling his physio clinic - from fielding four very different buyers with four very different valuations, to the moment his team torpedoed the first deal right before the finish line. Ben and Bec draw out the lessons that matter most for clinic owners, whether you're thinking about selling in the next 12 months or just want to build something worth owning for the long haul. You'll learn why the type of buyer matters as much as the price, how due diligence really feels from the inside, and why Jack says the best thing you can do today is aim at something - even if it's written in pencil.
If you've ever wondered what it actually takes to exit a clinic well, this one's for you.
In This Episode You'll Learn:
🏦 Why different buyers value your clinic in completely different ways
🤝 What Jack learned about team communication the hard way
🔄 How Jack rebuilt trust with his team and got the second deal across the line
📋 What due diligence actually feels like - and why it catches owners off guard
💰 How clinic valuations really work and why "part science, part dark art" is the honest truth
🎯 The one piece of advice Jack gives every clinic owner thinking about their exit
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Imagine leaving your next team retreat with a crew that's more connected, more motivated, and pulling in the same direction - that's exactly what we're unpacking today.
We're joined by Bec Clare, director at PhysioWest, who shares how she plans retreats around a single focus word that shapes every activity and conversation. We unpack how to balance fun and productivity so your team actually connects - not just coexists - and why the informal moments between sessions are often where the real magic happens. You'll learn how to structure a retreat agenda that doesn't burn people out, how to bring in external facilitators to shift stuck dynamics, and how to run a post-retreat debrief that keeps the momentum alive long after everyone's back at their desks.
If your team days have felt a bit flat or forgettable, this episode gives you a practical playbook for retreats that actually move the needle on culture and performance.
In This Episode You'll Learn:
🌟 How to get a real return on investment from closing your clinic for a team day
🎯 The one-word method that keeps your entire retreat focused and purposeful
⚖️ Why cutting your run sheet in half leads to better outcomes
🤝 How play, competition and laughter build teams that actually stick together
🗣️ When to bring in an external facilitator to shift dynamics you can't move alone
📋 The post-retreat follow-up that turns a great day into lasting change
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Are your mentoring sessions actually developing your team - or are they just another meeting nobody looks forward to?
In this episode of the Grow Your Clinic podcast, we break down how to transform the way you support and develop your practitioners, starting with one simple but powerful shift: ditching the word "supervision" for "mentoring." We unpack why this change in language isn't just cosmetic - it fundamentally changes the dynamic between you and your team. We dive into how to structure your mentoring sessions so they're focused, productive, and actually move the needle on practitioner performance, including the 1-3-1 problem-solving model that teaches your team to bring solutions, not just problems. You'll learn how to use simple tools like focus sheets and Slack prompts to keep practitioners accountable and prepared before every session. Plus, we explore how to measure whether your mentoring is actually working, from tracking clinician confidence and competence to gathering honest feedback from your team.
If your current approach to developing your practitioners feels inconsistent or ineffective, this episode gives you a practical framework to build a mentoring culture that sticks.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Resources
- GYC Episode 333: The end of year review that every high performing clinic owner prioritises.
- GYC Episode 348: Why focusing on results alone won't fix team performance.
- GYC Episode 353: Why most CPD doesn't change clinic performance.
In This Episode You'll Learn:
🌟 The shift from supervision to mentoring for better outcomes
🤔 Essential questions to guide your mentoring sessions
📊 How to measure the effectiveness of mentoring on practitioner performance
🗣️ The importance of proactive self-reflection in team members
🔄 Strategies for creating a culture of accountability and independence
📅 Tips for structuring effective mentoring sessions for diverse needs
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Do you actually have a budget for your clinic - and if not, do you even know where to start?
In this episode of the Grow Your Clinic podcast, we break down why a budget is one of the most powerful tools a clinic owner can have, and how to build one that actually drives profitability. We unpack the real purpose of a budget - not just tracking what you spend, but creating a clear roadmap for what you want to earn. We dive into the hidden costs that quietly blow out your finances - from hiring and recruitment to the lag between marketing spend and new client revenue - and how getting across these "invisible expenses" changes the way you make decisions. You'll learn how to review your numbers regularly so you can spot problems early, understand what's driving them, and adjust before they become serious. Plus, we explore how bringing your team into the financial conversation builds accountability, camaraderie, and a culture where everyone is invested in the clinic's success.
If you've been avoiding your numbers or flying blind without a plan, this episode gives you the clarity and confidence to finally take control of your clinic's finances.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💰 How your budget can be your profitability plan
📊 The importance of variance reviews for better budgeting
🛠️ Tips for overcoming common budgeting barriers
📅 Strategies for setting up a monthly financial review
📈 How to balance recruitment costs with revenue growth
🤝 The significance of accountability and camaraderie in financial discussions
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What does freedom actually mean for you as a clinic owner - and what is it costing you to get it?
In this episode of the Grow Your Clinic podcast, we challenge the most common misconception in business ownership: that freedom means more time off. We unpack why having Fridays free doesn't mean your mind is free, and why true freedom is less about escaping your clinic and more about designing it intentionally. We explore how structuring your week with constraints can actually unlock more mental clarity, why embracing responsibility often leads to greater fulfilment than stepping back from it, and how to reverse-engineer your ideal work-life balance by getting honest about your finances, priorities and what you're really chasing.
If you're tired of running a business that owns you instead of the other way around, this episode will challenge how you think about freedom — and give you the tools to build it on your own terms.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 How to find freedom in your clinic without sacrificing family time
🗓️ Practical tips for structuring your week to maximize productivity
💰 The balance between financial success and personal fulfillment
🤔 Key questions to define your version of success as a clinic owner
🚀 Strategies for outsourcing tasks to reclaim your time
🧘♂️ The importance of being present in both work and family life
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Are you paying your practitioners fairly - or just paying them?
In this episode of the Grow Your Clinic podcast, we sit down with Sara Siami, founder of The People Plugin, to tackle one of the most avoided conversations in clinic ownership: practitioner pay. We break down how to build a clear pay philosophy that aligns with your clinic's goals, structure a remuneration framework that rewards high performers without blowing your budget, and run performance reviews that actually mean something. We also cover the true cost of employment (hint: it's more than the salary), how to benchmark against industry standards, and the legal minefield of contractor vs. employee classification - including the sham contracting risks that could cost your clinic big.
If you're ready to stop winging pay conversations and build a structure that rewards performance and protects your bottom line, this episode is your playbook.
Resources:
You can find Sara Siami at https://www.thepeopleplugin.com/ and book in with her at https://meetings.hubspot.com/sara-siami
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💰 How to handle pay conversations with confidence
📊 The importance of establishing a clear pay philosophy
📝 Tips for conducting effective performance reviews
📈 Strategies for annual remuneration increases
🔍 Understanding the risks of sham contracting
🤝 The significance of transparent communication in team dynamics
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Struggling to consistently attract new clients to your clinic, even though you know the demand is there?
In this episode of the Grow Your Clinic podcast, we break down the exact strategies clinics can use to double new clients in the next 90 days. We unpack how to optimise the foundations first - from improving phone call handling and training your reception team to creating a frictionless website booking experience that converts more enquiries into appointments. We also dive into the three core growth drivers for clinics: publishing content consistently, building strategic partnerships, and using paid advertising to amplify what’s already working. You’ll learn how to create compelling offers, track where your best clients are coming from, and build a marketing system that drives predictable growth.
If you’re ready to stop relying on luck and start building a clinic that attracts new clients consistently, this episode gives you the blueprint.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🚀 How to double your new clients in just 90 days
📞 Optimizing your phone systems for better client conversion
💻 The importance of a user-friendly website for bookings
🤝 Building effective partnerships to expand your reach
📣 Creating engaging content that resonates with your audience
💰 Smart budgeting strategies for paid advertising
📊 Analyzing your current client sources for growth opportunities
Chapters
- [00:00:00] Episode Start
- [00:03:03] CM updates and workshops
- [00:05:43] Doubling new clients in clinics.
- [00:07:53] AI phone systems in clinics.
- [00:12:24] Partnerships and paid advertising tips
- [00:15:10] Should you have prices on your website?
- [00:18:26] Content strategy for clinic growth.
- [00:27:45] Partnerships as a growth strategy.
- [00:35:06] Investing in Paid ads
- [00:40:13] When to bring marketing in-house
- [00:45:11] Budget allocation strategies.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling like you’re constantly putting out fires in your clinic, with no time to actually work on growth?
In this episode of the Grow Your Clinic podcast, we unpack practical strategies to help clinic owners regain control of their time, reduce overwhelm, and focus on the high-impact activities that actually move the needle. We dive into how to audit your calendar and daily tasks, identify low-value work that can be delegated or eliminated, and create stronger systems and communication boundaries to minimise interruptions. You’ll also learn how to protect your time through effective time-blocking, empower your team to take ownership, and gain more financial clarity so you can make confident decisions around hiring, marketing and growth.
If you’re ready to stop being the bottleneck in your clinic and start working smarter, this episode gives you the roadmap.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🚀 How to adapt and thrive in changing market conditions, especially with NDIS updates
🌟 How to find time to work on your business, even when it feels overwhelming
📊 The importance of auditing your calendar and task list for efficiency
💰 Quick wins for understanding your clinic's finances and improving cash flow
🗓️ Strategies for effective time blocking to enhance productivity
🤝 Tips for fostering team communication and reducing interruptions
Chapters
- [00:00:00] Episode Start
- [00:02:33] Time management for clinic owners.
- [00:04:55] Auditing Your Time
- [00:08:54] Communication channels and expectations.
- [00:11:10] Quick wins for clinic owners.
- [00:12:54] Knowing your numbers
- [00:14:06] Understanding profit and loss.
- [00:21:05] Removing the bottleneck
- [00:26:32] Time blocking for productivity.
- [00:34:21] Questioning meeting necessity.
- [00:37:13] NDIS funding uncertainty for clinics.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Is your admin team helping your clinic grow - or quietly holding it back?
In this episode of the Grow Your Clinic podcast, Ben Lynch, Bec Clare and Jack O’Brien unpack how to assess the true effectiveness of your admin team and turn reception into a key driver of profitability, retention and client experience. We dive into the idea of creating a concierge-style front desk experience, where exceptional social skills, warmth and customer service matter more than simply hiring someone with technical admin experience. You’ll learn practical strategies for hiring the right people, building a client-first culture, improving communication through regular feedback loops, and using technology to streamline operations and elevate service.
If you want to create an admin team that strengthens your culture, improves client satisfaction and drives better business performance, this episode gives you the framework to do it.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💼 The return on investment of your admin team
📊 Key performance indicators (KPIs) for measuring admin efficiency
🔍 How to audit your admin function for better profitability
🤔 The importance of hiring the right people for a concierge experience
📞 Tips for mystery shopping your admin team to enhance client experience
🌟 Strategies to foster a positive culture within your clinic
Chapters
- [00:03:48] Clinic owner resources
- [00:05:29] Admin efficiency in clinics
- [00:12:08] Admin team investment strategies.
- [00:15:09] Reporting clinical excellence indicators.
- [00:22:51] Admin and therapist partnership.
- [00:27:40] Client experience in administrative roles.
- [00:30:20] Great admin should feel like concierge service.
- [00:37:03] How to prioritise client experience.
- [00:38:53] Should you Mystery Shop your admin team?
- [00:41:59] Team culture and admin feedback.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Do you really need an admin team to run a profitable, high-performing clinic?
Mic Rizk, founder of iMove Physiotherapy, joins us in this episode of the Grow Your Clinic podcast to share how he’s successfully operated his clinic for more than 13 years without an in-house admin team. We unpack how clinics can run with zero or minimal admin while improving profitability, team engagement and the client experience. We explore how outsourcing admin tasks, leveraging technology and creating clear team expectations can reduce overheads and free up more resources for therapist wages, professional development and better patient care. You’ll learn how off-site admin services, digital check-ins and automated systems can streamline operations without compromising service quality, plus how empowering clinicians to take greater ownership can strengthen culture and retention.
If you want to build a leaner, more efficient clinic that delivers exceptional client experiences without the traditional admin structure, this episode shows you how.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💼 How to run a clinic with zero admin team members
📊 Strategies for increasing profitability without sacrificing client experience
🤖 The role of off-site admin services and AI in modern clinics
🛠️ Tools and tech that streamline operations and enhance efficiency
👥 The importance of team culture and hiring for innovation
📈 Tips for reallocating admin costs to boost therapist wages and CPD budgets
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Still getting hit with surprise tax bills, or wondering if your accountant is actually helping your clinic grow?
In this episode of the Grow Your Clinic podcast, we unpack what a proactive accountant relationship should really look like - and why it can make or break your clinic’s financial future. We discuss the importance of regular financial check-ins, proactive tax planning, understanding your numbers, and setting clear financial goals that align with your long-term vision. You’ll learn how to structure your finances more effectively, improve cash flow visibility, leverage tools like Xero, and create a rhythm of accountability that keeps you ahead instead of reacting at tax time. Plus, we dive into the key signs your accountant may no longer be the right fit for your business.
If you want more clarity, better financial control, and a smarter strategy for growing your clinic, this episode gives you the framework.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💰 How to avoid unexpected tax bills as a clinic owner
📊 The importance of regular communication with your accountant
🔍 Key indicators to assess if you're getting a good deal from your accountant
📈 Strategies for paying yourself effectively as a business owner
🗂️ Tips for organizing your finances and bookkeeping for better decision-making
🤝 The value of having a proactive accountant who understands your long-term goals
Mentioned Financial Resources
- GYC Episode 312 - Clinic owner’s way to use your profit and loss
- GYC Episode 349 - What is your clinic actually worth? (with Andy Wang from Clarico)
- GYC Episode 297 - The tax trap clinic owners must avoid
- Top Read: 101 ways to save money on your tax - legally! by Adrian Raftery
CM Member Resources
- Degree 5: Finance - Accelerate - Working with your financial advisors and accountants (lots of practical guides and great questions to ask your accountant)
- Degree 5: Finance - Cashflow Immersion
- Degree 5: Finance - Finance Immersion
These Immersions take you through the key financial statements in your business, helping you understand your P&L, cashflow statements and balance sheets
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling uncertain about what the upcoming NDIS changes mean for your clinic’s future?
In this episode of the Grow Your Clinic podcast, we explore what it really takes to build a financially sustainable NDIS clinic in a shifting funding landscape. We unpack why understanding your true costs per practitioner is essential, and how overlooking overheads and break-even points can quietly undermine profitability. We also discuss the risks of rushing into NDIS registration without a clear financial strategy, including the real costs of audits and compliance, and why preparation matters more than speed.
You’ll learn how to strengthen your clinic’s foundations by getting clear on your numbers, refining your service model, and focusing on long-term sustainability rather than short-term compliance pressure. We also dive into why the most resilient clinics are those that prioritise client outcomes, adaptability in service delivery, and smart decision-making over reactive change.
If you’re looking to build a clinic that stays strong no matter how the NDIS evolves, this episode will help you reset your financial focus and make more confident business decisions.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌍 Navigating the changing NDIS landscape
💰 How to manage clinic finances ahead of funding cuts
📊 Strategies for diversifying client streams and marketing
📞 Tips for improving client onboarding and booking processes
📈 The importance of understanding your numbers for sustainable growth
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What if your Instagram could become your most powerful recruitment tool?
In this episode of the Grow Your Clinic podcast, we unpack a smarter, proactive approach to hiring that goes beyond traditional job ads. We dive into the power of a simple weekly recruitment time block and how adopting an “always hiring” mindset helps you attract the right practitioners before you even need them. From creating a standout ‘Join Our Team’ page to building binge-worthy social content that showcases your culture, we cover practical ways to position your clinic as a magnet for top talent. You’ll also learn how to leverage your team’s network, nurture relationships with past applicants, and build a go-to pipeline of future hires - so you’re never starting from scratch.
If you’re ready to turn your online presence into a consistent stream of aligned candidates, this episode gives you the playbook.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
📸 Tips for creating a binge-worthy Instagram grid to attract ideal candidates
🌟 How to boost applicant numbers and quality without job ads
🗓️ The power of time-blocking for recruitment efforts
🤝 Building a pipeline of potential applicants through relationship management
📈 Strategies for showcasing your clinic's culture and values to prospective team members
Resources:
CM's Recruitment Immersion (for members only)
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Struggling to make paid ads actually work for your clinic?
In this episode we’re joined by Peter Flynn, who expands on his CM Summit talk on ‘Paid Marketing Without Wasting Money’. Peter unpacks the foundational elements that must be in place before you spend a dollar on ads, including crafting a strong offer, building a high-converting website, and tightening your follow-up systems. We explore the difference between clicks and real conversions, why tracking the wrong metrics can quietly waste your budget, and how understanding lifetime value changes the way you invest in marketing. Plus, we dive into why targeting the right clients - not more clients - is the key to sustainable growth.
If you’re running ads (or thinking about it), this episode shows you how to stop burning budget and start building a marketing system that actually converts.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💰 How to maximise your paid marketing without wasting money
📈 The importance of a strong website and offer for conversions
🔍 Key mistakes to avoid when using Google Ads
🗣️ When to consider leaving your current ads agency
📊 Understanding the difference between clicks and conversions
🤝 The significance of targeting the right clients for your clinic
🛠️ Practical steps to prepare your clinic for successful advertising
Resources:
CM's Free Google Ads audit offer
GYC 2027 Summit Tickets On Sale Now!
Watch Pete's full Summit Session here
GYC 2026 Summit Recordings (for CM members)
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
From Magikarp to Gyarados: Let's talk about evolving your clinic's content strategy.
In this episode we’re joined by Michael Rizk (@that.physioguy), who expands on his CM Summit talk on Social Media Marketing, using his now-iconic Pokémon slides. Mick shares how simple 7 - 10 second videos, B-roll footage and strong captions can build trust, attract patients, and even create a powerful recruitment funnel. We explore how using local settings boosts relatability, why consistency beats perfection every time, and how today’s algorithms give anyone a shot at visibility - no big following required. Plus, we unpack practical ways to start small, stay consistent, and tap into trends without overcomplicating the process.
If you’re ready to stop overthinking and start creating content that actually works, this episode shows you how to keep it simple and get real results.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
⚡ Way too much about Pokemon
🌟 How to start creating content for your clinic today
📈 The importance of building a recruitment funnel through social media
🎥 Practical tips for filming engaging content, even on a tight schedule
🤝 The value of showcasing your team and clinic culture
🧩 How to leverage local landmarks to build trust with your audience
🚀 The unlimited upside of consistent content creation
Resources:
GYC 2027 Summit Tickets On Sale Now!
Watch Mick's full Summit Session here
GYC 2026 Summit Recordings (for CM members)
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Avoiding tough conversations to keep the peace in your clinic?
We’re joined by Andrew Daubney, who expands on his CM Summit talk, “Building Your Leadership Team,” to unpack why great leaders choose clarity and avoid a comfort culture. We dive into the shift from seeing leadership as a reward to embracing it as a responsibility - one that demands accountability, honest conversations, and upholding standards even when it’s uncomfortable. Andrew breaks down how to build a leadership team with intent (not hope), identify and develop the right people early, and create clear expectations that actually drive performance. We also explore the three pillars of effective leadership - upholding standards, maintaining psychological safety, and acting early - plus how to create a culture where trust, ownership, and growth can thrive.
If you want to step up as a leader, build a stronger team, and stop avoiding the conversations that matter, this episode gives you the framework to lead with clarity and confidence.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The three pillars of high-performing leadership teams
🤝 How to develop a healthy leadership culture
📈 Strategies to reduce reliance on the clinic owner as the bottleneck
📝 The importance of defining leadership roles and expectations
💬 Tips for identifying and nurturing potential leaders within your team
📚 Why leadership is a skill that can be taught and developed
Resources:
GYC 2027 Summit Tickets On Sale Now!
Watch Andrew's full Summit Session here
GYC 2026 Summit Recordings (for CM members)
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Scaling too fast and feeling the cracks start to show?
In this episode of the Grow Your Clinic podcast, we’re joined by Marcio, CEO of Move Beyond, who unpacks lessons from his CM Summit talk, “What clinics get wrong when they grow too fast,” and his experience scaling from 8 to 18 clinics in just 9 months! We dive into why rapid growth without a clear vision and exit strategy leads to poor decisions, and how getting crystal clear on both creates alignment and direction. Marcio also shares hard-earned insights on financial discipline, building the right reporting and accountability structures, and why culture - not numbers - is often the real deal breaker in growth and acquisitions. Plus, we explore how embracing mistakes and leading with transparency can build trust and stronger teams through change.
If you’re growing (or planning to), this episode will help you scale with clarity, control, and confidence - without the chaos.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The six pillars for profitable clinic growth
📊 How to navigate change management with your team
💰 The importance of financial forecasting for understanding your numbers
🚀 Strategies to build your clinic as a valuable asset
🤝 The role of culture in successful clinic acquisitions
🔄 Embracing a growth mindset to foster innovation and resilience
Resources:
GYC 2027 Summit Tickets On Sale Now!
Watch Marcio's full Summit Session here
GYC 2026 Summit Recordings (for CM members)
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Confused about what your patient visit numbers really mean - and how they impact care quality?
In this episode of the Grow Your Clinic podcast, we dive deep into Patient Visit Average (PVA) and why it’s far more than a statistic. We break down how tracking the average number of patient visits can reveal treatment effectiveness, guide clinical pathways, and improve patient engagement, without ever feeling like over-servicing. You’ll hear practical strategies for communicating the value of each appointment, coaching younger therapists, navigating discharge decisions, and ensuring every visit adds real-world value. Plus, we explore how continuous reassessment and open communication keep patients invested in their care, helping them thrive long after they leave the clinic.
If you want to understand PVA in a way that boosts patient care, strengthens your team, and supports long-term clinic success, this episode is your guide.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
📊 Understanding Patient Visit Average (PVA) and its significance
🤔 How to avoid over-servicing while ensuring quality care
🧠 Strategies for getting your team on board with client retention
🔍 The importance of tracking patient outcomes and progress
💬 Effective communication techniques to enhance patient engagement
🏥 Insights on navigating the NDIS landscape for better client support
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling uncertain about your clinic’s finances and how to plan for growth in 2026?
In this episode of the Grow Your Clinic podcast, we dive into how clinic owners can establish clear financial goals and take control of profitability - even in unpredictable times. We break down how to define success with concrete profit targets, create a “life by design” roadmap, and use the Rolling Break-Even spreadsheet to turn complex numbers into actionable weekly targets. You’ll learn how to manage cash flow with purpose, allocate funds across multiple accounts, and make confident, data-driven decisions instead of guessing. Plus, we explore how to embrace challenges - like rising costs or staffing changes - as opportunities to streamline operations, optimize home visit routes, and innovate for long-term growth.
If you’re ready to step into 2026 with clarity, control, and a clear path to profitability, this episode gives you the toolkit to budget smarter, plan proactively, and navigate uncertainty with confidence.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Mentioned Resources:
GYC Podcast Ep 312: The Clinic Owner's Way to Use Your Profit & Loss
Peter Flynn's Breakdown of the CM Rolling Breakeven Spreadsheet
OptimoRoute Planner
Telehealth Course for CM Members
Finance Module for CM Members
More Podcast Episodes & Free Resources
GYC 2027 Summit Tickets On Sale Now!
Earlybird tickets are now available (50 already sold):
Next year we’re heading to Adelaide in March for the CM 2027 Summit!
With the Fringe Festival, LIV Golf and other major events on, it will be an exciting time in the city. If you’re planning to come, it’s worth getting organised early.
In This Episode You'll Learn:
📊 The importance of scenario planning for profitability
🤖 How AI can assist or hinder your financial analysis
📈 Strategies for optimising clinic operations and revenue
🚗 Tips for managing costs and improving efficiency in home care visits
📝 The significance of cash flow management and allocation strategies
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What would you do if your clinic was suddenly in a negative news story?
Hannah Dunn shares how she navigated this high-pressure moment at her OT clinic using her four-part “What Now Framework,” presented at the 2026 Grow Your Clinic Summit. She walks through managing emotions, understanding the reality, controlling the narrative, and building a path forward.
Hear how she collaborated with her team and advisors to clarify facts, communicate transparently with clients, and protect her clinic’s reputation - turning a crisis into an opportunity to strengthen trust, leadership, and resilience.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Resources:
- GYC 2027 Summit Tickets On Sale Now!
Earlybird tickets are now available (50 already sold):
Next year we’re heading to Adelaide in March for the CM 2027 Summit!
With the Fringe Festival, LIV Golf and other major events on, it will be an exciting time in the city. If you’re planning to come, it’s worth getting organised early.
- GYC 2026 Summit Recordings (for CM members)
If you weren’t able to be there in 2026, or you’d like to revisit any sessions, you’ve got access to the full recordings!
There’s a lot in there covering:
- AI, tech and systems
- Marketing and client growth
- Leadership and team
- Keynotes and big ideas
In This Episode You'll Learn:🌪️ How to handle a clinic crisis with grace and confidence
📞 Effective communication strategies for your team and clients
🛠️ The "What Now Framework" for navigating rapid change
📰 Tips for managing media inquiries and controlling the narrative
🤝 The importance of team support during challenging times
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
GYC 2027 Summit Tickets On Sale Now!
The 2026 Grow Your Clinic Summit was an incredible two days with 300+ clinic owners and team members in the room.
Join us as we debrief and dive into the power of community and shared experiences from the Summit. Hear how clinic owners found support, inspiration, and practical strategies for overcoming challenges - from team dynamics to financial hurdles. We unpack standout insights from speakers like Andrew on leadership and delegation, Hannah on crisis management, and Sara on proactive HR, showing how these tools can empower your team and elevate your clinic. Plus, discover why building lasting connections and fostering a strong culture can transform not just your clinic, but your confidence as a leader.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Resources:
- GYC 2027 Summit Tickets On Sale Now!
Earlybird tickets are now available (50 already sold):
Next year we’re heading to Adelaide in March for the CM 2027 Summit!
With the Fringe Festival, LIV Golf and other major events on, it will be an exciting time in the city. If you’re planning to come, it’s worth getting organised early.
- GYC 2026 Summit Recordings (for CM members)
If you weren’t able to be there in 2026, or you’d like to revisit any sessions, you’ve got access to the full recordings!
There’s a lot in there covering:
- AI, tech and systems
- Marketing and client growth
- Leadership and team
- Keynotes and big ideas
In This Episode You'll Learn:
🌟 Key takeaways from the Grow Your Clinic Summit 2026
🤝 The power of community and networking among clinic owners
📈 Strategies for overcoming challenges in clinic management
💬 Insights on effective communication during crises
🎤 Highlights from inspiring keynote speakers and their practical advice
🎟️ Exciting details about the upcoming Grow Your Clinic Summit 2027 in Adelaide
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Are the smallest moments in your clinic costing you the biggest opportunities?
In this episode of the Grow Your Clinic podcast, we unpack the power of “1% improvements” - the small, intentional changes that compound into major results over time. From refining phone scripts and improving email communication to mastering the first 20 seconds of a client interaction, we explore how tiny shifts in everyday processes can dramatically elevate the client experience. We also discuss the impact of using clients’ names, non-verbal cues like body language and greetings, and how systemising tasks can free your team up to focus on what matters most: exceptional care.
If you want practical ways to improve client experience, team performance and clinic growth - without overhauling everything at once - this episode shows how the smallest changes can drive the biggest results. 🚀
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The power of 1% improvements in your clinic
📞 Effective tweaks to client communication for better experiences
🤝 How to get your team on board with small changes
📈 The impact of consistent client interactions on outcomes
📝 Strategies for systemizing tasks to enhance efficiency
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Spending thousands on CPD but not seeing real change in your clinic?
In this episode of the Grow Your Clinic podcast, we unpack how to turn continuing professional development into a strategic growth tool - not just a budget line or box-ticking exercise. We explore how clinic owners can help therapists set clear professional goals, link CPD to those goals, and introduce a simple approval process that ensures every course or workshop has a clear purpose and outcome.
We also dive into how to measure the real impact of CPD by requiring evidence of implementation, sharing learnings with the team, and building internal knowledge through collaboration and case discussions. Plus, we discuss how regular goal reviews, flexible learning opportunities, and open team communication can create a culture where professional development actually improves therapist confidence, clinic performance, and client outcomes.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💼 How to align Continuing Professional Development (CPD) with clinic goals
📊 The true cost of CPD and its impact on clinic performance
📝 Effective goal-setting strategies for therapists
🔄 The importance of feedback and evidence in CPD implementation
🤝 Creating a culture of collaboration and continuous learning
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling stretched between the front desk and the bigger-picture work your clinic needs to grow?
In this episode of the Grow Your Clinic podcast, we’re joined again by Bec Clare - mum, clinic owner, leadership mentor and host of the Practice Leaders Program. Bec now supports around 190 practice leaders across Australia and beyond, including practice managers, operations managers and lead admin team members, all focused on building stronger, more confident admin teams. We unpack the real tension between being “on the desk” and working “on the business.” Bec shares why the front desk is the heartbeat of your clinic - shaping first impressions, rebooking rates and client experience - and how to carve out role-focused time for the strategic work that actually drives growth.
We dive into practical strategies like time-blocking, role audits to delete, automate or delegate low-value tasks, and creating proactive admin teams through better training and leadership. If you’re ready to stop firefighting and start leading with clarity and confidence, this episode will show you how to embrace the tension - and turn it into your edge.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 How to support your practice manager in balancing front desk and back office tasks
📝 The importance of role-focused time vs. off-the-desk time
📊 Key metrics for measuring success in admin roles
🤔 Strategies for effective communication and problem-solving within your team
🚀 Tips for creating a culture of operational excellence in your clinic
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What if your next leadership hire isn’t a hire at all - but an owner?
In this episode of the Grow Your Clinic podcast, Hannah pulls back the curtain on her journey of inviting a team member to become a shareholder in her OT clinic at D.O.T.S - and everything that came with it. From valuing the business and deciding what percentage to sell, to structuring airtight agreements and navigating the emotional shift from sole owner to shared ownership, she shares the unfiltered lessons learned along the way. We unpack how she chose the right person, balanced control with collaboration, involved family in the decision-making process, and set clear expectations to protect both the business and the relationship.
If you’re thinking about succession, rewarding a high-performing team member, or reducing the pressure of carrying it all yourself, this episode gives you an honest, practical look at how to do it without creating chaos.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The journey of clinic ownership and team buy-in
💰 How to evaluate your clinic's worth for potential shareholders
📝 Key considerations for drafting a shareholder agreement
👩⚕️ Insights on balancing leadership roles and shareholder responsibilities
📈 Strategies for retaining key team members through ownership pathways
📝 Key considerations for drafting a shareholder agreement
👩⚕️ Insights on balancing leadership roles and shareholder responsibilities
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What if your clinic doesn’t have a culture problem - but a standards problem? Culture isn’t what you preach. It’s what you permit.
In this episode of the Grow Your Clinic podcast, we sit down with Sara Siami - founder of The People Plugin - to unpack what culture really means inside a clinic. Sara challenges the idea that culture is about perks or personality, and reframes it as the standards of behaviour and performance you accept and tolerate. We break down her four-part framework for turning people problems into performance (outputs, outcomes, behaviours and attitudes), the difference between hitting numbers and living values, and why HR should be a proactive investment - not a last-minute rescue plan. Sara also shares how to run performance reviews that actually build trust (using the SCARF model), create accountability without fear, and address issues early before they become expensive mistakes.
If you want a stronger team, clearer standards, and a culture that drives performance, this episode is your practical playbook for building a clinic that performs at every level.
Resources:
You can find Sara Siami at https://www.thepeopleplugin.com/ and book in with her at https://meetings.hubspot.com/sara-siami
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🔍 The role of HR in fostering a positive work environment
🚀 How to proactively address team performance issues BEFORE they escalate
🌟 How to define and improve your clinic's culture
📊 The importance of setting clear standards for performance
🤔 Effective strategies for conducting performance reviews
💬 Tips for giving and receiving feedback in a constructive way
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
If someone offered to buy your clinic tomorrow, would you know what it’s worth?
In this episode of the Grow Your Clinic podcast, we sit down with Andy Wang from Clarico - accountant and clinic valuation specialist - to demystify the entire valuation process. We walk through what really happens during a valuation, how adjusted profit is calculated, why clean financials matter, and what valuers look for in your last three years of numbers. Andy breaks down valuation multiples, explains the difference between the owner’s value, the buyer’s value and the accountant’s assessment, and shares the biggest mistakes clinic owners make before getting valued. Most importantly, we unpack how to prepare your business properly - so you’re not scrambling when opportunity (or pressure) hits.
If you want to understand how valuations actually work, and how to position your clinic to maximise its worth, this episode is your practical, behind-the-scenes guide with a team who’ve been there and done it.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💰 How to determine the true value of your clinic
🔍 The importance of getting a formal business valuation
📊 Four Key factors that influence clinic valuations
🤝 Insights on buyer perspectives and what they look for
📈 Strategies to increase the value of your business over time
🚀 Tips for preparing your clinic for a potential sale
📅 Why regular valuations can help you track your business growth
Resources:
- Contact Andy Wang via clarico.au or reach out at hello@clarico.com.au
- CM Members - Learning Portal Resources:
- Degree 5: Finance - Accelerate Module
- Strategy - Business Value Drivers
- Strategy - The Process of Buying or Selling a Business
- Advisors - Working With Your Accountant (w/ Andy Wang)
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Struggling with team tension, missed standards, or feeling like accountability always falls on your shoulders?
In this episode of the Grow Your Clinic podcast, we unpack why trust is the true foundation of high-performing teams, drawing on Patrick Lencioni’s pyramid from The Five Dysfunctions of a Team. We explore how vulnerability fuels connection, why healthy conflict is essential for commitment, and how accountability should be a culture of reminding and helping - not a top-down power play. You’ll hear practical exercises like Hero, Hardship, Highlight, anti-values discussions, and structured check-ins that build deeper trust and open communication within your clinic team.
If you want a team that owns their standards, embraces feedback, and drives results together, this episode gives you the framework to build it from the ground up.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The Five Dysfunctions of a Team By Patrick Lencioni
🛠️ Practical frameworks for resolving conflict and enhancing accountability
🤝 How to foster a culture of open communication and feedback
📈 Strategies for driving results through effective leadership
💬 Tips for creating a supportive environment that encourages team ownership
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Are you obsessing over utilisation numbers but still wondering why your clinic isn’t as profitable as it should be?
In this episode of the Grow Your Clinic podcast, we unpack the truth about utilisation and why time-based metrics alone can give clinic owners a false sense of security. We break down the difference between being busy and being profitable, explore financial utilisation, revenue per consult and revenue-to-salary ratios, and explain how service mix and client types directly impact your bottom line. We also dive into practical strategies for smarter diary management, benchmarking against your top performers, leveraging technology to reduce admin time, and why sometimes you need to “shrink to grow” to remove inefficiencies and unlock sustainable growth.
If you want to move beyond surface-level metrics and build a leaner, more profitable clinic, this episode will change the way you think about utilisation forever.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
📊 How to define growth for your clinic beyond just numbers
🛠️ Tools and strategies to reduce admin tasks and increase efficiency
🤔 The importance of tracking billable hours vs. available hours
📈 Insights on financial metrics and how to benchmark your clinic's performance
👥 Tips for fostering a high-performance culture within your team
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Thinking about working with your spouse in the clinic… but worried it could blur boundaries or disrupt the team?
Tune in for Hannah Dunn’s real-world experience of bringing her husband into her OT clinic D.O.T.S. We're diving into how to set clear boundaries with your spouse, define roles with airtight position descriptions, separate work from home life, and establish communication rules that actually stick. We also explore how to involve your team in the decision, manage dynamics and accountability, and decide upfront what happens if it doesn’t work.
If you’re considering bringing a spouse or family member into your clinic - or already have and want it to run smoother - this episode gives you a practical, honest framework to do it well.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
💼 Key considerations for defining roles and responsibilities with your spouse
📝 Importance of clear position descriptions and boundaries
🤔 How to handle the "what if it doesn't work?" conversation
📊 Strategies for maintaining team dynamics and communication
🏗️ Financial insights on valuing your partner's contributions
🎉 Tips for fostering relationships within a family-run business
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Running your clinic with your partner - but feeling out of sync, stuck talking about work nonstop, or quietly building resentment?
In this episode of the Grow Your Clinic podcast, we unpack what actually makes working with your spouse work. We dive into the power of regular check-ins, clear roles, and intentional boundaries that protect both the business and the relationship. You’ll hear real lessons on avoiding misalignment, structuring productive conversations, setting KPIs, and separating work from personal time - without letting important issues fester. We also explore how to handle money conversations with transparency, create accountability without tension, and why external support can be a game-changer.
If you’re building a clinic with your partner and want alignment, clarity, and a relationship that thrives alongside the business, this episode lays out the framework.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🗣️ The importance of regular check-ins and communication
📊 Strategies for defining roles and responsibilities
📝 Tips for creating position descriptions and KPIs
🌴 The value of scheduling time away from work to strengthen your relationship
💬 How to have open conversations about finances and challenges
🤝 The benefits of involving a third party for objective insights
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Hiring new graduates but finding they lack confidence or struggle with accountability?
In this episode of the Grow Your Clinic podcast, we break down how to set clear, elevated expectations for new graduates from day one - without burning them out. We unpack what “success” should look like early in onboarding, how to raise the bar while still providing structured support, and why avoiding hard expectations is costing clinics time, energy, and performance. You’ll learn how to use clear benchmarks, open communication, regular feedback, and simple mentoring frameworks to fast-track confidence, clinical competence, and ownership in your early-career team.
If you want new grads who step up sooner, think like professionals, and integrate faster into your clinic culture, this episode shows you how to do it properly - from week one.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🌱 Effective onboarding strategies
🗣️ How to foster open communication and support
📊 Key metrics for measuring success in early career onboarding
💪 Techniques to prevent burnout and promote resilience
🎥 The power of video reflections for skill development
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Struggling to find momentum after the holiday break - and wondering where to focus first in your clinic?
In this episode of the GYC podcast, we break down how to create real momentum in the early new year by mastering your time, money, and priorities. We unpack practical strategies for cleaning up your calendar, structuring admin time, and creating financial clarity with simple budgeting and bank account systems. You’ll learn how to lay strong foundations through better planning, mentoring your team, reactivating past patients with automated campaigns, and strengthening referral relationships that drive sustainable growth.
If you want to move from reactive to intentional and set your clinic up for a strong first quarter (and beyond), this episode gives you a clear, practical roadmap to start now - and keep momentum building.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
Resources & References
GYC Podcast E271 - Shawn Goldberg: Preventing Burnout
https://www.clinicmastery.com/shawn-goldberg-preventing-burnout-at-work-employee-assistance-program-and-more/
In This Episode You'll Learn:
☕ How to create momentum in the early new year
💰 Effective time and money management strategies
🤝 The value of strong referral partnerships
📅 Tips for reactivating patients and maintaining client relationships
📈 Insights on mentoring new graduates for success
🎉 The importance of team days for boosting morale and energy
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Thinking about moving or expanding your clinic - but unsure if the location, timing, or cost will really pay off?
In this episode of the Grow Your Clinic podcast, Ben sits down with Bec Claire to break down what actually goes into a successful clinic relocation and new location launch. Drawing from Bec’s recent move from a home-based clinic to a high-traffic shopping centre, they unpack why location and accessibility matter more than most clinic owners realise, how to use foot traffic to build brand trust, and what it takes to fill your books fast in a new market. You’ll hear practical insights on launch marketing, financial planning, project management, clinic design, and training your client care team to turn walk-bys into long-term patients.
If you’re considering a clinic move or second location - and want to avoid costly mistakes while setting yourself up for rapid growth - this episode gives you a real-world roadmap.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 How to successfully launch a new clinic location
📊 Key criteria for selecting the ideal site
🚀 Strategies for filling your appointment book from day one
📅 The importance of an 8-week marketing plan
🏗️ Insights on clinic design and creating an inviting atmosphere
💰 Financial tips for managing costs during a move
🤝 The role of community engagement in clinic success
📈 Lessons learned from expanding into new markets
Resources & References
- GYC Podcast E288 - Articulate Design Co: The Power of Space and Clinic Design in Team Culture and Patient Experience
- Architect - SMFA
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Struggling to turn new hires into fully engaged team members?
In this episode of the Grow Your Clinic podcast, Ben and Jack O’Brien unpack why onboarding in clinics is less about processes and more about personal connection. They explore how intentional first impressions, the right questions, and a coaching-led approach can shape team culture, trust, and long-term retention. You’ll learn practical ways to uncover a new team member’s values and goals, move beyond basic training, and create an onboarding experience that actually sticks.
If you want to build a stronger, more connected clinic culture and set new team members up for long-term success - not just day-one competence - this episode shows you how.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🤝 Why personal connection is the missing link in clinic onboarding
🏥 How to create a welcoming onboarding experience in healthcare teams
💬 The right questions to build trust with new team members
🎯 How values, goals, and desire statements shape long-term retention
🧠 Why coaching beats training for building strong team culture
📊 How to measure success beyond checklists and compliance
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Trying to grow your clinic but feeling stretched, stuck, or unsure where to focus next?
In our first episode back for 2026, we break down the three areas that drive real clinic growth: your team, your cash flow, and how you fill your books. We unpack why growing your team should be your number one priority, how mentoring and co-consulting directly improve retention, confidence, and revenue, and why better clinicians create better business outcomes. We also dive into practical cash flow strategies, including scheduled fee updates and tightening payment systems, so your numbers actually support your growth. Finally, we cut through the noise on marketing and show you how to focus on specific, measurable actions that consistently fill your schedule.
If you want a clinic that grows without chaos, burnout, or guesswork, this episode lays out what to focus on - and what actually moves the needle.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The top three focuses for clinic owners
🤖 How AI can help benchmark your fee schedule against industry standards
💬 The importance of nurturing relationships with past and potential team members
📅 Effective time management strategies for business development
👥 Innovative mentoring techniques like co-consulting to enhance team skills
💰 Key actions to boost cash flow and improve payment processes
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What actually worked in your clinic this year - and what didn’t move the needle at all?
In our final episode of the Grow Your Clinic podcast for 2025, Ben, Hannah and Jack O’Brien sit down for a candid year-in-review inside the Clinic Mastery team. They unpack the changes that delivered unexpected wins, the ideas that sounded good but fell flat, and the biggest lessons that shaped how they lead and supported clinic owners. From evolving team roles and communication to intentional learning moments and early thinking around redefining core values, this episode offers an honest look behind the scenes.
If you’re reflecting on your own year and want practical insights to carry forward into the infinite game of clinic ownership, this episode will help you decide what’s worth doubling down on, and what to leave behind.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
📊 Insights on recruitment strategies and team dynamics
🌟 The impact of changing team leadership roles
🤔 What didn't work and lessons learned for the future
💡 Changes in fee structures and awards programs based on team feedback
🏢 The importance of in-person connections and events
📈 The shift towards organic marketing and brand building strategies
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Starting a new graduate and hoping they’ll “figure it out” as they go?
In this episode of the Grow Your Clinic podcast, we break down how to onboard new grads in a way that builds confidence fast and sets them up for long-term success. We unpack why early familiarity matters, how purposeful shadowing and getting reps in early accelerates competence, and how clear expectations and clinic culture reduce overwhelm. We introduce the three-stream onboarding framework—personal, professional and practice—and share practical ways to use early involvement, feedback and flipped learning to create smoother transitions and stronger clinicians.
If you want new graduates to feel confident, capable and connected from day one (not six months in), this episode gives you a clear, practical onboarding playbook.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The essentials of onboarding new graduates in your clinic
👩⚕️ How to help new grads build confidence and capability
📅 The significance of the first 100 days for new team members
📚 Effective strategies for shadowing and co-consulting
🎉 Celebrating milestones to boost morale and engagement
💬 The role of personal connection in team culture
📝 Tips for documenting training to streamline future onboarding
🤖 Leveraging AI for feedback and self-reflection
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Constantly busy, but not always moving your clinic forward?
In this episode, we unpack how proactive planning for the new year helps clinic owners cut through distractions, avoid shiny object syndrome, and focus on the projects that actually move the needle. We break down how to choose the right priorities, set clear goals, and use simple planning frameworks like the 120-day plan to avoid scope creep and half-finished ideas. You’ll learn how to create space for strategic thinking, define what “done” really looks like, launch projects in a minimum viable way, and build feedback loops that keep your team aligned and accountable.
If you’re ready to stop reacting, start planning, and make consistent progress on what matters most, this episode gives you a practical framework to lead your clinic with clarity and confidence.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🎯 How to identify your main focus for the next 1-3 months
🗓️ The importance of proactive planning for clinic success
🔍 Strategies to filter out distractions and stay focused
💪 How to manage ADHD as a strength in business operations
🌟 Insights on creating a culture of change within your clinic
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Hiring in a hurry and hoping for the best - only to pay for it later?
In this episode of the Grow Your Clinic podcast, we break down why panic hiring is one of the biggest risks to clinic growth, and how a clear, multi-stage recruitment process helps you consistently hire the right people. We unpack a practical seven-step framework that goes beyond CVs to assess skills, values and culture fit, while reducing bias and costly hiring mistakes. You’ll learn how to involve your team using a simple “heck yes or no” filter, spot red flags early, create relaxed, meaningful interviews, and set clear expectations with candidates from the start.
If you want to build a strong, aligned team - without rushing decisions or repeating hiring regrets - this episode gives you a smarter, calmer way to recruit with confidence.
Need to systemise your clinic? Start your free trial of Allie!https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 The seven-step recruitment process for finding the ideal team member
🗣️ How to conduct casual catch-ups that feel more like conversations
🔍 Effective strategies for screening out potential red flags
☕ The value of social interviews and team involvement in hiring
📄 Tips for creating a personalised proposal that wows candidates
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Wondering what your marketing agency is actually doing, and whether it’s truly bringing new clients through the door?
In this episode of the Grow Your Clinic podcast, we unpack the must-know foundations clinic owners need before handing over a single marketing dollar. We break down the core definitions that shape every campaign - what a real conversion is, how to calculate your Client Acquisition Cost, why Lifetime Value matters, and what ROI should realistically look like for your clinic. You’ll learn how to set clear expectations, ask the right questions, and avoid the common misalignment that leads to wasted spend and disappointing results.We also explore how to build a transparent, collaborative relationship with your agency, one where reporting is simple, next steps are clear, and both sides are accountable.
If you want marketing that genuinely delivers new clients, not just pretty reports, this conversation will give you the clarity and confidence to get it right.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
📊 The importance of clear definitions in marketing metrics
💬 Key questions to ask your marketing agency for accountability
🔍 Tips for tracking your return on investment (ROI)
📈 Strategies for attracting new clients and talent
📝 Essential elements of effective marketing reports
🤔 Common pitfalls clinic owners face with marketing agencies
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Struggling to attract great team members and tired of scrambling every time a role opens up?
In this episode of the Grow Your Clinic podcast, Ben and Bec unpack why adopting an “always be recruiting” mindset is one of the most powerful shifts a clinic owner can make. We explore how dedicating just a few hours each week to proactive recruitment builds a warm, ready-to-go pool of quality candidates long before you need them. You’ll learn how to use social media and simple weekly habits to stay visible, craft a compelling “Join Our Team” page that actually converts, and showcase your clinic culture in a way that attracts the right people (not just more people).
We break down practical ways to create genuine connection during interviews, from conversational coffee chats to insightful questions that reveal motivation, fit and values. You’ll hear how nurturing relationships with past applicants can turn into future dream hires, and how involving your team in the process strengthens culture from day one.
If you’re ready to ditch last-minute hiring stress and build a steady pipeline of aligned, enthusiastic candidates, this episode shows you exactly where to start.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
💡 Key questions to ask during interviews
🤝 The importance of connection and culture fit
📈 Strategies for always recruiting, even when you're not hiring
📅 How to create an engaging "Join Our Team" page
🎥 Tips for using social media as a recruitment tool
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling unsure how to fairly evaluate your team and set clear expectations as the year wraps up?
In this episode we break down how to run a powerful, data-driven year-end review that gives you clarity, removes bias, and sets your practitioners up for real growth. Ben and Hannah unpack the key metrics every clinic owner should track - revenue, appointments, retention, cancellations, and leadership hours - and how to interpret the story behind the numbers so you can support each practitioner appropriately. We explore how to identify genuine growth opportunities, spot systemic operational issues, and tailor development plans to match each team member’s experience and role. You’ll learn how to build a simple, structured review document that includes goals, performance insights, and action steps, creating clearer expectations and stronger accountability for the year ahead.
If you’re ready to set your team up for a confident, aligned and high-performing 2026, this episode shows you exactly how to do it.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 Key Metrics: Understand the importance of revenue, rewards, and salaries for your therapists.
📊 Data Analysis: Learn how to use spreadsheets and tools like Allie to track performance.
🤝 Team Growth: Discover strategies to support your practitioners and enhance clinic culture.
🔍 Common Pitfalls: Find out why "busy" can be a misleading signal in your clinic.📈 Planning for Success: Get insights on setting goals for the new year and making informed decisions.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Want to take maternity leave confidently, knowing your clinic will thrive while you’re away?
In this episode of the Grow Your Clinic podcast, Ben, Hannah and Bec share their experiences of stepping back from their clinics after having a baby. We unpack why taking at least three months of minimal contact can help new parents adjust, bond with their newborn, and establish a routine - without feeling guilty or overwhelmed. You’ll learn practical strategies for preparing your clinic, including creating a “Who Do I Go To” document, empowering your team through coaching and mentoring, and setting realistic expectations for both yourself and your business. Plus, we challenge common myths about maternity leave and show how stepping away can actually strengthen your clinic and your team.
If you’re a clinic owner preparing for leave (or just curious how to step back without losing control), this episode gives you the roadmap to enjoy those early months while keeping your business thriving.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🍼 The myth of maternity leave being detrimental to your business
💪 How to prepare your clinic for a smooth transition during leave
🤝 Supporting your team while they take time off
📅 Tips for creating a business that runs independently
🌈 The importance of setting realistic expectations
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
Join Ben and Jack as they give you a true behind-the-scenes taster of what it’s like to work with them! In this episode, they unpack why data - not feelings - should drive your clinic’s decisions, performance and growth. They also walk you through Allie, the platform they use to centralise metrics and training, and even analyse real-life clinic data inside the system - so you can see exactly how the numbers reveal what’s really happening. You’ll learn how Allie brings instant clarity to PVA, rebooking rates, cancellation rates and new client numbers, why an 8–12 week review window uncovers meaningful trends, and how these insights fuel better mentoring, clearer expectations and a more accountable team culture.
If you want to replace uncertainty with clarity and build a clinic that consistently grows, this episode shows you where to start.
In This Episode You'll Learn:
🌟 Data-Driven Decisions: Learn how to leverage clinic data for better outcomes.
📈 Key Metrics: Discover the importance of Patient Visit Average (PVA), rebooking rates, and cancellation rates.
💡 Real-World Examples: Watch as we analyse a clinic's performance using Allie, our digital clinic management tool.
🤝 Team Empowerment: Find out how to encourage your team to take ownership of their performance.
📊 Actionable Insights: Get tips on how to set targets and track progress effectively.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Ever wondered why some clinic owners completely transform after coaching - while others just get busier?
In this episode of the Grow Your Clinic podcast, Ben, Hannah, Jack and Pete dive into the real ROI of coaching, and why it goes far beyond revenue, systems or ticking off tasks. You’ll hear how the most meaningful gains come from personal transformation—better decision-making, clearer leadership, healthier boundaries and a mindset that frees you from overwhelm. We unpack how coaching helps clinic owners identify blind spots, delegate with confidence, and shift from daily firefighting to strategic leadership. Plus, Hannah shares how strong systems and the right support team allowed her to take three months of maternity leave while the clinic continued to thrive.
If you’ve ever wondered whether coaching is “worth it,” this episode reveals why the true payoff is who you become - and how that changes everything for your business and your life.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
📈 Is it normal to feel uncomfortable in good coaching?
💰 How to measure your return on investment with a coach
🧠 The importance of accountability vs. advice
🌍 The impact of coaching on your personal and professional growth
🏖️ Strategies for stepping back from day-to-day operations
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling overwhelmed heading into the new year, and unsure how to set your clinic up for a strong start?
In episode 329 of the Grow Your Clinic podcast, Ben, Dan and Bec discuss key strategies to kickstart the new year with momentum. We unpack how to plan around effective trading days, set up multiple bank accounts to stabilise cash flow, refresh key processes like client onboarding, and use time-blocking to lock in your big rocks before the year gets busy. We break down the simple Three-Question Reflection Method that helps clinic owners cut through the noise and create a clear, focused plan for the year ahead. You’ll learn how to pinpoint what to start, stop and keep doing, so your time, team and systems align with what actually moves the needle. Plus, we dive into practical ways to elevate team development and enhance the client experience from day one.
If you’re ready to enter 2026 hitting the ground running with clarity, confidence and momentum, this episode gives you the blueprint.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
📅 2026 Trading Days: Understand the impact of trading days on your clinic.
💡 Start, Stop, Keep: Reflect on your clinic's practices for better outcomes.
🏦 Financial Management: Tips on managing finances during holiday periods.
🏡 Work-Life Balance: Insights on structuring your diary for more family time.
🎉 Client Experience: Enhance your new client welcome process and brand presence.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this festive episode, Ben, Jack and Hannah discuss the joys and challenges of celebrating Christmas within a team environment. They explore the importance of planning Christmas parties, creating memorable experiences, and acknowledging team contributions throughout the year. The conversation also touches on the significance of gifts and acknowledgments for referral partners, emphasising the need for intentionality and connection during the holiday season.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Key Takeaways To Grow Your Clinic:
🎄 Start Early: Some cultures celebrate as early as September — plan your Christmas party well in advance to stay organised.
🤝 Celebrate Together: Include your team and referral partners to strengthen bonds and build lasting relationships.
🎁 Give with Meaning: Choose thoughtful gifts that show genuine appreciation, not just token gestures.
🌟 Recognise Year-Round: Consistent acknowledgment boosts morale — use a simple system to keep it going.
🎉 Make It Memorable: Focus on fun, inclusive experiences that everyone can enjoy and remember fondly.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Get your free copy of our End of Year Checklist now! Head to https://www.clinicmastery.com/free-resources
Feeling the year-end chaos creeping in?
In this episode of the Grow Your Clinic podcast, Ben, Jack and Hannah share how to take control of the holiday rush with a proactive end-of-year checklist. They break down practical steps to keep your clinic running smoothly — from locking in client bookings and team meetings to tightening up your finances and marketing. You’ll learn how to maintain momentum through December, start the new year strong, and avoid the dreaded post-holiday slump. Plus, discover how small tweaks in planning and communication can turn the “Christmas crunch” into your clinic’s most productive season yet.
Need to systemise your clinic? Start your free trial of Allie! https://www.allieclinics.com/
In This Episode You'll Learn:
🎄 Planning Ahead: Don’t be caught off guard by the holiday rush! Learn how to prepare your clinic for the festive season.
📈 Marketing Strategies: Discover why maintaining your marketing efforts during the holidays is crucial for filling your January books.
🗓️ Team Management: Tips on scheduling, team culture, and ensuring continuity of care for your clients.
💰 Financial Health: Key actions to take for a smooth financial transition into the new year, including fee adjustments and outstanding accounts.
📚 Systems & Processes: How to streamline your clinic’s operations for efficiency and effectiveness.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling like your clinic’s expenses keep growing but profits aren’t?
In this episode of the Grow Your Clinic podcast, Ben, Hannah, Jack and Pete break down how to take control of your clinic costs without cutting corners. You’ll learn how to separate true expenses from smart investments, identify hidden money leaks (like subscriptions, meetings, and admin hours), and reallocate funds toward what actually drives growth—your team and your clients.
If you’re ready to stop wasting dollars and start spending with strategy, this episode will help you tighten your costs, boost profitability, and build a stronger, more sustainable clinic.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
📊 P&L Insights: Why you shouldn't go through your Profit & Loss in alphabetical order!
💡 Cost Management: How to financially manage your team and identify hidden costs.
🏖️ Leave Alternatives: Exploring options beyond unpaid leave for your team.
📉 Cutting Costs: Discover costs you can cut without sacrificing client care or team culture.
🤝 Team Efficiency: The real cost of meetings and how to streamline communication.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Feeling the pressure to raise your clinic fees but not sure where to start?
In episode 325 of the Grow Your Clinic podcast, Ben, Bec and Jack unpack the current state of physiotherapy fees in Australia - and why so many clinics are undercharging. They explore how implementing a tiered pricing model can help you align fees with clinician experience, boost profitability, and create a more sustainable business. You’ll learn how to benchmark against competitors, run regular fee reviews, and confidently communicate value to clients without losing trust.
If you’re ready to move beyond outdated pricing and build a model that rewards skill, supports growth, and keeps your clinic thriving, this episode is a must-listen.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💰 Should you implement a tiered pricing model for your team?
📅 How to prepare for your January 1 fee schedule update.
🤖 The role of AI in note-taking to save clinicians time.
📊 Understanding the disparity in physiotherapy fees and how to address it.
🏆 Tips on how to add value before raising your fees.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Do your practitioners really understand their performance targets — and why they matter?
In episode 324 of the Grow Your Clinic Podcast, Ben, Hannah and Jack unpack how to set clear, relevant performance targets that drive both practitioner growth and clinic sustainability. You’ll learn how to start the KPI conversation early — even at the hiring stage — and how to link targets to your team’s personal goals so they feel motivated, not micromanaged. The team dives into how to tailor expectations by profession and experience, use tools for real-time feedback, and foster open, transparent discussions that build trust and accountability. If you’ve ever struggled to balance clinic profitability with practitioner satisfaction, this episode shows you how to create targets that inspire action and long-term success for your whole team.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💡 The importance of KPIs for both business and patient care
🏆 How to communicate targets effectively during recruitment
📈 Strategies for setting realistic and motivating targets
🤝 The significance of aligning targets with individual goals and remuneration
🔍 Tips for using data to track performance and foster accountability
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Tired of admin meetings that drain your energy instead of driving progress?
In this episode of the Grow Your Clinic Podcast, Jack and Bec share how to transform your clinic’s admin meetings from time-wasting catch-ups into energising sessions that spark collaboration, accountability, and real results. You’ll learn how to shift from information-dumping to decision-making, set clear agendas that keep everyone focused, and create a safe space where your team feels empowered to speak up and problem-solve. We unpack how small changes—like pre-framing meetings with short videos, celebrating wins, and encouraging open feedback—can build trust and momentum across your team. If you’ve ever walked out of a meeting wondering what was achieved, this episode will show you how to make every minute count and leave your clinic buzzing with clarity and action.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🌟 Effective Meeting Strategies: Learn how to create a clear agenda that empowers your team and drives results.
🗣️ Fostering Open Communication: Discover how to create a safe space for feedback and encourage team members to share their thoughts.
📈 Boosting Team Engagement: Find out how to keep your team motivated and aligned with your clinic's goals.
📝 Actionable Tips: Get practical advice on setting expectations, moderating discussions, and celebrating team wins!
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Struggling to get your clinic systems to actually stick?
In episode 322 of the Grow Your Clinic podcast, Jack, Dan & Bec dive into why so many systems fail - not because they’re bad, but because they’re abandoned too soon. From battling “shiny ball syndrome” to building a culture of consistency, this episode shows you how to stop reinventing the wheel and start locking in systems that last. You’ll learn how to become the ‘Chief Reminding Officer,’ why documenting beats overthinking, and how to use tools like task lists and centralised hubs to keep your team aligned. Plus, get practical tips to streamline onboarding, reduce overwhelm, and make your systems so clear and useful that your team actually wants to follow them. If you’re ready to build a clinic that runs smoother - with less micromanaging - this one’s a must-listen.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🔑 The number one reason systems fail in clinics
⚙️ How to automate, delegate, or delete tasks effectively
📋 The importance of team member onboarding and culture
📈 Daniel's three circle method for simplifying clinic systems
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Is your clinic letting past clients slip through the cracks - or do you have a system to bring them back?
In episode 321 of the Grow Your Clinic podcast, Jack, Hannah and Peter Flynn dive into the art and science of reactivating clients who have slipped away. You’ll hear how to avoid the “salesy” stigma, why reactivations are actually part of outstanding client care, and the right time frames for different professions to trigger a check-in.
We also unpack the balance between personal touch and automation, how to get therapists (even Gen Z grads) comfortable with reactivation calls, and why investing in the right software and systems pays for itself many times over. Expect practical scripts, examples, and mindset shifts to help you and your team reconnect with past clients in a way that feels natural, valuable, and effective.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🤝 How to balance personal calls vs automation in reactivations
📋 Practical scripts and strategies for therapists to use
📲 The role of SMS, email, and phone in reactivation campaigns
💡 How to lead your team to confidently make reactivation calls
💰 Why text messages can deliver massive ROI
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Are your receptionists set up to deliver an outstanding client experience - or do they need better training?
In episode 320 of the Grow Your Clinic podcast, Ben, Bec and Dan unpack the 4 essential scripts every admin team needs at the front desk. You’ll discover how to balance consistency with personality, why onboarding receptionists quickly and effectively is critical, and how admin teams can shape retention just as much as practitioners. We also dive into practical strategies like shadowing clinicians, setting KPIs, and using scripts as a foundation for confident, human conversations. Plus, Bec shares her go-to admin training resources to help your team thrive.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🤝 How to train and onboard your admin team quickly and effectively
🎯 How to handle tricky client questions with confidence
🏆 Why awards and applications can help shape your clinic culture
🔄 How to mystery shop your own clinic (without losing trust)
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Confused about whether to put your clinic’s marketing dollars into Google Ads or Facebook Ads?
In episode 319 of the Grow Your Clinic podcast, Ben, Jack and Peter unpack the key differences between these two platforms - Google Ads capturing people actively searching for your services, and Facebook Ads grabbing attention while people scroll. You’ll learn how to decide where to spend your budget, when to run ongoing campaigns vs short bursts, and why discounts don’t cheapen your service but can lower the barrier for new clients. Plus, Peter takes you behind the scenes as he breaks down a current new client offer, showing exactly what works in practice.
Whether you’re new to paid ads or looking to refine your strategy, this episode gives you the tools to make smarter marketing decisions and grow your clinic with confidence
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
💰 How to effectively allocate your marketing budget
🎯 Understanding the difference between intention-based and interruption-based marketing
📞 How to ask the right questions to turn calls into bookings
📈 Strategies for using Facebook Ads to generate leads
🏥 The importance of client experience in retaining new patients
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Is your practice manager really set up for success - or are unclear titles and responsibilities holding your clinic back?
In episode 318 of the Grow Your Clinic podcast, Ben Lynch, Jack O'Brien and new co-host Bec Clare dive into why defining the role and title of a practice manager is critical for recruitment, expectations, and clinic culture. You’ll hear why vague titles attract the wrong candidates, how a clear position description can prevent burnout and turnover, and what it really means for a practice manager to act as a “freedom manager” for the clinic owner. We also explore how role clarity empowers practice managers to lead teams, enhance client experience, and safeguard cash flow. If you want to attract the right people and set them up to thrive, this episode is a must-listen.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🦢 How to identify dynamic and agile team members
📋 The importance of clear position descriptions for practice managers
💼 Do titles matter? Exploring the significance of roles in clinic management
🤝 Tips for fostering a positive team culture and client experience
📊 Key performance indicators (KPIs) for measuring success in practice management
💡 Fresh insights from Bec Clare, a multi-site clinic owner and award-winning leader
Resources & Mentions:
- Check out GYC Episode 312 'The Clinic Owner's Way to Use Your Profit & Loss' https://open.spotify.com/episode/0EzzYKckBTaNnvMWVVl25M?si=KjW3vVLNRqSAFclm6UsX3Q
- Unreasonable Hospitality by Will Guidara
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Hired a new practitioner? Find out why you shouldn't wait until day one to make them feel part of the team!
In episode 317 of the Grow Your Clinic podcast, Ben, Hannah and Jack share practical ways to fully utilise your new practitioner in their first 100 days. From sending welcome gifts to inviting them to team events before they start, you’ll learn how to create a sense of belonging early and build their confidence fast. We cover why early client contact matters, how to set clear expectations from day one, and what to include in your 3-month review to boost retention. If you’re onboarding a new grad or seasoned hire, this episode gives you the tools to fill their schedule and set them up for success!
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🤝 How to make new team members feel welcome before their first day
📋 The importance of an effective onboarding checklist
☕ Tips for personalising the onboarding experience
🚀 Strategies to boost new practitioners' confidence and caseloads
🔄 The significance of feedback and continuous improvement in onboarding
👉 Don't forget to subscribe for more valuable content on growing your clinic
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Get your free copy of our Clinic Owners Guide on 'How To Fill The Books of a New Practitioner' now! Head to https://www.clinicmastery.com/free-resources
Struggling to build strong referral relationships that actually lead to new patients?
In episode 316 of the Grow Your Clinic podcast, Ben, Hannah and Jack unpack what it really takes to build trust with new referrers, and how to turn those relationships into a steady stream of clients. You’ll learn why consistent communication, like sending patient progress updates and asking for feedback, is key to staying top of mind. We cover how to understand your referrers' biggest frustrations, tailor your outreach, and create a seamless experience that builds confidence in your clinic. Plus, hear how creative strategies like renting space in a referrer’s clinic or using simple tools like a partnership tracker can fast-track your growth. Whether you're just starting to build your network or looking to strengthen existing connections, this episode is packed with practical tips to help your clinic become the go-to referral destination.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
🎉 Creative ways to give back to your community
🤝 How to establish strong referral relationships
📈 Strategies for attracting new patients through your network
💡 Tips for handling rejection and staying motivated
🛠️ Tools and systems to track your referral sources
Resources
- Influence by Robert Cialdini
- Give and Take by Adam Grant
- The Speed of Trust by Stephen Covey
- The Seven Habits of Highly Effective People by Stephen Covey
- Never Split the Difference by Chris Voss
Timestamps
[00:00:00] Episode Start
[00:00:37] Coming Up Inside This Episode
[00:02:15] Intro to 'Get New Patients Without Relying On A Key Referral Source
[00:04:48] Father's Day celebrations and memories.
[00:09:16] Clinics for Good initiative.
[00:12:04] Giving back in business.
[00:16:27] Referral-based network building techniques.
[00:19:10] Room rental and relationship building.
[00:22:19] Building trust with referrals.
[00:26:36] Referral partnerships and client experience.
[00:31:28] Acknowledgement process for referrals.
[00:36:27] Thoughtful personal communication strategies.
[00:36:21] Supporting anxious team members.
[00:42:03] Building relationships with referrers.
[00:44:18] Handling rejection in relationships.
[00:50:12] Control over referral sources.
[00:52:56] Diversifying referral partnerships.
[00:55:20] Farming relationships for referrals.
[00:59:38] Connecting referral partners together.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Are you wasting money on the wrong ads? Getting clicks but not patients?
In this episode of the Grow Your Clinic podcast, Peter Flynn breaks down why Google Ads often outperform Facebook and Instagram for clinics, and how to cut out wasted ad spend by targeting only high-quality traffic. You'll see a live walkthrough of a real Google Ad, learn how to spot if your clinic is underdelivering, and get practical tips to improve your marketing strategy.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In This Episode You'll Learn:
📈 Why Google Ads may yield better quality patients than Facebook or Instagram ads
💰 How much you should be willing to spend to acquire new patients
🛠️ Best practices for setting up effective Google Ads
📊 How to track your ad performance and ensure you're getting results
🤔 When to consider using paid ads for your clinic
🎧 Join Ben Lynch, Peter Flynn, Hannah Dunn, and Jack O'Brien as they share insights, tips, and real-life examples to help you grow your clinic!
Timestamps
[00:00:00] Episode Start
[00:00:30] Coming Up Inside This Episode
[00:02:07] Intro to What Gets You More New Patients: Meta or Google Ads?
[00:04:41] Google Ads vs. Facebook Ads
[00:08:34] Branding vs. Conversion Advertising.
[00:12:28] Google ads vs. Facebook ads.
[00:15:02] Scalable client acquisition strategies.
[00:20:20] Geo-targeting in Google Ads.
[00:22:21] Negative keywording in advertising.
[00:27:16] Client acquisition cost strategies.
[00:30:11] Agency fees and ad costs.
[00:35:16] Minimum ad spend for effectiveness.
[00:38:45] New client flow control.
[00:42:06] Google Ads optimization strategies.
[00:45:30] Paid ads for clinic growth.
[00:50:02] Outsourcing Google and Meta ads.
[00:54:18] Google Ads Optimisation Tips.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
So - What Does the New Thriving Kids Program Mean for Your Clinic and the Families You Support?
If you're feeling lost in the NDIS maze, tune in for this episode as Ben, Jack, and Hannah unpack the confusion around the new Thriving Kids Program and what it means for clinic owners, parents, and practitioners. From navigating inclusion criteria to managing team dynamics, finances, and patient experience, you'll get practical strategies to help your clinic adapt and stay focused on supporting children and families through change.
If you're working within or alongside the NDIS, this episode offers timely insights to help you and your clinic adapt, respond, and thrive.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
What You'll Learn:
🌟 Thriving Kids Program: Understanding the implications for children and families
💰 Financial Fitness: Tips on managing your clinic's finances amidst uncertainty.
🤝 Patient Experience: How to enhance your patients' journey and outcomes.
📈 Marketing Strategies: The importance of diversifying your funding sources and attracting private clients.
📚 Evidence-Based Care: The significance of clinical protocols and outcome measures in your practice.
Timestamps
[00:00:00] Episode Start
[00:02:22] Intro to Thriving Kids & NDIS Changes
[00:06:25] NDIS funding cuts announcement.
[00:09:12] Navigating NDIS uncertainties.
[00:12:30] NDIS funding implications.
[00:15:37] Funding changes in disability services.
[00:19:18] Discriminatory nature of healthcare.
[00:24:58] Controlling clinic finances effectively.
[00:28:48] Diversifying funding sources for clinics.
[00:31:41] Trust-building in healthcare.
[00:35:09] Evidence-based care in clinics.
[00:38:05] Recruitment challenges in NDIS clinics.
[00:43:00] Diversifying clinic client avatars.
[00:45:28] Control vs. Emotion in Business.
[00:49:16] Client journey and marketing strategy.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Is your clinic thriving — or just surviving? In episode #313 of the Grow Your Clinic podcast, we pull back the curtain on what it really means to lead a successful clinic.
Join Jack and Ben as they explore why leadership isn't just a buzzword - it's the foundation of a meaningful, high-impact business. Forget rigid business blueprints. This episode dives into building a clinic that reflects your values, vision, and purpose.
You’ll hear thought-provoking insights on breaking through artificial harmony, identifying what’s truly holding your team back, and asking the hard questions that unlock real growth. There's also a lively discussion on whether fun should be a core value at Clinic Mastery, and what that says about the kind of culture you're creating.
From stepping back from the daily grind to leading with strategy, to recognising the traits of high-performing team players, this conversation is packed with insights to help clinic owners step into their leadership potential and grow a business that truly thrives.
What You'll Learn:
🌟 Leadership Immersion: Discover the importance of investing in your leadership journey.
🤝 Team Culture: Learn how to avoid artificial harmony and foster genuine connections.
🔑 Strategic Questions: Explore the key questions that can unlock breakthrough progress in your clinic.
📈 Growth Strategies: Get insights on how to step back from day-to-day operations and work ON your business.
💡 Ideal Team Players: Find out what to look for in your next hire to build a winning team.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Timestamps
[00:02:31] Episode Start
[00:05:30] Leadership retreat strategy planning.
[00:11:06] Acknowledging personal achievements.
[00:12:27] Culture and artificial harmony.
[00:18:11] Erosion of trust in culture.
[00:22:24] NDIS environment challenges and strategies.
[00:25:03] Constraints and creative problem-solving.
[00:29:40] Bold moves for accelerated growth.
[00:35:17] AI for clinic owners.
[00:39:52] Joy in the business journey.
[00:42:10] Investing in personal growth.
[00:46:07] Leadership development for clinic owners.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Are Your Financials Failing You? Here's How to Fix Them.
In episode #312, Hannah, Jack and Ben dive into why the way you structure your financial statements matters more than you think. Join us to discover how organising your numbers functionally can unlock powerful insights for clinic owners. We'll unpack the real meaning behind accounts receivable and why knowing your 30-, 60-, and 90-day breakdowns could change how you run your clinic. Hannah gets real about her fear of numbers and how she moved past it - proving that you don’t need to be a math whiz to master your money. Meanwhile, Jack lays out a practical approach to building a profit and loss statement that actually makes sense for clinic owners.
Whether you're numbers-phobic or just ready to level up your clinic’s financial game, this episode is packed with takeaways you won’t want to miss.
What You'll Learn:
📊 Why you should group your expenses functionally, not alphabetically
🧾 The importance of understanding accounts receivable and overdue payments
💡 How to structure your profit and loss for better decision-making
🏂 Insights from Hannah on overcoming financial fears and embracing the numbers
📈 Tips for using your P&L to identify growth opportunities and efficiencies
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Timestamps
[00:01:50] Episode Start
[00:06:00] Functional grouping of expenses.
[00:09:16] Profit and loss tracking categories.
[00:11:25] Admin wage separation strategies.
[00:15:14] Clinic management and efficiency.
[00:20:02] Efficiency in clinic operations.
[00:23:51] Cost-benefit analysis in clinics.
[00:27:53] Financial management complexity growth.
[00:30:35] Accounts receivable management tips.
[00:34:01] Time allocation for business growth.
[00:39:35] Embracing financial incompetence.
[00:41:19] Specificity in financial reporting.
[00:45:23] Team expenses allocation strategies.
[00:52:23] Budgeting for new services.
[00:53:06] Confidence in forecasting revenue.
[00:57:23] Definitions of clinic growth.
[01:00:33] Embrace transparency in finances.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
'The Only Ship That Sinks? A Partnership.'Business partnerships can be your biggest asset - or your biggest risk. In this episode, Ben and Jack dive deep into what really makes (or breaks) a partnership. Whether you're already in one or thinking about joining forces with someone, this conversation is packed with insights you can’t afford to miss. They explore the power of clear, open communication and why unresolved issues often become the root of future conflict. You'll hear why documenting mistakes is crucial for growth, turning missteps into valuable lessons instead of repeated errors. They also unpack the dangers of complacency, especially in long-term partnerships, and explain how subtle shifts in mindset and operations can lead to significant, sustainable growth.
If you're looking to strengthen your business partnership or simply want to avoid common pitfalls, this episode delivers practical, hard-earned advice to help you build something strong - and built to last.
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
What You'll Learn:
🤝 Importance of communication and expectations in partnerships
📅 Setting timelines for partnership reviews
💼 Defining roles and contributions for clarity
📜 Essential documents to formalize your partnership
🏌️♂️ The value of in-person meetups for connection and trust
💬 Strategies for having tough conversations and fostering honesty
Timestamps
[00:02:10] Episode Start
[00:05:28] Expectations in business partnerships.
[00:09:56] Roles in business partnerships.
[00:13:34] Formalising business agreements.
[00:18:00] Team communication and connection.
[00:20:16] Team bonding through shared experiences.
[00:25:42] Vulnerability cards for connection.
[00:28:01] Connection and trust-building activities.
[00:31:03] Seek first to understand.
[00:36:13] Clear intentions in conversations.
[00:39:03] Self-reflection in partnerships.
[00:44:51] Constructive criticism in business.
[00:46:45] Misalignment of expectations and honesty.
[00:51:19] Lessons from mistakes.
[00:57:44] Accountability through transparency.
[01:01:09] Interpersonal skills in partnerships.
[01:03:09] Business partnership guidance.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
For Episode 310 of the Grow Your Clinic podcast we're joined by Shane Davis to discuss the need for clinic owners to identify the single most important task they should be working on. The conversation highlights the significance of understanding team strengths through DISC profiling and crafting a 12-month action plan. Shane shares insights on effective planning, advocating for regular quarterly sessions to maximise impact. Hannah also dives into the concept of "whitespace" in scheduling and how it can affect productivity.
Tune in for valuable tips on preparing for a successful week, along with Shane's recommendation of an underrated productivity tool for clinic owners.
What You'll Learn:
🗓️ The importance of having a 12-month plan for your clinic
📈 How to identify the most impactful projects to focus on
⏰ Strategies for effective time blocking and avoiding "whitespace"
🤝 Insights on team dynamics and improving client experiences
💡 Tips for streamlining processes and enhancing productivity
Timestamps
[00:02:18] Episode Start
[00:06:31] Prioritisation process for clinic owners.
[00:08:22] Prioritising tasks effectively.
[00:12:17] Behavioural styles in business.
[00:15:45] Streamlining family responsibilities.
[00:20:46] Weekly preparation strategies.
[00:22:42] Family scheduling for certainty.
[00:27:11] Anti-whitespace scheduling strategies.
[00:30:34] Productivity and time management.
[00:36:02] Client and team experience optimization.
[00:40:50] Single most important thing.
[00:42:44] Impactful decision-making in teams.
[00:48:04] Projects versus progress distinction.
[00:49:20] Evaluating project impact effectively.
[00:52:50] Asking good questions for insight.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
For this episode of the Grow Your Clinic podcast, we're joined by Daniel Gibbs to discuss the importance of developing leadership within clinics. Dan, Ben and Hannah cover off on the need for training leaders in the art of coaching, highlighting that not all top practitioners make great leaders. The conversation touches on the chaos that some leaders may create and the significance of problem-solving methods, such as the 1-3-1 model, introduced by Daniel, which helps teams make decisions independently. The episode also addresses the significance of creating a safe environment for making errors and the personal perceptions of job performance related to clinic ownership.
Tune in for valuable insights on building a strong leadership team while stepping back from day-to-day operations.
What You'll Learn:
🏆 The importance of training leaders in coaching techniques
🤝 How to create a culture of accountability and support
📈 Effective decision-making frameworks like the 1-3-1 method
💡 Tips for identifying and nurturing leadership potential within your team
🔄 The significance of open communication and feedback loops
Timestamps
[00:02:05] Episode Start
[00:06:15] Effective leadership team creation
[00:09:20] Leadership team characteristics
[00:12:57] Position descriptions and outcomes
[00:15:20] Leadership community building
[00:20:01] Leadership transition in clinics
[00:26:17] Assumed knowledge in leadership
[00:30:19] Pre-mortem vs. post-mortem analysis
[00:34:07] Leadership team growth strategies
[00:41:04] Coaching leaders effectively
[00:45:37] Leadership fears and opportunities
[00:48:20] Vulnerability in team leadership
[00:51:21] Effective communication in leadership
[00:56:11] Leadership styles in moments of chaos
[00:59:01] Writing for clearer communication
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
Want to master time management in your clinic? Join Ben, Jack and Hannah as they discuss the importance of prioritising focus over merely seeking more time, with insights on effective time management strategies, including the Pomodoro technique. Hannah shares her personal experiences managing family and business without sacrificing her time, and Jack shares a story about a clinic owner’s remarkable transition from working 60 hours a week to zero hours.
Tune in for practical tips that can help you reclaim your time and enhance your clinic's efficiency.
What You'll Learn:
🔹 Time Management Tips: Discover how to streamline your calendar and maximise productivity
🍅 Pomodoro Technique: Learn how short time blocks can boost your efficiency
🤝 Delegation Insights: Effectively hand over tasks and build trust with your team
🚀 Real-Life Success Story: Hear about a clinic owner who transformed their workload from 60 hours a week to zero
🌟 Community Support: Head to the Clinic Mastery website for free resources on 'How To Come Off The Tools' to gain back your time
Timestamps
[00:02:08] Episode Start
[00:04:50] Time management for clinic owners
[00:09:12] Assertive client communication strategies
[00:10:59] Building trust with patients
[00:15:01] Granular time management strategies
[00:18:22] Meeting efficiency and time management
[00:24:37] Value of action in productivity
[00:27:36] Constraint-based thinking in productivity
[00:29:17] Countdown timers for productivity
[00:35:54] Task lists and productivity challenges
[00:37:23] Embracing extreme accountability
[00:42:30] House manager decision-making process
[00:45:06] Training team for business growth
[00:49:40] Consulting your team, not clients
[00:51:39] Reducing clinical caseload effectively
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In this episode of the Grow Your Clinic podcast, CM Team Ben Lynch, Jack O'Brien and Hannah Dunn explore the top three Key Performance Indicators (KPIs) every clinic owner should track weekly. The discussion emphasises the importance of understanding numbers not just for financial health, but also as tools for building rapport and authority within the team. Hannah shares her transformative journey from avoiding numbers to embracing them for connection, while Jack introduces a $200 team activity designed to eliminate gossip.
Tune in for valuable strategies on diversifying income streams and strengthening your clinic's resilience!
What You'll Learn:
📊 The top 3 KPIs every clinic owner should monitor
💰 How to discuss revenue with your team effectively
🗓️ The importance of tracking appointment trends for better planning
🤝 Tips for fostering a culture of financial transparency in your clinic
🎉 Fun activities to engage your team and reduce gossip
Timestamps
[00:01:01] Team activity to stop gossip
[00:04:05] Family-friendly games for kids
[00:10:00] Clinical Excellence Indicators Explained
[00:14:02] Revenue conversation with practitioners
[00:17:01] Talking about financial transparency
[00:19:11] Transparency builds trust in business
[00:24:44] Occupancy costs in clinics
[00:30:29] Operating sustainability and profitability
[00:33:01] Rapport and client respect
[00:35:34] Cancellation rates and team reflection
[00:40:52] Hiring triggers for clinic growth
[00:45:09] Utilisation rate as profit proxy
[00:48:30] Cash allocations for smart decisions
[00:51:22] Financial report review rhythms
[00:55:07] Team empowerment through financial visibility
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In this episode of the Grow Your Clinic podcast, CM Team Ben Lynch, Jack O'Brien and Hannah Dunn discuss the challenges and opportunities facing clinic owners in light of recent NDIS changes. They emphasises the significance of tracking minutes to enhance efficiency and profitability, especially as financial pressures mount. Jack contributes by explaining the forecasting process to help clinic owners gain a clearer understanding of their finances.
Tune in for valuable strategies on diversifying income streams and strengthening your clinic's resilience.
What You'll Learn:
🌟 NDIS Changes: Understanding the new travel rates and fee adjustments
📈 Financial Forecasting: Tips on how to better manage your clinic's finances
💡 Diversifying Income: Strategies for expanding your revenue streams beyond NDIS
🤝 Effective Communication: How to keep your team and clients informed during turbulent times
📊 Marketing Strategies: Practical advice on attracting new clients in a changing landscape.
Timestamps
00:02:04 - Episode Start
00:03:00 - NDIS Changes Overview
00:05:08 - Registered vs. Non-Registered Providers
00:08:16 - Diversifying Income Streams
00:13:02 - Practical Strategies for NDIS Clinics
00:17:25 - Leadership in Times of Change
00:20:07 - Communicating Changes to Patients
00:22:30 - Financial Clarity and Forecasting
00:24:02 - Addressing Underperformance in Teams
00:27:13 - Creative Solutions for NDIS Funding
00:29:31 - Front-Loading NDIS Plans
00:30:19 - Long-Term Business Planning
00:32:01 - Fear Setting and Risk Mitigation
00:34:23 - Importance of Fundamentals
00:39:08 - Client Mix and Service Diversification
00:42:47 - Marketing Strategies and Community Engagement
00:45:44 - Budgeting for Marketing
00:47:02 - Comprehensive Marketing Considerations
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free trial of Allie!
https://www.allieclinics.com/
In episode 305 of the Grow Your Clinic podcast, CM Team Ben Lynch, Jack O'Brien and Hannah Dunn dive into the crucial topic of retaining top team members by designing effective career pathways. The conversation highlights the importance of understanding what matters to both clinic owners and their team members, as roles evolve and change. Listeners can expect valuable insights on creating a meritocratic environment in private practice and how to implement impactful career progression strategies. Additionally, the episode features a unique analogy shared by Jack about how a display home package can simplify the process of defining career pathways in a clinic setting
What You'll Learn:
🏆 The importance of proactive conversations about career progression
🛠️ How to customize career pathways like display homes
📈 Key examples of successful pathways in clinics
💬 Tips for having meaningful discussions with team members about their goals
📊 Balancing clinical responsibilities with project work
Timestamps
[00:01:20] Designing career pathways.
[00:02:18] Episode Start
[00:05:21] Proactive career progression conversations.
[00:09:51] Pathways as customisable templates.
[00:13:24] Desire statements for career vision.
[00:17:15] Career aspirations and growth.
[00:19:50] Career progression for therapists.
[00:25:43] Sustainability in therapist roles.
[00:27:07] Maximizing underutilized clinical time.
[00:33:49] Culture of self-investment.
[00:34:31] Self-development and organizational culture.
[00:39:21] Shared responsibility in performance conversations.
[00:43:44] Formalising unique position descriptions.
[00:45:47] Cost of sales management.
[00:52:20] Career pathways for team retention.
[00:54:02] Working one-on-one with clients.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
In this episode of the Grow Your Clinic podcast, CM Team Ben Lynch and Hannah Dunn delve into effective recruitment strategies to attract therapists. They discuss the importance of creating engaging career pages, utilising short job ads paired with captivating videos, and maintaining communication with applicants. The concept of a recruitment ecosystem is introduced, providing a framework for developing a solid recruitment strategy. Additionally, Hannah shares insights on discussing career progression from the very first interview
What You'll Learn:
📈 Innovative recruitment tactics to enhance your hiring process
🎥 The power of video job ads and career pages
🤝 Building a recruitment ecosystem for long-term success
📞 How to engage potential candidates through LinkedIn
💼 Framing career progression from the first interview
📊 Tips for transparent communication about KPIs and salary expectation
Timestamps
[00:02:43] Recruitment strategies for clinic owners.
[00:05:19] LinkedIn recruitment strategies.
[00:09:27] Job ad effectiveness strategies.
[00:12:51] KPIs in recruitment transparency.
[00:17:25] Career pathways in recruitment.
[00:20:30] Recruitment ecosystem strategy.
[00:22:44] Creating awareness for clinics.
[00:26:43] Recruitment strategies for healthcare.
[00:31:11] Trusted advisor for career decisions.
[00:36:47] Repetition leads to improvement.
[00:39:09] Career progression in therapy.
[00:44:34] Investment prospectus for team members.
[00:47:40] Salary expectations in interviews.
[00:51:51] Team onboarding strategies.
[00:53:58] Recruitment strategies for clinics.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
Coming to you from the Clinic Mastery 2025 Retreat, CM team Ben Lynch, Jack O'Brien and Hannah Dunn dive into the transformative power of retreats in aligning your team with your clinic's vision. Hosted in the beautiful Palm Cove, this episode highlights the importance of vulnerability in fostering trust and connection among team members and Hannah shares insights on how creating a safe space for sharing can unlock deeper team dynamics. Additionally, Jack recounts a personal story about a retreat experience that led to a significant resignation, illustrating the impact these events can have on team relationships. Whether you're a clinic owner looking to enhance team cohesion or simply curious about the retreat process, this episode offers valuable takeaways.
What You'll Learn:
🍽️ The value of sharing meals and meaningful conversations
🤝 How vulnerability fosters team connection and trust
🗣️ Tips for structuring team events to encourage organic discussions
📈 Key projects and insights from clinic owners on financial literacy and personal productivity
💡 The importance of intentional planning and defining success
Timestamps
[00:02:18] Team bonding through shared meals.
[00:05:35] Team building through shared meals.
[00:07:56] Vulnerability as trust foundation.
[00:14:34] Personal flow and productivity.
[00:19:22] Personal finance and business growth.
[00:21:18] Done list vs. to-do list.
[00:24:31] Defining "done" in projects.
[00:30:11] Family sacrifices and contributions.
[00:32:11] Mastery through consistent practice.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
In this episode of the Grow Your Clinic podcast, CM Team Ben Lynch, Jack O'Brien and Hannah Dunn come together for another Mastermind to discuss the critical role of systems in clinic operations and how they can significantly impact your clinic's success. You'll gain insights into systematising your clinic without feeling overwhelmed and hear personal anecdotes about the practical benefits of effective systems, including how they saved Jack's family holiday. Additionally, Hannah shares a straightforward feedback mechanism that can immediately enhance those clinic systems.
What You'll Learn:
🌟 Goal Setting vs. Systems: "You do not rise to the level of your goals; you fall to the level of your systems."
🔍 Identifying Challenges: Learn how to pinpoint where your systems may be lacking and how to address them effectively.
💡 Feedback Mechanisms: Discover simple ways to gather feedback from your team to improve clinic operations.
📈 Asymmetric Risk and Reward: Understand how to empower your team to take calculated risks while minimising downsides.
🛠️ Practical Tips: Get actionable advice on systemising your clinic without feeling overwhelmed.
Timestamps
[00:01:01] Systemising clinic operations.
[00:05:26] Systems versus goals in success.
[00:08:04] Systems and best practices.
[00:12:51] Systems to achieve reliable outcomes.
[00:15:14] Quality systems in clinics.
[00:20:45] Teaching teams how to think.
[00:22:41] Infusing core values into processes.
[00:27:20] Optimising unnecessary clinic processes.
[00:30:26] Decision-making processes in clinics.
[00:35:50] Critical thinking in clinics.
[00:37:26] Constant iterative improvement culture.
[00:41:03] Feedback culture and communication.
[00:46:24] Asymmetric risk and reward.
[00:50:59] Adoption of Policies and Procedures.
[00:52:24] Time blocking for clinic efficiency.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
In this episode of the Grow Your Clinic podcast, CM Team Ben Lynch, Jack O'Brien and Hannah Dunn come together for another Mastermind to discuss the dynamics of clinical leadership and the importance of utilisation rates in assessing clinician performance. We explore why your top-performing clinician may not always be the best choice for leadership roles and emphasise the value of peer connections among clinicians. We also tackle the often-avoided topic of revenue, highlighting it as a reflection of patient appreciation. Listeners will benefit from Hannah's insights on accessible training resources for leaders and Jack's advice on evaluating return on investment.
Tune in for actionable strategies to strengthen your clinical leadership team and enhance your clinic's performance!
What You'll Learn:
💡 Your highest performing clinician doesn't always need to be your clinical team leader.
📊 Understanding utilisation rates: the key metric for assessing clinical performance.
💰 Revenue as a sign of patient appreciation and clinic sustainability.
📚 Essential resources for developing your clinical leaders, including "The Coaching Habit" and "Leaders Eat Last."
🤝 The importance of mentorship and effective communication in clinical settings.
👉 Don't forget to like, subscribe, and hit the notification bell for more insightful episodes!
Timestamps
[00:00:57] Best free training resources.
[00:05:08] Key mistakes in clinical leadership.
[00:07:25] Clinical leadership vs. technical skill.
[00:12:03] Clinical leadership pathways
[00:15:40] Cost of meetings in business.
[00:20:20] Clinical leadership effectiveness metrics.
[00:25:17] Mentorship and clinic owner support.
[00:26:19] Mentorship for clinical leaders.
[00:30:52] Utilization rate definition and importance.
[00:36:31] Revenue and sustainability in clinics.
[00:42:52] Coaching techniques for emerging leaders.
[00:47:46] Coaching through open-ended questions.
[00:50:10] Leadership development strategies.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
In the 300th episode of the Grow Your Clinic podcast, CM Team Ben Lynch, Jack O'Brien and Hannah Dunn come together for a Mastermind to discuss the importance of KPIs and how they should be used to lead rather than judge performance. They discuss strategies for filling therapist schedules, emphasising the significance of brand connection and effective marketing. They tackle the question of whether clinic owners should manage their own marketing efforts and encourage a mindset focused on helping as many people as possible. Listeners will also hear insights from Jack on the numbers behind attracting new clients and Hannah's unexpected perspective on marketing strategies, even when facing a waitlist.
Tune in for insights on cultivating strong leadership in your clinic!
Timestamps
[00:35] Marketing for clinic owners.
[04:02] New client requirement formula.
[09:10] Expectations for new therapists.
[14:10] Understanding KPIs in therapy.
[15:52] Burnout in health professions.
[19:20] Client outcomes versus billable hours.
[23:18] Marketing budget for new clients.
[27:22] New clinician visibility importance.
[31:05] Clinic owners and marketing.
[36:28] Recruitment marketing investment importance.
[40:49] Finding quick wins in clinics.
[42:23] Revenue generation through product sales.
[48:54] Formulas for client acquisition.
[49:37] Time management in clinics.
What You'll Learn:
📊 KPI Insights: Understand how to use KPIs effectively to support your team.
🤝 Onboarding New Therapists: Discover the best practices for integrating new practitioners into your clinic.
📣 Marketing Strategies: Explore cost-effective ways to market your clinic and new team members.
🧩 Client Connection: Learn the importance of building relationships between clients and therapists.
💡 Quick Wins: Find out actionable steps to boost your clinic's revenue in just a few weeks!
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
In this episode of the Grow Your Clinic podcast, CM Team Ben Lynch, Jack O'Brien, Hannah Dunn and Peter Flynn come together for a Mastermind to discuss the essential criteria for a great Practice Manager. They share their experiences with hiring and developing practice managers from within their team, highlighting the need for multitasking abilities, effective communication skills, and the capacity to set boundaries between administrative and clinical responsibilities. They also deep dive the concept of mining for rich feedback, and why this is invaluable for your clinic's growth.
Tune in for insights on cultivating strong leadership in your clinic!
Timestamps
[00:01:44] Anti-practice manager concept
[00:04:47] Practice manager chemistry importance
[00:10:48] Practice manager recruitment challenges
[00:11:30] Hiring for clinic needs
[00:15:17] Practice manager as a business owner
[00:20:20] Practice manager responsibilities and skills
[00:23:20] Practice manager hiring considerations
[00:27:38] Hiring admin Vs clinical staff
[00:30:41] Cash flow and decision-making
[00:34:46] Client feedback importance
[00:39:10] Feedback vs. Opinion for Improvement
[00:40:46] Mining for rich feedback
[00:46:13] Feedback and clinic owner challenges
[00:50:09] Valuing feedback and its sources
[00:52:20] Gender pay gap in healthcare
[00:55:11] Commercial sense in healthcare changes
[00:57:19] Fair Work Announcement
What You'll Learn:
🌟 What makes a great Practice Manager
💼 The importance of hiring the right team members at the right time
🏨 Creating a welcoming client experience that feels like a five-star service
📊 How to effectively gather and utilise client feedback for continuous improvement
🤝 Building strong relationships within your clinic team
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
In this episode of the Grow Your Clinic podcast, Hannah Dunn, Jack O'Brien and Ben Lynch dive into the recent changes to the NDIS and their implications for health clinics. They discuss the shift from having waitlists to facing uncertainty in appointment diaries, as many clinics are experiencing a decline in client numbers. Hannah shares insights from her experience at DOTS, highlighting their strategy of keeping waitlists open, even with long wait times, which has allowed them to maintain some demand at popular locations. The conversation focuses on attracting new clients and families amid these changes, providing valuable perspectives for progressive health professionals navigating this evolving landscape.
Join us as we explore strategies to adapt and thrive in the face of uncertainty.
Timestamps
[01:10] NDIS changes affecting clinic operations.
[06:10] Client loyalty and experience.
[08:40] Client attraction strategies.
[11:27] Alternative income sources in clinics.
[17:04] Building a brand presence.
[19:51] Panic hiring and brand damage.
[24:04] Employee retention strategies.
[26:11] Documenting pathways for growth.
[32:34] Culture and profitability connection.
[36:56] Impact hours vs. billable hours.
[38:40] Impact hours vs. billable hours.
[41:46] Impactful productivity in healthcare.
[45:39] Impact versus profit in clinics.
[49:17] Planning with clarity and specificity.
What You'll Learn:
📈 NDIS Changes: Understand the recent shifts and how they affect your clinic's appointment diary.
🤝 Client Experience: Discover the importance of building loyalty and creating raving fans.
🏆 Recruitment Strategies: Learn how to attract and retain top talent in a competitive market.
💬 Impact vs. Billable Hours: Shift your focus to the meaningful impact your team has on clients.
🌟 Culture Matters: Explore how a positive workplace culture drives profitability and sustainability.
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
Timestamps
[00:23] - The Issue of Unexpected Tax Bills
[02:05] - The Role of Accountants in Tax Preparedness
[05:28] - Managing Tax Liabilities with Bank Accounts
[06:46] - Monthly Cash Allocation Rhythms
[10:02] - Importance of Regular Meetings with Accountants
[13:16] - Questions to Ask Your Accountant
[17:02] - Tax Planning and Scenario Analysis
[22:16] - Budgeting for the Future
[25:01] - Key Takeaways from Recent Budget Announcements
[30:03] - Approaches to Budgeting
[36:03] - The Importance of Monthly Reviews
[40:17] - Overcoming the Taboo of Discussing Finances
[42:25] - The Moral Responsibility of Financial Health
In this episode of the Grow Your Clinic podcast, we dive into the often daunting topic of unexpected tax bills. Joined by Jack O'Brien, we discuss why these surprises can be particularly stressful for clinic owners and how proactive financial management can help mitigate these issues.
Highlighting the importance of having a proactive accountant and a solid understanding of the tax ecosystem, we explore the complexities of tax law and how clinic owners can prepare for their tax liabilities by setting aside cash in separate bank accounts.
We also discuss the importance of establishing regular rhythms with your accountant, including monthly cash allocations and quarterly reviews. Jack provides practical advice on what questions to ask your accountant to ensure you’re getting the most out of your financial discussions.
As we transition into budgeting for the upcoming financial year, we highlight the need for both optimistic and conservative budgeting approaches. Jack encourages clinic owners to consider the second and third-order consequences of their financial decisions, ensuring they are well-prepared for growth while managing potential risks.
Finally, we touch on the importance of clear communication in financial management, referencing insights from Jeff Bezos on the value of sharp notes and effective meetings. We also recommend the book Supercommunicators by Charles Duhigg, which offers strategies for deepening connections in conversations
What You'll Learn:
💰 Financial Management: The importance of cash allocation and having multiple bank accounts.
📅 Monthly Rhythms: Establishing a routine with your accountant for better financial clarity.
📊 Budgeting Tips: How to create a realistic budget that balances ambition with reality.
📝 Communication Skills: Learn about the power of clear writing and effective communication in business.
Whether you're a seasoned clinic owner or just starting out, this episode is packed with valuable insights to help you grow your clinic sustainably! 🌱💼
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
Timestamps
[01:05] Brand and reputation exercise.
[05:25] Anti-vision exercise
[10:20] Negative PR exercise insights
[13:06] Legacy statement and aspirations
[19:11] Toxic positivity in healthcare settings.
[24:36] Infinite game of business challenges.
[27:21] Tolerating the truth in business.
[32:43] Control and external influences.
[35:44] Problem-solving in business strategies.
[39:27] Clinic revenue volatility awareness.
[42:44] Financial stewardship in business.
[47:26] Revenue streams and profitability.
[52:57] Strategic decision-making for efficiency.
[54:43] Data-driven clinic performance insights
During a recent Clinic Mastery team retreat in Noosa, a session took place on brand and reputation, inspired by a thought-provoking quote from Warren Buffett: “It takes 20 years to build a reputation and five minutes to ruin it.” So, what if you intentionally destroyed your reputation? How would facing the worst-case scenario strengthen your business? In this episode we discuss the importance of brand and reputation for health professionals, especially in a remote work environment. Tune in to find out how and why revealing your business blind spots can inspire proactive growth
What You'll Learn:
🌟 Team Retreat Insights: Discover the value of in-person connection and structured sessions for team alignment.
📝 The Anti-Vision Exercise: Learn how to identify potential pitfalls by writing a negative PR piece about your clinic
💡 Positive PR: Flip the script and envision the most glowing review of your clinic.
📊 Understanding Seasonality: Get insights on managing revenue fluctuations and the importance of being proactive.
💰 P&L Analysis: Learn how to break down your income streams and expenses for better decision-making
👉 Don't forget to like, subscribe, and hit the notification bell for more insightful episodes!
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
Timestamps
[00:01:08] Challenges of April trading days
[00:05:43] Financial preparedness for the holiday season
[00:09:30] Monthly momentum in clinics
[00:12:07] Challenging the status quo
[00:16:10] Winter illnesses impact on clinic flow
[00:20:10] Improving clinic activity patterns
[00:25:54] Nurturing client relationships
[00:28:30] Client care continuity and engagement
[00:33:32] Booking appointments in advance
[00:36:02] Effective leave policy characteristics
[00:39:19] Reflecting on past marketing strategies
[00:43:09] Podcast listener success stories
In this episode we discuss the seasonal patterns that clinic owners face, with a specific focus on the challenges of April and the impact of public and school holidays. We dive into how getting across your annual rhythm and calendar can help you increase your monthly revenue, and how planning ahead can allow you to grow you clinic and enhance current patient experiences. We'll show you how to implement management plans and encourage rebooking to maintain continuity of care as well as the positives of fostering collaboration between admin and therapy teams to ensure seamless client journeys. Tune in for strategies on navigating these seasonal fluctuations and ensuring the success of your clinic year round
What You'll Learn:🌟 Trading Days: Understanding the impact of public holidays and school breaks on your clinic's operations
💰 Financial Preparation: Tips on managing cash flow and accounts receivable to navigate quieter months
👥 Team Leave Policies: How to effectively manage staff leave to ensure clinic continuity
📈 Client Care: Strategies for maintaining client engagement and treatment plans during busy and slow periods
🔍 Marketing Strategies: What to do in advance to ensure a steady flow of clients, even in challenging months
👉 Don't forget to like, subscribe, and hit the notification bell for more insightful episodes!
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
Timestamps
00:00:00 - Introduction to the Grow Your Clinic Podcast
00:00:23 - Michael Rizk's Instagram post - four big mistakes and what he's learned
00:03:12 - Finding resilience in business challenges
00:06:34 - System changes to help avoid past mistakes
00:11:20 - Lessons that were learned
00:14:04 - The importance of family & community support
00:15:42 - Business challenges and personal growth
00:20:40 - How every failure leads to significant positive changes
00:22:30 - Leaning into difficult conversations in business partnerships
00:26:34 - How failures can be avoided with the right advice
00:30:00 - Adapting from business mistakes and taking action
00:31:26 - There are no silly questions
In this episode we discuss Michael Rizk's Instagram post that gained a lot of traction for it's honesty and empowering message on the realities of being a Clinic owner. Michael shares his journey of resilience, recounting four significant setbacks that forced him to start his clinic from scratch multiple times. From a hefty $120,000 fine due to a missed superannuation payment to navigating personal problems and a business relationship break down, Michael highlights the emotional toll and commonality of such struggles among health professionals. The conversation emphasises the importance of support and community in overcoming business challenges, resonating with many clinic owners who have faced similar trials. Tune in to hear invaluable insights on resilience, leadership, and transforming client experiences in the face of adversity
What You'll Learn:💰 How to rebuild your clinic after significant financial setbacks
📈 The importance of community support and mentorship
🛠️ Effective systems to prevent costly mistakes
🧠 The power of the story you tell yourself in tough times
🤝 Navigating difficult conversations in business partnerships
👉 Don't forget to like, subscribe, and hit the notification bell for more insightful episodes!
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Need to systemise your clinic? Start your free 30-day trial of Allie!
https://www.allieclinics.com/
Timestamps
00:00:00 - Introduction to the Grow Your Clinic podcast
00:00:23 - Discussion on budgeting for marketing
00:01:18 - Understanding the lifetime value of a client
00:02:22 - Marketing for clinics in growth vs. consolidation phases
00:04:39 - Importance of reactivated clients vs. new clients
00:05:50 - Defining your monthly budget based on client acquisition goals
00:07:17 - The difference between reactivated clients and new clients
00:09:20 - Testing marketing strategies without overspending
00:10:51 - Pros of finding the lowest hanging fruit in client acquisition
00:12:59 - Setting a marketing budget based on client lifetime value
00:16:29 - Balancing therapist interests with client acquisition
00:20:54 - The impact of stop - starting marketing efforts
00:24:03 - Keys to running effective Google Ads
00:30:01 - Importance of tracking conversions in Google Ads
00:30:55 - Keys to effective Facebook advertising
00:34:07 - Tips for working with marketing agencies
00:38:10 - Closing thoughts
In this episode, we dive deep into the world of marketing for health clinics with expert Peter Flynn. Discover how to effectively budget for marketing, understand client lifetime value, and implement successful strategies to attract new patients. Learn how to calculate your marketing value based on session costs and client retention, and how to niche down and attract that ideal patient. From Google Ads to Facebook Ads and SMS Campaigns, each platform serves a unique purpose in growing your clinic, so tune in to learn how to effectively allocate your marketing budget to drive clinic success
What You'll Learn:
💰 How to set a marketing budget based on your clinic's growth phase
📈 The importance of understanding client lifetime value
🔄 Strategies for reactivating past clients
📊 Tips for running effective Google and Facebook ads
🤝 How to work with agencies for optimal results
👉 Don't forget to like, subscribe, and hit the notification bell for more insightful episodes!
Visit us:
► http://www.clinicmastery.com
► https://www.instagram.com/clinicmastery/
► http://facebook.com/clinicmastery
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, we chat with Nicole French, an award-winning exercise physiologist and clinic owner, of the Exercise Rehab Group in Melbourne, Australia, about transforming healthcare practices and leading inspired teams. Nicole, who leads a purpose-driven team of 18, shares her passion for diabetes management and discusses her recent achievement of securing a $250,000 grant to implement evidence-based practices in collaboration with GPs aimed at diabetes remission. The discussion delves into Nicole's visionary leadership style and her practical approach to fostering excellence in healthcare. You'll also hear about the unexpected challenges Nicole faced in her journey and how her vision helped her navigate through those hardships. This episode is packed with valuable insights for clinic owners and health professionals looking to inspire their teams and enhance client experiences.
What you'll learn:
💡 How to shift the focus from revenue to patient outcomes
📊 The importance of clinical excellence indicators
🤝 Strategies for effective team communication and feedback
🏥 Insights into Nicole's groundbreaking diabetes remission program
💪 Overcoming personal and professional adversity
Join us for an inspiring conversation that will help you lead your clinic to success! 🚀
👉 Subscribe to the Grow Your Clinic Podcast for more strategies to grow your clinic sustainably and confidently.
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- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
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- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, we chat with Lou Bibby, the passionate owner of Central Mallee Healthcare and an award-winning osteopath. Together, we explore the unique challenges and creative solutions of running a clinic in rural and remote communities. Lou shares her passion for supporting her team and the local community, emphasizing the importance of creating a culture that balances support and accountability. The conversation explores innovative strategies that country clinics can implement to attract talent and enhance client experiences, highlighting the advantages these clinics have over their metropolitan counterparts.
What you'll learn:
🌟 The importance of understanding your team and fostering emotional intelligence
🏆 How to create a supportive and accountable clinic culture
🤝 Strategies for building partnerships with other healthcare providers
🏉Insights from football structures to enhance team dynamics
💡 Tips for engaging resistant team members and promoting a positive work environment
🌟 Packed with practical insights, this episode is your roadmap to building a profitable, sustainable, and people-focused clinic!
👉 Subscribe to the Grow Your Clinic Podcast for more strategies to grow your clinic sustainably and confidently.
Join us for an inspiring conversation that will help you lead your clinic to success! 🚀
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, we chat with Shane Davis, co-founder of Clinic Mastery and owner of Profeet Podiatry and Profeet Shoe stores. Shane, recognised for his expertise in scaling teams, shares essential principles and practices that have driven growth in his businesses and those of countless clinic owners he has supported.
The discussion highlights the importance of analysing profit and loss statements with a focus on benchmarking, strategies for retaining and engaging therapists to boost productivity, and tips for clinic owners to find clarity and productivity amid the chaos of managing multiple responsibilities.
Tune in to gain valuable insights on how to effectively grow your clinic.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, we chat with Jacey Pryjma, clinic owner of the Australian Children's Chiropractic Centre in Newcastle, Australia. Jacey shares her journey of significant growth in her clinic over the past three years, despite facing personal challenges and raising a family. The discussion delves into the key decisions Jacey made to navigate the complexities of balancing business and family life. She emphasises the importance of being intentional with values when making decisions, which serves as a guiding principle in both her personal and professional life. Jacey also discusses the sacrifices she made, including her personal income, as an investment in the clinic's future. Tune in to hear practical insights and inspiration from Jacey's experiences in building a purposeful life and thriving clinic.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, we dive into the importance of intentional clinic design with Meg and Neena from Articulate Design. The conversation focuses on how a well-curated clinic space can attract top-quality therapists, enhance team connections, and foster a positive workplace culture. We explore the direct correlation between clinic design and improved patient care experiences, emphasising the role of a thoughtfully designed environment in achieving business success. They share insights on what clinic owners should prioritise when investing in refurbishments or new clinic spaces to ensure these investments yield tangible results. Join us as we discuss the critical role of space in bringing your clinic vision to life and creating a purposeful, thriving practice.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Transform your clinic's mentorship dynamics with insights from Peter Flynn, who navigates the complex world of mentorship transitions in clinical settings. Discover how to maintain the delicate balance between friend, colleague, and leader, fostering an environment where communication and feedback lead to growth and mutual respect. Uncover practical strategies for easing hierarchical tensions by aligning feedback methods with your team’s preferences. This episode promises to equip you with the tools for cultivating a positive mentoring culture that boosts team morale and performance.
We delve into the essential skills for effective mentorship, exploring why a stellar practitioner doesn't automatically equate to a great mentor. Supported by the Mental Mastery Program, Peter highlights the pitfalls of unsupported transitions and the critical need for continuous mentor development. Learn to ask insightful questions that reveal deeper issues and create structured mentoring frameworks to ensure accountability and growth. Performance metrics take centre stage as we connect them to client outcomes, enhancing the understanding of professional value and success.
Mentoring goes beyond individual growth; it has a profound impact on team retention and clinic attractiveness. By fostering a culture of qualitative feedback, clinics can better align their promises with actual support and create a sustainable growth path. Listen as Peter shares strategies that enhance team competency and minimise recruitment needs, creating a lasting culture that appeals to potential hires. Through thoughtful reflection and strategic questioning, you'll gain valuable insights to position your clinic for long-term success. Join us to explore these transformative approaches and find additional resources on our website and YouTube channel.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Unlock the secrets to successful clinic expansion with seasoned expert Tony Beecroft. Discover the strategic nuances of lease negotiations, financial planning, and building a resilient leadership team. Tony shares invaluable insights into navigating logistical hurdles, ensuring a smooth transition, and the critical clauses that could save your clinic thousands. Whether you're an aspiring clinic owner or looking to expand, Tony equips you with the knowledge to scale your operations effectively.
Explore the art of launching a new clinic with impactful marketing strategies. Learn how to maximise visibility, build strong referral networks, and strategically allocate your marketing budget. Dive into the power of Google Ads and the value of cultivating high-quality relationships with community referrers. Tony emphasises the importance of understanding and meeting the needs of these partners, fostering reciprocal relationships that lead to lasting referral pathways and mutual success.
Navigate the complexities of team management with strategies for nurturing and retaining talent. From time blocking to encourage efficient responsibility management, to fostering open communication and collaborative problem-solving, Tony's insights are a goldmine for clinic owners. Discover the role of mentorship, feedback loops, and accountability in creating a harmonious workplace environment. By blending practical advice with real-world experiences, this episode provides a roadmap for achieving business goals while supporting personal development.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Unlock the secrets of building a successful multidisciplinary clinic with our special guest, Josh Nelson from Thrive Health Co in Brisbane. Josh takes us through his journey of integrating a diverse team of health professionals, from chiropractors to child health specialists, all under one roof. Discover how he managed to foster collaboration and mutual respect among his team, overcoming tensions to prioritise patient outcomes and create a centralised client care experience.
Josh doesn't just stop at team integration; he shares insights on personal growth and effective team management, drawing inspiration from the book "Radical Candor" by Kim Scott. Learn about the innovative strategies he employs to maintain an accountable and supportive workplace, like moving discussions out of the office and replacing traditional performance reviews with engaging quarterly catch-ups. His approach highlights the importance of recognising individual differences and providing tailored support for both personal satisfaction and team success.
But it’s not all work and no play. Josh opens up about the delicate art of balancing work and family life, offering valuable advice for entrepreneurs navigating the same path. He reflects on maintaining structured work hours and effective communication, which allows him to pursue personal interests and foster a positive team culture. With insights on financial literacy and future aspirations, this episode is a treasure trove for business owners keen on achieving both personal and professional growth. Join us for a conversation that's as enlightening as it is empowering.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Can the right early decisions make or break your clinic's success? We sit down with Kate Hawkes from Clinic Mastery to unravel the questions that new clinic owners face, such as whether to onboard an admin or a practitioner first. Kate introduces a groundbreaking task categorisation system—black, blue, and red levels—to help prioritise tasks and optimise your time. Gain actionable insights into planning, budgeting, and managing a successful clinic right from the start.
Building a thriving clinic isn't just about the numbers; it's about people. Discover how to establish a robust support system and attract the right team members to foster your clinic's growth. We'll explore setting personal boundaries and making strategic investments in your hires. Kate offers practical advice on understanding client needs, defining your ideal candidate, and leveraging your network for recruitment. Plus, you'll learn the significance of structured mentoring and supervision sessions for new hires to ensure they thrive and contribute meaningfully to your clinic's success.
Financial management often poses significant challenges for new clinic owners. Learn how to build confidence in your financial decisions with tools like the breakeven forecasting tool and by optimising your relationship with your accountant. We'll also touch on balancing family and business, drawing from Stephen Covey’s "Seven Habits of Highly Effective People," to underscore the importance of planning and setting boundaries. Tune in to gain valuable strategies for sustainable clinic growth while maintaining a balanced life.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Can you imagine running a successful clinic without a budget? Many do, and today's guest, Shane Bennett, reveals the hidden pitfalls of this risky approach. Shane, who leads a multidisciplinary team at Beyond in Melbourne, shares his expert insights on why budgeting is crucial for maintaining cash flow and ensuring the long-term sustainability of healthcare clinics. Learn how strategic budgeting can turn even the busiest months into manageable milestones, making financial planning less daunting and more effective.
Join us as we break down the art of balancing ambition with realism in budget planning. From handling months with triple pay periods to using budget variance reports for tracking progress, this episode is packed with actionable advice. Discover how gamifying the budgeting process can make it less intimidating and more engaging, and hear Shane's practical tips for prioritizing projects and making informed decisions that drive clinic success.
Align your clinic’s mission with financial strategies and embrace the power of technology to boost patient outcomes. Shane discusses how fostering a forward-thinking culture and leveraging innovations can keep your clinic at the forefront of modern healthcare. Plus, learn the metrics that truly matter for measuring success—from net promoter scores to employee engagement indicators. This episode is your guide to mastering the financial, operational, and cultural facets of running a thriving healthcare clinic.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Ready to master your clinic's financials and internal processes? In our latest episode of Grow Your Clinic, clinic owner and Clinic Mastery consultant Brigid Linden joins us to share her journey from uncertainty to proficiency with essential metrics and dashboards. Brigid's story is a testament to the power of nurturing existing client relationships by focusing on key metrics like rebooking rates, cancellation rates, and patient visit averages. Learn how she overcame the initial challenges of financial management and how you can build your own confidence in managing clinic numbers.
Discover how to effectively discuss business metrics within your team and why involving business partners and leadership in regular financial conversations is crucial. We'll dive into the art of explaining the "why" behind tracking key metrics to practitioners who may be resistant, ensuring that everyone understands the intrinsic value these numbers bring to patient outcomes and team growth. By honing in on a few impactful metrics, Brigid shows us how to simplify the process and avoid the overwhelm of an entire dashboard.
Balancing parenthood and business ownership is no easy feat, but Brigid's insights on designing career progression pathways, consistent communication, and regular leadership meetings offer a roadmap to success. From navigating the baby toddler phase to embracing community support and creative prioritization, this episode is packed with strategies for managing work-life balance. Join us for a comprehensive guide on building a thriving clinic and maintaining motivation through the unique challenges of parenthood and business ownership.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Is the constant juggle of entrepreneurial ambition and clinic growth keeping you up at night? Join us as we sit down with Andrew Daubney, a seasoned Clinic Mastery consultant and successful clinic owner from Sydney, Australia. Andrew pulls back the curtain on the emotional roller coaster of scaling a clinic—from the stress of managing a growing team to moments of self-doubt, and the invaluable support systems that keep him grounded. Discover how gratitude and external support play pivotal roles in sustaining well-being amidst the chaos of expansion.
Get ready to rethink your approach to time management with practical strategies that make a real difference. Andrew and I dive into the art of balancing the drive to innovate with the need to appreciate your current achievements. Learn how effective time-blocking techniques and leaving white space in your schedule can transform your daily routine. We also discuss the dangers of constant comparison with peers and the importance of finding joy in the process, rather than fixating on external validation or financial success.
This episode is packed with actionable insights and strategies for sustainable growth. We cover the iterative process of time blocking, managing focus and energy, and making strategic decisions that align with your clinic’s core values and long-term vision. With Andrew’s candid sharing and our shared experiences, you’ll gain valuable wisdom on leveraging community support and building meaningful relationships for lasting success. Tune in to navigate your clinic’s growth journey with greater confidence and intention.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
What if you could transform your clinic from a hands-on practice to a successful business in just over two years? Join us on this episode of the Grow Your Clinic podcast as we chat with Sam Bardouh, who did just that. He went from working 60 clinical hours a week to becoming a full-time business owner, sharing his journey with us to offer invaluable insights on how you can do it too. Sam discusses his fears and challenges and how he managed to get clients and team members on board with these significant changes.
We also dive deep into effective recruitment strategies and the evolution of mentoring within a clinical setting. Sam sheds light on how recruiting practitioners who align with your company's values and providing structured mentorship can lead to better retention and professional growth. Discover how focus sheets and tailored recruitment strategies can enhance your team and ultimately improve patient care. Plus, learn the importance of a continuous recruitment budget and how it helps manage growth effectively.
Our conversation with Sam also covers the evolution of leadership and balancing professional responsibilities with personal life. He shares his experience of stepping back from direct patient care, leading to newfound efficiency and more time with loved ones during periods of rapid business expansion. We explore the significance of transparent leadership and fostering independence among team members, offering actionable insights for clinic owners looking to create a sustainable and scalable practice. Tune in for a comprehensive guide on transitioning from clinician to business owner, filled with practical advice and personal anecdotes.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Can the truth about physiotherapy salaries surprise you? We uncover the actual employment conditions for physiotherapists as revealed by the latest APA workforce consensus survey. With most physios earning a fixed salary and a smaller fraction receiving a base plus commission, we take you through the intricate dance between job satisfaction and pay models. This segment reveals the often unspoken disparities between expectation and reality, highlighting the profession's high need for job security intertwined with opportunities for additional earnings.
Navigating the labyrinth of remuneration challenges, we compare the public and private sectors, scrutinizing how career progression and salary expectations play out differently in these environments. The dialogue illuminates satisfaction levels across various pay models and delves into factors like economic conditions and cost-of-living changes that shape perceptions of fair remuneration. We also provide valuable insights for private practice owners on fostering a thriving work environment through innovative pay systems and underscoring the intrinsic value provided to both clients and the business itself.
Get ready for candid conversations about the economic realities of running a private practice and handling remuneration expectations. We share actionable strategies for clinic owners to tackle salary negotiations and career progression discussions transparently and effectively. By discussing the benefits of internship programs and the potential for expanding revenue streams beyond traditional consultations, we offer pathways to enhance job satisfaction and retention. This episode champions the power of clear communication, mutual understanding, and collaboration in building a motivated and committed physiotherapy workforce. Tune in for a comprehensive look at physiotherapy remuneration and job satisfaction.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Start your free 30-day trial of Allie: https://www.allieclinics.com/
Resources:
https://www.cliniko.com/connected-apps/allie/
https://www.cliniko.com/blog/news/cliniko-2021-survey-results-part-1/
https://www.cliniko.com/tools/cost-of-practitioner-leaving/
https://www.cliniko.com/connected-apps/
Unlock the future of healthcare with our latest Grow Your Clinic podcast episode, featuring Joel Friedlaender, founder of Cliniko. Ever wondered how artificial intelligence might transform your clinic's practices? Join us as Joel breaks down the real-world applications and challenges of generative AI tools in healthcare, pulling back the curtain on their potential benefits and significant pitfalls. From the intriguing yet flawed launch of Google Gemini (Bard) to the accuracy issues in AI-generated summaries, this episode promises to equip you with a nuanced understanding of AI's role in modern healthcare.
Joel doesn't just stop at the tech talk; he dives into innovative leadership and recruitment strategies that have set Cliniko apart. Hear firsthand how offering flexible work hours and fostering a culture of autonomy and purpose can lead to exceptional employee retention and engagement. Joel shares invaluable insights into how his team at Cliniko thrives, offering a refreshing perspective on leadership that transcends traditional hierarchical structures. These strategies aren't just theoretical; they have real-world applications that can help you build a motivated and committed team.
Then, we pivot to the promising realm of AI in telehealth and speech recognition. Imagine the possibilities of real-time subtitles for hearing-impaired patients or automated translation services. Joel offers a glimpse into the future, discussing how AI can handle tasks like patient follow-ups and off-hours calls. We also revisit the importance of team retention, exploring the substantial financial impact of losing valuable practitioners. From fostering friendships among remote team members to ethical marketing practices, Joel's journey with Cliniko is filled with lessons that can elevate your clinic's operations and team morale. Don't miss this chance to learn from a pioneer at the intersection of technology and healthcare.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Think AI can't revolutionise your clinic? Think again. In this episode of the Grow Your Clinic podcast, we reveal how the free version of ChatGPT can transform your clinic's operations, making your processes more efficient and less reliant on individual staff members. Through our Member Immersions series, we guide you on how to tackle the challenges of implementing new technology in a structured, manageable way. You'll learn how to input quality data to get the best outputs from AI, whether it's for marketing, writing policies, or improving recruitment and client journey systems.
Discover the secret to AI-prompting strategies for effective content development. We break down the components of a well-crafted prompt and provide practical examples of how to repurpose content, develop marketing strategies, and create comprehensive business plans. Our valuable prompt playbook will be a game-changer for your clinic, ensuring compliance with regulations and standards while maximizing your AI's potential. With our detailed insights, you'll master the art of prompting to enhance the quality of AI-generated outputs.
Finally, we delve into the innovative technique of reverse engineering prompts to manage team members and refine your marketing strategies. Learn how ChatGPT can expedite the creation of marketing plans, improve team communications, and even assist in personal goal-setting for mentoring. Real-world scenarios illustrate the versatility of AI in creating clinic policies, handling low-performing team members, and enhancing overall operational efficiency. Tune in to elevate your clinic management and marketing efforts to the next level.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Unlock the transformative power of vulnerability within your clinic's team culture with Michael Rizk's expert insights on our latest podcast episode. Our in-depth conversation will equip you with the tools to foster an environment of trust, where team members can be their authentic selves. Discover how this authenticity leads to stronger connections, a supportive atmosphere, and ultimately, a high-performing culture.
Dive into the delicate art of feedback and accountability with us, as we reveal strategies to deliver constructive criticism that builds rather than breaks. Learn from Michael's anecdotes and our discussion on language in the workplace, which underscores the profound impact that shared vocabulary has on the perception of success and progress. We shed light on the importance of feedback loops and follow-ups, ensuring that every team member thrives on clear, empathetic communication.
We examine how defining core success and progress terms can create a culture steeped in clarity and shared understanding. Michael offers a fresh perspective on tracking and reporting progress, resonating with each team member's viewpoint to elevate your clinic's success and team dynamics. Tune in to gain invaluable resources for growing your clinic sustainably and continue your journey towards clinic mastery.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
Stepping into the clinic ownership arena is no walk in the park, and we're pulling back the curtain to reveal the unvarnished truth. Alongside Jack, we've dedicated this episode to guiding you through the ownership odyssey, tackling topics from time management to the entrepreneurial mindset needed to flourish. If you've been pondering whether to leap into healthcare business ownership, we guarantee insights that'll arm you with the knowledge to make an informed decision.
Embarking on the journey of clinic ownership is an adventure that demands more than clinical expertise; it requires a complete overhaul of your outlook on business and life. This episode peels back the layers of the mental shifts that new clinic owners must undergo, drawing from our own experiences and the wisdom of our Elevate program. We dissect the 'build it and they will come' fallacy, highlight the necessity of networking, and stress the importance of financial acumen. We also share our strategies for prioritizing and investing time and resources in ways that not only advance your practice but also ensure its sustainability.
Finally, we don't just stop at the challenges; we also equip you with the tools for success. We discuss the art of leveraging every moment for business growth, the role of AI in optimizing operations, and the significance of smart financial investments. As we wrap up, we invite you to become an active part of our community by leaving a review and continuing your growth journey with us. Every clinic owner's path is unique, but with the right guidance and community support, it can lead to a thriving destination.
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode of the Grow Your Clinic Podcast, Michael shares his insights on running a clinic remotely and reducing operational reliance on clinic owners.
He discusses the importance of thinking differently, facing challenges, and embracing imperfections. Michael's experience in supporting startup clinics offers practical advice on sustainable clinic growth.
Tune in to learn how to think differently and challenge the norm in business and clinic management.
Timestamps
00:37 | Michael's Bio
02:00 | How "The Four-hour Workweek" Inspired Running A Clinic Remotely
05:00 | Transitioning To Remote Leadership
07:50 | Emotional Vs Physical Presence In Leadership
10:15 | Impact Of Focus Sheets For Efficient Mentoring Sessions
12:50 | Practical Tips For Remote Management And Team Meetings
15:50 | The Mechanics Of Co-consulting (Peer-to-peer Feedback)
18:36 | Common Mistakes In Clinician-to-clinic Owner Transition
24:50 | Creating Trust And Vulnerability In A Team
28:30 | Productivity Hacks And Finding Flow As A Clinic Owner
35:20 | Transforming Client Experience
38:30 | Mastery And Continuous Improvement
45:00 | Always Bring It Back To Your 'Blue Sky' Vision
Quotes
- "What does your team need and what does your business need? And the answer to those questions is independent of location, right?"
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"We found that method of co-consulting as a really beautiful way to transfer trust [for clients]."
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"If everyone's happy and laughing and smiling, we might have a mental picture that that's good culture, but potentially there's no hard conversations and feedback and actually us getting better as a unit."
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"One hour of inspired work is worth more than six hours of uninspired work"
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"Find what works for you and be open that it's always evolving and you're always getting better at doing it."
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"I wanted to spend three months [remotely working] in Bali a year, [so] that challenged me [to ask] what does my team need to thrive?"
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"You've already set and achieved goals that you said would make you happy."
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, Tinashe shares her personal experience of imposter syndrome and struggling financially.
We discuss the importance of seeking advice and support, which ultimately leads to a positive change in life and business. Tinashe reflects on her clinic transformation and how knowing her numbers was the catalyst.
Tune in to hear this inspiring story of overcoming imposter syndrome and success from knowing your worth.
Quotes
- "I've put in so much time and money and effort. Surely there's gotta be an opportunity for me to be able to get some help and some mentorship."
- "Maybe failure is trying to carry everything on your own and not then connecting with others. Maybe that is where things aren't necessarily going to go well for you if you just try to be Atlas and carry the world."
- "But what is your worth? Don't you deserve to sleep at night? Don't you deserve to enjoy your children, to enjoy your pregnancy, to enjoy the holiday that you'd been waiting for for years?"
- "What I love is those numbers ultimately end up in financial resources that you can invest in the client experience, invest in the team experience, and of course, take home something meaningful for you and your family, because that's important."
- "We are a Clinic for Good and we are connecting to people who might not necessarily feel that they can be included in some other mental health spaces."
- "There is only winning or learning, there is no losing."
Timestamps
- 00:00 Intro
- 01:34 Imposter syndrome
- 10:15 Mindset shift from debt to resourcefulness
- 12:13 Choosing to invest in mentorship
- 15:35 The first meaningful action towards clinic growth
- 18:29 Getting comfortable with clinic numbers/finances
- 20:41 How profit and loss guides project planning
- 21:33 Being Clinic for Good (working with purpose)
- 27:51 Balancing family and clinic life
- 32:04 Mastery is continuous learning
- 34:17 Advice for other clinic owners
- 37:30 Connect with Tinashe
Connect with Tinashe
- Dune Health and Wellbeing - https://www.dunehealthandwellbeing.com/home
- Instagram - https://www.instagram.com/dunehealthandwellbeing
- Linkedin - https://www.linkedin.com/company/dune-health-and-wellbeing/
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, clinical psychologist Sarah Morris discusses the increase in awareness and effectiveness of treatments for people with ADHD.
We explore the challenges of sustaining attention and structuring one's day. The importance of recognising ADHD as a difference rather than a brokenness, and the power of having mentors in life.
Tune in to gain valuable insights on managing work and life with ADHD.
Quotes
- "ADHD is part of the normal spectrum of society, the same as height."
- "There's something about ADHD that can often be a little bit of an advantage where we seek out these high stimulus environments because there's a little bit of motivation in that stimulus."
- "I really want to help people... make those changes in how they're responding to the tricky stuff that shows up within us... so that we can be moving towards what actually really matters in our life."
- "I think that sometimes my ADHD actually kind of is a little bit of a strength here because it's like, I enjoy the novelty of shifting roles... I actually really thrive on that variety of what my week looks like."
- "I think business is a really great canvas for us to express that creativity and bring to life a vision that we have, say, for our client's experience and our team's experience, which is pretty cool"
Timestamps
- 00:00 Intro
- 01:50 What is ADHD?
- 04:12 How to manage ADHD
- 06:54 How to 'switch gears' when you need to focus
- 09:51 Tips for supporting team with ADHD, as a clinic owner
- 15:05 Structuring for a productive day
- 17:12 Living and working with purpose and meaning
- 19:30 What to do when you're burned out as a clinic owner
- 23:38 Managing your own ADHD as a clinic owner
- 25:43 Managing competing demands as a business owner
- 28:10 The duality of ADHD
- 31:19 Navigating business ownership with serving clients
- 35:50 Being a Clinic for Good
- 39:00 Applying research skills to clinic life
- 43:11 Embracing continuous improvement (feedback loops)
- 45:34 What is Mastery to you?
- 51:33 Connect with Sarah
Connect with Sarah
- Solid Rock Psychology - https://www.solidrockpsychology.com.au/
- Instagram - https://www.instagram.com/solidrockpsychology/
- Linkedin - https://www.linkedin.com/company/solid-rock-psychology/
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, Ben speaks with Shawn Goldberg, director and clinical psychologist at Mind Up Psychology.
They discuss burnout and how it affects practitioners in the healthcare industry. The importance of Employee Assistance Programs (EAP) and how clinic owners can support their team members to prevent burnout. The conversation also touches on imposter syndrome and its connection to burnout.
Tune in to gain valuable insights on managing and preventing burnout in the workplace.
Quotes
- "Do you feel like you're living and working within your values?"
- "Values and fairness are the two main reasons why people get burned out."
- "And when you feel like you're growing towards a core value or a belief, a mission, your own personal mission, of where you wanna be in your career, of what you want to do that would really give you a sense of passion, burnout will trickle away, because it's a bigger picture."
- "We know that in Australia, 50 to 60% of people experience burnout at work."
Timestamps
- 00:00 Intro
- 01:33 Burnout vs imposter syndrome
- 02:08 6 Triggers of Burnout
- 02:42 Surprising importance of fairness and values
- 03:11 Signs/symptoms of burnout
- 07:21 How clinic owners can support team experiencing burnout
- 09:08 Why open-ended questions are best
- 13:20 Brain hack: engage the frontal lobe
- 15:08 Key driver to work satisfaction: personal values
- 17:04 Importance of boundaries and flexibility
- 22:33 Does your team have passion projects? It matters.
- 30:35 Employee Assistance Programs (EAP)
- 36:07 How to introduce EAP to the team
- 38:57 Autonomy and independence impact mental health
- 42:57 Take a step back and see the bigger picture
- 44:16 Mental health support in the healthcare industry
Connect with Shawn
- Mind Up Psychology - https://www.mindup.com.au/our-team/shawn-goldberg/
- Facebook - https://www.facebook.com/mindupclinic
- Linkedin - https://www.linkedin.com/company/mindupclinic/
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, Ben speaks with Scott Marcaccio, the CEO and co-founder of Myodetox.
They delve into the topic of building a reputable brand and maintaining a distinct culture while scaling a team. Scott shares insights on attracting A-grade talent, replicating culture in different locations, and the importance of self-awareness and emotional intelligence in leadership. They also discuss the role of journaling and reflection in personal development and decision-making.
Tune in to gain valuable insights on building a strong brand and team culture in the healthcare industry.
Quotes
- "Culture is this amorphous thing that is continuing to evolve."
- "We want to make sure that therapists that come through our system and work up through our mentorship over a period of years just become the best version of themselves."
- "You should almost completely ignore social media."
- "If every single small business owner within a couple of miles from you is not coming into your clinic regularly, that's an issue."
- "Brand is what people say when you're not in the room."
Timestamps00:00 Intro
00:53 Scott's Bio
01:39 Culture evolution, intentional design and creating raving fans
07:21 Culture is key to growth
10:21 Integrating new team members
13:12 Scaling and hiring strategies
14:11 Self-awareness is key to effective leadership
16:59 Journaling for better decision-making
21:09 Measuring job performance
26:23 Ensuring long-term client retention
28:37 Shift in mindset towards proactive care
33:09 Importance of role-play in training
38:01 Focus on local community impact
42:29 Continuous improvement is essential for success
Connect
- Myodetox website
- Scott's LinkedIn
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:
- iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2
- Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTu
- Watch on YouTube - https://www.youtube.com/@clinicmastery
We appreciate your support and feedback!
In this episode, we sit down with Daniel Gibbs, the co-founder of Clinic Mastery. Dan shares his expertise in creating scalable business systems and his journey from clinician to business owner.
He also delves into the challenges of transitioning and supporting team members through this process, while maintaining strong relationships with clients.
The episode covers a six-step process for successfully and sustainably coming off the tools, emphasizing the importance of individualized growth and reducing reliance on specific team members.
Quotes
- 04:20 - "If you can't take six weeks off in your business, then do you really have a business or do you just have a job?"
- 21:32 - "Contrary to what popular belief might be, the most important person in any business is not the customer, not the team, it's the owner."
- 24:33 - "The key is nominating a final date for consulting and absolutely committing to that date."
- 49:14 - "You really need to build a business that’s not reliant on you, and one of those processes is not being the main consulting practitioner in the business. In doing so, you allow the business to grow beyond you."
Timestamps
00:00 Intro
00:30 Daniel’s Bio
02:26 Transitioning from clinician to business owner
10:36 Emotional journey coming off the tools/no longer seeing clients
12:47 The “transfer of trust”
15:20 Financial certainty and reducing clinical reliance
19:50 Six steps to coming off the tools
21:15 Your new job description as a business owner
24:16 Picking the date and preparing the diary
29:40 Preparing your team
36:05 Preparing your clients
44:44 Remain present in the business and to your team
50:17 Learn more about coming off the tools
Connect
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on iTunes, Spotifyand Stitcher. You can catch us on YouTubeas well. We appreciate your support and feedback!
This week on the podcast, Ben speaks with Joey Coleman, an expert in customer and employee retention.
Joey shares his methodology for improving customer and employee retention in the first 100 days, as outlined in his book "Never Lose a Customer Again." He also discusses his newest book, "Never Lose an Employee Again," which focuses on reducing turnover and increasing employee engagement.
Joey covers the eight phases of the new team member journey, from recruitment to becoming an advocate for the clinic.
Tune in to learn how to create remarkable experiences for your team members and build a loyal customer base.
Quotes
- 08:38 - "What I love at the core of this is there's empathy for the other person, and that is truly care."
- 23:40 - "Every employee has coworkers, but not every employee has colleagues… It's really difficult to quit a job where you have colleagues."
- 38:29 - "When we feel that there is someone at work who personally cares about us, who personally is invested in our success, we do better."
- 50:02 - "A master knows there are always edges to polish."
Timestamps
00:00 Intro
00:30 Joey's Bio
01:56 "Never Lose An Employee Again" book
06:30 The first 100 days for new team members
08:40 Joey's 8 Phases for an employee's journey
09:55 1. Assess
10:48 2. Accept
11:07 3. Affirm
12:20 4. Activate
13:00 5. Acclimate
13:45 6. Accomplish
14:32 7. Adopt
14:56 8. Advocate
16:55 Interviews: Giving applicants questions ahead of time
20:29 Interviews: Asking off-the-cuff questions
23:34 Difference between a "Coworker" and a "Colleague"
26:20 Relationships at work
28:00 Creating culture in remote workspaces
32:08 Unique ideas for employee benefits and rewards
36:47 Mentor programs for team members
42:20 What phase should I start with?
44:00 Highly impactful action to take today (plus script)
47:30 What does mastery mean to you?
Connect
- "Never Lose An Employee Again" book
- Joey's LinkedIn
- Joey's Website
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on iTunes, Spotify and Stitcher. You can catch us on YouTube as well. We appreciate your support and feedback!
In this episode, Ben Lynch discusses the importance of delegating with confidence in order to reduce reliance on oneself and others, emphasizing on efficiency, avoiding abdication and micromanagement.
Ben also talks about a simple method for successful delegation and highlights the significance of a strong performance culture in high-performing clinics.
Quotes
- 00:31 - "So often when we get the opportunity to delegate, it's a real milestone or moment to celebrate because we are so often the bottleneck in the business."
- 01:14 - "When we do delegate, so often we delegate in a fashion that's actually abdication."
- 12:28 - "What I'm hoping to show and share with you today is a couple of copy-and-paste template messages that could be used in whatever platform you use."
Timestamps
00:00 Intro
01:12 Delegating without micromanaging
02:40 Reporting as an accountability measure
03:52 Revenue report template
06:53 Outstanding accounts template
08:30 Practitioner utilisation/productivity template
09:38 New client report template
10:16 Client excellence report template
10:36 Portfolio (vanity and sanity) templates
12:24 When and how to use these reports
Connect
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on iTunes, Spotifyand Stitcher. You can catch us on YouTubeas well. We appreciate your support and feedback!
This week, Peter Flynn, a Partner at Clinic Mastery, joins us on the podcast to talk about his journey of starting a physiotherapy clinic and scaling it to multiple locations.
Pete shares the challenges he faced as a first time clinic owner, as well as the lessons he learned along the way. You’ll gain insights into the realities of starting your own clinic, managing a clinic business, and the importance of finding your genius.
Quotes
- 08:44 - "Being a good human is a really good strategy in business."
- 14:31 - "And… the shift for me was reframing and time blocking. And it was looking at what are the specific tasks that I need to do? What from a plan is actually going to move us towards the big goal and not just keep me busy and sorting out spot fires."
- 20:40 - "You almost feel like a loss of control when you're not seeing clients."
- 23:23 - "We always let the numbers make the decision."
- 24:33 - "Some things you just don't know are possible until you understand how someone did it."
- 33:33 - "Add more value than anybody else, be of great value and do that consistently."
- 34:57 - "... if you remember why you start, I think that that's a really key message to keep pushing forward and to remember why you're doing it and who you're doing it for."
Timestamps
00:00 Intro
01:26 Starting a clinic is challenging
07:18 Leveraging community connections to grow client-base
09:46 Life as a new practitioner
13:08 Time blocking for productivity
16:12 Reflecting on your strengths and weaknesses
18:25 Dividing tasks when there's more than one business partner
19:45 Breakthrough moment - Importance of mentorship and optimism
25:20 Exiting business ownership
28:30 Making a meaningful impact
30:55 Key principles for showing up in business
33:25 Remember your why
Connect
- Pete’s LinkedIn
- Pete on YouTube (Clinic Mastery channel)
If you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on iTunes, Spotifyand Stitcher. You can catch us on YouTubeas well. We appreciate your support and feedback!
In this episode of the Grow Your Clinic podcast, we discuss the importance of delegations of authority in reducing reliance on the clinic owner and improving decision-making processes.
Ben explains that a delegation of authority policy allows for clear identification of who can make specific decisions within the clinic. By documenting the responsibilities and authority of each role, the clinic owner can create a more structured and purposeful decision-making process.This policy helps to reduce overwhelm and ensures that important decisions are made within established parameters. It also emphasizes the need for accountability and reporting back to the clinic owner or relevant stakeholders.
Quotes
- 03:04 - "A delegation of authority schedule sets out the different functional areas of your business and allows you to create the clarity as a specific example, the dollar value and perhaps criteria or under what circumstances a decision could be made without any external advice or authority given."
- 04:50 - "There's always the trade-off of making things more complex and having too much structure that bottlenecks."
- 06:52 - "The delegations of authority is such a key policy and then process off the back of it to reduce the decision-making reliance on you or any particular person."
- 07:50 - "Delegation of authority, a really key thing for you to do to scale up as you grow your clinic, to reduce a reliance on you or any particular person."
Timestamps
- 00:00 Intro
- 01:08 Importance of delegations of authority
- 02:00 Examples of delegations of authority
- 03:55 Structure of a delegation of authority
- 04:50 Finding the right balance of structure
- 05:34 Emphasis on budgeting with delegations of authority
- 06:28 Grouping decisions under umbrella terms
- 06:52 Delegated authority versus abdicated authority
- 07:15 Importance of accountability loop
Connect
- YouTube
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunes, Spotifyand Stitcher. We appreciate your support and feedback!
About the host
Ben realised after a number of years practicing Podiatry that he was in fact more interested in the person at the end of the foot than the foot itself. Ben's passion for understanding what makes people enjoy a better quality of life is what drives him to be creative and systematic about communication and connection with clients as part of their experience.
This week on the podcast, we dive into the magic of creating memorable experiences with Illusionist and Speaker, Josh Norbido.
Throughout the episode, Josh shares invaluable insights on how to craft extraordinary moments with the people you work with, whether they are your team members or clients. He also talks about the impact of leaving a good impression and how these experiences affect the way people see your brand.
Josh also gives some practical tips for improving client experiences and talks about communication principles that can be applied both in magic shows and in business.
QUOTES
“People buy into you before they buy from your experiences and products.”
“The best clients you can have are the ones who have already paid you before.”
SHOW NOTES
- 00:00 - Intro
- 00:22 - Josh's Bio
- 01:38 - The wild card in client experiences
- 03:35 - The subtle art of communication
- 05:12 - Rebooking is important (and how branding can help)
- 14:28 - Making an impression using pattern interruptions
- 17:37 - The magic happens in the silence
- 25:55 - Designing client experiences
- 39:00 - "How good am I at this?" - Using mentors to get better
- 49:33 - Connect with Josh
MENTIONS
- The Halo Effect
- The Little Red Book of Selling by Jeffrey Gitomer (book)
- Steve Cohen, Chamber Magic
CONNECT
- Ben’s LinkedIn
- Josh’s Website
- Josh’s LinkedIn
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, Mike Blackwell shares how he was able to find a bigger purpose after going through a difficult time in his life, and how he was able to navigate this period of grief while managing a growing clinic.
He also gives some tips about how clinic owners can transition smoothly from a clinical consulting role to a leadership role, how to attract experienced team members to your clinic, and some principles that he practices for creating a great clinic experience.
SHOW NOTES
- 00:00 - Intro
- 00:22 - Mike's Bio
- 01:38 - COVID: one business owner's journey
- 06:38 - Post-COVID growth: Personal and business
- 12:01 - The process of reducing your consulting load
- 15:34 - How to attract and recruit the right people to the clinic?
- 18:46 - Creating a great client experiences
- 21:50 - How charity work fueled Mike's purpose
- 30:46 - Navigating Grief and Leadership
- 33:03 - Physitrack: tech in healthcare
MENTIONS
- Radical Candor by Kim Scott (book)
CONNECT
- Jack’s LinkedIn
- Mike’sLinkedIn
- Mike’sEmail
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, we sit down with Yves Silviera, Practice Principal, and Owner of YS Physiotherapy, as he shares his journey of growing his clinic from humble beginnings in his parents’ granny flat to a thriving standalone location.
We delve into how Yves works with student interns in their clinic and how he created an internship model that prepares them for a successful career. Yves also reveals the importance of having a mentor and how it helped him scale his business.
Lastly, we discuss how Yves nurtures and retains team members to maintain a cohesive and successful clinic culture.
SHOW NOTES
- 00:00 - Intro
- 00:17 - Yves' Bio
- 01:20 - Starting YS Physio in a granny flat
- 04:38 - Recruitment gold mine (hint: student interns)
- 09:23 - Journey to the first standalone clinic
- 12:05 - YS Physio's team structure
- 12:59 - How do you divide your time as a clinic owner?
- 13:33 - Lessons from a clinic fit out
- 15:36 - Why slowing down is key
- 16:25 - The importance of having a business mentor
- 17:44 - Recruiting (and keeping) team members
- 19:04 - How to communicate with your team
- 21:17 - What's next?
- 22:33 - Connect with Yves
- 23:46 - Yves' advice for other clinics
MENTIONS
- Culture is Everythingby Tristan White (book)
CONNECT
- Jack’s LinkedIn
- Yves’s LinkedIn
- Yves’s Instagram
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this podcast episode, Marion Giddy She shares her experience of creating a leadership team in their clinic who can support their growth and create an impact on the local community. We also explore coaching, mentoring, and the skillset Marion has developed as a leader to help grow her team.
We also discuss the challenges and opportunities of starting a family while running a growing business, integral theory in leadership, and working alongside a spouse.
QUOTES
“Leadership coaching is relevant to everyone on the team because we’re all leading something.”
“One of the key premises in integral theory is that every perspective is true and partial.”
SHOW NOTES
- [02:21] The Cooee Team right now
- [04:16] Making big business moves with your spouse
- [06:10] Making your big goals sustainable
- [09:17] Starting a family while running a growing business
- [15:04] What it’s like to work with your spouse in the clinic
- [18:13] Leading a leadership team
- [23:04] How to get your team on board with growth and change
- [31:14] Marion’s experience on coaching and being a mentee
- [33:00] The Cooee Collaborative
- [36:47] Marion’s habits/rituals that helps her become the most impactful version of herself
MENTIONS
- The Cooee Collaborative
CONNECT
- Ben’s LinkedIn
- Marion’s LinkedIn
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, we are joined by Tessa Kennelly, Head of People Operations at Beyond.
In this episode, we talk about the challenges and lessons Tessa learned during the COVID pandemic, tips for recruiting, attracting and retaining great team members, and how to encourage your team to practice clinic values.
Tessa also shares her tips on how to overcome procrastination and dealing with the big jumps in your career.
Join us for this insightful discussion!
QUOTES
“We acknowledge right from the start that anything anyone's doing in the clinic, regardless of what role or what title they have, we're all working together for the same goal.”
SHOW NOTES
- [02:08] Key leadership lessons + Overcoming procrastination
- [05:38] Mentoring operations manager
- [07:32] Mentoring structure
- [09:16] How Tessa became Head of Operations
- [10:56] Lessons in creating a really great admin team
- [12:34] How to build teamwork
- [15:15] How to imbue clinic values to team members and practice it
- [19:31] What does being vulnerable looks like?
- [21:27] Lessons learned through COVID + How Tessa has grown as a leader
- [23:36] Principles and processes Tessa uses to make the best business decisions
- [24:56] Beyond’s strategy and tips to recruit, attract, and retain the right team members + Pathways
- [26:32] Framing tough conversations
- [28:37] Tessa’s ‘genius’ – Tips on handling many responsibilities at a time
- [32:33] Key lesson for making the big jumps in your career
CONNECT
- Ben’s LinkedIn
- Tessa’s LinkedIn
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, we have an inspiring interview with Melissa Juzva, Director of Solution Psychology. She shares her experience and insights on how to help the next generation of therapists grow and find their own pathways, and how you can support your team through training and development.
We also explore how investing in your team's growth translates into the retention of great team members and how it attracts quality recruits. Melissa also talks about the challenges she faced at the start of the Covid pandemic and the power of vulnerability.
QUOTES
“If your team feels valued and listened to, they're less likely to go and look for another job.”
SHOW NOTES
- [04:34] How to create the space for people to open up
- [07:03] Learning to be vulnerable with your team
- [11:44] Mentoring early-career team members
- [13:22] Principles and approaches to mentoring team members
- [15:51] The future of Pediatric Psychology
- [19:54] Creating pathways for retaining quality team members
- [24:00] Performance reviews that build morale
- [26:33] What’s your genius as a business owner?
- [29:20] From therapist to business owner and team leader – lessons learned along the way
- [34:46] What it’s like to work with a business mentor
- [37:18] Being profitable as a healthcare professional
- [40:30] Question for the next clinic owner
MENTIONS
- Dare to Lead by Brene Brown (book)
- Radical Candor by Kim Scott (book)
CONNECT
- Ben’s LinkedIn
- Melissa’s LinkedIn
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Scaling your business while also having a growing family can be a tough challenge for practice owners, but with a solid strategy, it’s not impossible to strike a balance between business growth and family life.
In this episode, we chat with Hannah Dunn, Director and Principal OT at D.O.T.S. Occupational Therapy for Children. Hannah shares the lessons she’s learned on being a work-from-home Director and the common challenges she’s faced as she scales her business and while taking care of a growing family.
She also talks about how she provides pathways for her team members, creates accountability, and maintains a sense of presence even as she works remotely.
SHOW NOTES
- [04:03] What it’s like growing a business while growing a family
- [08:03] Key lessons Hannah’s learned in navigating a busy period in life
- [09:43] Hannah’s clinic today
- [10:29] How to prioritise with a busy life growing sustainably
- [12:16] Leading a team in the early days vs. today
- [13:42] Accountability, How Hannah handles tough conversations before vs now
- [17:03] Providing challenges and pathways for team members
- [20:30] Recruitment in a competitive environment
- [23:30] How to market your clinic to the job seekers
- [27:05] Transitioning from practitioner to becoming a full-time business owner
- [28:40] What’s life like integrating family with work (husband works for the business also)
- [29:44] How to maintain that sense of presence when you work from home
- [31:35] How to get team members on board with the rate of change and progression
- [35:47] Helpful tips for dealing with stress
- [39:37] Question for the next guest
MENTIONS
- Slack
- D.O.T.S. Occupational Therapy for Children
CONNECT
- Ben’s LinkedIn
- Hannah’s LinkedIn
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, Jack and Ben talk about Patagonia’s bold move of ‘going purpose’ instead of going public and the lessons we can pick up from this purpose and impact-driven company.
QUOTES
“Money is just an amplifier. What you do with a little bit of money will be amplified when you have a lot of money.”
“If we keep on saying, “I’ll give when I have more,” we’ll never ‘get more’. It will never be enough [money].”
MENTIONS
- Grow Your Clinic: And amplify your impact as a clinic for goodby Ben Lynch (book)
CONNECT
- Ben’s LinkedIn
- Jack’s LinkedIn
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, Peter Birch, Host of the Talking HealthTech Podcast, lets us in on the latest scoop about tech in healthcare and how much this industry has grown over the years. He also talks about some of the new technologies that clinic owners can look forward to and how we can contribute to the development of better healthcare tech in our own ways.
If you want to know more about how you can incorporate different kinds of technologies into your clinic systems and treatment plans – or if you need help with just about anything! – reach out to us via our website or email Jack at jack@clinicmastery.com. We’ll be happy to help!
SHOW NOTES
- [04:10] Stories of tech growth in health tech
- [07:27] Cool healthcare startups you need to check out
- [10:36] How tech can play a role in healthcare
- [14:20] Why clinic owners should join user communities and participate in beta testing
- [21:04] Lessons that startup founders learned after creating a startup
- [26:42] What kind of technologies can we look forward to in the near future?
- [30:54] Know more about healthcare tech on The Talking HealthTech Podcast
MENTIONS
- New Trends in Healthcare Tech and Why They’re Worthy Investments (Ep. 160)
- Transforming Healthcare With Immersive Virtual Reality Tech (Ep. 254)
- Talking HealthTech Podcast
- Escaping the Build Trap by Melissa Perri (book)
CONNECT
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, Eric Gartner and Travis Brunn, Founders of SimpleSet, joins us in a conversation about starting a tech company and creating technologies that elevate the services of practitioners and improve patient outcomes.
If you want to know more about how you can incorporate different kinds of technologies into your clinic systems and treatment plans – or if you need help with just about anything! – reach out to us via our website or email Jack at jack@clinicmastery.com. We’ll be happy to help!
SHOW NOTES
- [02:15] Icebreaker q’s – reading list, who inspires you, motto to live by
- [06:37] How they founded their company, SimpleSet
- [11:34] What you need to know before starting a tech business
- [13:57] What makes SimpleSet different from other exercise software
- [17:00] How intuitive SimpleSet is
- [19:00] Does more tech mean better results for patients?
- [21:16] Does more tech mean better business?
- [22:57] What to look forward to for SimpleSet
- [26:13] Final advice to clinic owners on using exercise prescription apps in their practice
- [26:49] Final word on using tech to improve your services
- [27:41] Know more about SimpleSet
QUOTES
“The more you collaborate with people in your industry and who are adjacent to your industry, it sparks that creative mindset.”MENTIONS
- Project Hail Maryby Andy Weir (book)
CONNECT
- SimpleSet Website
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This week on the podcast, Christian Doran, Founder & CEO of RecoveryVR, talks to us about how immersive VR technologies can transform the way you do your therapy and rehab treatments and how patients are responding to treatment plans that incorporate these immersive VR technologies.
If you want to know more about how you can incorporate different kinds of technologies into your clinic systems and treatment plans – or if you need help with just about anything! – reach out to us via our website or email Jack at jack@clinicmastery.com. We’ll be happy to help!
SHOW NOTES
- [01:46] Icebreaker q’s – reading list, who inspires you, motto to live by
- [04:23] How Christian founded his tech company and what VR is/isn’t
- [09:00] Nintendo Wii vs. Immersive VR – what’s the difference?
- [13:59] Rehab/recovery cases where VR can be useful
- [21:23] How do patients respond to using VR for therapy?
- [26:18] What to look forward to for RecoveryVR
- [31:47] Learn more about RecoveryVR!
MENTIONS
- RecoveryVR
CONNECT
- Christian’s LinkedIn
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In this episode, Dr. Theresa Kidd and Karl Smith from The Kidd Clinic share the insights and lessons they’ve learned on how they’ve grown practice and how team culture and having a mentor has helped them through their journey.
They also talk about the role of branding in attracting the right types of people to your clinic and the routines and habits that keep them together as a team.
SHOW NOTES
- [00:55] Rapid-fire questions: reading list, childhood aspirations, etc.
- [09:34] Early days of Kidd Clinic
- [11:50] The Kidd Clinic now
- [12:57] Recruiting experience
- [13:31] How they made their brand attractive to potential hires
- [17:26] Cultural rewards of a team huddle
- [18:58] Standard week for a clinic owner of a large group practice
- [23:57] Routines that keep the clinic alive
- [28:01] Impact of Kidd Clinic on the community
- [29:44] Advice to other clinic owners
- [32:06] Benefits of getting a business mentor
MENTIONS
- Trust and Inspireby Stephen Covey (book)
- Leaders Eat Lastby Simon Sinek (book)
- Helping Autistic Teens to Manage their Anxietyby Dr. Theresa Kidd (book)
CONNECT
- Kidd Clinic
- Karl’sLinkedIn
- Theresa’sLinkedIn
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In this episode, we talk all things marketing – attracting new clients, branding, messaging and all that with Digital Strategist Michael Colman.
Michael specializes in helping clinics grow their practice by providing the right tools and strategies tailor-fitted to the goals of your clinic.
We also talk about what we can learn from high-performing clinics and the marketing solutions that are best for clinic owners.
If you need help with your clinic’s strategy, marketing, or mentoring, reach out to us via our website or email Jack atjack@clinicmastery.com. We’ll be happy to help!
SHOW NOTES
- [01:14] Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by
- [03:47] How Michael started his marketing agency
- [05:18] How marketing has changed over the years
- [07:57] How Michael helps health professionals
- [08:58] How marketing in the healthcare space differs from other industries
- [09:59] Marketing tips to make your clinic/services stand out
- [13:53] Marketing Attribution – how can you track where your clients come from?
- [17:16] Cross-platform touchpoints with clients
- [21:50] Lessons from high-performing clinics
- [24:29] Final thoughts
- [25:33] Get in touch with Michael
MENTIONS
- Tractionby Gino Wickman (book)
- Local Health Marketing
CONNECT
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In this episode, we chat with Migration Lawyer Traci Chen about the benefits of hiring from overseas and how it can help your business grow. She also talks about the usual challenges you may encounter in recruiting skilled overseas talent and some things to keep in mind so that you can pick out the right person for your team.
QUOTE
“Your business can’t grow enough if you don’t have the demand for it. You always need to have that surplus.”
SHOW NOTES
- [00:44] Rapid-fire: reading/learning list, childhood dream
- [02:48] How Traci became a lawyer
- [10:22] How content creation benefits your business
- [13:07] How to get started on creating content
- [14:10] Pros of hiring from overseas, how it can help your business grow
- [16:02] How to start recruiting team members from overseas (pt. 1)
- [16:53] Common mistakes with hiring from overseas
- [17:35] Best practices
- [18:57] Language and cultural barriers, training differences, and other challenges in hiring team members from overseas
- [20:21] How to start recruiting team members from overseas (pt. 2)
- [23:13] Connect with Traci
CONNECT
- Linktree
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In this episode, Jack and Ben share an excerpt from the newly released Clinic Mastery book about the struggles of being a clinic owner and how you can get past the struggles so that you can grow yourself and your team.
Get a copy of the Clinic Mastery book here!
SHOW NOTES
- [02:19] Excerpt from the book
- [06:14] Having a healthy amount of skepticism
- [11:28] Lessons in mentoring team members
- [12:45] How a mentor can help you in your clinic journey
- [14:12] Improve the retention rate of your team members
- [18:52] Getting to know your team members in a systematic way
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
This week, we continue with our C.R.E.A.T.E. Cash Flow Model series, and in this episode, we talk about the ‘E’ and ‘A’ of the cash flow model which is ‘Expense Efficiency’ and ‘Accounts’.
For more information about our finance framework or if you need help with your cash flow strategy, reach out to us via our website or email Jack at jack@clinicmastery.com. We’ll be happy to help!
SHOW NOTES
- [02:05] Four things to consider to manage your expenses efficiently
- [05:09] Four tips for managing your accounts
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In this episode, we dive in once again into the C.R.E.A.T.E. Cash Flow Model and talk about how you can maximize your clinic’s cashflow by creating a cash allocation strategy.
For more information about our finance framework, contact us via our website or email Jack at jack@clinicmastery.com.
SHOW NOTES
- [01:31] Cash Allocation Strategy
- [03:02] Driving more revenue and helping more people
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Money can be a touchy subject, especially for healthcare professionals who often value purpose over money. However, it is a great tool if you want to be able to help more people and create more impact.
In this episode, we talk about the three levers for increasing your revenue so that you can grow your team, your clinic, and create a greater impact in your community.
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
One of the biggest things that drive clinic owners and healthcare professionals to do what they do is having a sense of purpose in their job and knowing that they’ve impacted people’s lives at the end of the day.
And one of the ways that you can expand your impact is by managing your cash flow so that with the increased revenue, you can expand your team, help your team members grow, and provide a better facility for your clients.
In this episode, we talk about the key components of a cash allocation strategy so that you can effectively budget your finances and put your money where you can create more impact.
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How you manage your clinic's cash flow is very important. Not only does it help you increase your business revenue, it can also greatly affect your personal wealth and the impact that your business creates in your community.
In this episode, we talk about the CREATE Cash Flow Model for clinic owners and how it can help you be more in control of your finances and improve your cash position.
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As business owners, we work tirelessly to achieve growth and serve our clients excellently, oftentimes at the expense of our own health and leisure time. But is this the best way for us to achieve clinic growth?
In this episode, Jack and Ben talk about a more sustainable way for clinics to grow and how rest and downtime can benefit your clinic more than you think.
They also share some tips on how to prepare for strategic meetings so that they can be more productive and meaningful.
SHOW NOTES
- [03:23] What to prepare for a productive meeting
- [07:35] Consider spacing out your strategic meetings
- [08:57] What a typical meeting looks like
- [12:07] How to grow a clinic sustainably
- [19:50] What distinguishes great leaders
MENTIONS
- The ‘L’ Factor by Ian Jagelman (book)
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We have a special treat for all our listeners this week!
If you want to know how to better handle tough conversations and how much your ROI can be when you invest in your team, we recommend you to check out the resources mentioned in this episode.
MENTIONED RESOURCES
- Tough Conversations Checklist
- Employee Turnover Calculator
- Jack’s email
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In this episode, we chat with Dr. Wayne Mahmoud, Osteopath and Acupuncturist, about his book Two Hands: The Gamechanger Guide for Manual Therapists. He also shares some of the biggest lessons he’s learned about business and manual therapy, and how clinicians can grow beyond their current role.
SHOW NOTES
- [03:18] Rapid-fire questions: reading list, childhood aspirations, etc.
- [09:14] Dr. Wayne’s journey to becoming an osteopath
- [13:46] How Dr. Wayne got into Dry Needling, Acupuncture, and eventually offering CPD courses
- [19:13] Advice for clinic owners who want to expand their horizons
- [21:47] Let’s talk money and sales
- [27:07] Safety is key for manual therapy
- [35:50] About Dr. Wayne’s book, Two Hands: The Gamechanger Guide for Manual Therapists
QUOTES
“You have a business if it does not rely on you. So if you’re having to generate that money yourself… you have a job.”
MENTIONS
- SYSTEMology by David Jenyns (book)
- Two Hands: The Gamechanger Guide for Manual Therapists by Dr. Wayne Mahmoud (book)
- Two Hands Website
- Dr. Wayne’s Email
- Dr. Wayne’s Instagram
- Dr. Wayne’s LinkedIn
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In this episode, we talk about the different ways clinics and other businesses are innovating and creating remarkable client experiences through tech and how clinics are making their payment systems more seamless.
We also take a closer look at businesses such as Physio Fit and Patagonia and glean some wisdom on how they are able to differentiate themselves and find creative ways to improve their client experience.
SHOW NOTES
- [01:19] Medipass being acquired by Tyro
- [02:59] Clinics getting paid through crypto
- [03:25] How to make the clinic experience more frictionless through tech
- [05:55] Getting inspiration from other industries, looking at Patagonia
- [13:02] How you can be more innovative
MENTIONS
- Medipass
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In this episode, we listen in to Jack and Ben’s conversation about their recent insights on discipline, personal development, getting into deep work, and the benefits of solo retreats.
SHOW NOTES
- [00:27] Jack’s solo retreat and what it taught him about discipline, silence, and spirituality
- [08:53] How to get into deep work (Jack’s version)
- [15:09] Ben’s recent insights on creating flow
- [17:24] How to show up when you’re not in flow
MENTIONS
- Invitation to a Journey: A Road Map for Spiritual Formation by M. Robert Mulholland Jr. (book)
- The Ruthless Elimination of Hurry by John Mark Comer (book)
- The Flywheel Effect by Jim Collins
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Growing your clinic can be mentally and emotionally taxing, especially if you're a new clinic owner who has no idea how to run a business. But with the right guidance, you'll be well on your way to running a thriving clinic and growing your team.
In this episode, Brogan Pearsall, Owner of Undefeeted Podiatry, talks about the challenges she went through as a new mom with a newly opened clinic, and how she managed to grow her team and clinic along the way.
She also talks about how coaching has helped her grow in her role as a mentor and as a clinic owner.
SHOW NOTES
- [01:03] How Undefeeted Podiatry started out
- [03:56] The need to rebrand after experiencing clinic growth
- [05:41] How coaching has helped Brogan overcome her struggles as a clinic owner and as a new mom
- [07:11] Experiencing rapid growth
- [14:15] Key lessons in people development and clinic growth
- [16:29] Advice to clinic owners who want to get coaching
- [18:41] Know more about Undefeeted Podiatry and connect with Brogan
MENTIONS
- Undefeeted Podiatry
CONNECT WITH BROGAN
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Four years in uni has prepared us well to take on a practitioner role. But once you transition to being a clinic owner, you may find yourself struggling with this new role and the new challenges that come with it.
This is where having a business coach comes in handy.
In this episode, we talk about business coaching, how to find the right coach, and how it can help you grow yourself, your impact, and your business.
MENTIONS
- Principles by Ray Dalio (book)
CONNECT
- Ben’s LinkedIn
- Jack’s LinkedIn
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This week on the podcast, we have Barry Nguyen, Serial Tech Entrepreneur, Physio Practitioner, and Co-Founder of HealthAide, and he talks about how his passion for helping people has led him into the tech startup world.
Barry also gives practical advice to clinic owners who want to venture into tech entrepreneurship, how to manage risks and handle failures, and how their digital service company, HealthAide, can help clinic owners and clients alike.
SHOW NOTES
- [01:13] Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by
- [08:08] How to manage risks and handle failures as a startup Founder
- [10:50] Practical advice for clinic owners who want to dabble in tech ventures
- [13:24] Finding purpose between physio and tech
- [18:20] Why Barry still practices physio
- [20:21] Staying grounded
- [22:39] Connect with Barry
MENTIONS
- Masters of Scale by Reid Hoffman (book)
- David Sinclair’s Anti-Aging Science
- CorePlus
- Cliniko
CONNECT
- Barry’s LinkedIn
- HealthAide
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Precise diagnoses and great results begin with accurate assessments. And with technologies such as the intuitive AxIT System, practitioners can now make better assessments based on measurable and objective data.
In this episode, we explore the AxIT System with Andrew Lemon, Director of customer Experience at Strength By Numbers.
We also talk about how tech can improve client experience and improve adherence rates.
SHOW NOTES
- [01:24] Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by
- [04:42] How Andrew stumbled upon the tech space
- [09:39] What is the AxIT System?
- [13:48] Lessons on innovation in the healthcare space
- [18:17] How e-learning assists in the adoption of tech in the clinic
- [20:17] How clinics can best integrate tech into their workflow
- [25:13] How to make tech adoption easier for long-time practitioners and new grads
- [28:04] Learn more about the AxIT System
MENTIONS
- Creating Competitive Advantage by Jaynie Smith (book)
- AxIT System
QUOTES
“The health profession, for a long time, has been a subjective one, and we’ve been a bit slow at progressing in that aspect.”
CONNECT
- Andrew’s LinkedIn
- Strength By Numbers (website)
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Are you thinking about hiring a VA or building a Virtual Team but you’re not sure where and how to start?
In this episode, Rachel Dool, Founder of Just In Time Virtual Assistants, talks about the things we need to know before hiring a VA, the pros and cons of local and off-shore VAs, working with a remote team, and how your clinic can benefit from hiring a VA.
SHOW NOTES
- [01:09] Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by
- [03:25] Rachel’s background in physio
- [07:11] What does a VA do?
- [10:26] Pros and Cons: Local vs. Off-shore VAs
- [13:15] Common mistakes clinic owners make when working with VAs
- [15:21] What a virtual team can help with
- [18:18] Perks of working virtually
- [19:58] How to stay focused in a work-from-home setup
- [21:55] Advice to clinic owners
- [23:18] Connect with Rachel
MENTIONS
- Magic Lessons by Alice Hoffman (book)
- Practical Magic by Alice Hoffman (book)
- Ep. 216 - Building and Modeling Resilience with Dr. Dan Pronk (podcast episode)
- The Golden Journey to Samarkand by James Elroy Flecker (quote)
- Slack
- Asana
- Click Up
QUOTES
“I think the real value in hiring a virtual professional is that you’re paying for a result, potentially more than paying for time.”
CONNECT
- Rachel’s LinkedIn
- Just In Time VAs (website)
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One of the ways you can improve client experience is by providing modern, easy, and transparent payment and claims solutions to your clients. And today on the podcast, we are going to talk about one of the most innovative fintech companies in recent years — Medipass.
In this episode, Medipass CEO Jonathan Davey talks to us about what Medipass is, its new features, and how these new features can deliver the best possible service for healthcare providers and clients alike.
Jonathan also talks about Tyro Health’s acquisition of Medipass, what this means for their company and tech, and how they’re looking to innovate in the future.
SHOW NOTES
- [00:57] Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by
- [03:50] Jonathan’s background in tech and finance
- [09:19] Medipass integration with Tyro Health
- [15:40] Recent developments in Medipass’s payment and claims services
- [17:48] Jonathan’s advice to clinic owners who are hesitant on trying on new tech
- [23:19] What’s next for Medipass
- [26:49] Cryptocurrency — when is it coming to Medipass?
MENTIONS
- The Happiest Man on Earth by Eddie Jaku (book)
- If— by Rudyard Kipling (poem)
CONNECT
- Jonathan’s LinkedIn
- Medipass
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This week on the podcast, we chat with ITGenius’s CEO Scott Gellatly about cloud-based technologies that we can integrate into our clinic systems so that we can streamline our workflow and give more time towards helping more people.
We also talk about Google Suite and Google Data Studio and how we can use them to improve our processes, ensuring the privacy and security of our clinic data, the benefits of using AI tech in our clinic, and many more. Check out the full episode!
SHOW NOTES
- [02:02] Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by
- [08:57] Creating a business with an exit strategy in mind
- [12:42] Recommended tools for small businesses
- [15:35] Why use cloud-based tech?
- [18:30] Other technologies that are useful for a clinic business
- [20:22] What is a VoIP and how can clinics use it?
- [24:36] Google Data Studio and how it can be useful for your business
- [25:36] The future of businesses with AI tech
- [27:42] How to ensure privacy and security of data in small businesses
- [29:11] Get in touch with ITGenius
- [29:58] Advice to clinic owners
MENTIONS
- Dune by Frank Herbert (book)
- The Fourth Turning by William Strauss and Neil Howe (book)
- Asana
- Dialpad
CONNECT
- Scott’s LinkedIn
- ITGenius Website
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What if we can create more impactful treatment plans without increasing the cost and time spent in therapy sessions, and make therapy more accessible to people?
In this episode, we talk about Theratrak with Founder Laura Simmons. Laura talks about her inspiration for Theratrak and how it can help significantly improve therapy outcomes by increasing client adherence to treatment plans and tracking client progress.
Laura also talks about how she went from clinician to tech founder, the process of making your tech dreams come to life, and what it’s like to work as a woman in tech.
SHOW NOTES
- [01:17] Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by
- [03:58] How Laura ended up in private practice
- [08:46] What inspired Laura to create Theratrak
- [13:09] The process of bringing a dream tech to life
- [15:55] How does tech funding work?
- [20:47] How to pitch to venture capitalists + lessons on communication
- [22:36] Working as a woman in tech
- [25:38] What’s the work life like as a clinician and tech founder
- [29:25] Advice to clinic owners
- [33:03] What’s next for Theratrak
- [37:25] Connect with Laura
MENTIONS
- Greenlights by Matthew McConaughey (book)
- TalkiPlay
- Theratrak
CONNECT
- Laura’s LinkedIn
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There are many advantages to having business partnerships. It does not only help you reach more potential clients and team members but also gives you an opportunity to work with other business owners to create an impact on your community. It can also affect your branding as a clinic.
In this episode, we talk about the three key elements of partnerships and how you can nurture these relationships so that you can amplify your impact and grow your business.
SHOW NOTES
- [03:39] Find: Identifying ideal partners to work with
- [05:15] Collaborate: Different ways to collaborate with businesses and individuals
- [11:34] Nurture: Taking care of business relationships
MENTIONS
- My Millennial Money (podcast)
- Clinic Mastery (YouTube)
- Referral Partnership Checklist
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How does one build a remarkable brand? How do you attract the right people to your clinic? Where do we start with publishing content?
This week on the podcast, we talk about one of the seven Degrees of Clinic Mastery, which is Brand, specifically around building a brand that attracts the right team members, clients, and partners through content creation.
SHOW NOTES
- The three P’s of publishing [01:12]
- Personas: Create a client avatar [02:00]
- Advice for creating a client avatar for Paediatric clinics [03:13]
- Team and partner personas [04:15]
- Presence: Develop, Duplicate, and Distribute content [05:38]
- Profile: How to become known, liked, and trusted [09:47]
- About ‘Behind Your Brand’ [11:44]
QUOTES
“It’s important to be present where your [ideal clients and partners] are, where they put their money and trust in.”
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In just five years, A Growing Understanding has grown into a team of 21 Speech Pathologists across four locations here in Australia. When asked how they were able to reach such incredible growth, Director Lauren Haskins highlights two pivotal factors - culture and community.
This week on the podcast, Lauren talks about how clinic culture and community work together to attract quality talents and find the right clients for their clinic.
She also talks about how coaching has impacted her personal growth and business growth.
SHOW NOTES
- Rapid-fire questions: reading/learning list, who inspires you, childhood dream, motto you live by [01:51]
- Lauren’s journey to starting her own private practice [05:19]
- How A Growing Understanding has grown through the years [12:12]
- How to attract people who align with your culture and values [13:45]
- Tapping into the community to recruit the right people [16:32]
- How to attract the right client and build a client base [18:16]
- Growing the size of the team to service more clients [19:39]
- Lauren’s typical week as a business owner and practitioner [21:35]
- How coaching has impacted Lauren’s personal growth, her clinic, and their clinic culture [26:32]
- Why Lauren chose Clinic Mastery [28:32]
- Advice to new clinic owners [32:03]
- Advice to struggling clinic owners [33:42]
MENTIONS
- Jacinda Ardern: Leading with Empathy by Supriya Vani (book)
- Brené Brown
CONNECT WITH LAUREN
A GROWING UNDERSTANDING - SOCIALS
- Website
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The recruitment process is probably one of the most challenging aspects of growing a business. It’s also one of the most crucial first steps in ensuring that you continue to cultivate a healthy work culture.
But it is time-consuming and can overwhelm clinic owners who are also in a recruiter role. So how can we simplify this process so that we can spend less time on it but still be able to hire quality talent?
In this episode, Michael Bradley, Head of Partnership at Employment Hero, talks about how we can improve our recruitment process using tech and how Employment Hero can help us manage our team members easily.
He also talks about how culture impacts your business and how to cultivate a healthy work culture in a remote environment.
SHOW NOTES
- Rapid-fire question: Reading/Learning List, who inspires you, childhood aspiration, motto you live by [01:08]
- Workspace design lessons we can learn from Dropbox [07:08]
- What is Employment Hero and how does it help employers? [08:25]
- What role does tech play in an on-boarding experience [09:31]
- Improve your hiring process [12:37]
- How tech can make your hiring process easier [15:49]
- How to create a healthy work culture in a remote environment [19:16]
- Why is culture important and how does it impact your business? [25:31]
- Get to know more about Employment Hero [27:18]
MENTIONS
- Employment Hero
- Never Split the Difference by Chris Voss (book)
EMPLOYMENT HERO SOCIALS
- YouTube
CONNECT WITH MICHAEL
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Physio Group South-west has become a Certified Great Place To Work® since June 2021, with 95% of employees saying it is a great place to work compared to 55% of employees at a typical Australia-based company.
With this experience under her belt, Jasmine Hulls, Practice Principal at Physio Group South-west, shares her insights on workplace culture, communication, and ultimately, what makes a workplace a great place to work in today’s podcast episode.
She also talks about how she mentors team members and the importance of creating an environment where team members can grow and feel supported.
SHOW NOTES
- Rapid-fire question: Reading/Learning List, who inspires you, childhood aspiration, motto you live by [01:46]
- How Jasmine and her team navigated the pandemic [05:25]
- About Great Place to Work® [09:28]
- Why you’d want to be a great place to work [11:31]
- How do you get certified as a Great Place to Work® [14:13]
- What makes a workplace a great place to work? [16:09]
- Insights from Great Place to Work® about their clinic culture [18:59]
- Connect with Jasmine and her team [26:08]
MENTIONS
- High-Performance Habits by Brendon Burchard (book)
- Your Oxygen Mask First by Kevin Lawrence (book)
- Getting Things Done by David Allen (book)
- Tristan White
- Great Place to Work® Australia
- Physio Group South-west Certification
CONNECT WITH JASMINE
- Physio Group South-west
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Promoting your business online through social media or through a website is one of the best ways to create brand awareness and attract ideal clients. To do this effectively, you’ll need a good strategy and coherent messaging to set your business apart from the competition.
In this episode, Jason Chifan from Spark Labs talks about the latest digital marketing trends among top-performing clinics and how digital marketing can affect your brand and the growth of your business.
SHOW NOTES
- Rapid-fire questions: Reading/Learning list, who inspires you, childhood aspirations, motto you live by [02:43]
- How Jason got into digital marketing [06:01]
- What is digital marketing? [09:55]
- How can clinics position themselves online? [11:14]
- Marketing insights from top-performing clinics [15:23]
- Marketing strategies that have been effective within the last eight months [20:02]
- When is the right time to get help for marketing? [23:32]
- Connect with Jason and Spark Labs [28:48]
QUOTES
“If a business doesn't have an online presence, they’re going to miss out on potential growth.”
MENTIONS
- Extreme Ownership by Jocko Willink, Leif Babin (book)
CONNECT WITH JASON
- SparksLab
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One of the things that we believe in is that great leaders create leaders. If you want to expand your team and your business, the best thing to do is to provide your team with the best environment for growth as well, and you can do that through mentoring.
In this episode, we’re going to dive into the different aspects of mentoring, its role on clinic growth and personal development, and what it looks like in practice.
SHOW NOTES
- Components that make up mentoring [03:07]
- Two ways to mentor team members [04:17]
- The value of one-to-one mentoring sessions [05:28]
- Planning for one-to-many mentoring sessions [07:26]
- “Great leaders create leaders.” [09:37]
- The difference between a mentor and a coach [10:51]
QUOTES
“It’s important to remove yourself as a bottleneck and allow other people to step into positions where they can be leaders and mentors.”
MENTIONS
- The Coaching Habit by Michael Bungay Stanier (book)
- What is a Clinic ‘Culture Day’ and How to Organize One (Ep. 204)
CONNECT WITH BEN
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This week on the podcast, we’re going to talk about one of the 7 Degrees of Mastery, and that is ‘Team’, specifically around ✨nurturing✨ your team.
We’re going to look into three key factors that will help you nurture team members and what are the ways that we can create a sustainable reward system for ourselves, our business, team members, and clients.
SHOW NOTES
- Factors that are involved in nurturing your team members [03:09]
- What is a desire statement? [04:19]
- What are practitioner pathways? [05:41]
- Different kinds of pathways a practitioner can take [07:50]
- Creating a sustainable reward system for you, your business, your team, and clients [09:46]
QUOTES
“You’re going to be rewarded based on the value that you give to yourself, to your clients, teammates, and to the clinic.”
“Rewards need to be sustainable for all parties.”
“We need to create win-win structures so that we can best nurture our team for the long term.”
CONNECT WITH BEN
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Today’s recruitment process takes a lot more than just posting an ad and waiting for the right people to come to our clinic.
If we want to create a winning team, we must clearly define who our ideal team members are and create a solid process that will attract, accommodate, and nurture these future team members.
In this episode, we share with you some of the most important aspects of a recruitment process so that you can attract the right people to your team.
SHOW NOTES
- [04:29] Components that make up the ecosystem of team attraction
- [06:20] Identifying your ideal team members
- [07:15] Building interest in your brand and business
- [08:41] Becoming the place to work at
- [10:48] Package personalized and prompt welcome kits
CONNECT WITH BEN
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
With a growing online learning platform and more than 72,000 followers on Instagram, Mick Hughes has successfully positioned himself both as an educator and as a leading authority in physio.
In this episode, Mick Hughes, Co-Founder and Director at Learn.physio, shares how he grew his social media presence and online education platform and also talks about how he deals with criticism online.
SHOW NOTES
- Rapid-fire questions: Reading/learning list, who inspires you, childhood dreams, a motto that you live by [01:48]
- Mick’s physio story [04:53]
- How Mick built his reputation and following on social media [07:59]
- Sharing your knowledge on social media and facing criticism [11:56]
- Mick’s favorite social media platforms [15:12]
- How to manage your socials with so little time [16:20]
- Types of social media content Mick creates [18:16]
- Origin story of Learn.Physio [20:14]
- What it’s like to manage an online educational system [24:51]
- Mick’s advise to clinic owners [30:15]
MENTIONS
- Canva
CONNECT WITH MICK!
- Learn.physio
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, Marcio Ferreira talks about his humble beginnings, working at a cafe for the first six months after migrating back to Australia, to now being the Founder and Director at Movement 101, leading a team of 28 healthcare professionals across four locations.
Tune in to know more about his clinic owner story and the strategies and systems they implemented to achieve clinic growth.
SHOW NOTES
- Rapid-fire questions: Reading/Learning List, who inspires you, childhood dreams, motto you live by [01:09]
- How Marcio became a physio [03:08]
- From professional sports to private practice [05:46]
- How Marcio hired his first few team members [10:21]
- From zero to a multisite clinic: Movement 101 six years later [11:51]
- An average week for Marcio as an owner of a multisite clinic [13:02]
- Balancing between business and family [14:38]
- How to manage a multisite clinic and 28 team members [15:55]
- Tips for attracting the right team members and the right clients [17:26]
- Creating a beautiful workplace to attract the right people [18:22]
- The role of coaching and Clinic Mastery in Marcio’s personal growth and business [19:41]
- Leading the team in the midst of Covid [20:56]
- Advice to clinic owners [26:09]
- Get in touch with Marcio! [28:10]
QUOTES
“You only make a good decision after a series of bad ones.”
MENTIONS
- Foundr: Online learning platform for entrepreneurs
- Movement 101 (website)
- Movement 101 (Facebook)
- Movement 101 (Instagram)
CONNECT WITH MARCIO!
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Moving your practice online can be a challenge especially if you’re not particularly friendly with internet technologies. But with the right guidance and strategy, anyone can grow their online business successfully.
In this episode, Dr. Jin Ong, Owner of MetaMed and host of The Art of Listening To Your Body Podcast, talks about her experience in having an online practice, how she got started, and how it has helped her expand her business and grow her client base even during the Covid pandemic.
SHOW NOTES
- Rapid-fire questions: Reading list, who inspires you, childhood dreams, motto you live by [01:55]
- From nail technician to healthcare professional: What inspired Jin to be in healthcare [03:16]
- The beginning of Jin’s clinic owner journey [05:15]
- How Jin achieved rapid clinic growth [08:52]
- Challenges during the first few months of clinic ownership [12:46]
- Finding practitioners that align with your values and approach in business [14:02]
- What The Art of Listening to Your Body is about [18:16]
- Overcoming barriers of growing your business [26:52]
- What’s next for Jin [28:16]
- Jin’s advice to other clinic owners [29:40]
- Things that Jin loves about having an online business [30:53]
- Jin’s biggest lesson on starting an online biz [32:55]
- Connect with Jin [35:22]
QUOTES
“Criticism and judgment is an opportunity for growth and to refine your message.”
MENTIONS
- The Art of Listening To Your Body with Jin Ong (podcast/site)
- A Minute to Think by Juliet Funt (book)
- Metamed (clinic)
CONNECT WITH JIN!
- Website
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Building a great clinic culture starts by hiring the right people into your team. To do this, you’ll need to set up the right systems and assets that can attract the right kind of talent to your clinic.
Now the question is, what assets and processes do we need to put in place to make sure we hire the right people?
In this episode, we’ll be talking about our upcoming Recruitment Immersion, the topics that will be covered during the event, and how it can help clinic owners with their recruitment process.
SHOW NOTES
- What is a Recruitment Immersion? [02:13]
- What to look forward to [03:54]
- Topics that will be covered in the immersion [06:09]
MENTIONS
- Recruiting Assets To Always Be Hiring
CONNECT WITH BEN
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In our last episode, we talked about the book that we will be launching at the end of the year. Authored by our very own Ben Lynch, it has all the insights, lessons, and principles that we practice to help clinic owners grow their business and their team sustainably.
And this week, we talk about our first-hand experience in writing a book and share some of the insights we’ve picked up during the process.
SHOW NOTES
- Getting away to write [01:14]
- Write drunk, edit sober [03:10]
- Creating chapter structure [04:30]
- What Ben loves and hates about writing a book [07:01]
QUOTES
“Just write. The editing process comes later.”
MENTIONS
- The War of Art by Steven Pressfield (book)
CONNECT WITH BEN
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For almost four years, we have been working on helping clinic owners achieve their clinic’s fullest potential in serving clients and creating an impact on their community.
We have shared with you some of the most amazing stories on how clinics have grown from a small room/office to becoming multi-site clinics; some stories of how clinic owners have overcome and adapted through COVID, and how clinic owners were able to grow their teams and create a thriving culture in their clinic.
We’ve also shared some of our tried and tested principles on how to grow your clinic, personal development tips, leadership and mentoring tips, creating clinic assets and systems, and more.
Now, we’re going to be pouring out all our knowledge, experience, and stories into our up-and-coming book, which is coming out by the end of 2021.
Want to learn more? Listen to the full episode! 👇👇👇
SHOW NOTES
- What to expect from the book [01:23]
- Who is it for? [05:04]
CONNECT WITH BEN
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
As business owners, we go through different kinds of stresses and challenges. Some of them we have fully planned and prepared for, but some totally catch us off guard, like this COVID pandemic.
With our role being at the center of high stress and high-pressure situations, it is important to have built our resilience so that we can get back on track after every setback and resume healthy relationships with our team and family.
And who better to talk about resilience with than with, Dr. Dan Pronk, Medical Director at TacMed Australia and former Special Operations doctor.
In this episode, Dan talks about how to build resilience within yourself and how to inspire your team to progress with resilience in mind. He also shares his experience as a former Special Operations doctor for four tours in Afghanistan and how he’s built up the kind of resilience that can withstand the frontlines of war.
Listen to the full episode below!
SHOW NOTES
- Rapid-fire questions: Reading list, people who inspire Dan, motto you live by, childhood aspirations [0:04:35.2]
- What it’s like to be a medic/doctor in the military [0:14:31.7]
- Dan’s highlights as a military doctor [0:16:35.1]
- Leaving a Legacy vs. Passing the Baton [0:18:06.9]
- The story behind Dan’s book, The Resilience Shield [0:20:05.4]
- Layers of the Resilience Shield: Nature v. Nurture, Constructs, Mind Layer, Body Layer, and more [0:24:23.4]
- Meditation and how it helps you build resilience [0:31:18.4]
- What The Resilience Shield can do for you [0:34:11.5]
- How clinic owners can lead with resilience in mind [0:37:06.4]
- To what degree is the pursuit of resilience individual versus communal? [0:40:09.6]
- Advice to clinic owners on how to build resilience [0:42:04.3]
QUOTES
“There are many factors in a community that can bolster resilience.”
“The organization environment must be the one to promote and facilitate a resilient-type philosophy, and then there’s the responsibility of the individual to pick that one as well.”
MENTIONS
- Beyond Order by Jordan Peterson (book)
- Survivor: Life in the SAS by Mark Wales (book)
- Knife Edge: Life as a Special Forces Surgeon by Richard Villar (book)
- The Resilience Shield by Ben Pronk, Dan Pronk, and Tim Curtis (book)
CONNECT WITH DAN
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Hiring season is here again!
With this opportunity on the horizon, we want to make sure that we have systems and assets in place for hiring the right people for our clinic. After all, having a great clinic culture all starts with recruiting the right people to your team.
Now the question is, what kinds of assets and processes do we need to put in place to make sure we hire the right people?
In this episode, Ben talks about how we can attract the right talent by creating assets for hiring. He also talks about the different kinds of content we can make and “selling” a career in the marketplace.
SHOW NOTES
- Selling a career in the marketplace [02:10]
- Key assets for hiring [03:26]
- Other assets you can make for your hiring process [05:25]
MENTIONS
- Hiring Assets to Always be Hiring (YouTube video)
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
In today’s workplace, building a great culture has become an indispensable part of running a business. This is because culture has been shown to greatly affect teamwork between team members, quality of service, and a team member’s personal growth. And building a great workplace culture all starts with hiring the right people with the right recruitment process.
In this episode, we’ll be giving you a glimpse of our upcoming recruitment immersion for business academy members. Ben Lynch, Director and Business Coach at Clinic Mastery, gives us a rundown on how to create a recruitment funnel for your clinic that will help you attract the right people. He also talks about creating pathways for your team members and some strategies for each step of the hiring process.
SHOW NOTES
- A journey of constant improvement and recruitment [01:40]
- Measure your hiring process with KPIs [03:37]
- Customized strategies for each step of the hiring process [04:25]
- 5 Steps For Our Recruitment Funnel [05:52]
If you found this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, Chris MacDonald, Director of Eat, Speak, Learn, shares how he got into the business of clinic ownership despite his non-clinical background, and how he co-manages the clinic with his wife.
Chris also talks about how he unplugs from his clinic role after work, tips for starting a business with your partner/spouse, how the hiring process affects team morale, and how setting up systems has helped their team expand.
SHOW NOTES
- Rapid-fire questions: Reading list, role models, childhood dreams, and life motto [02:02]
- About Eat, Speak, Learn [04:00]
- Chris’s journey to becoming a clinic owner without a clinical background [05:00]
- Dealing with impostor syndrome [13:53]
- Tips on recruiting new team members [15:54]
- Lessons learned when people leave your business [17:15]
- Leading the team + ESL’s team values [19:28]
- The future for the clinic eat speak learn [27:24]
- Advice to new grads and clinic owners [29:19]
- Unplugging from your Director role once at home [30:03]
- Advice to couples who are thinking of starting a clinic business together [32:26]
- Connect with Chris and his team [33:30]
QUOTES
“When you have people who are not aligned in your business, it can become toxic. You’re more likely to lose practitioners by having the wrong person in there than you are to recruit more.”
MENTIONS
- The Coaching Habit by Michael Bungay Stanier (book)
LEARN MORE ABOUT EAT, SPEAK, LEARN
- Website
- LinkedIn (Chris’s)
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In this episode, Jack talks about the Three R’s you need to consider when creating your yearly and quarterly plans, so that you can narrow your focus, create specific action steps towards growth, and prevent burnout.
- Types of ‘Renewal’ Time [02:57]
- What Retreats have you got planned? [04:44]
- Take stock of your Rhythms [06:07]
If you want to know how your clinic measures up in the benchmarks of your field and in relation to the level of your clinic growth, you can take this FREE Assess Your Clinic Scorecard by Clinic Mastery.
Also, if you’re interested in joining our next retreat, click on this link for more details!
Like this episode? Don't forget to give us a thumbs up, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
We have just concluded our Grow Your Clinic 2021 Retreat at Noosa, Queensland and if you missed it, don’t worry, because we’ll be giving you a recap on what went down at the recent GYC Retreat.
The Grow Your Clinic 2021 Retreat is a 4-Day Immersion designed to help clinic owners:
- Identify your focus
- Implement at mastery level, and
- Create massive momentum
The retreat also gives clinic owners an opportunity to take a break from clinic life by enjoying the scenic views of nature and connecting with other high-performing clinic owners and GYC coaches.
Interested in joining our next retreat? Click on this link for more details!
Want more advice on leadership and growing your clinic? Don’t hesitate to send a message to jack@clinicmastery.com. We’d love to offer our free insights and help you transition to the conductor role.
If you want to know how your clinic measures up in the benchmarks of your field and in relation to the level of your clinic growth, you can take this FREE Assess Your Clinic Scorecard by Clinic Mastery.
You’ll be receiving a free report and we’ll also walk you through the strategies that can help you progress your clinic.
Like this episode? Don't forget to give us a thumbs up, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
It’s not rare for clinic owners to fall into the trap of micromanaging their own business: after all, you want everything to work well for your clinic and clients.
But the best leaders are not micromanagers, but rather good delegators and directors. It’s about creating synergy and practicing effective communication, much like the role of a conductor in an orchestra.
And so in this episode, we talk about the leadership lessons we can learn from Chief Conductors in an orchestra, and how stepping into the conductor role can help you grow your clinic.
Listen to the full episode!
SHOW NOTES
- Leadership VS. Management [03:07]
- Conductors aren’t leaders by definition [04:09]
- Conductors are always a step ahead [04:33]
- Conductors do not play in the ‘orchestra’ [04:54]
- Conductors cannot play every instrument [05:16]
- Conductors set the pace [06:03]
- Conductors never take the credit [06:40]
- Conductors have the best seat in the house [07:22]
- Self-Evaluation: Are you more of a performer or a conductor? [09:33]
QUOTES“The best clinic owners transition from being a performer to being a conductor.”
Want more advice on leadership and growing your clinic? Don’t hesitate to send a message to jack@clinicmastery.com. We’d love to offer our free insights and help you transition to the conductor role.
You can also check out our Grow Your Clinic Facebook Group to connect with other high-performing clinic owners and with our team.
And lastly, if you find this episode valuable, don’t forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, we’ll be giving you a rundown on what happened this month at the Clinic Mastery finance immersion. We’ll talk about key ideas around finance, specifically around improving your cash flow and cash allocation.
Listen to the full episode!
SHOW NOTES
- Cash allocation strategy [02:40]
- Increasing your revenue [03:19]
- Decrease your expenses [03:41]
- Looking into your ‘Accounts Receivable’ [04:31]
- Timing of your ‘Accounts Payable’ [05:18]
- Evaluation and reflection of progress [05:46]
If you want to know how your clinic measures up in the benchmarks of your field and in relation to the level of your clinic growth, you can take this FREE Assess Your Clinic Scorecard by Clinic Mastery.
You’ll be receiving a free report and we’ll also walk you through the strategies that can help you progress your clinic.
If you want to get in touch, send a message to jack@clinicmastery.com. We’d love to have a conversation and offer free insights.
Like this episode? Don't forget to give us a thumbs up, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Aaaaand, we’re back!
It's been a long time since we last touch base with you guys, and so here's a quick update on what's happened recently at Clinic Mastery and what we have in store for our listeners in the coming episodes.
Have you been mentoring your team members every month without seeing any results or progress? Or perhaps you have no idea how to lead a mentoring session?
In this episode, Ben talks about how you can make the most out of mentoring sessions and help your team find purpose and clarity about their role in your clinic.
These questions will also help you and your team members:
- Identify areas that you need to focus and work on
- Simplify processes
- Improve team dynamics
- Improve workflow
- Cultivate team culture
- Get aligned with your core purpose and collective and personal goals
Listen to the full episode now!
QUOTES
“We want our team members to be problem solvers, not just part of the problem.”
If you like this episode, don't forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
The first quarter of the year is over! How productive have you been so far? Were you able to meet all of your goals?
If you find yourself getting distracted or uninspired recently, this episode might just help you get out of that business slump.
In this episode, Ben and Pete share some advice on how to achieve long-term goals, the importance of having a ‘desire statement’ in goal setting, and how to break down those big goals into simple, actionable steps.
SHOW NOTES
- What is a Business Planner Toolkit? [00:37]
- What are considered ‘high value’ tasks? [04:42]
- Breaking down big goals into small, achievable tasks [06:03]
- How to stay focused and achieve your goals [08:04]
QUOTES
“If you’re looking at a big goal, break it down into smaller, more achievable tasks that you can do consistently.”
MENTIONS
- Assess Your Clinic Score Card
If you like this episode, don't forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Managing a business is hard work and the pandemic has made it even more challenging for us. Because of this, you may find yourself constantly going after the next task on the list to keep up with the current health protocols and also, with the new opportunities that are popping up.
However, this can lead to an unhealthy cycle of overworking and overthinking, and if we are not mindful of our thought patterns and the habits that we practice during this time, we might end up getting burnt out.
In this episode, Ben talks about the IFTTT mindset and shares his top four tips on how clinic owners can manage their stress, deal with business anxiety, and prevent burnout.
MENTIONS
Clinic Mastery Facebook Group
If you like this episode, don't forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, Pete and Ben talk about Culture Day and how you can organize one with your team. They also talk about how to encourage your team members to attend clinic events like this and how to make team building events successful and productive.
Ready to learn more? Check out the full episode!
SHOW NOTES
- What is a ‘Culture Day’? [01:47]
- Planning your culture day [03:23]
- How to encourage team members to be present on ‘Culture Day’ [09:14]
- Examples of themes for Culture Day [11:26]
- Quotes to inspire better communication [14:05]
QUOTES
“Be kind first; be right later.”
MENTIONS
- How To Win Friends and Influence People by Dale Carnegie (book)
- iMoveU
- Physio Fit Adelaide
CONNECT WITH PETE
If you need help in organizing a Culture Day for your team, reach out to Ben at ben@clinicmastery.com and we’ll connect you to a team member who can help organize the day with you.
Also, if you like this episode, don't forget to give us a thumbs up, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Randall Cooper, CEO of Premax, shares some lessons he’s learned in running a successful and well-loved global business, how to handle negative reviews and take accountability, how to make people fall in love with your brand, and how they’ve managed to create a loyal following all around the world.
Ready to learn more? Check out the full episode!
SHOW NOTES
Getting Personal
- [0:01:14.3] Reading/learning list
- [0:02:04.7] People who inspire Randall
- [0:02:36.4] Childhood aspirations
- [0:03:01.5] Motto you live by
- [0:03:55.4] Why Randall decided to be a physio instead of becoming a chef
Life as a Business Owner
- [0:05:55.5] Randall talks about Premax and how he came up with the idea for athlete engineered skincare
- [0:08:25.1] How Randall manages his time between being a clinician and being a business owner
- [0:10:48.8] The difference between a clinic business and a product business
How to Create Raving Fans
- [0:15:28.2] Lessons on how to make people love your brand
- [0:18:46.3] About Learn.physio
- [0:19:20.0] What is the Melbourne ACL Rehab Guide?
- [0:24:18.9] Dealing with self-doubt and insecurities about your products and services
- [0:26:00.3] How to deal with negative reviews about your business
- [0:29:47.9] Randall’s top lessons on business
Let’s Connect!
- [0:32:30.4] Check out Premax
- [0:32:53.5] Connect with Randall
QUOTES
“You have to make it happen but you don’t necessarily have to be the person who has to do it.”
MENTIONS
- The American Journal of Sports Medicine
- International Journal of Cosmetic Science
- Learn.physio (site)
- Learn.physio (Facebook)
- Melbourne ACL Rehab Guide
- Premax
CONNECT WITH RANDALL
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher.
We appreciate your support and feedback!
Mark Opar, Head of Strategy at VALD Health, talks about the benefits of using technologies in diagnosing patients and how it can improve adherence rate to prescriptions. He also shares some insights on leading new team members and how to create a culture that encourages feedback.
SHOW NOTES
Getting Personal
- Reading/learning list [01:00]
- Who inspires you [01:56]
- What did you want to be growing up? [02:51]
- Motto you live by [03:39]
Mark’s Career in Allied Health and VALD
- Mark’s career path to becoming the Head of Strategy at VALD [06:19]
- What is VALD Health? [09:41]
Practical Aspects of Using Tech in Diagnosis and Prescription
- How does technology improve workflow for practitioners? [14:10]
- How can clinic owners help their team members adapt to new clinic technologies? [16:57]
Leadership and Communication Tips
- How to draw out the best in your team [20:19]
- Why it’s important to build a relationship with your team and how it affects the feedback loop [23:35]
- Advice to clinic owners about leadership and choosing the right technologies [28:39]
QUOTES
“I think it’s important to build relationships [with your team members] because it makes the delivery of feedback a little bit easier.”
MENTIONS
- VALD Health
CONNECT WITH MARK
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Luke Grainger and Darby O’Leary of Hunter Podiatry talk about business coaching and how it helped them grow to a multi-site clinic. They also share some of the growth strategies they implemented to help them achieve clinic growth, and how they maintain a positive culture in their clinic.
Check out the full episode!
SHOW NOTES
Rapid-Fire Questions
- Reading/learning list [01:07]
- Inspirational people in Darby and Luke’s life [02:35]
- Darby and Luke’s childhood aspirations [04:37]
- Why they chose Podiatry and how they became clinic owners [06:25]
Creating a Positive Clinic Culture
- From disconnected to united: Rebuilding the clinic culture [11:56]
- Letting go of archaic systems and creating automated systems for the clinic [14:17]
- How to coach team members through the changes [15:58]
What Does Hunter Podiatry Look Like Today?
- Hunter Podiatry Today: New locations, new podiatrists, expanding team [17:40]
- What does Darby and Luke’s week look like now? [18:47]
- Activities with team members that can increase motivation and improve culture [20:11]
Growth Strategies and Leadership Lessons For Clinic Owners
- Navigating conversations as a leader [21:11]
- Strategies for growth: Dashboard metrics, associating with the right people, etc. [22:37]
- How to have a good relationship with your clinic partners [25:05]
- Keeping yourself humble [29:16]
How Coaching Changed the Direction For Hunter Podiatry
- How coaching changed Darby and Luke’s life, and how it helped their clinic grow [30:23]
- A message to clinic owners and practitioners [32:54]
- What to do when you’ve hit a roadblock [33:55]
- Connect with the Hunter Podiatry gang! [35:03]
MENTIONS
- The Happiest Man on Earth by Eddie Jaku (book)
- The Seven Habits of Highly Effective People by Stephen Covey (book)
- The Test: A New Era for Australia’s Team (Amazon Original)
CONNECT WITH LUKE AND DARBY
- Website
- Hunter Podiatry on Instagram
- Hunter Podiatry on Facebook
- Luke’s LinkedIn
- Darby’s LinkedIn
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2020 is soon coming to a close, and before this year ends, it is important to have systems and strategies in place that can help us achieve a more sustainable growth for the new year.
And we know how busy this month could be for clinic owners, so to make planning easier, we’ve come up with a checklist that can help you create a strategy for sustainable growth for your own clinic.
Check out the full episode!
MENTIONS
- Asana
- Trello
- Monday
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Kim Scott, author of New York Times Best-Selling Book Radical Candor, talks about compassionate leadership and how to create a safe space in our workplace for giving and receiving feedback.
She also talks about the role of leaders in resolving conflicts, improving harmony and productivity in the workplace, and how clinic owners can apply the principles of Radical Candor in their own practice.
SHOW NOTES
- [0:02:22.6] Kim’s Pediatric Clinic in Kosovo
Rapid Fire Questions
- [0:03:43.3] Kim’s reading and learning list
- [0:04:15.3] Who inspires Kim?
- [0:04:35.3] Kim’s childhood dream
- [0:04:52.4] Motto you live by
“Be radically candid.”
What ‘Radical Candor’ Really Means
- [0:05:12.8] The picnic that changed Kim's perspective about management, and what inspired her to write Radical Candor
- [0:09:06.4] Radical Candor vs. Obnoxious Aggression – Two ways of directly challenging the problem
- [0:10:21.6] Manipulative Insincerity vs. Ruinous Empathy – Why being "too nice" can be problematic
- [0:17:44.2] Getting over the fear of radical candor
Addressing Cultural and Communication Problems in the Workplace
- [0:19:52.8] One thing Kim would change about her book, Radical Candor
- [0:24:33.8] Kim talks about her new book, Just Work, and addressing workplace injustices
- [0:28:45.3] Advice to young professionals and clinic owners
- [0:31:09.3] Connect with Kim!
QUOTES
“When you’re pulling together a group of people to do something, it’s the same thing. It’s about giving feedback to a team of people so that they can achieve results.”
“Radical candor is about caring personally and challenging directly at the same time.”
MENTIONS
- Radical Candor by Kim Scott (book)
- The Diary of a Young Girl by Anne Frank (book)
- Just Us by Claudia Rankine (book
- Citizen: An American Lyric by Claudia Rankine (book)
- The Feedback Loop
- Just Work: Get Sh*t Done, Fast & Fair by Kim Scott (book)
CONNECT WITH KIM
- Radical Candor (site)
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Matt Harris talks about breaking through the monotony of doing the same old business, and how systems and modern solutions can help you and your team avoid unnecessary burnout. He also talks about how to be a supportive leader and how investing in your own leadership and business skills can make your clinic more profitable in the long run. SHOW NOTES
Rapid-Fire Questions
- [0:01:37.3] Matt’s Reading and learning list
- [0:02:05.9] People who inspire Matt
- [0:02:40.4] Childhood aspirations
- [0:03:13.3] Motto you live by
“Don’t give up.”
How Matt Started His Own Clinic
- [0:03:47.3] From being a part of the police force to becoming an exercise physiologist
- [0:04:12.4] Why the shift to exercise science?
- [0:04:55.3] What inspired Matt to open Exercise For Life
From Feeling Trapped to Finding a Breakthrough
- [0:05:39.1] The challenging part about starting your own clinic
- [0:06:40.0] What it was like to open a clinic people were not familiar with and how Matt made it work
- [0:07:18.1] Matt’s Story Before Clinic Mastery: Feeling trapped after 14 years of managing the business
- [0:10:03.6] After Clinic Mastery: Having clearly defined systems, efficient implementation, and clarity in roles
- [0:10:51.0] An average week in the life of Matt Harris
Overcoming Your Insecurities and Other Leadership Insights
- [0:14:46.0] Insights on leadership and overcoming insecurities as a leader
- [0:17:13.6] Why coming off the tools and becoming a full time leader for your team is the best choice for your business
Future Milestones and Advice to Fellow Practitioners
- [0:18:14.3] Matt shares his goals before the year ends
- [0:19:07.3] The role of Clinic Mastery in Matt’s clinic growth journey
- [0:20:50.1] Matt’s advice to budding clinic owners
- [0:21:36.1] Leadership lessons learned throughout the years
- [0:25:00.8] Matt’s advice to long-time clinic owners
- [0:25:49.7] Connect with Matt
QUOTES
“The team is only as good as the system.”
“It’s my job that my team members feel supported 100%.”
“Leadership is borne out of being adaptable to the people around you; to understand that everyone is different, that everyone comes with their own values and skills.”
MENTIONS
- Leaders Eat Last by Simon Sinek (book)
- Asana
- Radical Candor by Kim Scott (book)
CONNECT WITH MATT
- Exercise For Life (site)
- Call Exercise For Life at <08 9371 8563>
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When COVID-19 hit Australia, Rebecca Healey was confronted with a question she’d never thought she’d ask to herself – “Do I need to close down the clinic?”
Like all the other businesses, Rebecca’s clinic was greatly affected by the pandemic and she was afraid she might just shut down her clinic. But with the help of her team members, her business mentor, and some advice she got from her favorite book, Rebecca was able to keep their doors open and even achieved growth and productivity during these challenging times.
Wanna know what made the difference? Check out the full episode!
Rapid-Fire Questions
- [0:01:35.4] That one life-changing book Rebecca recommends
- [0:03:03.2] People that Rebecca looks up to
- [0:04:25.6] Rebecca’s childhood aspiration
- [0:04:55.3] Motto you live by
“Fucking Fierce.”
“I can and I will. Watch me.”
- [0:06:15.9] Why Rebecca wanted to become a podiatrist
The Beginning
- [0:09:58.2] How Your Foot Doctor Podiatry first started
- [0:11:24.9] How Rebecca’s clinic has grown over the years
- [0:13:26.0] What needed to change to take the clinic to the next level
Keeping the Clinic Open During the Pandemic
- [0:16:12.5] Creating Patient Management Plans and Building Systems with a Business Coach
- [0:19:29.7] On-boarding new grads and putting in a mentorship program for them
- [0:22:46.1] How Rebecca and her team prevented the possible shut down of their clinic during COVID
- [0:24:56.8] Lessons from going through COVID as a business owner and leader
Parting Words of Wisdom
- [0:27:41.7] Advice to clinic owners and how getting a mentor can help you grow your clinic
- [0:29:56.7] Connect with Rebecca and her team
MENTIONS
- Profit First by Mike Michalowicz (book)
- Ep. 163 - Mike Michalowicz Talks Profit-First Strategies, The Queen Bee Concept, and More
CONNECT WITH REBECCA
- Your Foot Doctor (site)
- Your Foot Doctor (FB page)
- Your Foot Doctor (Instagram)
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Nicole French is the Founder and Director of a number of entities including Essendon Physio Group and Exercise for Rehabilitation and Health. In this episode, Nicole talks about the importance of networking and credibility in growing your clinic and how mentoring has helped her ‘find her genius’ and grow as a leader.
She also gives some tips on how to build your network for people who struggle with networking and working through your core purpose.
SHOW NOTES
Rapid-Fire Questions
- [0:01:36.6] About Nicole’s organizations and clinics
- [0:02:57.4] Reading/learning list
- [0:03:35.4] Who inspires you?
- [0:04:14.9] What did you want to be growing up?
- [0:05:00.4] Motto you live by
“Integrity is doing the right thing even if no one else is watching.” -C.S. Lewis
The Beginnings of Nicole’s Clinic Journey
- [0:05:27.7] Why Nicole chose Exercise Physiology
- [0:07:22.6] Taking the Exercise Physiology message far and wide
- [0:09:29.5] Some career highlights as a Board Member of Primary Care Diabetes Society of Australia
- [0:11:23.5] What inspired Nicole to start her own clinic
- [0:14:30.1] The beginnings of a now 14-year-old practice – what it takes to start your own clinic
About Being Purposeful, Finding Your Genius, and Leadership
- [0:18:21.5] Nicole’s clinic before Clinic Mastery
- [0:19:24.4] A day/week in the life of Nicole
- [0:21:24.9] Nicole’s insights on leadership
- [0:24:04.3] Why growing as a leader is important and how your leadership affects clinic growth
- [0:27:39.2] Don’t just be busy – be purposeful
- [0:30:28.8] Working through your core purpose as a leader
The Value of Networking in Growing Your Clinic
- [0:32:17.7] Building relationships and networks and the role it plays in growing your clinic
- [0:33:45.4] Ways to network when you’re not the “networking” type
On Getting a Mentor and Advice to Clinic Owners
- [0:36:24.9] Advice to all kinds of clinic owners
- [0:38:04.3] The direct and indirect effects of coaching to personal and clinic growth
- [0:41:39.5] Connect with Nicole
QUOTES
“Our work does not have to do with being busy; our work has to do with being purposeful and make great use of our precious resource, which is time.”
“Successful practices are about building successful relationships.”
MENTIONS
- Radical Candor by Kim Scott (book)
- The Infinite Game by Simon Sinek (book)
- Simon Sinek
CONNECT WITH NICOLE
- Exercise Rehab (site)
- Exercise Rehab (FB Page)
- Essendon Physio Group (site)
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As business owners, we have both the opportunity to provide jobs and hire new talents and the responsibility to give our clients the best clinical experience ever.
In the middle of all that is a very important factor that may greatly affect your business, and that is your recruitment process.
Whatever your reason may be for hiring a new talent, it is important to have a process in place and some assets you and your potential new member can tap into to make sure you have hired the right person for your clinic.
In this episode, we talk about some steps we can take to ensure that we hire only the best talent and the various kinds of assets and media materials you can create for your hiring and on-boarding process.
Check out the full episode!
QUOTES
“You are in the business of recruitment and training.” - Steve McKnight
MENTIONS
- Steve McKnight
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Rushabh Savla, Founder of R&D Physio in the UK, shares his clinic journey with us. Rush started his clinic journey in a small room behind a barbershop, and today, he now owns a multi-site clinic, with four locations across the UK.
Want to learn more? Check out the full episode!
SHOW NOTES
Rapid-Fire Questions
- [0:01:39.6] Rush’s reading and learning list
- [0:02:04.5] People who inspire Rush
- [0:02:37.7] Childhood aspirations
- [0:03:05.2] Motto you live by
“Lead by example.”
Rush’s career trajectory
- [0:03:42.2] Pursuing his passion in Physiotherapy
- [0:06:19.0] Lessons learned from working in the public sector
Starting Out at the Back of a Barbershop - The Story Behind R&D Physio
- [0:08:09.4] How a tiny room became Rush’s first physio clinic
- [0:09:26.6] Focusing on the services before the brand
- [0:09:59.3] Rush on how R&D Clinic has grown through the years
Keys to Clinic Growth and Why Mentorship is Important
- [0:11:38.0] Building relationships with specialists, practicing ‘radical candor’
- [0:14:02.8] Keys to growth and success, hiring specialized physios
- [0:16:36.2] Lessons learned from the Business Academy and how it helped his clinic grow
- [0:18:48.9] Learning from different health professionals from Clinic Mastery
Thriving Through COVID
- [0:20:47.4] Staying strong through COVID, how Rush’s mentor helped him plan a strategy pre-COVID
- [0:22:56.2] Seeing the opportunities through the challenges
- [0:25:23.1] Putting actions into your vision
More Advice + Connect with Rush!
- [0:27:48.9] Rush’s advice to UK-based clinic owners
- [0:29:06.6] Get to know more about Rush and his clinic!
QUOTES
“At the end of the day, the clients don’t care [about the brand]. What matters is the value you deliver, the quality of care, the service, and how you empower them.”
MENTIONS
- The Power of Now by Eckhart Tolle (book)
- The Ruthless Elimination of Hurry by John Mark Comer (book)
- iMove Physio
CONNECT WITH RUSH
- R&D Physio (site)
- R&D Physio (FB)
- R&D Physio (IG)
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Dr. Clair Lawson, Owner of Lawson Clinical Psychology, joins us in this episode to talk about the steps she took to get more clients into her clinic and how she grew her private practice from scratch. She gives some tips on what KPIs to look out for and why coaching is a valuable investment for growing your clinic.
Want to learn more? Check out the full episode!
SHOW NOTES
Rapid-fire Questions
- [0:01:15.1] Clair’s reading/learning list
- [0:01:56.1] Who inspires you?
- [0:02:40.4] Clair’s childhood dream
- [0:03:29.0] Motto you live by
“Relationships are everything.”
Clair’s Career and Business Journey
- [0:04:20.7] How Clair ended up studying Psychology
- [0:06:00.3] Knowing more about Clinical Psychology
- [0:06:26.1] Clair’s transition to clinic ownership
Routines and Habits as a Clinic Owner
- [0:09:41.5] How Clair started building her client base from scratch
- [0:10:52.7] Lessons on starting your own practice
- [0:11:57.8] What Lawson Clinical Psychology looks like now + their growth trajectory
- [0:12:32.7] How Clair manages all her many roles, routines and habits
KPIs to Measure
- [0:13:25.3] General tips on how to grow your clinic
- [0:14:41.2] How Clair monitors her clinic’s growth and the KPIs she measures
Leadership Lessons
- [0:15:41.9] Lessons on leading the team
- [0:17:43.0] Why leaders need mentors too + how your growth as a leader can help your clinic grow
- [0:22:24.1] Easy tips to kickstart your clinic growth
- [0:24:30.5] Advice to clinic owners
- [0:25:47.4] Get in touch with Clair!
QUOTES
“Any growth that happens really needs to be measured and needs to be planned.”
MENTIONS
- Leaders Eat Last by Simon Sinek (book)
CONNECT WITH CLAIR
- Lawson Clinical Psychology
- Instagram (clinic)
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In this episode, Conflict Resolution Specialist Catherine Gillespie talks about how we, as business owners, can help resolve conflicts at work and the things we need to do to ensure harmony in the workplace. She also touches on how we can improve our feedback systems so that people can be better prepared to give and receive feedback.
Catherine goes through all the details that go into resolving conflicts and also talks about the different types of conflicts she has seen throughout her career (and how we can manage them).
Want to learn more about conflict resolution? Check out the full episode!
SHOW NOTES
Catherine’s Background and Defining Conflict Resolution
- [0:00:50.1] How Catherine became a conflict resolution specialist
- [0:04:50.5] What is ‘conflict resolution’?
Dealing with Workplace Conflicts for Team Leaders/Business Owners
- [0:05:59.6] How do we manage workplace conflicts?
- [0:08:03.1] Common mistakes leaders make when dealing with disagreements in the workplace
- [0:10:07.2] Types of conflicts in a small workplace versus a large workplace
- [0:12:02.4] Comparing ways to resolve conflict: Sports Setting vs. Corporate Setting
Working with a Conflict Resolution Expert
- [0:13:33.2] Why you should build professional rapport with your staff and how it helps in resolving future issues
- [0:15:23.8] When should you call in a conflict resolution expert?
How to Achieve Workplace Harmony
- [0:22:29.3] What is ‘workplace harmony’?
- [0:27:19.0] Tips to cultivate harmony in the workplace
- [0:27:38.7] The right way to give and receive feedback
- [0:28:44.9] How to mediate if you can’t meet with your team members physically
- [0:31:45.1] Conflict resolution models: Peer-to-Peer vs. Top-Down Approach
- [0:33:27.4] Setting up structures and policies for a more peaceful workplace
- [0:35:02.0] Get in touch with Catherine!
QUOTES
“We could really get more value out of our staff and colleagues if we show interest in them.”
“Workplace harmony is a culture in which we can have robust and frank – but constructive – discussions with each person.”
CONNECT WITH CATHERINE
- Workplace Conflict Resolution (site)
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James Swanwick, Founder of Swanwick Sleep, talks about how blue light can affect our sleep patterns and answers our questions about blue light blocking glasses. James also talks about how sleep can affect our productivity and overall quality of life, and presents some solutions on how we can get better sleep.
Ready to grow? Listen to the full episode!
SHOW NOTES
Rapid-Fire Questions
- [0:01:19.2] James’s Reading and Learning List
- [0:02:02.9] Who inspires you
- [0:02:55.1] Childhood aspiration
- [0:03:46.4] Motto you live by
“Just do it, and do it now.”
James’s career journey
- [0:04:19.0] The story behind how he became an ESPN news anchor
- [0:06:27.8] From news anchor to becoming an entrepreneur
- [0:09:44.9] What inspired James to make bluelight-blocking glasses
Correlation Between Light and Sleep
- [0:13:08.2] Impact of light on sleep
- [0:13:30.3] Benefits of quality sleep
- [0:17:04.6] Tools to make us sleep better, resetting our circadian rhythm
Other tips for better sleep
- [0:19:21.5] The thing about coffee
- [0:20:12.7] About exercise and temperature
- [0:21:00.8] On alcohol and food
- [0:21:49.0] Are all blue light blockers created equal?
Sleep and alcohol and why James quit drinking
- [0:24:06.6] Why James quit drinking
- [0:26:35.2] How James’s life has changed after he quit drinking
- [0:27:46.6] How quitting alcohol has made people’s lives better
- [0:30:01.0] Overcoming anxieties around quitting drinking alcohol
- [0:33:28.4] Connect with James and know more about his work
QUOTES
“The best thing you can possibly do for your sleep is to literally never use artificial light again and live your life by candlelight.”
“If you’re going to exercise, you should exercise in the morning. Studies have shown that people who exercise in the morning sleep better over the course of a lifetime.”
“If you drink alcohol two hours before you go to sleep, that would compromise your sleep quality.”
MENTIONS
- Best Book Bits (podcast)
- Biostrap
- 30-Day ‘No Alcohol’ Challenge
- Project 90
CONNECT WITH JAMES
- James Swanwick (site)
- Facebook (page)
- Swanwick Sleep (site)
- Swanwick Sleep (amazon)
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This week on the podcast we have Shawn Goldberg, Founder and Director of Mind Up. Shawn shares some of the branding tips that worked for him, and how networking has helped him find opportunities to expand his business.
Shawn also talks about helping people with drug and alcohol problems and trauma survivors, how mentoring can help you and your team through your personal development goals, and gives some tips on preventing burnout as a practitioner.
Ready to grow? Listen to the full episode!
SHOW NOTES
Getting to Know Shawn/Rapid-fire Questions
- [0:01:37.9] Shawn’s reading and learning list
- [0:02:18.4] Who inspires you?
- [0:03:01.5] Childhood aspirations
- [0:03:22.5] Motto you live by
“Be authentic, and do your best.”
The Beginning of Shawn’s Career
- [0:03:44.4] Helping people with drug and alcohol problems
- [0:07:40.8] Starting his own private practice
Shawn’s Life as a Clinic Owner
- [0:08:16.7] What is Mind Up?
- [0:08:42.2] Treating people with phobias
- [0:12:16.1] Shawn’s team
- [0:13:05.4] Shawn’s daily/weekly schedule
- [0:14:39.8] How Shawn sees himself as a clinic owner
- [0:16:55.3] What the journey to clinic ownership look like
Leadership Lessons and Team Development
- [0:17:54.7] Choosing the right applicants for your team, Shawn’s hiring process
- [0:18:54.9] Creating a safe and supportive environment for the team
- [0:19:51.4] How to prevent burnout
- [0:21:50.2] How time-blocking can benefit your schedule
Tips to Growing Your Clinic
- [0:22:55.0] How Shawn expanded his network and grew his clinic
- [0:24:49.8] Lessons on branding that worked for Shawn’s clinic
- [0:26:20.5] Tips to improve your leadership and business skills, the importance of mentoring
- [0:29:26.4] Parting words of wisdom to clinic owners
QUOTES
“It comes down to relationships at the end of the day.”
CONNECT WITH SHAWN
- Mind Up (site)
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Antony Lo, also known as The Physio Detective, has become one of the most well-known physiotherapists here in Australia – trusted by Crossfit and elite athletes alike. Antony has over 20 years of clinical experience, but it’s not just his expert standing that sets him apart from other practitioners in his field; it’s also because of his transparency and how he finds solutions for his clients.
In this episode, Antony talks about putting your client’s goals above everything else and how he trains new practitioners to find solutions to their patients’ problems. He also talks about how we can cultivate a culture of learning, openness, and collaboration within our own practice.
Check out the full episode for more tips!
SHOW NOTES
Rapid-fire Questions
- [0:03:53.1] Things that are in Antony’s reading/learning list
- [0:04:27.9] People who inspire Antony
- [0:05:16.5] Antony’s childhood aspirations
- [0:06:11.3] Motto that you live by
“If you keep doing the same thing over and over and expecting a different result, that’s just insanity.” (Albert Einstein)
“Hard work beats talent when talent doesn’t want to work hard.” (Albert Einstein)
“Change the meaning, change the feeling.”
Clinical Ethos
- [0:07:20.7] General ethos when approaching private practice
- [0:11:16.6] Training practitioners to become critical thinkers
Cultivating a Culture of Learning and Transparent Leadership
- [0:14:40.7] How to cultivate a culture of learning and openness in your clinic
- [0:18:07.4] How to encourage collaboration and improve teamwork in your team, feedback system
- [0:22:43.5] The problem with “The Guru” model
- [0:29:12.3] Action Steps for clinic owners
- [0:31:24.2] Connect with Antony
QUOTES
“It’s not about me – it’s about the person.”
“To practice owners who have a team, you have to demonstrate that you’re okay about being wrong.”
MENTIONS
- Switch: How to Change When Change is Hard by Chip Heath and Dan Heath (book)
CONNECT WITH ANTONY
- The Physio Detective (site)
- Antony Lo Masterclass
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In this episode, we are joined by Podiatrist Tim Bransdon to talk about how they have solidified their brand and how effective branding, content creation, and marketing has helped him gain the trust of more clients and colleagues over the years, which led to a thriving clinic.
Check out the full episode to unlock more tips!
SHOW NOTES
- [0:01:21.9] Rapid-fire questions: reading/learning list, who inspires you, childhood aspirations, motto you live by
- [0:04:45.3] What inspired Tim to become a podiatrist and start his own practice
- [0:09:02.6] How Tim got started with his training courses
- [0:15:40.1] Tim talks about the Running Lab and Strong Feet
- [0:22:14.7] Commercial and branding effects of courses and workshops
- [0:24:10.6] Giving your best advice for free and social media marketing
- [0:29:03.9] Advice on how to become a trusted voice in your field – branding and marketing tips
- [0:32:07.9] How Tim commercialized his ideas – experimentation and execution
- [0:33:20.7] Connect with Tim
CONNECT WITH TIM
- The Running Lab (site)
- Wollongong Podiatry (site)
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Anthony Robinson’s journey to becoming a clinic owner was not as smooth as he thought it would be. Like some of us, he was not a natural leader nor an entrepreneur. However, this did not stop him from becoming the leader and business owner that he is today. And along his personal growth came the growth of his clinic.
In this episode, Anthony shares his business owner journey and his passion for personal development and learning which helped him get to where he is today.
Check out the full episode!
SHOW NOTES
- [0:01:23.8] Rapid-fire questions: Reading/learning list, who inspires you, childhood aspirations, motto you live by
- [0:04:58.4] What inspired Anthony to study podiatry
- [0:07:43.3] What made Anthony decide to open up his own clinic
- [0:09:17.9] The number one factor for clinic growth (according to Anthony)
- [0:11:45.9] Growing yourself to grow your business
- [0:13:28.8] How to identify areas of improvements
- [0:15:11.1] Anthony’s routine to keep him on top of things
- [0:16:37.5] Complete Podiatry’s growth today
- [0:17:43.6] On team culture and building team morale
- [0:20:41.4] best investment of your time
- [0:22:27.7] How to grow as a clinic owner
- [0:27:21.5] Anthony’s advice to clinic owners
- [0:29:51.6] Connect with Anthony and his team!
QUOTES
“Structure is very important, and if I’m not getting things done, it’s because I’m not following the structure.”
“For me, business is about intent, equity, and respect.”
“Culture is not about a bunch of phrases on a wall - culture is the way you show up. It’s about leaning into difficult situations with your team and doing what needs to be done.”
MENTIONS
- Make Time by Jake Knapp and John Zeratski (book)
- The Coaching Habit by Michael Stanier (book)
- Endure by Alex Hutchinson (book)
- The Resilience Project by Hugh van Cuylenburg (book)
- Assess Your Clinic Scorecard
CONNECT WITH ANTHONY
- Website
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Annie Strauch is one of our Clinic Mastery coaches, and her journey as a business owner and a parent is something that really amazes us.
The beginning of Annie’s business journey is quite unique. Annie became pregnant just three months into starting her business. Despite the challenges of having a new business, Annie was able to do her best as a leader at her clinic, and also kept herself healthy in preparation for childbirth. After having her newborn child, Annie continues to successfully manage her business from home while looking after her baby.
In this episode, Annie gives us some advice on how we can strike a balance between family life and business. She also talks about the importance of connecting with your team even as you work from home.
Check out the full episode!
SHOW NOTES
- [0:02:13.8] About getting pregnant and starting a business
- [0:06:46.7] How to manage a growing business and being a new mom
- [0:09:24.8] How much time do you need to take off if you’re a new mom?
- [0:12:54.0] Building a support system as your going through challenging times
- [0:17:24.9] Setting the business up to prepare you for parenthood and financial independence
- [0:21:37.2] How clinic owners can support team members who are soon-to-be moms
- [0:27:28.8] Business things to focus on while away from the clinic, getting in touch with team members even when away
- [0:32:30.0] Productivity tips for working from home
CONNECT WITH ANNIE
- Clinic Mastery
- Website (Performance Medicine)
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This week on the podcast, we sat down with Hasan Al-Talib, Director of Complete Care Physio, to talk about his clinic journey and how he was able to achieve accelerated growth in a short period of time. Hasan also talks about the leadership lessons he’s learned and some tips on how they are able to attract new clients in their clinic.
Don’t miss out on all the fresh insights. Check out the full episode!
SHOW NOTES
- [0:01:36.9] Rapid-fire questions: Reading/learning list, who inspires you, childhood aspirations, motto you live by
- [0:04:31.1] Why Hasan went the physiotherapy route
- [0:08:31.9] What pushed Hasan to start his own clinic
- [0:09:57.2] Hasan’s tips for accelerated clinic growth
- [0:11:40.7] What accelerated growth looks like for Hasan’s clinic
- [0:12:13.9] Hasan’s current schedule as a clinic owner and practitioner
- [0:12:56.9] Creating a healthy clinic culture, looking after your team, and your role as a leader
- [0:14:28.3] How you can support your team with their desire statements
- [0:15:34.3] Navigating adversity as a leader and how Hasan handles the current COVID-19 crisis
- [0:17:49.3] Hasan’s tips to attract new client and growing his team
- [0:19:12.6] Things you would do differently if you had the chance
- [0:22:11.7] Advice to new and frustrated clinic owners
- [0:23:23.6] Get in touch with Hasan
MENTIONS
- Start With Why by Simon Sinek (book)
- Complete Care Physio (site)
- Mik Rizk (CM Coach)
CONNECT WITH HASAN
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We’re sure that everyone had their monthly, quarterly, and yearly plans for their businesses set at the beginning of the year. We talked about it, we coached you about it, and we were ready to put it all into action.
Unfortunately, because of the pandemic, a lot of our business plans have been put on hold, throwing our focus completely off track.
We understand the struggle.
And so in this episode, we’re going to talk about how we can refocus and get back on track with our plans for the year. We also talk about targeting specific KPIs and preventing burnout during these challenging times.
Listen to the full episode to learn more! 👇👇👇👇👇
QUOTES
“We are often stuck at the tyranny of the urgent, and therefore, what gets pushed aside are the things that are important, things that are high impact, and/or things that are high on the flow factor.” (Jack)
MENTIONS
- Assess Your Clinic Scorecard
- 4-Hour Work Week by Tim Ferris (book)
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“Everything rises and falls on leadership.” — Dr. John Maxwell
Daniel Monteleone is the Founder and a Clinician at Proactive Health Movement and in this episode, we talk about his own experience about chronic pain and how it has affected his work as a therapist.
Daniel also shares why mentorship is important in any business owner’s journey, how it moulds his leadership skills, how it impacts their team and culture, and how his team interacts with their clients, which ultimately leads to clinic growth.
Want to learn more? Listen to the full episode!
SHOW NOTES
- [0:01:22.8] Rapid fire questions: reading/learning list, who inspires you, motto to live by, childhood aspirations
- [0:04:39.8] Why Podiatry?
- [0:06:36.8] What Daniel loves about Podiatry
- [0:07:42.7] Daniel’s own experience about chronic pain
- [0:10:48.5] How Daniel’s experience as a patient shaped his work as a therapist
- [0:12:40.5] From practitioner to becoming a clinic owner: What the journey looked like for Daniel
- [0:14:12.7] How Daniel’s clinic and team grew over the years
- [0:14:43.9] What Daniel’s week look like as a clinic owner
- [0:15:46.2] Why vision is important to grow your clinic
- [0:18:00.4] Branding and Attracting Ideal Clients
- [0:19:47.0] How their rebranding and marketing efforts drew more clients to their clinic
- [0:21:16.1] Leadership lessons Daniel’s learned throughout the years
- [0:22:33.3] What does being a proactive leader mean to you? What are some of the things that you do to lead your team
- [0:23:56.5] What role does vulnerability play in your leadership?
- [0:24:50.0] How to be vulnerable during difficult conversations
- [0:27:31.3] Seeking mentors, knowing your numbers
- [0:30:06.3] Daniel’s advice to new and experienced clinic owners
- [0:31:50.0] Connect with Daniel and his team
QUOTES
“Putting the time and effort into learning more about myself and in terms of leadership – doing the internal work – has helped me then go back to the team and deliver more, and in turn they deliver more to their clients.”
“No one person is bigger than our [clinic] values.”
MENTIONS
- Meditations by Marcus Aurelius (book)
CONNECT WITH DANIEL
- Proactive HM (website)
- Proactive HM (FB)
- Personal FB
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Is there a benefit to starting your own podcast as a clinic owner? How can we market to our ideal clients effectively?
These are only some of the things we’ll be discussing on today’s podcast with Brodie Sharpe. We also talk about how he started his own clinic, how he was able to identify his niche, how he targets his ideal audience on social media, and the benefits and challenges of online consultation especially during this pandemic. SHOW NOTES
- [0:01:27.9] Rapid-fire questions: reading/learning list, who inspires you, childhood aspiration, motto you live by
- [0:04:56.7] The path to becoming a clinic owner
- [0:07:35.6] From uni to private practice
- [0:09:48.7] Why Brodie decided to focus on treating runners
- [0:11:13.1] How Brodie attracts his ideal patients
- [0:13:40.7] Things that worked and did not work when it comes to marketing
- [0:15:18.7] Benefits and challenges of online consultations
- [0:18:43.4] Apps that Brodie uses in their clinic
- [0:19:42.4] Benefits of starting your own podcast as a clinic owner
- [0:21:42.1] How to get people to start listening to your podcast
- [0:24:00.0] How Brodie creates relatable and effective marketing
QUOTES
“I think if people know you as a person, it will be easier for them to connect and trust your business.”
“Marketing should be knowing the frustrations or the desires and trigger points of your audience.”
MENTIONS
- Breakthrough Copywriting by David Garfinkel (book)
- The Run Smarter Podcast
- Cliniko
- Typeform
- Smart Logic
CONNECT WITH BRODIE
- Website
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We have another clinic owner on the spotlight this week, and that’s Marion Giddy of Cooee Speech Pathology.
In this episode, Marion shares her struggles in leading people and how she was able to overcome it with the help of the Clinic Mastery Business Academy coaches. She also talks about why coaching is a worthy investment and how it grew her business.
SHOW NOTES
- [0:02:17.3] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:05:06.6] Why Speech Pathology?
- [0:05:42.9] What is Speech Pathology
- [0:06:30.5] What kept Marion in Speech Pathology even though it was not her first choice
- [0:07:57.5] How Marion ended up with her own private practice
- [0:08:59.2] Lessons learned in starting her own private practice
- [0:10:26.7] Cooee Speech today
- [0:13:06.8] How the Clinic Mastery Business Academy helped in Marion’s business owner journey
- [0:16:23.7] Growing as a leaders throughout the years
- [0:19:35.0] Why getting coached is a good investment for you and for your business
- [0:23:42.0] What Marion got from business coaching
- [0:26:08.5] Marion’s #ClinicsForGood advocacy
- [0:27:00.0] Advice for other clinic owners
MENTIONS
- A New Republic of the Heart by Terry Patten (book)
- Charles Michel (Chef)
- The Final Table (Netflix Show)
- Dan Kurlapski
CONNECT WITH MARION
- Cooee Speech Pathology
- Cooee Speech (IG)
- Cooee Speech (FB)
- YES& (IG)
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Today on the podcast, we’re going to look into Yves Sylveira’s clinic journey and how the Clinic Mastery Business Academy has helped him build solid systems that support his clinic. He also talks about what he believes is the foundation of every thriving clinic and business principles he’s learned along the way.
Check out the full episode!
SHOW NOTES
- [0:02:34.3] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:04:51.7] Yves journey to becoming a physio, his accomplishments, and challenges along the way
- [0:10:31.9] How Yves started his own clinic
- [0:12:50.0] Leadership lessons learned along the way
- [0:14:32.0] Establishing systems for transients
- [0:16:34.0] Business principles that keeps your clinic going
- [0:17:59.8] How Clinic Mastery helped in Yves’ clinic journey
- [0:18:50.8] Growth trajectory post-COVID
- [0:19:49.0] The future of Physio Yves
- [0:22:20.7] Advice to clinic owners
- [0:23:34.0] Connect with Yves
QUOTES
“When you have great systems in your business, it almost doesn’t matter who the intern is.”
MENTIONS
- The Power of Habit by Charles Duhigg (book)
CONNECT WITH YVES
- Website
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Introducing a new tech to our clients and staff is a challenging task. We encounter resistance, doubts, and for some, even insecurities in using new tech. So how does a disruptive tech such as Medipass become so well-loved among clinic owners and users?
In this episode, Adrian Miles talks about how Medipass crossed the barrier from being an optional technology to becoming a staple tech for clinic owners. He also talks about their services and current trends in healthcare technologies.
Check out the full episode!
SHOW NOTES
- [0:01:11.7] What is Medipass?
- [0:04:21.3] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:08:01.7] How Adrian ended up in the fintech industry from being a physio
- [0:11:44.6] Does getting an MBA make you a better clinic owner?
- [0:13:36.6] How Medipass improves on its services
- [0:16:36.1] The Journey: How Medipass became a must-have tech for clinic owners
- [0:18:17.4] What inspired the creation of Medipass
- [0:19:42.7] Challenges in creating a disruptive technology with big stakeholders
- [0:21:27.8] How to get people to be excited with new tech
- [0:23:13.6] Making new tech attractive to new clients
- [0:25:18.0] Trends in healthcare technologies
- [0:28:06.1] Get to know more about Medipass
MENTIONS
- Medipass
- Stratechery (blog)
- Health.com.au
CONNECT WITH ADRIAN
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Chef Cynthia Louise talks about plant-based diets and how it fuels our body so that we can always be at our best condition. She also talks about the forgotten rules of food, healing from food intolerance, and what your poop can tell you about your health.
Chef Cynthia hosts her own online cooking class, and is also the Creator and Owner of NOURISH, a 5-day plant-based hands-on cooking retreat held once a year in Bali, Indonesia.
Check out the full episode! SHOW NOTES
[0:01:06.0] Getting to know Chef Cynthia
[0:01:51.5] Rapid-fire questions: learning/reading list, who inspires you, childhood aspirations, motto you live by
[0:03:16.8] How Cynthia’s passion for plant-based food came about
[0:06:43.1] From food lover, to restaurant owner, to holding cooking retreats in Bali
[0:08:31.9] How does food and health intersect?
[0:11:23.2] Forgotten rules of food
[0:13:10.2] Chef Cynthia on different kinds of diet plants and how she sees food
[0:16:19.1] How to make plant-based food interesting and satiating
[0:18:24.6] Does our body have the ability to heal from food intolerance?
[0:20:14.4] The importance of poop — yes, poop — and what it tells about our health
[0:22:19.2] Food advice for clinic owners
[0:26:58.0] Learn more about plant-based food with Chef Cynthia
[0:29:29.7] Connect with Chef Cynthia
QUOTES
“You are what you think, and you definitely are what you eat.”
“Transformation doesn’t begin with governments; it begins with individuals.”
“Science has proven, time and time again, that a plant-based diet is the way forward for optimal health.”
MENTIONS
- The Art of Fermentation by Sandor Katz (book)
- Chef Cynthia’s Online Cooking Classes
CONNECT WITH CHEF CYNTHIA
- Website
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Half the year has already passed and a lot of things have happened; our question is, where are you now with your clinic? Are you growing and amplifying your impact? No need to guess!
We’ve created a FREE clinic assessment scorecard for you that can help you identify areas in your business that need attention, and which areas you’re already winning at. See our FREE score card at https://www.clinicmastery.com/assess-your-clinic/. After the assessment, you’ll be receiving an email report with action steps you can implement to improve your clinic strategies.
Exciting, yeah? Don’t miss out on this opportunity!
If you ever need help with anything, you can send Jack a message at jack@clinicmastery.com. We’re looking forward to hearing from you!
As health professionals, we often struggle with things like “decision fatigue” and “empathy fatigue” which often affects our personal health. You may have trouble sleeping or managing stress, and in turn, might also affect your ability to make decisions and lead your team.
In this episode, Shane and Angie Saunders from Breathe Me talks about how the simple habit of breathing can change literally everything — from our sleep patterns, habits, immune system, stress tolerance, and many more!
They also share to us how we can start tapping into this super power and turn our life for the better.
Check out the full episode!
SHOW NOTES
- [0:01:27.2] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:06:41.8] What’s the journey like for Shane and Angie to becoming breathing coaches
- [0:15:34.3] What is Breathe Me and how do they help people?
- [0:17:40.0] How breathing helps leaders improve their performance and leadership, how breathing helps with “decision fatigue” and immune system
- [0:22:57.4] How breathing can help you sleep better and think sharper
- [0:27:18.3] How does breathing play a role in sleep and recovery?
- [0:29:49.9] Winding down with a glass of wine v. breathing
- [0:35:09.2] What holds people back from giving their best performance?
- [0:38:44.4] Learn more about Breathe Me
QUOTES
“It’s not in the words… it’s in the practice.
“If you’re producing results in the world that are sub-standard to you, your breathing is one of the first places that I would go to look.”
“When the CO2 is not present in the right amounts, you’re going to get a massive amount of tension all throughout the body.”
MENTIONS
- Boom Bust: House Prices, Banking and the Depression of 2010 by Fred Harrison (book)
- Blue Light blocking glasses
- Biostrap
- Eight Superhuman Habits (article)
CONNECT WITH SHANE & ANGIE
- Breathe Me (site)
- LinkedIn (Shane)
- LinkedIn (Angie)
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It’s been a crazy few months, but we’re back on the airwaves! And we just want to ask you guys — what do you think about our previous episodes? What were your favorite topics, segments, and who were your favorite guests? Let us know.
And if you have any suggestions, you can send Jack a message at jack@clinicmastery.comwith the subject line “PODCAST”. We’re looking forward to your ideas!
As clinic owners, we currently face all kinds of stress during this pandemic — there’s the stress on the clinic side, managing our relationships (with family members and business partners), making sure our staff and clinicians are well-supported, looking after the needs of our clients, et cetera, et cetera.
That’s why it’s even more important nowadays to make your health your number one priority so that you can always be on top of things.
In this episode, Jack gives us some simple tips for optimizing sleep and staying hydrated that can help us be in tip top shape despite the added stress during this pandemic.
MENTIONS
- Biostrap
- Blue light blocking glasses
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In times like this, it is our best interest as clinic owners to keep our staff and practitioners well-supported. To do that, we have to be thriving as businesses despite the economic slowdown.
In this episode, Cathy Love from Nacre Consulting and Jack O’Brien share their wisdom on how they are coping with the current COVID-19 pandemic. They also talk about leadership during the pandemic, the big role telehealth is playing in connecting with clients and keeping the team together, and finding opportunities during the crisis.
Check out the full episode!
SHOW NOTES
- [0:01:23.8] About Cathy Love
- [0:03:41.5] Talking about ideal clients
- [0:06:21.6] Challenges to learning how to lead inspired teams, crafting systems, and building a business
- [0:08:25.9] When’s the right time to look for a coach?
- [0:10:19.7] How clinic owners are adapting to the COVID-19 crisis
- [0:12:06.6] Factors that help clinics thrive through the pandemic
- [0:12:48.7] The importance of leadership during this crisis
- [0:16:21.3] Clever and creative solutions clinic owners implemented during this pandemic
- [0:18:31.0] Jack’s thoughts on the power of telehealth of putting businesses in a global market
- [0:19:47.7] How telehealth and effective systems can make you more productive and profitable
- [0:22:20.3] Is telehealth a long-term solution?
- [0:25:34.1] What will it be like for clinic owners once this crisis is controlled?
- [0:28:18.7] How Jack is orienting his team during the crisis
- [0:30:48.2] What will change and what will stay the same
- [0:33:53.9] Opportunities we have after the crisis
- [0:36:11.5] Practical steps to executing your 12m plans amidst the pandemic
QUOTES
- “Pressure doesn’t create cracks, it just reveals them.”
- “Leadership is a reward, and it is a responsibility.”
- “The clinics that are able to systemise their client experience in a way that’s replicable and duplicable across team members are able to effectively productize what they do.”
- “In times of crisis, leaders who communicate really stand out.”
CONNECT WITH CATHY
- Nacre Consulting
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Michelle Funder is the Founding Director of Beyond, and also the President of Osteopathy Australia. In this episode, she shares her thoughts about being a woman in a leadership position and how she’s helping educate the public about osteopathy. She also shares some practical tips on how women can lead in their field and how they can become better leaders in the workplace.
Check out the full episode!
SHOW NOTES
- [0:02:07.9] What’s on Michelle’s reading list, who inspires her, childhood aspirations, motto that she lives by
- [0:05:14.1] Michelle’s path to Osteopathy
- [0:11:42.4] What is an Osteopath anyway?
- [0:12:20.4] How Beyond Osteo expanded to become a full on allied health clinic
- [0:14:41.9] Becoming the President of Osteopathy Australia
- [0:17:19.1] About being a woman in a leadership position
- [0:19:17.2] Encouraging women to take the lead and speak out and opportunities that opened up for Michelle since becoming the President of Osteopathy Australia
- [0:24:15.2] The future of Osteopathy Australia and why you should be a member (especially if you’re an Osteopath)
- [0:28:49.9] Connect with Michelle and learn more about Osteopathy Australia
MENTIONS
- The Body: A Guide For Occupants by Bill Bryson (book)
- Osteopathy Australia
CONNECT WITH MICHELLE
- Beyond
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Struggling to keep yourself healthy and productive during lockdown?
In this episode, rockstar dietitian Jonathan Steedman doesn’t hold back in giving his best nutrition advice for everyone who’s currently working from home. He breaks down some common misconceptions around diet and also talks about some of the best supplements, recipes, and lifestyle tips that can improve our overall health, immune system, and cognitive function.
This, my friend, is an episode you definitely don’t want to miss out on. Check out the full episode!
SHOW NOTES
- [0:02:11.1] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto that you live by
- [0:05:06.2] What inspired Jonathan to be a dietitian today
- [0:05:53.7] Jono’s ideal client
- [0:07:01.0] Common misconceptions around diet and self-care plus Jono’s recommendations
- [0:09:32.6] Food you need to avoid and what you need to stock up on
- [0:11:26.3] The truth about using supplements to enhance cognitive function, diet, and to make up for an unhealthy lifestyle
- [0:14:10.7] Can mushroom coffee improve cognitive function?
- [0:14:34.5] Herbs that can help you cope with stress
- [0:15:33.8] Supplements that can boost cognitive function and memory
- [0:16:40.1] Supplements and ways that you can boost your immunity
- [0:18:42.7] Diet and grocery tips during lockdown
- [0:19:48.1] Where you eat matters
- [0:20:35.4] Quick meals that Jono recommends
- [0:22:23.5] Jono’s tips on boosting your Instagram influence
- [0:24:00.0] Don’t be afraid to give your best medical advice online
- [0:25:31.1] Type of content that works best for Instagram
- [0:28:15.5] How Jono does his Instagram marketing
MENTIONS
- Katch & Katch-McArdle books
- Terry Pratchett
- Martin MacDonald (Founder, Mac-Nutrition Collective)
- Ashwagandha (herb)
- Rhodiola rosea (herb)
- Choline
- Alpha GPC
- Huperzine-A
- ArmaForce®
- Jab, Jab Jab, Right Hook by Gary Vee (book)
CONNECT WITH JONO
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Our guest today is Julie Condon, Clinic Director at Advanced Health and Hand Therapy and she is no stranger to overcoming a crisis.
In 2019, Townsville was hit by a devastating flood that left their clinic in a bad state. On top of this, client visits began to dwindle in number as everyone was feeling the financial effects of the flooding. This crisis eventually took a hit on their clinic growth and finances
However, through the crisis, Julie was able to boost their team morale, uphold their clinic values, and slowly but surely, was able to lead her team out of the devastating after effects of the flood.
In this special episode, Julie talks about how she was able to lead her team out of the crisis, and how she was able to continually help her clients with their goals. She also talks about the importance of vulnerability and resilience, and what they’re doing now as a clinic through this current COVID-19 crisis.
SHOW NOTES
- [0:01:23.0] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:04:07.0] A childhood accident that inspired Julie to be a hand therapy expert
- [0:07:49.9] How Julie and her team was able to get themselves through the flood… literally
- [0:11:52.4] Financial and cultural impacts of going through a crisis
- [0:13:41.1] Leading your team through a crisis
- [0:16:32.6] Learning to be both vulnerable and emotionally strong for your team
- [0:19:12.3] Dealing with the current COVID-19 crisis
- [0:23:57.3] How the team responded to Julie’s leadership throughout both crises (COVID-19 and flooding)
- [0:27:44.8] Giving recognition to team members who practice your values
- [0:30:14.7] Connect with Julie and read more about her story
QUOTES
“You can be vulnerable without being weak.”
“No one else is responsible for saving you.”
“Your values in a time of crisis will be magnified. Whether they are the values you want to be magnified or not is not your choice - they will be magnified.”
MENTIONS
- Brené Brown
CONNECT WITH JULIE
- Advanced Health and Hand Therapy
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Managing a clinic business isn’t easy - we all know that. We don’t only manage the financial aspect of the business, we also take care of the people aspect, the relationship aspect, and it demands a level of business maturity and continued learning as a leader. Take it from our guest this week, clinic owner, osteopath, and business mentor Shane Bennett.
Despite the challenges and hard lessons he’s learned along the way, Shane was able to thrive and grow his clinic into a now multidisciplinary clinic, servicing more people than ever and providing jobs for people. And through his experience, he has also become a mentor and inspiration to other clinic owners.
In this episode, Shane shares his experience in starting and growing his business, and also talks about the key factors that drove his business to success.
Check out the full episode to learn more!
SHOW NOTES
- [0:01:25.3] Rapid fire questions: reading list, who inspires you, childhood aspirations, mott you live by
- [0:05:32.1] What inspired Shane to be an osteopath and starting his own business
- [0:07:27.1] Transitioning from being a fresh graduate to becoming a clinic owner
- [0:12:55.0] What factors contributed to the growth of Shane’s business
- [0:16:48.2] What Shane’s week looks like as a clinic owner, clinician, and a business mentor at Clinic Mastery
- [0:19:03.4] Biggest growth drivers for Shane’s clinic
- [0:25:39.4] How the Clinic Mastery Business Academy can help your business and personal growth
QUOTES
“Running a business is entirely different from being a clinician.”
MENTIONS
- The Experience Economy by Joseph Pine II (book)
- Kat Cole (LinkedIn)
CONNECT WITH SHANE
- Beyond Clinics
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We all know that nowadays, people are stuck at home, in quarantine, looking for productive ways to spend their day. How about hosting an online event, such as a Q&A, for your followers?
In this episode, Marcus Pearce, Founder of Exceptional Life Blueprint and CEO of The Wellness Couch, hops on our podcast to share his expertise on running events - whether that’s an online or public event. He also shares some wisdom on how to avoid burnout while running an event.
If you want to learn more, check out the full episode!
SHOW NOTES
- [0:01:44.9] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:06:59.7] How Marcus ended up becoming a media and events consultant for health professionals
- [0:10:32.8] Common mistakes made when hosting an event
- [0:14:22.5] What it’s like to run a small event vs. a large-scale event
- [0:17:34.8] Ways to prevent burnout while running an event, eight key areas to look out for to keep you in tip top shape
- [0:20:36.2] Hierarchy of needs (for health professionals)
- [0:28:21.2] Why you should do what you love
- [0:29:33.5] Connect with Marcus
MENTIONS
- The Barefoot Surgeon by Ali Gripper (book)
- 100 Not Out (podcast)
CONNECT WITH MARCUS
- Site
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In one of his essays published in 1996, Bill Gates wrote the famous phrase, “Content is King.” He believed that the most important thing the Internet has given us is access to information. This rings true to this current day and age where we get almost all of our information from the Internet - whether that’s the news, the latest memes, or what our friend’s been up to lately.
And in this episode, Brett and Jack talks about why it’s almost imperative for a business to create online content, how content creation and content marketing can impact businesses, and how to get started with content creation.
Brett also shares his expertise on podcasting and how his company, Help Me Leverage, helps business owners realize their content marketing goals, establishing them as trusted voices in their own niches.
Want to learn more? Check out the full episode
SHOW NOTES
- [0:01:13.8] Rapid fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:03:57.2] How Brett got into marketing
- [0:05:44.4] About Help Me Leverage
- [0:07:45.4] How to be a person of authority in your niche
- [0:09:00.1] Experience as an advantage in establishing authority
- [0:12:15.3] Where to Start: Building your voice and authority online
- [0:13:39.2] Why online content works in building authority
- [0:16:03.3] Tips to get more people to notice you and your business
- [0:17:51.6] Some tips on repurposing content
- [0:19:46.3] Why podcasting is a great way to getting started with content
- [0:21:22.2] How your connections can position you as a person of authority
- [0:22:31.5] Get to know more about Brett and what he does
MENTIONS
- The Middle Finger Project by Ash Ambirge (book)
- Atomic Habits by James Clear (book)
- Ancient Wisdom for Modern Health with Mark Bunn (podcast)
CONNECT WITH BRETT
- Help Me Leverage (site)
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Numbers can be a paralyzing thing, especially when there’s too much data to analyze and look out for. But you don’t really need to track everything.
Cullen Brugman from Dashboard Magic shares to us how we can get better at reading our dashboard, how we can avoid analysis paralysis, and what metrics you should really be paying attention to - everything else is a distraction.
SHOW NOTES
- [0:02:28.1] Rapid-fire questions: reading list, who inspires you, childhood inspiration, motto you live by
- [0:06:09.7] Where did Cullen’s passion for data and statistics come from?
- [0:08:11.0] Founding Dashboard Magic
- [0:09:50.0] Why dashboards alone isn’t the answer
- [0:12:28.9] What is a ‘dashboard’?
- [0:13:48.5] Why look at multiple metrics instead of just one metric?
- [0:14:44.2] How to get better with reading your dashboards
- [0:16:13.5] Tracking and measuring what matters
- [0:17:17.2] Are dashboards automatable?
- [0:18:45.9] How to improve with tracking your dashboards
- [0:23:55.3] Get to know more about dashboarding
MENTIONS
- Dashboard Magic
- Objectives and Key Results (book)
CONNECT WITH CULLEN
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In this episode, we chat with Dr. Paul Hermann who is a speaker, lecturer, and Founder of Stay Tuned Sports Medicine. Paul shares to us some of the practical steps he takes to help him and his team become the best version of themselves, ultimately giving their best service to their clients.
Paul also talks about the foundation he supports, which is the Borneo Orangutan Survival Foundation, and shares how we, as clinic owners, can make a difference through our business.
SHOW NOTES
- [0:02:38.4] Why Paul decided to help orangutans
- [0:07:19.3] “Everyone deserves to feel good…” - Paul explains his business motto
- [0:09:19.4] Implementing a system that reflects your core values
- [0:12:14.7] What are “collaborative care” meetings and how are they done?
- [0:14:49.3] Paul’s structure for mentoring of team members
- [0:16:19.0] Paul’s induction process for new team members, using an induction booklet
- [0:20:49.7] Biggest lesson Paul has learned from being a clinic owner
- [0:23:29.2] How to become the best version of himself
- [0:28:22.0] How Paul avoids burnout
- [0:31:59.4] Connect with Paul
MENTIONS
- Stay Tuned Sports Medicine
- Borneo Orangutan Survival Foundation
CONNECT WITH PAUL
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Today on the podcast, Jack and Ben talks about three businesses that have won over their clients. One is Ben’s experience at the Loose Caboose Cafe, how The Ritz-Carlton won the internet over with their adorable lost and found letter, and how an Indian restaurant managed to turn a negative customer experience into a positive one after a call.
It’s an amazing episode. Make sure to check it out!
QUOTES
“There is no right or wrong; the only ‘wrong’ is to do nothing.”
MENTIONS
- Floozy Coffee Roasters
- Loose Caboose Cafe
- Frank Green
- The Ritz-Carlton Viral Story (Joshie the Teddy Bear)
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This week, we’ll be learning profit-first strategies, managing business expenses, and more from none other than the author of Profit First himself, Mike Michalowicz.
Mike is the Founder of Profit First Professionals and the Co-Founder of Provendus Group. He also authored The Pumpkin Plan and Clockwork, which are favorites among businesspeople. Mike also has a new book coming up titled Fix This Next which will surely be worth your time to read.
This episode is just a gold mine of wisdom for anyone looking to improve their profits while creating an impact. We hope you enjoy this episode!
SHOW NOTES
- [0:01:21.1] Mike’s favorite among all his book
- [0:01:51.3] Rapid-fire questions: what he’s currently reading, people who inspires Mike, childhood aspirations, favorite motto
- [0:05:14.8] From working at a computer store to becoming an entrepreneur/author today
- [0:07:57.8] Why your health is of utmost importance
- [0:09:07.2] What Fix This Next is about (Mike’s new book)
- [0:10:54.2] 5 Levels of Business Needs: Sales, Profit, Order, Impact, and Legacy
- [0:13:04.5] Breaking down the Profit-First strategy
- [0:15:34.9] Making sure that each expense has a corresponding ROI
- [0:17:29.9] How to make your business run itself
- [0:19:33.3] Mike explains the “Queen Bee Role (QBR)” concept
- [0:20:47.9] Action steps for clinic owners
- [0:23:33.9] Steps you can take to make an impact
- [0:25:15.5] How can we leave a legacy?
- [0:28:04.2] What role does a mentor play in helping businesses?
- [0:29:32.8] Know more about Mike and all his books
QUOTES
“When we’re comfortable, we could be of greatest service to others.”
MENTIONS
- Talking to Strangers by Malcolm Gladwell (book)
- Extreme Ownership by Jocko Willink (book)
MIKE’S BOOKS
- The Pumpkin Plan
- Profit First
- Clockwork
- Fix This Next (new book)
CONNECT WITH MIKE
- Website
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In this episode, Sarah Bartholomeusz from You Legal gives us an A to Z guide on the different kinds of documents every practice owner must know and have. She also talks about different policies and licenses that are relevant to clinic owners, and how you can easily resolve disputes by preparing legal documents in advance.
There’s definitely a lot to learn in this episode. Make sure you don’t miss it!
SHOW NOTES
- [0:01:24.3] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:07:05.1] Legal documents and policies clinic owners must be aware about
- [0:08:51.8] Documents needed to secure structures (partnerships, trusts, company, etc.)
- [0:09:25.0] Why it’s important to review policies, procedures, agreements, etc.
- [0:10:08.7] Documents needed for your team
- [0:10:54.6] Shareholder’s agreement and documents clinic owners need
- [0:14:48.5] Protecting your patients: privacy policies, data breach notifications, consent forms, confidentiality agreements, etc.
- [0:17:12.5] Sarah’s thoughts on downloading document templates in Google
- [0:17:52.0] Does the Cookie Policy fall under Privacy Policies?
- [0:18:48.9] Documents that secure your profits
- [0:23:37.2] Run down of all the documents discussed
- [0:24:47.9] License to Occupy VS. Sub-lease
- [0:25:04.1] Intellectual Property License
- [0:25:22.4] Social Media Policies
- [0:25:36.6] Having an annual review process
- [0:27:18.6] Connect with Sarah
MENTIONS
- Monash’s Masterpiece by Peter Fitzsimons (book)
- The Shock Doctrine by Naomi Kline (book)
- Harvee Pene
CONNECT WITH SARAH
- Accountants On Purpose (book)
- You Legal (website)
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Here at Clinic Mastery, we are always looking for new and effective ways of doing things. And so in this episode, we are going to explore a web platform called Oncord, which is an all-in-one content management system for your business.
Joel Campbell, the Co-Founder and COO of Oncord, joins us in this episode to talk about their impressive web platform and also, to talk about social media marketing, personalized online experiences, list building, web integrations, and so much more.
There’s definitely a lot to learn in this episode. Make sure you don’t miss it!
SHOW NOTES
- [0:01:33.1] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:04:28.3] How Joel became the COO of Oncord
- [0:07:03.3] The downsides of having multiple web service subscriptions and why it’s beneficial to have an all-in-one web platform for all your business’ needs
- [0:08:15.9] How clients can benefit from web platforms with bundled services
- [0:09:39.8] More ways to improve client experience
- [0:11:15.3] Some website don’ts
- [0:12:20.6] Joel’s thoughts on personalized online experiences such as live chat
- [0:13:12.5] How important is social media marketing?
- [0:15:46.6] How to effectively build a list of prospect clients (without using a lead magnet)
- [0:17:52.8] How integration works for Oncord
- [0:19:11.8] Benefits of allowing your website to “talk” to your accounting software
- [0:20:47.2] The best contact medium for different kinds of clients
- [0:23:04.6] What makes Oncord AMAZING
- [0:24:53.7] Parting words of wisdom
- [0:26:05.4] Get to know more about Oncord
MENTIONS
- Adcreep by Mark Bartholomew (book)
- Seth Godin (podcast)
- Oncord (website)
CONNECT WITH JOEL
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In this episode of the podcast, we hang out with Peter Birch who is the host of The Talking HealthTech Podcast. Peter gets us up to date with the latest tech innovations in the healthcare space and explains how tech can improve our systems and the experience we provide for our clients.
He also gives us some advice on how we can introduce new technologies to our staff and practitioners.
SHOW NOTES
- [0:02:10.7] Rapid-fire questions: Reading list, who inspires you, childhood aspirations, motto you live by
- [0:06:16.1] From wanting to be a lawyer to venturing into the health tech space
- [0:12:57.9] What inspired Peter to start The Talking HealthTech Podcast, best episodes from the podcast for first time listeners
- [0:16:33.7] Trends in tech and healthcare in Australia
- [0:20:42.6] The use of Artificial Intelligence in healthcare, defining AI and different types of AI
- [0:23:46.7] How tech can improve client experience
- [0:25:29.4] How to introduce new tech to staff and practitioners
- [0:27:42.0] Connect with Peter and listen to his podcast
MENTIONS
- The HS Health Tech Podcast with Dr. James Somauroo (podcast)
- Digital Health Today (podcast)
- The Top with Nathan Latka (podcast)
- Scott Farquhar, Co-Founder of Atlassian
- Mike Cannon-Brookes, CEO of Atlassian
- Melanie Perkins, CEO of Canva
- Talking HealthTech Podcast
CONNECT WITH PETER
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To all coffee lovers out there (and to all our listeners in general), we’ll be launching a new series called Coffee Time with Ben and Jack. It’s a completely unique show that combines Ben and Jack’s love for coffee and amazing client experience.
In this podcast series, Ben and Jack will be talking about client experience and business growth all while drinking the hottest brews in town.
If you want to learn more about this new series, check out the full episode!
MENTIONS
The TED Talk About “Nothing” (video)If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher.
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Two of our Clinic Mastery Business Academy coaches, Peter Flynn and Mic Rizk, joins us in this episode to talk about EVA (Episode Visit Average) and PVA (Patient Visit Average), and what these metrics imply about the growth of our clinic and the performance of our practitioners.
There’s so much more that we talk about in this episode, so make sure you check it out!
SHOW NOTES
- [0:02:08.9] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:06:54.3] What PVA is and what it means for your clinic
- [0:08:10.0] What is the most important growth metric for you?
- [0:10:03.9] The difference between a new grad and an experienced practitioner’s PVA
- [0:12:04.3] What a high/low PVA implies and why it’s a good measure of a practitioner’s growth
- [0:13:30.3] Implications of a good EVA-poor PVA combination
- [0:15:46.8] Implications of a poor EVA-good PVA combination
- [0:20:33.3] Is PVA a reflection of client loyalty and referrals?
- [0:23:22.0] Difference between EVA and PVA
- [0:25:14.4] Is EVA and PVA really that important? How can it contribute to our clinic's growth?
- [0:30:04.6] You don’t have to keep track of every metric
- [0:30:45.8] Top takeaways for practitioners
- [0:31:58.4] Takeaways for clinic owners
- [0:33:13.2] Get to know more about iMoveU and about iMoveU events and courses
MENTIONS
- iMoveU Podcast
- iMoveU Faceboook
- The Infinite Game by Simon Sinek (book)
- The Monk Who Sold His Ferrari by Robin Sharma (book)
- Stillness Is The Key by Ryan Holiday (book)
- Take Control of Your Life by Mel Robbins (book)
- Cliniko
CONNECT WITH MIC
CONNECT WITH PETER
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This past decade, coaching has become one of the tools that business owners value to help them grow their business and their personal lives. But you might be asking - is coaching right for you? Is it really worth it? And can it truly transform you and your business?
In this episode, we chat with Darron Goralsky from More Than Physio to talk about how coaching has helped him in his business journey, and how his life has changed since joining the Business Academy.
Check out the entire episode to learn more!
SHOW NOTES
- [0:01:37.7] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:05:40.6] What inspired Darron to start his own private practice
- [0:07:51.1] How Darron started his own clinic
- [0:09:59.5] Why Darron specialized in TMJ (temporomandibular joint)
- [0:17:56.5] What made Darron consider coaching to help him in his business journey?
- [0:20:55.3] The results of coaching to his business and his life
- [0:26:26.4] Mindset shifts about leadership that Darron has learned over the years
- [0:29:05.8] ROI from coaching
- [0:31:31.9] On training younger practitioners and Clinic Mastery lessons Darron has passed on to his team members
- [0:34:01.7] How Darron’s business changed since joining Clinic Mastery
- [0:36:39.1] Things Darron learned only in coaching
MENTIONS
- The Sistine Secrets by Bejamin Blech and Roy Doliner (book)
CONNECT WITH DARRON
- More Than Physio (site)
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This week on the podcast, we’ll be chatting with Dominic Sanó, owner of Walk On Podiatry and also a member of the Clinic Mastery Business Academy, and we look into how coaching has impacted his life and how it has helped him in his business journey.
Ready for growth? Listen to this episode! SHOW NOTES
- [0:01:41.1] Rapid-fire questions: reading/audible list, who inspires you, childhood aspirations, motto you live by
- [0:05:58.7] What inspired Dominic to become a podiatrist and start his own private practice
- [0:11:19.1] What Dominic went through to become the owner of a multi-site podiatry clinic
- [0:13:48.5] The value of creating businesses
- [0:15:11.4] Leadership lessons learned and how coaching has helped Dom become a better leader and mentor
- [0:17:58.4] How Dom led his team through business changes, especially around systems
- [0:22:32.1] How Clinic Mastery's programs and coaching sessions helped Dom and his team
- [0:24:00.8] Some statistics on how Dom's clinic has been growing
- [0:27:57.9] A day in the life of Dom as a business owner and family man
- [0:32:54.7] Connect with Dom
MENTIONS
- Walk On Podiatry (site)
- Indistractible (Audible)
CONNECT WITH DOMINIC
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In this episode, we’re going to be chatting with Hootan Mohseni, Founder of Cliniq Apps. Hootan talks about the value of automation, new trends in healthcare applications, and gets us up to date with the latest Cliniq Apps features that can level up your clinic’s workflow and boost productivity.
SHOW NOTES
- [0:01:15.8] What Cliniq Apps is
- [0:02:27.9] Rapid-fire questions: reading list, who inspires you, childhood aspiration, motto you live by
- [0:07:18.8] How Hootan manages his many roles
- [0:09:31.3] What you need to know about Cliniq Apps' new features
- [0:16:32.5] How Cliniq Apps is providing all your clinic’s automation needs (from patient forms to phone management systems)
- [0:19:38.7] Some trends and innovations in healthcare
- [0:22:56.4] Check out Cliniq Apps!
MENTIONS
- Cliniq Apps (site)
- Clinic Mastery ‘Cliniq Apps’ Course
CONNECT WITH HOOTAN
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Jon Hollenberg is the owner of Five By Five, a website design agency dedicated to creating beautiful websites that “show people’s magic to the world.”. He talks about the recent trends in web design this 2020 and what kind of content and web elements best attracts prospect clients to make a booking decision.
Ready for growth? Listen to this episode!
SHOW NOTES
- [0:01:10.8] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:05:55.0] How Jon ended up in the website design industry
- [0:07:18.3] Growing a website design agency
- [0:09:42.5] What does a good website look like?
- [0:11:31.9] Doesn’t great content prevent people from seeing us?
- [0:12:37.7] Creating content for the local community
- [0:13:44.0] Key design elements that reinforces brand authenticity
- [0:16:06.7] How websites help client make a booking decision
- [0:17:46.2] Why Jon finally decided to let go of the reigns and hire a CEO
- [0:20:25.9] Board of Directors vs. Mentor
- [0:23:26.0] Learning to trust your team
- [0:25:39.2] How Jon handles team members who don’t live up to their role
- [0:27:52.0] Get to know more about Jon and his team
MENTIONS
- Outwitting the Devil by Napoleon Hill (book)
- Richard Branson
- Love at First Site by Jon Hollenberg (audio book)
- Love at First Site by Jon Hollenberg (book)
CONNECT WITH JON
- Five By Five Web Design (site)
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In this episode, Melanie from Experts On Air is here to give us some advice on how we can start our own podcast show and gives some insights on how podcasting can expand our business opportunities.
She also talks about the importance of self-discovery and how knowing ourselves can help us connect with people better.
SHOW NOTES
- [0:01:12.0] Getting to know Mel
- [0:02:33.2] Rapid-fire questions: reading list, who inspires you, childhood aspirations, a motto that you live by
- [0:06:54.3] Getting to know yourself and how important it is to establish connections
- [0:08:47.9] After some self-discovery tests, how do we go about connecting with other business owners?
- [0:10:52.8] Should we think of connections from a B2B perspective or from a person-to-person perspective?
- [0:12:08.7] For introverts: advice for making connections/networking
- [0:14:46.2] How podcasting can help us connect, two big benefits you get from podcasting
- [0:17:05.7] Are there benefits to podcasting for local businesses?
- [0:20:10.8] The easiest way to start a podcast
- [0:21:41.8] Repurposing content from podcast episodes
- [0:24:02.3] A word of advice for beginning podcasters
- [0:24:45.4] Connect with Mel!
QUOTES
“It’s not going to be governments that change the world; it’s going to be entrepreneurs and people getting out there and having a different way of thinking.”
“People used to think you should only have one job forever, but it’s no longer the case nowadays.”
“In corporate, it’s all about competition, but in entrepreneurship, it’s all about collaboration - how can we make things bigger, better, together.”
MENTIONS
- Everything is Figureoutable by Marie Forleo (book)
- Myers-Briggs Personality Test
- Wealth Dynamics Profile Test
- Zoom
CONNECT WITH MEL
- Experts On Air
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This week on the podcast, our very own Jack O’Brien talks about the three things you need to put in place to set you up for success and growth this 2020.
Listen to the full episode!
SHOW NOTES
- [0:01:41.1] ASAP as in “As Sustainably As Possible”
- [0:04:16.7] First ‘R’: Renewals
- [0:05:39.9] Second ‘R’: Retreats
- [0:06:44.3] Third ‘R’: Rhythms
MENTIONS
- Clinic Mastery Live Workshops
- Jack’s Email
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Communication is a very important skill as a health care provider. Great communication skills can help us build rapport with new clients and business partners. On the other hand, poor communication skills may render our prescription ineffective and we risk losing clients and partners.
And so in this episode, we’re going to be learning about communication and ways on how to improve it together with our guest, one of Clinic Mastery’s mentors and also the Co-Owner of Physio Fit, Peter Flynn.
Check out the full episode!
SHOW NOTES
- [0:03:30.9] Rapid fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:05:43.2] Why communication is very important as a health professional and how it affects clinical outcomes
- [0:11:33.5] How to become a better communicator
- [0:15:29.2] The importance of non-verbal communication skills
- [0:17:07.1] Expect to feel ‘fake’
- [0:19:09.5] Tangible results of improved communication skills
- [0:21:48.2] How Pete trains his admin team and staff on communication, reducing cancellations, how to communicate treatment plans better
- [0:24:04.8] Why communication is important for people in leadership position
- [0:25:59.9] Tips on how to communicate with different personality types
QUOTES
“Be the person who gives more value.”
MENTIONS
- Influence by Robert Cialdini (book)
- Vinh Giang (International Keynote Speaker)
- Color Code Test
- iMoveU
CONNECT WITH PETER
- Physio Fit
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Physitrack® is one of the most innovative and disruptive healthcare solutions in this era, serving over 30,000 health professionals across 102 countries. It has been proven to “increase home exercise adherence and patient confidence”, which leads to amazing outcomes and changed lives.
And in this episode, we’re going to be chatting with the CEO and Co-Founder of Physitrack, Henrik Molin. He shares how Physitrack was conceived and the journey they went through with his Co-Founder, Nathan Skwortsow, to provide a unique tech solution for health professionals that will make prescribing exercises easier and more interactive for their clients.
Check out the full episode!
SHOW NOTES
- [0:01:02.2] What is Physitrack?
- [0:02:25.7] Getting to know Henrik and why he’s also known as The Walking UN
- [0:03:17.1] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:08:47.0] How Henrik’s love for Math led him to the app development scene
- [0:13:32.7] Henrik keeping his day job to fund their tech startup
- [0:17:16.0] How Henrik learned to grow a healthcare business
- [0:20:41.8] Making relationships work with business partners
- [0:23:26.8] Henrik’s perspective on the dangers of product piracy and design plagiarism
- [0:26:07.4] What keeps you up at night
- [0:29:28.0] Key developments in healthcare
- [0:36:22.8] Connect with Physitrack
QUOTES
“Execution is bigger than the idea.”
MENTIONS
- That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea (book)
- The Castle on Sunset (book)
- The Second Sleep (book)
- Physitrack (site)
- Physitrack (Twitter)
CONNECT WITH HENRIK
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Meredith Scott is a business leader and board member with over 30 years of extensive experience at one of the world’s leading Professional Services firms, Ernst & Young. She left the company in April 2018 and became the CEO of Opportunity International.
Opportunity International has one simple goal – to end poverty. And they do this by supporting microfinance organizations in developing countries such as in Indonesia, India, and The Philippines.
In this episode, Meredith shares to us some inspiring stories of how microfinancing has empowered underprivileged individuals in developing countries, and how it has helped bring families and communities out of poverty.
Check out the full episode!
SHOW NOTES
- [0:01:32.6] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:05:28.5] Meredith’s journey from being a pre-school teacher to becoming the CEO of Opportunity International
- [0:12:01.5] Meredith’s long experience in working with non-profit organizations
- [0:13:33.1] About Opportunity International and what they do
- [0:18:24.6] Why offer microfinance loans to women in developing countries?
- [0:21:56.9] Why Opportunity International choose to support local microfinance organizations
- [0:28:31.9] The reason why Opportunity gives microfinance loans instead of just giving people money
- [0:33:02.4] Inspirational stories
- [0:38:11.3] Know more about Opportunity International and how you can take part in the work that they do
MENTIONS
- The Mother and Child Project (book)
CONNECT WITH MEREDITH
- Opportunity International (website)
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Whether you’re a clinic owner looking to hire fresh talent, or a new graduate looking for exciting job opportunities and experiences, you may have thought about locuming.
In this episode, our guest Jack Williams from HealthLink’d, also an avid locum supporter, shares some of the lessons he’s learned on locuming and talks about how it can potentially help your clinic and personal career.
Check out the full episode to learn more!
SHOW NOTES
- [0:01:42.7] Rapid-fire questions: reading list, who inspires you, childhood aspirations, motto you live by
- [0:04:42.0] What inspired Jack to be a physio
- [0:08:34.9] Benefits of locuming for new graduates and health professionals
- [0:11:10.1] Dealing with burnout as a practitioner and the average lifespan of physiotherapy as a profession
- [0:12:59.6] How locuming extends the “lifespan” of physiotherapy
- [0:13:56.6] Lessons learned from locuming and how it shapes your perspective as a practitioner
- [0:15:35.6] Are locums commercially viable? Are there economic benefits to locums?
- [0:17:00.9] Issues with team culture and locums
- [0:19:31.5] Lessons learned from hosting a podcast
- [0:22:35.3] Advice for clinic owners on mentoring new graduates
- [0:26:04.1] Connect with Jack
MENTIONS
- The Selfish Gene by Richard Dawkins (book)
- HealthLink’d (podcast)
CONNECT WITH JACK
- Personal Contact: 0455-046-178
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Stephen King, Founder of Strength By Numbers, talks about the concept of data-driven healthcare and how the AxIT System can help you assess more accurately and help your clients get amazing outcomes. He also explains how data can help you improve your services and fees.
Ready for growth? Check out the full episode!
SHOW NOTES
- [0:02:16.2] Rapid-fire questions: reading list, childhood aspiration, mentors, life motto or mantra
- [0:05:28.0] About Stephen’s clinic and his company, Strength By Numbers
- [0:06:48.4] What a clinician/business owner’s schedule looks like on a monthly basis
- [0:08:41.6] About the AxIT System and how it came about
- [0:12:08.2] Making data easier to use and understand in a clinical setting
- [0:13:14.1] How data accuracy can affect your business
- [0:14:19.0] How data helps improve client experience
- [0:15:51.6] How can technology improve the ROI of clinics?
- [0:18:01.2] Some case studies of the effect of data on business growth
- [0:19:22.3] What is “meaningful data”?
- [0:20:25.9] Normative and Comparative data
- [0:22:25.9] How to make good use of the data you’ve gathered
- [0:25:46.9] How clinic owners are using the AxIT System to improve the ROI of their clinic and client experience
- [0:28:17.4] Know more about the AxIT System and Stephen King
QUOTES
“If you’re not measuring, then you’re guessing.”
MENTIONS
- Objections by Jeb Blount (book)
CONNECT WITH STEPHEN
- Strength By Numbers (site)
- 21st Century Physiotherapy (site)
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In this episode, Jasmine Hulls talks about her story, from being an academic underdog to becoming the owner of an award winning physio clinic, the Physio Group South West. She talks about the challenges she had to face in starting her own clinic and why coaching and team building are key factors in moving your business forward.
Check out the full episode!
SHOW NOTES
- [0:01:38.8] About Physio Group South West
- [0:02:52.4] Rapid-fire questions: reading list, who inspires her, childhood inspiration, motto she lives by
- [0:06:56.3] How Jasmine got into physio
- [0:09:10.0] Why Jasmine doesn’t want to work in a private practice
- [0:13:01.3] Overcoming insecurities and being more open to challenges
- [0:14:15.2] Challenges and rewards of being a clinic owner and why she eventually decided to own a clinic
- [0:20:02.4] Physio Group South West (and beyond)
- [0:24:09.6] How Clinic Mastery changed Jasmine’s life
- [0:29:13.7] Tangible impacts of coaching
- [0:31:16.0] Team activities that increase team morale
- [0:33:30.7] The cost of skipping team building activities
- [0:35:04.7] Marketing keys to clinic growth
- [0:36:53.6] Staying connected through social media
- [0:38:29.3] Jasmine’s advice for her younger self
- [0:40:15.1] Connect with Jasmine and her team
QUOTES
“Go in with curiosity.”
MENTIONS
- The Ideal Team Player by Pat Lecioni (book)
CONNECT WITH JASMINE
- Physio Group South West (site)
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In this episode, we have a personal, coffee table conversation with Tristan White about how he deals with the challenges he faces in his business and family life. He shares about how he keeps team morale high, how he encourages himself and his team when things don’t go as planned, and the small acts or routines he does to keep himself on top of his many roles as a business owner, team leader, and family man.
SHOW NOTES
- [0:02:52.2] Who inspires you and what impact have they made in your life?
- [0:05:35.7] How Tristan applies the principle of ‘Think Big, Act Small’ in real life
- [0:10:41.0] Tips on prioritizing tasks and goals
- [0:12:30.8] How Tristan manages his inbox
- [0:14:55.3] How to be the best leader for your executive team
- [0:16:48.9] Small things that move the vision forward
- [0:18:39.7] Certain triggers and desk reminders that keeps Tristan motivated
- [0:22:19.5] About separating/blending work life and family life
- [0:24:44.8] How to deal with conflict and confrontation at work
- [0:28:02.6] Ways to keep the team morale high
- [0:31:28.0] Advice to his younger self
- [0:34:45.1] Connect with Tristan
MENTIONS
- Culture is Everything by Tristan White (book)
- Think Big, Act Small (with Tristan White) (podcast)
CONNECT WITH TRISTAN
- Site
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In this episode, Jade Green talks about her journey to discovering her true passion and shares some insights on leading as a woman in the workplace.
Jade Green is the Founder of Business:Engineered, and helps entrepreneurs, business owners, coaches, consultants and speakers to become visible leaders in their industry and reverse engineer all aspects of their lives to ensure that they are not only building a successful business that they love, but also living the life of their dreams.
SHOW NOTES
- [0:01:07.3] Rapid-fire questions: reading list, who inspires you, childhood aspirations, life motto
- [0:05:41.0] Jade’s experiences selling makeup and becoming a recruiter
- [0:09:26.7] How Jade become a recruiter
- [0:11:21.8] Jade’s journey to MindValley
- [0:14:42.9] How Jade discovered her true passion
- [0:20:02.0] Being a woman in a leadership position and what it means to be a woman with a strong masculine energy
- [0:25:22.3] Connect with Jade
MENTIONS
- 12 Week Year by Brian Moran (book)
- What I Know For Sure by Oprah Winfrey (book)
- Conversations With God by Neale Walsch (book)
CONNECT WITH JADE
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In this episode, Jack talks about one of the seven key elements to clinic mastery, and that is personal mastery. Jack shares his morning and evening rituals, and talks about how putting certain routines or rituals contributes to your own journey to clinic mastery.
QUOTES
“What happens in the personal domain dictates what happens in your external domain.”
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Robert Sztar is a Pharmacist and the Founder of Scripts For You, a pharmacy that puts client engagement at the forefront of their services and which uses new technologies to enhance their clients’ experience.
In this episode, Robert talks about how investing in new tech actually affects your branding and how it can improve client experience and set your business up for growth.
SHOW NOTES
- [0:01:44.4] Getting to know Robert Sztar
- [0:02:20.9] Rapid-fire questions: reading/audible list, who inspire you, childhood aspirations, life motto
- [0:06:27.8] How Robert found his love for Pharmacy and how he started his own practice
- [0:09:43.4] How to step out and just push through with your plans
- [0:11:09.9] Technologies that enhances client experience in pharmacies
- [0:14:30.4] How Robert and his team created a more personal experience for their clients
- [0:15:54.2] The role of technologies in creating better client engagement
- [0:18:28.4] What clients think about the improved client engagement
- [0:20:34.6] How new tech and systems impacts your brand and credibility
- [0:24:55.0] The impact of Robert’s tech journey to the medical and allied health community
- [0:28:24.6] How Robert manages his role as a practitioner and a business owner
- [0:30:21.0] Connect with Robert
QUOTES
“If you believe that the world can be different, you need to have the courage to go out and execute it.”
MENTIONS
- The Courage to Be Disliked by Ichiro Kishimi and Fumitake Koga (book)
CONNECT WITH ROBERT
- Website
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Sarah Moore from Eleven Media Lights joins us on this episode to talk about how you can use social media to elevate your business, reinforce your brand to your audience, and gain more clients. She also gives some tips on how to create video content, how to gain more followers, and what social media platforms you should use for your business.
Check out the full episode!
SHOW NOTES
- [0:01:06.4] Connect with Sarah
- [0:01:44.0] Rapid-fire questions: reading list, who inspires you, childhood aspirations, life motto
- [0:04:19.3] The story behind Eleven Lights Media and how Sarah got into the media industry
- [0:09:50.4] Creating content that elevates your business
- [0:12:05.1] Common mistakes that people make when it comes to content creation
- [0:14:15.0] Putting your brand into your content
- [0:17:31.3] Sarah’s favorite online social platforms
- [0:20:06.9] Why Sarah loves Instagram
- [0:22:43.0] How to gain followers organically
- [0:27:19.5] Tips for creating video content
- [0:30:00.9] Get to know more about Sarah and her work
QUOTES
“These days, industries are very saturated, and I don’t mean that to be a negative thing. I just mean we have to find different ways to differentiate ourselves [in the market]. And I no longer believe that it’s about the things we offer, but rather who we are as a business.”
MENTIONS
- The Go Giver (book)
CONNECT WITH SARAH
- Eleven Lights Media (site)
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Rory Callaghan is a mentor, trainer, and facilitator at Entrepreneur Resorts, and he specializes in helping individuals develop a sustainable health and wellness based lifestyles. With a growing career, a business, and volunteer activities, Rory eventually found himself working for over 80 hours a week, burnt out, and unhappy. This pushed him to explore different ways of self-care and self-healing and through his experience and medical expertise, is now helping others to achieve a sense of well-being.
In this episode, Rory shares the rituals and routines that keeps him grounded and that helps him relieve stress. He also talks about the many ways you can de-stress and how it can benefit you, your personal life, career, and business.
Check out the full episode!
SHOW NOTES
- [0:00:56.1] Rapid-fire questions: reading list, who inspires you, childhood aspirations
- [0:04:19.8] What sparked Rory’s interest in becoming a physio
- [0:10:58.3] Rory’s experience with burnout
- [0:14:05.5] What is burnout?
- [0:15:40.1] How Rory prevents burnout and the importance of community
- [0:19:24.1] Why Rory moved to Bali and when he decided to move, fulfilling his vision board
- [0:24:06.2] Rituals for self-care
- [0:29:22.6] Rory’s advice for people who do not like routines and rituals
- [0:31:14.5] Giving back to the community
- [0:35:03.0] Connect with Rory
QUOTES
“I think my ego and my vision was the thing that really drove me to not listen to those symptoms [of burnout].”
“Money for me is just energy. It’s literally just learning to receive it, and then to give it as well.”
MENTIONS
- The Blinkist
- Daring Greatly by Brene Brown (The Blinkist)
- The Lean Startup by Eric Ries (The Blinkist)
- The Miracle Morning by Hal Elrod (The Blinkist)
CONNECT WITH RORY
- Website
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In this episode, Natasha Ace shares how we can ace our self-care habits and gives us more reasons on why self-care is very important for people in a leadership position. Natasha also talks about how we can develop resilience, the different types of self-care, and how we can prevent burnout.
Check out the full episode!
SHOW NOTES
- [0:01:59.7] Rapid-fire questions: reading list, who inspires you, childhood aspirations, life motto
- [0:05:57.8] Natasha’s early career as a mentor and starting her own business
- [0:08:29.6] Taking on a leadership role as a young and inexperienced professional
- [0:15:28.2] Why self-care must be scheduled / planned
- [0:16:58.2] The many types of self-care
- [0:20:14.9] Non-negotiables in self-care
- [0:22:15.6] What is resilience and how to be resilient
- [0:23:39.5] Therapy isn’t just for people with mental illnesses
- [0:26:17.4] Self-care involves surrounding yourself with the right people
- [0:27:08.1] Parting words of wisdom
- [0:28:05.9] Connect with Natasha
QUOTES
“If you’re in a space where people aren’t taking you seriously, go and surround yourself with new people.”
MENTIONS
- Symptoms of Being Human by Jeff Garvin (book)
CONNECT WITH NATASHA
- Private Practice Alliance (site)
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Our guest for this episode is Dr. Brett Hill, a chiropractor, clinic owner, and a host of multiple podcast shows. In this episode, he talks about how having an online presence can benefit your business, impact people’s lives, and transform your personal life, and also gives some advice on content creation and podcasting.
Check out the full episode!
SHOW NOTES
- [0:01:06.3] Check out Brett’s podcast shows!
- [0:02:43.7] Rapid fire questions: reading list, who inspires Brett, childhood aspirations, life motto
- [0:08:12.0] When Brett decided to become a chiropractor and own a clinic
- [0:11:17.2] How their brand evolved through the years
- [0:16:47.2] Why you shouldn’t be afraid of putting your best content/advice out there
- [0:19:51.1] How The Wellness Guys (podcast) grew from the bottom to taking over the number one spot
- [0:21:38.9] Opportunities that opened up for Brett since starting his podcast journey
- [0:24:35.6] Having a more diversified income source
- [0:27:44.6] One thing Brett would change if he could go back in time
- [0:29:04.6] Advice for clinic owners who feel stuck about creating content
- [0:30:42.6] Connect with Brett
QUOTES
“Don’t focus on what you can’t do, and just focus on what you can do.”
MENTIONS
- This Week in Wellness (podcast)
- The Wellness Guys (podcast)
- That Paleo Show (podcast)
CONNECT WITH BRETT
- Dr. Brett Hill (site)
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2020 is just around the corner, and with the new year comes new and exciting opportunities for your business. The question is, are you prepared for it?
In this episode, Ben talks about the strategies and systems that you need to put in place to continue the momentum into the new year and have a great 12 months ahead.
To learn more about the topic, listen to the full episode!
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In this episode, Ben and Jack talk about how you can create more productive meetings that produce positive results. They look into different ways of encouraging people to participate in meetings and the tools we can use to cut back from unnecessary and unproductive meetings.
To learn more about the topic, listen to the full episode!
MENTIONS
- Death by Meeting by Pat Lencioni (book)
- Slack
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If you enjoyed the last episode we had with Raph and Lachy (from The Mind Muscle Project) on branding, you’re going to love this amazing follow up episode on sustainable brand evolution. What are the factors that define a “brand”? How can we create a brand that lasts through the years? Why are some brands effective while some are not?
If you want to learn more, check out the full episode!
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We have Raph and Lachy from The Mind Muscle Project as our guests this week, and in this episode, we talk about how they built their brand through social media, networking, and even podcasting, and how they were able to create a separate brand for their coaching business while also having a well-established brand for their CrossFit Gym business.
We also talk about attracting the right people to your team, their hiring process, referral marketing, and the factors that make clients (and team members) stay for the long term.
Check out the full episode to learn more!
SHOW NOTES
- [0:01:11.4] Rapid fire questions: reading list, watch list, who inspires them, childhood aspirations, life motto, etc.
- [0:05:32.8] Getting to know Raph and Lachy and their work
- [0:08:52.6] How they defined themselves as coaches apart from their CrossFit brand
- [0:12:28.3] Raph and Lachy’s criteria for hiring the best of the best
- [0:14:37.1] Attracting your ideal clients
- [0:16:11.0] How Raph and Lachy divide their time between their business and their profession
- [0:16:53.5] Leading by building people up
- [0:21:33.4] Strategies for attracting people to a brick-and-mortar type business
- [0:24:06.3] The Power of Instagram and Networking
- [0:26:15.5] Referral marketing through clinic owners
- [0:28:32.4] Experiences that attract long-term clients
- [0:31:52.0] How podcasting help build their brand and changed their life in general
- [0:33:31.8] Should you start your own podcast and how to start one
- [0:36:25.7] Get to know more about The Mind Muscle Project
QUOTES
“Heroes are heroes, but sometimes the ordinary hero goes a long way as well.”
MENTIONS
- Atomic Habits by James Clear (book)
- The Obstacle is the Way by Ryan Holiday (book)
- The One-Minute Manager by Kenneth Blanchard (book)
CONNECT WITH RAPH AND LACHY
- The Mind Muscle Project (site)
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In this episode, clinic owner and podiatrist, Kate Heslop (Diamond Valley Foot and Ankle Clinic) shares some insights on leading a team, creating a thriving (and sellable) clinic, the importance of growing with your business, and many more!
Check out the full episode to learn more!
SHOW NOTES
- [0:01:35.7] Rapid-fire questions: reading list, life heroes, childhood aspirations, life motto
- [0:04:57.0] What the first six months of owning a clinic looks like
- [0:06:33.2] How Kate’s business has grown
- [0:08:19.0] Insights on leadership: why being everyone’s best friend isn’t always the way to go
- [0:09:52.0] Growing your clinic: social media strategies, systems, policies and procedures
- [0:12:52.5] On leading by example
- [0:15:03.5] On selling a clinic
- [0:20:18.9] Having a clinic that continues to thrive while you’re on vacay
- [0:22:02.8] Get yourself a team that would celebrate your personal wins
- [0:25:42.1] What Kate’s weekly schedule look like as a business owner
- [0:27:24.4] Kate’s future plans for her clinic
- [0:29:05.4] Connect with Kate and her team
QUOTES
“I learned very quickly that being everyone’s best friend is not always the way to go. I’m a people-pleaser by nature but as a leader and business owner, you must be able to balance things out.”
MENTIONS
- Radical Candor by Kim Scott (book)
CONNECT WITH KATE
- Diamond Valley Foot and Ankle Clinic (site)
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Gavin Bell is an award-winning entrepreneur, speaker and have been titled the UK’s leading Facebook advertising consultant. Gavin has worked with brands across the world, helping them to get great results with their Facebook Ads.
In this episode, he lets us in on some of the best practices for Facebook Ad marketing and shares some tips and tricks on creating profitable Facebook Ads, how to become a trusted voice in social media, and how to create a consistent brand.
Curious? Check out the full episode!
SHOW NOTES
- [0:01:36.7] Rapid-fire questions: reading list, who inspires Gavin, childhood aspirations, life motto
- [0:06:38.9] How Gavin got into the digital advertising space
- [0:09:12.8] How Gavin built his personal brand and business brand
- [0:11:33.5] Should you merge your personal and business social media accounts?
- [0:14:31.5] Benefits of having a strong personal brand and how it affects your business brand
- [0:15:35.6] How to get results with Facebook Ads
- [0:19:25.6] Can ‘boosting’ significantly affect the reach and effectiveness of a Facebook ad?
- [0:21:47.6] Effective strategies for promoting events and promos
- [0:25:43.0] Hiring someone to do Facebook Marketing vs. Doing it yourself: Pros and Cons
- [0:28:40.6] About The Funnel Academy
- [0:30:04.7] Know more about Gavin and The Funnel Academy
MENTIONS
- Way of the Wolf: Straight Line Selling by Jordan Belfort (book)
- The Funnel Academy
CONNECT WITH GAVIN
- Gavin Bell (site)
- Gavin Bell (IG)
- Gavin Bell (LinkedIn)
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Stacey Copas is an International Keynote Speaker and Facilitator on finding the opportunity in change and adversity, and the author of How To Be Resilient.
Unlike many resilience experts, Stacey is not an academic or psychologist. Instead, she takes you on a journey to teach her framework of resilience which is based on the life experience of overcoming the adversity of becoming quadriplegic at 12 years old.
This episode is full of inspiration and wisdom on how to rise above challenging situations. Check out the full episode to learn more!
*Trigger warning: This episode contains conversations about suicide and alcoholism. Please proceed with caution.
If you are currently experiencing a personal crisis, you may get in touch with the good people at Lifeline Australia*.
SHOW NOTES
- [0:03:46.3] Rapid-fire questions: current reading list, who inspires you, childhood dreams, favorite motto
- [0:09:22.8] Stacey’s story and how it affected her life and all her future plans
- [0:13:36.3] How Stacey coped with the accident that changed her life
- [0:15:36.8] A turning point in Stacey’s life
- [0:18:06.4] On gratitude and taking responsibility and how a simple mindset shift can change the course of your life
- [0:22:26.1] When did Stacey decide to be an inspiration speaker and share her story?
- [0:25:01.2] How to better coach your team and help them through hard times
- [0:27:54.6] A Framework for Resilience
- [0:31:22.5] How writing in a journal helps Stacey process life - and how it can help you, too
- [0:35:54.9] The benefits of writing in a journal
- [0:38:14.5] The story behind Stacey’s very red and prominent brand
- [0:44:24.1] How Stacey came up with her unique and inspiring brand
- [0:48:02.3] Parting message for the listeners
QUOTES
“The thing with inspiration is that people usually look for it externally, and I found that if your primary source of your inspiration doesn’t come from within, it’s not sustainable.”
MENTIONS
- So Good They Can’t Ignore You by Cal Newport (book)
- The Illusion of Money by Kyle Cease (book)
- Humor That Works by Andrew Tarvin (book)
- How to Be Resilient by Stacey Copas (free e-book)
CONNECT WITH STACEY
- Website
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Hamish Vickerman, the Founder of Fasciitis Fighter, takes us into the process of how wellness equipment are produced and distributed. He shares some insights on designing a product, creating a prototype, sourcing for manufacturers and suppliers, marketing, and also shares how they were able to come up with their product and how they were able to overcome the problems they encountered throughout the production and distribution process.
Check out the full episode to learn more!
SHOW NOTES
- [0:01:23.7] Rapid-fire questions: mentors, current activities, etc.
- [0:05:08.7] How Hamish got interested in Physio
- [0:07:47.6] What inspired Hamish to start Fasciitis Fighter
- [0:08:36.3] About plantar fasciopathy
- [0:10:08.0] Product conception phase
- [0:12:37.5] Biggest lessons learned in developing a product prototype
- [0:14:20.7] Learn more about Fasciitis Fighter
- [0:16:27.3] How to source for manufacturers, suppliers, etc. for your product
- [0:18:42.3] Sourcing internationally vs. locally
- [0:20:49.3] The difference between running a product-based business and running a clinic
- [0:24:01.4] How much work can you expect when you’re running a product-based business?
- [0:25:10.2] How Hamish interacts with referral partners
- [0:25:43.9] Will there be more products soon?
- [0:27:26.1] A word of advice for the listeners
- [0:28:38.5] Connect with Hamish!
MENTIONS
- Fasciitis Fighter (site)
- Fasciitis Fighter (IG)
CONNECT WITH HAMISH
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Jason Smith is a dynamic business thought leader, serial entrepreneur, and healthcare professional in high demand. He founded the Back In Motion Health Group - Australia’s largest and fastest growing provider of physiotherapy and related services with more than 600 staff in 100+ locations.
In this episode, Jason lets us in on how he approaches organizations that need massive systemic change and how they were able to set up a system that not only makes them incredibly effective in their advocacy, but also helps expand their impact to more people.
If you want to learn more, listen to the full episode!
SHOW NOTES
- [0:00:46.8] Getting to know Jason Smith
- [0:03:07.2] Reading list and mentors
- [0:07:05.9] Biggest challenges in leading or starting a business
- [0:08:42.8] Lessons in leading an organization that needs a massive systemic change
- [0:11:03.0] Jason talks about ‘distributed authority’ and how it has helped their organization change for the better
- [0:13:05.2] How Jason keeps himself and his organization healthy
- [0:16:54.2] About Jason’s foundation and what inspired him to start it
- [0:20:57.3] What the SOS Foundation is all about and how you can contribute to their cause
- [0:23:10.4] How the SOS Foundation is impacting communities in Australia
- [0:25:00.1] How the SOS Foundation has impacted Jason’s personal life and the life of their volunteers
- [0:27:01.9] On ‘poverty tourism’ and avoiding the ‘god’ complex
- [0:29:35.0] Difference in leading a business versus leading a non-profit organization
- [0:31:45.7] Know more about Jason and The SOS Foundation
QUOTES
“Next to choosing your life partner, who you choose as your mentor is one of the most critical decisions you’ll ever make.”
MENTIONS
- The Bible (book)
- Me, Myself and Bob by Phil Vischer (book)
- The Truth About Trust in Business by Vanessa Hall (book)
- SOS Health (site)
CONNECT WITH JASON
- Website
- Back in Motion (site)
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Can you believe it? There are only 43 days left before Christmas!And in preparation for the upcoming Christmas season, we are going to share with you some tips on how you can transform and grow your clinic with marketing strategies that work best during the Christmas season.
Don’t get left behind and make sure you have the right strategies and systems in place to make this Christmas season a productive and impactful one. Check out the entire episode!
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In the first partof the Scripting Series, we discussed about how scripts can improve client experience and encourage more sales. In the second part, we talked about how you can implement scripts into your current structure and how to sustain them for the long run.
We are now in the third and final part of the Scripting Series, and in this episode, Ben gives us some guidelines on how we can master the art of scripting and how we can continually develop our scripts overtime. He discusses some tips on how to improve your scripts and how good scripts can result to high quality care for patients.
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Dan Jones from Archies Footwear started as a Physiotherapist before deciding to become a full-time businessman. Now, he manages and owns Archies Footwear, one of the most well-loved brands among athletes and health experts.
In this episode, Dan takes us behind the scenes on how they’re able to develop excellent products and the strategies and business principles he and his team stands by that makes their company and product successful and cutting edge.
SHOW NOTES
- [0:00:49.6] What are Archies Footwear?
- [0:01:27.1] Rapid-fire questions: reading list, who inspires Dan, career choices when he was younger, motto Dan lives by
- [0:04:32.3] How the term “thong” has gotten Dan in trouble with international customers
- [0:05:09.5] How Dan got into Physiotherapy and what his journey was like
- [0:05:52.5] Challenges Dan had to face during the early stages of Archies Footwear
- [0:08:30.5] Becoming a full-time business owner
- [0:09:30.6] Advice for people who are in the early part of creating a business
- [0:11:24.2] How Archies Footwear has grown over the years
- [0:12:23.7] Things to do right at the start of your business venture
- [0:14:16.2] How to develop your products based on user feedback
- [0:15:29.8] Learning from the best: What do clinics do well when it comes to stocking Archies Footwear?
- [0:17:23.1] Adding value by recommending Archies Footwear (and other products you’re selling) to be a part of a patient’s treatment plan
- [0:19:44.1] Dan’s advice on how clinic owners could provide more value to clients
- [0:21:21.2] Know more about Archies Footwear!
QUOTES
“I’m not concerned about failure - I’m more concerned about not trying.”
“Coming up with an idea is the easiest part but the hardest part is everything that flows in between.”
CONNECT WITH DAN
- Archies Footwear’s LinkedIn
MENTIONS
- Wholesale website for Archies Footwear
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Scripting is one of the things that can definitely help turn your business around for the better. However, while most people think that implementing scripts is not for everyone, we will argue that maybe - just maybe - you just don’t have the right frameworks in place just yet.
For the second part of the scripting series, we’ll talk to you about how you can implement scripts successfully into your clinic, and ultimately, how you can sustain it for the long term.
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For the next three episodes of our podcast, we’ll be going through a three-part series on Scripting to be discussed by Clinic Mastery’s very own, Ben Lynch. And for the first part of this series, Ben talks about why you should consider using scripts in selling your products and services, and even in your client interactions.
In this episode, Ben debunks some myths about scripting (such as how it might make conversations less genuine) and lists some points on how scripts can improve your workflow and overall services.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher.
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In this episode, Dr. Jonathan Ramachenderan talks about the self-care lessons he has learned as a Palliative Care Doctor. Being exposed to chronically ill patients on a regular basis, this made him take a deeper look into his life and in what really matters in life. Dr. Jonathan now promotes self-care among allied health professionals and inspiring everyone to cultivate a “sense of impatience about the things you want to do in your life.”
SHOW NOTES
- [0:01:04.6] Getting to know Jonathan
- [0:07:38.3] Why self-care is vital for allied health professionals
- [0:15:13.4] How to carve out time for self-care and why Jonathan does not believe in work-life balance
- [0:17:00.7] Why you should plan holidays more often
- [0:18:45.2] How thinking about death
- [0:20:42.0] Follow Jonathan on his socials!
QUOTES
“Self-care is about replenishing energy. And in life, we have physical energy, mental energy, emotional energy, and spiritual energy, and self-care is this intentional process that you do everyday that replenishes you.”
CONNECT WITH JONATHAN
- Blog
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Damien Adler joins us on the podcast to talk about what makes an empowered health practice, and how new technologies and good habits help in creating an empowered clinic.
If you want to learn more, listen to the full episode!
SHOW NOTES
- [0:02:16.2] Rapid fire questions for Damien
- [0:05:06.9] What Damien is looking for in mentorship
- [0:07:03.7] Getting to know Damien Adler
- [0:13:36.9] What an ‘empowered health practice’ means
- [0:16:13.0] Non-clinical elements that help drive great outcomes
- [0:18:36.7] Creating robust processes in your clinic
- [0:20:24.1] Why a minimal admin is important for an empowered health practice
- [0:29:38.7] Work-life balance
- [0:32:19.8] Why growth is important for empowerment
- [0:36:00.6] The Six Elements of an Empowered Health Clinic (summary)
- [0:36:33.7] Get to know more about Power Diary
- [0:38:21.6] Damien’s parting words for the listeners
QUOTES
“There’s no such thing as stagnation - you’re either growing or dying.”
MENTIONS
- The E-Myth Revisited by Michael Gerber (book)
CONNECT WITH DAMIEN
- Power Diary (Practice Management Software)
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Emily Connett is a blogger and SEO expert who helps bloggers, business owners and web designers optimize their search engine rankings. Their company, Newcastle Creative Co., has worked with a wide range of business owners, from large coaching companies to local hairdressers. Newcastle Creative Co.’s biggest clientele are professionals and business owners in the healthcare industry.
If you want to learn more, listen to the full episode!
SHOW NOTES
- [0:01:02.2] Rapid-fire questions for Emily
- [0:03:14.8] Emily’s background and how she became an SEO expert
- [0:05:42.7] Traffic stats of the Dossier Blog
- [0:06:24.8] Is SEO dead?
- [0:07:20.6] What SEO means
- [0:08:00.5] Getting to know Google’s algorithm and how it works
- [0:09:09.1] A word against ‘keyword stuffing’ and some of the worst SEO practices you should really stop doing
- [0:11:36.8] On-going SEO vs. One-offs SEO
- [0:13:54.1] SEO tips that clinic owners can do themselves
- [0:15:32.4] What to blog on and how to write for your audience
- [0:19:45.7] What makes local SEO different from regular SEO
- [0:21:06.6] Tips to maximize the use of local SEOs
- [0:22:28.8] Do we have control over the images that Google chooses to show in their search engine?
- [0:23:59.0] What are meta descriptions and what do we use Yoast for?
- [0:26:16.4] About Dossier’s SEO Challenge
- [0:27:29.9] Learn more about the SEO challenge!
QUOTES
“Aside from showing good information, you must have a good website in general.”
“Each new post or page in your website is like a doorway for people to find you and get to know you more.”
MENTIONS
- Chase the Lion by Mark Batterson (book)
- Yoast (WP plugin)
- Newcastle Creative Co. (site)
- Newcastle Creative Co. SEO Challenge
CONNECT WITH EMILY
- hello@newcastlecreativeco.com.au
- Dossier Blog (site)
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Since graduating at the end of 2011, Tyson went on a mission to create, manage and develop businesses to improve the health and performance of individuals and the public, and to also provide a supportive environment for practitioners to grow, excel and achieve their career goals.
From starting as a “one man show” in Correct Nutrition at the end of 2012, Tyson is now responsible for leading and managing the largest and most successful private practice dietetic company across Australia.
If you want to learn more, listen to the full episode!
SHOW NOTES
- [0:01:41.9] Getting to know Tyson
- [0:07:59.8] Tyson’s stint as a referee
- [0:08:47.5] Motto in life
- [0:10:28.9] Tyson talks about how Fuel Your Life started and where they are right now
- [0:15:22.8] A day in the life of Tyson
- [0:18:07.8] The purpose of Fuel Your Life
- [0:20:13.2] What is Dietician Life?
- [0:25:11.7] Tyson talks about having dinner with Gary Vee
- [0:28:38.9] Lessons learned from Gary Vee
- [0:31:30.9] Tyson’s advice to struggling practitioners and business people
QUOTES
“Growth in all ways, always.”
MENTIONS
- Gary Vaynerchuk
- Fuel Your Life (site)
ABOUT DIETITIAN LIFE
- Site
- YouTube
- Soundcloud
- Snapchat
CONNECT WITH TYSON
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Sarena Jones is a Clinical Occupational Therapist, Director at Allied Health Support Services, and Founder of the Australian Allied Health Awards. In this episode, Sarena talks about what inspired her to start her business and how she juggles being a parent, running a business, and being a professional.
We also explore her ‘give it a crack’ mentality and how that served her really well to make momentum happen in business and see where it goes by exploring her creative energy.
If you want to learn more, listen to the full episode!
SHOW NOTES
- [0:03:19.8] Getting to know Sarena
- [0:08:16.8] Some things that changed after Sarena had kids
- [0:13:49.1] How Sarena works on her business without sacrificing family time
- [0:15:46.5] The relationship between self-awareness and productivity
- [0:18:27.2] About the Allied Health Support Services
- [0:21:19.9] The evolution of the Australian Allied Health Awards
- [0:24:06.2] What is the purpose of the Australian Allied Health Awards?
- [0:26:48.9] Selection criteria for the Australian Allied Health Awards
- [0:30:05.9] The common denominator among high performance professionals
- [0:35:13.6] Inspiring stories from winners of the Australian Allied Health Awards
- [0:38:57.1] Sarena’s advice on how to be an award-winning health professional
- [0:40:54.6] Connect with Sarena and get to know more about the Australian Allied Health Awards
QUOTES
“In business, you need to pivot all the time; you need to learn to adapt or else, you’re dead in the water.”
“If you can’t stop thinking about it, then you have to go and give it a crack.”
MENTIONS
- Allied Health Support Services
- Australian Allied Health Awards
CONNECT WITH SARENA
- Sarena’s email
- AAHA email
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This week on the podcast, we sit down with the Co-Founder of the Lokko app, Joel Simpson, to talk about how Lokko can help simplify the recruitment process and help practitioners find work that fit their ideal schedule.
If you want to learn more, listen to the full episode!
SHOW NOTES
- [0:00:45.6] Getting to know Joel Simpson
- [0:03:30.0] Transition from being a clinic owner to owning a software company
- [0:05:23.6] What it's like to own a software company without any programming background
- [0:06:46.9] Healthcare recruitment statistics
- [0:09:25.5] What is a 'locum'?
- [0:11:58.1] Problems that practitioners face when finding their own locum
- [0:19:32.2] Problems encountered by practice owners and how Lokko can help them with recruitment
- [0:24:56.3] How to use Lokko effectively
- [0:27:11.8] Get in touch with Joel and get to know more about Lokko
MENTIONS
- Lokko (LinkedIn)
- Lokko (site)
CONNECT WITH JOEL
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Most of us associate expertise with years of experience, but is it the years that makes a person a true master of his craft? Or is it the quality or type of experience he or she had throughout the years? Join us in this episode as Jack gives us a fresh perspective on what it takes to master your craft, to truly grow yourself and your business.
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In this episode, Shelley Jacobson from Flexi Pillow talks about how we can enrich the client experience for our patients through the use of innovative products, how to maximize retail experience for patients, and how clinics can get the most out of their product suppliers.
Topics:
✅ How to get better at selling your products
✅ The benefits of having demo products for patients to try out
✅ How to present your products in the welcome room
✅ Creating a sales pitch
✅ Why Flexi Pillow is so great
And many more! Make sure to listen to the full episode.
MENTIONS
- Flexi Pillow(website)
CONNECT WITH SHELLEY
SHOW NOTES
- [0:01:48.5] Getting to know Shelley
- [0:03:13.1] About Flexi Pillow
- [0:04:40.8] How health professionals can be effective in selling products
- [0:09:26.1] How can clinics get the best out of their sales reps?
- [0:12:01.5] Would it be beneficial to have demo products for patients to try out?
- [0:12:37.1] Tips on how to present your products in welcome room spaces
- [0:13:59.6] How to pitch products to clients
- [0:16:06.7] What makes Flexi Pillow so great?
- [0:18:21.2] Difference between memory foam and latex
- [0:21:48.5] Get in touch with Shelley and Flexi Pillow!
- [0:22:49.5] Final words of wisdom
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher.
LinkedIn is a very powerful tool for professionals to connect with like-minded people, grow your network, and grow your opportunities. And so for this episode, Jack is going to give some tips on how you can improve your LinkedIn profile and make it look more professional.
MENTIONS
- Jack’s LinkedIn
If you need more tips for improving your LinkedIn profile, you can contact Jack at jack@clinicmastery.com, and he’ll be giving out specific tips on how you can improve your profile for the first six people who will reach out to him after this episode.
And if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.
We appreciate your support and feedback!
In this episode, Jack coaches us on how to prioritize one-on-one meetings with your team, and the mindset shift that needs to happen to help you prioritize these meetings.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack atjack@clinicmastery.com.
We appreciate your support and feedback!
In this episode, Jack talks about how we can get things done faster, and how multitasking can negatively impact our productivity, contrary to what most people believe.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunes and Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.
We appreciate your support and feedback!
We’re going to take a short break from our usual episodes, and listen as Jack briefs us on what’s coming this August at the Clinic Mastery Brisbane Workshop. Get to know the speakers, the topics and what you’re going to learn for the two days that you’re going to spend at the event.
If you want to learn more, go to this link, and make sure to reserve your ticket!
Adrian Perillo has 20 years experience developing and supporting businesses that are responding to the disruptive changes brought about by digital technology.
He has specialised on digital disruption in the Health Industry, having led both the Telstra Health Consumer division, and also the Medibank Consumer Products Portfolio.
In this episode, we talk about:✅ How to navigate through big decisions
✅ Leading inspired team
✅ Aligning people with your vision
✅ Understanding clients’ needs
✅ Feedback mechanisms
✅ Daily and weekly routines
✅ How to use Medipass with other health apps
✅ Adrian’s career trajectory
✅ Creating a safe space for giving and receiving feedback
To know more about the topics, listen to the full episode!
QUOTES“People want to align behind people they believe in through work they believe in.”MENTIONS
- Medipass
CONNECT WITH ADRIAN
- Medipass Support Team (email)
SHOW NOTES
- [0:03:38.1] How tech became part of Adrian’s life and passion
- [0:08:13.3] Adrian’s mentors in life and in tech
- [0:10:15.0] From business to hosting a radio show
- [0:13:10.3] How writing a letter to your future self could help you cope with big changes in life
- [0:16:10.6] Aligning the team with your vision
- [0:19:21.0] Adrian’s career at Medibank and Telstra
- [0:21:50.3] How to gauge the needs of your clients/consumers
- [0:24:50.9] What is Medipass and the role it plays in the health industry
- [0:26:04.2] How to use Medipass with other health apps
- [0:27:36.5] What Medipass has done for clinics (client feedback)
- [0:29:49.7] Daily routines and productivity tips
- [0:33:16.1] When should we delegate tasks?
- [0:35:53.0] Creating the right environment for receiving and giving feedback
- [0:40:01.3] What the future looks like for Medipass
- [0:41:28.5] Get to know more about Medipass!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack atjack@clinicmastery.com.
We appreciate your support and feedback!
In this episode, Ben talks about five areas you can improve and build a structure on to help grow your clinic in the long term.
SHOW NOTES
- [0:00:40.3] Understanding how to use dashboards
- [0:01:24.6] Rolling breakeven
- [0:02:05.0] Structure for one-to-one meetings
- [0:02:43.1] Scheduled fee increase
- [0:03:09.1] Management/Treatment plans
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.
We appreciate your support and feedback!
In this episode, Ben talks about the top five things that clinic owners could personally change so that they can feel more in control of their business, and how they can sustain the change overtime.
SHOW NOTES
- [0:01:13.3] About Ownership
- [0:02:10.2] Desire Statement
- [0:03:01.8] Time-blocking: Working purposefully for your business
- [0:03:33.7] Recognizing the team
- [0:04:34.2] Have a task list
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.
We appreciate your support and feedback!
Timbo Reid is a marketing keynote speaker and the host of The Small Business Big Marketing Show. Timbo specializes in showing business owners how to create an irresistible business through smart, results-focused marketing, and has conducted various marketing workshops throughout his career.
In this episode, we talk about:
✅ Better marketing for small businesses
✅ Practical tips that can change your marketing strategy
✅ Mindset and beliefs around marketing
✅ Content creation strategy
✅ Getting into the habit of consistently producing content
✅ Hiring a virtual team to help you out with your marketing
✅ How to make your business irresistible
✅ Personalizing what you do
✅ How to grow and reach more people with your podcast
There are lots of practical tips in this episode with regards to marketing, so make sure to check it out!
QUOTES“Marketing shouldn’t be slimy or salesy, and really what you are doing is you are helping your prospect or your customer make a more informed decision.”
“The best marketing is personalized, and the best marketing is helpful.”
“Quality content always outperforms beautifully produced content that’s not helpful.”
“We don’t have to use big words to do big things - we just need to be ourselves.”MENTIONS
- Small Business, Big Marketing (podcast)
- Timbo Reid (LinkedIn)
SHOW NOTES
- [0:03:41.9] Getting to know Timbo
- [0:04:33.1] Timbo explains what ‘helpful marketing’ means
- [0:08:43.7] Why educating your audience AND competitors is a great marketing strategy
- [0:09:55.6] How to start with consistently producing content
- [0:12:28.1] Creating content that targets your ideal clients
- [0:14:25.3] Marketing with your brand in mind, how hiring a copywriter could help you with your content
- [0:17:07.5] Thoughts on having a virtual team who manages your content
- [0:20:09.9] Perspectives on the business owner being the face of the marketing versus the team
- [0:24:19.9] Making your small business irresistible
- [0:26:55.6] Personalized marketing
- [0:27:41.1] Timbo’s final words about marketing
- [0:30:14.3] Practical tips about expanding the reach of a podcast
Do you have a question about marketing that you would like us to answer and break down in one of our episodes? Shoot us an email through Ben at ben@clinicmastery.com and we’ll do our best to answer your answers on the show.
And if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.
We appreciate your support and feedback!
Harvee Pene from Inspire: Life-Changing Accountants shares the inspiring story of how he survived cancer and how this experience changed the way he did business forever. Harvee talks about building a business with a purpose and how we can reinforce these values and mission to our team members. He also talks about how you can pull more money, time and happiness from your business and how your business can change people’s lives on a global scale.
GUEST BIOHarvee is a TEDx speaker and has spoken on stage alongside his business idol, Michael E. Gerber. He is also the founder of Accountants For Good – a global movement that disrupts a very ‘old school’ accounting industry. Co-author of Cashed Up: the 7 step method to pull more money, time and happiness from your business, and Ambassador for Thankyou Water and B1G1, Harvee’s passion for spreading the good knows no bounds.
As a numbers person, Harvee believes that family is number one. His mission is to create a business that gives him the freedom to always put family first and to help others do the same. In doing this, his mission to make a difference in the world will be accomplished.
QUOTES*“If you’re not changing lives, your business may be numbered.”
“I guess the hardest thing we have to do is to be an example as the leader and the founder, to be the walking embodiment of the values that we want to see in our team.”*
“Inspire before you expire.”MENTIONS
- Inspire.business
- Thankyou.co
- Harvee Pene
- Cashed Up: 7 Steps to Pull More Money, Time and Happiness From Your Business (book)
- 17 Global Goals
- Kula Health
- Inspiring Business For Good (podcast)
SHOW NOTES
- [0:03:37.1] Do good and inspire others: Harvee explains his philosophy in life and lessons he’s learned as a cancer survivor
- [0:08:25.9] How surviving cancer changed the way he did business
- [0:13:15.8] Rebranding accountants, origins of Inspire, and their mission and vision
- [0:15:28.6] Inspire’s hiring process and how they train their staff and accountants to deliver results that are in line with their purpose
- [0:19:20.2] How to maintain the momentum and keep people accountable with each other
- [0:28:48.9] 7 Steps to Pull More Money, Time and Happiness From Your Business
- [0:35:46.0] Harvee’s mentors and how they helped him grow as a person and as a businessman
- [0:37:32.1] The 17 Global Goals for Development and how you can be more purposeful
- [0:47:14.2] Resources to help you find your business’ purpose
- [0:50:40.1] Final thoughts
And if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.
We appreciate your support and feedback!
On this episode, Ben talks about ‘flipped learning’, a technique progressive schools use to help students understand lessons better. He shares how flipped learning can be applied in training and in the induction of new team members so that they can learn things faster and more efficiently.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack atjack@clinicmastery.com.
We appreciate your support and feedback!
In this episode, we’ll be talking about your admin team and how you can help them embrace the value of systems in your clinic.
You see, as we’re going through this journey of growing our clinic, we’re looking to automate the daily tasks and operations of your practice so that it doesn’t solely rely on you or on anyone else in your business.
The challenge that we’re faced with is that the admin team often feel like you are taking away their significance, worth, and value by adding these systems. But that’s not the case. And so, we need to help them understand where their value lies and let them know that they still have significant role in bringing in a great client experience.
Listen to the full episode!
QUOTES
“The value of a receptionist is to provide a reception to a patient, whether over the phone or through email or in person. It’s literally to receive a person, to make them feel invited and cared for.”
If you’d like help training your admin and receptionist, or perhaps you’ve implemented a change in the past that hasn’t really stuck, come along to one of ourGrow Your Clinic Workshops where we can spend two days together, workshopping a plan for sustainable change, for engaging your team in that change.
We’d love to work with you there.
And if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. You can also send us your thoughts about this episode by emailing Jack atjack@clinicmastery.com.
We appreciate your support and feedback!
In this episode, Jack shares his insights on some of his recent readings on Stoicism, its practical applications, and how it can help us overcome the common challenges we encounter in our fast-paced lives.
QUOTES
“At dawn, when you have trouble getting out of bed, tell yourself, “I have to go to work every single day.” What do I have to complain of if I am going to do that which I was born for?”
-Marcus Aurelius, Roman Philosopher
“You get to curate the editorial of your life.”
“Within boundaries, there is freedom.”
MENTIONS
- Marcus Aurelius (Philosopher)
- Seneca (Philosopher)
SHOW NOTES
- [0:02:40.5] Principles on Approaching Life with a Stoic View
- [0:03:01.3] Principle #1: Don’t Waste Time
- [0:03:25.9] Principle #2: Don’t Drown in Information
- [0:03:50.7] Principle #3: Don’t Engage with Crap
- [0:04:40.1] Principle #4: Use Technology Purposefully
Check out Clinic Mastery’s Grow Your Clinic Mini Course. It’s totally FREE! In this mini course, you’ll be learning about how to convert enquiries, improve your rebooking rates, and how to decrease cancellation.
Again, it’s totally FREE, so go check it out!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunes and Stitcher. You can also send us your thoughts about this episode by emailing Jack at jack@clinicmastery.com.
We appreciate your support and feedback!
We sit down with Simon Taylor of Rehab Guru to discuss how you can use their app to create customized exercise prescriptions and how you can use it to reinforce your clinic’s brand to your clients.
We also talk about integrations, the app’s advanced features, the importance of branding, and Simon’s career trajectory.
QUOTES
“You can be the best exercise prescriber on the planet, but if it’s done on just a piece of paper with a stick figure, the client might think that you don’t know what you’re talking about.”
“Branding and color could be seen as non-clinical or irrelevant, but I would emphasize to clinic owners that the client experience around branding really makes a difference to how patients perceive you.”
“If patients perceive you as an expert and enjoy the visual experience of your exercises, they’re probably more likely to adhere and more likely to get better outcomes.”
MENTIONS
- Rehab Guru (Website)
- Rehab Guru (Twitter)
- Gow My Clinic Mini Course (FREE!)
SHOW NOTES
- [0:00:52.8] Getting to know Simon and his career trajectory
- [0:04:04.5] The Power of Branding and Creating Customised Prescriptions in Rehab Guru
- [0:06:27.0] How branding can affect treatment outcomes and patient adherence
- [0:08:45.1] Rehab Guru accessibility and useability
- [0:10:22.4] How to create customized prescriptions in Rehab Guru (and other features)
- [0:12:26.8] Advanced features of Rehab Guru
- [0:14:35.2] Common mistakes in using Rehab Guru
- [0:15:57.1] What’s next for Rehab Guru?
- [0:17:53.8] Rehab Guru integrations
- [0:18:42.0] Check out Rehab Guru online!
- [0:20:28.2] Simon’s parting words of wisdom for the listeners
Check out Clinic Mastery’s Grow Your Clinic Mini Course. It’s totally FREE! In this mini course, you’ll be learning about how to convert enquiries, improve your rebooking rates, and how to decrease cancellations.
Again, it’s totally FREE, so go check it out!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, Jack and Ben give some advice on how you can have a more productive week by creating an ideal schedule. They discuss the difference between an ideal week versus a default week and give some tips on how you can organize tasks better so that you can be a more effective business owner.
QUOTES
“Set your default diary up in a way that allows you to be most productive on the themes and locations that work for you.”
“What you say ‘yes’ to determines what you say ‘no’ to.”
MENTIONS
- iMoveU (podcast)
SHOW NOTES
- [0:01:46.3] Ideal week VS Default week
- [0:04:05.9] Defining the diary by using themes
- [0:05:47.8] Defining the diary using locations
- [0:07:43.1] How to transition from a ‘default week’ schedule to an ‘ideal week’ schedule
- [0:10:44.6] The importance of listing down your tasks
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
David Bartholomeusz is a serial entrepreneur and stay at home super dad who spends more time volunteering than working on his businesses, and more time with his kids than he does volunteering. He is known for his work in behavioural economics and applied evolutionary psychology and excels in organic growth of communities both in the private and voluntary sectors.
David is married to Sarah Bartholomeusz, the Goddess of Governance.
In this episode, we are going to learn about the science behind stress and burnout, the psychology of performance, and how you can hack your behavioral lattice. David also gives some practical advice and guidance on how to live your best life as a health professional in business.
QUOTES
“The entrepreneur has this blessing and this curse on them which is that when they see pain in their society or a dysfunction in the community, and they know they can figure out new ways to address old pains, they find themselves incapable of turning away from that.”
“The happiest life isn’t their best life. Their best life is where they’re extremely self-expressed by having an incredible impact on other human beings and experiencing that deep satisfaction.”
“If you feel like you’re burning out, that means that you are approaching a rite of passage or a crossroad in your life, and your subconscious is gearing you up for that, and that feels extremely uncomfortable.”
“Will power is good when you’re a teenager and you’re studying for an exam. But when you’ve got children, a practice, a partner and potentially an ex-partner, that’s too much! Willpower is not designed for that stuff. Systems and structures that allow us to develop habitual behaviors is what creates those long term, consistent, automatic choices that don’t require real power.”
“The whole body is driven by two things: pain and pleasure.”
MENTIONS
- 5 Simple Steps to Elevate Your Mind for Automatic Breakthrough Success
SHOW NOTES
- [0:04:33.2] Defining the role of an entrepreneur
- [0:07:35.8] Common challenges medical business owners encounter
- [0:13:16.4] The value of having a mentor or coach
- [0:19:16.3] What ‘burnout’ really means and the mental and physiological processes that happen when the body/mind experiences stress
- [0:24:07.7] Why willpower is NOT enough for you to start a habit
- [0:26:49.1] Creating environments that help us build good habits
- [0:27:56.9] Hacking your behavioral lattice
- [0:35:12.6] On overcoming burnout and the value of self-mastery
- [0:38:20.4] The impact of one good habit
- [0:43:39.0] Connect with David
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
The Wellness Accountant, Andy Wang, shares his thoughts on two of the most prominent books at the moment about personal finance and investing: Profit First and The Barefoot Investor.
We discuss the principles in these books, how business owners can apply it in managing their finances, and some common mistakes in managing your finances.
Check out the full episode!
QUOTES
“For a business owner, your income is scalable - it can fluctuate up and down.”
“Systems and cash flow matter in understanding your money.”
MENTIONS
- Profit First by Mike Michalowicz (book)
- The Barefoot Investor by Scott Pape (book)
CONNECT WITH ANDY
SHOW NOTES
- [0:01:15.4] Catching up with Andy
- [0:02:13.7] Andy’s take on The Barefoot Investor
- [0:05:00.5] Difference between a wage earner and a business owner
- [0:07:19.7] Having systems around money
- [0:08:50.3] Andy’s take on Profit First
- [0:11:29.4] Profit First principles for money management
- [0:14:10.3] Common mistakes in money management and how to correct them
- [0:16:08.8] Where Profit First went wrong
- [0:20:23.7] Andy explains The Money Triangle
- [0:24:08.9] The “Money Hold” Principle
- [0:26:23.0] Connect with Andy
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
We have Dallas Mayne on the podcast this week, and he is the co-founder and CEO of Lyfe, a practice management software that empowers health & wellness providers in their business with easy to use online bookings, intelligent appointment reminders and one-click payments with private and public health rebates.
With Lyfe, you can now run your practice from your mobile phone and make your life easier.
Dallas is also an entrepreneur who has successfully grown businesses ranging from oil and gas to more recently SaaS and Fintech.
MENTIONS
- Lyfe (site)
SHOW NOTES
- [0:01:00.5] Getting to know Dallas
- [0:01:53.1] What is Lyfe?
- [0:04:18.6] Lyfe’s special features and how it can help clinic owners
- [0:06:02.7] Easier payment features (compared to other PMS)
- [0:07:43.9] Integrations and Medicare Rebates
- [0:08:40.9] Appointment notes, body charts, and other features of Lyfe that can make clinic life easier
- [0:11:11.4] Know more about Lyfe
Lyfe makes online bookings
and payments seamless!
Lyfe brings together everything required to run a successful and efficient health and wellness business. Reduce cost by consolidating multiple applications and functionality into one easy to use package.
- Manage your bookings better using powerful intuitive scheduling for custom and group bookings and reduce cancellations using SMS reminders
- Process bulk payments for group classes and bookings
- No need for physical payment terminals. Process payments and claims from anywhere including your mobile device
- Save time with automated invoicing
- Create notes and upload and store files
- Eliminate EFTPOS and terminal fees and get paid quicker with seamless rebate processing – Medicare, HICAPS, Bulk Billing and DVA (TAC and NDIS coming soon)
Sign up HERE for your 30-day subscription free trial.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
This week on the podcast, we chat with Jordan Walsh, founder of Adelaide Green Clean and Iconic Growth. Jordan started getting cleaning contracts while he was in finishing his law degree, and eventually turned it into a multi-million dollar business when he was very young. He won Telstra Business of the Year in 2016 with Adelaide Green Clean, and has since left to start Iconic Growth, which is a business consulting firm for high level entrepreneurs
In this episode, we talk about the key factors needed to accelerate the growth of a business, and how Jordan coaches different types of business owners. We aso dive into the key principles to scaling a business, managing multiple businesses, stress management tips and the importance of taking action on the opportunities in front of you.
Make sure to listen to the full episode!
QUOTES FROM THIS EPISODE
“I believe a business comes down to how dynamic the founder of that business is. They have to be someone who can relate to all types of people.”
“When you meet with someone and you’re nervous, outline the reason for the meeting at the start.”
“If you’re meeting with a potential client, the last thing they want you to do is waste their time.”
“A lot of people that I see in business, when they’re starting out, they do a lot of relaxation time. That’s understandable, but the practicality is when you’re starting a business, especially in the early stages, you don’t really have the luxury to do that because if you don’t do it, no one else would do it.”
CONNECT WITH JORDAN
- Jordan Walsh (LinkedIn)
- Jordan Walsh (Instagram)
- Email Jordan
SHOW NOTES
- [0:04:01.0] How Jordan got into business
- [0:05:17.7] Commercial elements of being a lawyer, studying Environmental Law in New York
- [0:06:39.0] Jordan’s first cleaning contract
- [0:10:34.5] Scaling the cleaning business
- [0:13:20.8] AsiaFest and cleaning up for 100 events
- [0:15:58.3] How Jordan markets for his business and gets clients
- [0:19:35.7] Networking and leadership advice for shy or timid business owners
- [0:22:09.6] The importance of preparing for meetings
- [0:24:30.4] What happened after Jordan left Adelaide Green Clean, founding Iconic Growth and investments he’s made
- [0:27:53.8] How he manages his life with multiple businesses and ways to manage stress as a business owner
- [0:30:20.5] A common mistake made by new business owners
- [0:33:07.4] Key Principles for Scaling a Business #1: Execute
- [0:34:54.9] Key Principles for Scaling a Business #2: Create a strong brand
- [0:35:53.2] Key Principles for Scaling a Business #3: Space
- [0:36:05.0] Key Principles for Scaling a Business #4: Mechanics of the business
- [0:37:40.6] One piece of advice for new business owners
- [0:41:43.9] Connect with Jordan
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Melanie McGrice is an Advanced Accredited Practising Dietitian, one of the few dietitians in Australia to achieve that status. Her success has made her an in-demand practitioner, author, conference speaker, and researcher who is eager to share what she knows with her clients and her peers. She is a go-to resource for the media, who frequently turn to her for their articles and news segments on nutrition, fertility, pregnancy and women’s health.
There are two things that we focus in on this episode. The first is her structured and purposeful hiring process; Melanie goes into detail on how she hires the right talent for her business, and how she helps them achieve their potential. The second thing is how she created a system around content production and sharing her message through marketing. We also talk about how she built her brand and how other health professionals can educate the community better on their services.
This episode is just a gold mine of wisdom and practical tips. Make sure to check it out!
QUOTES FROM THIS EPISODE
“Part of our job as health professionals is to look at the science and be able to put it in layman’s language so that the everyday person could understand it.”
“For people to really enjoy their work and work at a higher level, they need to be doing something that they love.”
“Business is a marathon and not a sprint.”
“When you niche down, not only does it help you build a brand, but it also helps your clients.”
MENTIONS
- The Pregnancy Weight Plan by Melanie McGrice (book)
CONNECT WITH MELANIE
- Melanie McGrice (LinkedIn)
- Melanie McGrice (Site)
- Nourish With Melanie (YouTube)
SHOW NOTES
- [0:03:36.0] Quick overview of Melanie’s business journey
- [0:06:12.8] Getting the knack for business
- [0:07:54.9] How Melanie taps into her team members’ talents and unleash their potential
- [0:09:50.7] Being intentional about who you hire as part of your team
- [0:10:57.9] Checklist for hiring people
- [0:11:29.8] Melanie’s first business
- [0:12:56.7] Melanie’s business advice to her younger self
- [0:15:01.6] Why systems are important
- [0:15:57.6] Taking an interest in fertility
- [0:20:08.0] Systemising content production
- [0:22:22.3] Turning learnings and research into content
- [0:23:45.0] Creating niche content to attract the right clients and build a brand
- [0:25:46.3] Educating the public about her services
- [0:28:47.1] How clinic owners can improve their business
- [0:32:33.2] Final advice to listeners
If you’re interested on becoming an affiliate for Melanie’s online fertility and pregnancy programs, please email media@melaniemcgrice.com.au. You may also join their weekly Early Life Nutrition Journal Club at www.nutritionplus.com.au/healthcarepro and donate to their Mum and Baby’s Nutriotion Centre in Tanzania at this site: https://give.everydayhero.com/au/nutritioncentre.
And if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Ted Jedynak specialize in musculoskeletal therapies for the lower limbs since 1996. He created three manual therapies specialist clinic from 2002 to 2012, and sold all of those clinics in Australia in 2016. Ted retired from clinical practice since 2012 and has since focused on teaching manual therapies globally.
There are four things that we talk about in this episode. First, Ted talks about his career and business trajectory and the lessons he has learned throughout his business journey.
Second, we talk about the value of having a mentor and the difference that it can do to your business and personal life. Ted shares his story on how he met one of the most influential people in his life, his mentor, and how he has helped him recover from a bad business partnership and catapult his business to success.
Third, we talk about the importance of systems and structure in training and on-boarding team members. We talk about how McDonalds isn’t falling apart even though they are essentially ran by teenagers - all because there are systems and structure in place. Having those systems and structure also allows you to attract and retain the right talent for your business.
And lastly, we talk about how you can bring young practitioners and admin officers to a higher level in a very condensed period of time by training them. Ted talks about how you can become a quality mentor and help your staff and admin team with their personal and professional growth journey.
This episode is super jam-packed with wisdom; make sure you don’t miss out!
QUOTES FROM THIS EPISODE
“If you’re going to grow your team and business, you need to be a quality mentor and teacher. If you’re not able to distill the lessons and the systems to your team, they’re not really going to thrive like you hope they would.”
“Have a mentor who has walked the journey, who has gone down the path that you want to go.”
“I have mentors because they have the ability to ask the hard questions and see things from a fresh perspective.”
“If your staff and admin team can follow system, it then means you don’t have to think about what to do next. Rather, you can think and be connected with your client.”
“Repetition is the mother of skill.”
MENTIONS
- The E-Myth by Michael Gerber (Book)
- Free Training Course: Joint Assessment as Your New Super Power
- Foot Mobilisation Therapies (Site)
CONNECT WITH TED
- Ted Jedynak (LinkedIn)
SHOW NOTES
- [0:04:07.0] Getting to know Ted Jedynak
- [0:04:45.0] How Ted’s business journey began and unfolded for him
- [0:08:11.9] Wisdom From McDonald’s: Establishing systems so that even teenagers can do the job right
- [0:09:58.4] Transitioning to Manual Therapies in Podiatry and how Ted was able to create systems and structures for that
- [0:15:46.7] An ugly ending to a business partnership and the importance of getting a mentor
- [0:18:15.3] The value of having a good mentor and winning the Telstra Business Award
- [0:20:30.9] How to incorporate systems into your clinic effectively
- [0:21:46.2] Hiring the right people for your clinic business
- [0:25:26.5] Recruitment and interview process of the Foot and Leg Center
- [0:27:02.3] Why you need to have systems in your clinic and how it can positively affect your business
- [0:29:10.8] Ensuring
Have you ever wondered how much you should really be spending on marketing to acquire a new client?
For this week’s episode, Jack and Ben talk about the cost for new client acquisition and how much you should be allocating for your marketing efforts. They also look into some of the benchmarks and other metrics that can help you estimate how much you should set aside for marketing.
SHOW NOTES
- [0:01:18.7] Knowing the lifetime value of a client
- [0:02:47.7] Knowing the acquisition cost per marketing channel
- [0:03:42.2] Factoring in any agency cost for marketing
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
In this episode, we share to you some client experience lessons we’ve learned from other industries and how you can apply them in a clinic setting. We also give some tips on selling high ticket items and some ideas on how you could make your services extra special for your clients.
QUOTES FROM THIS EPISODE
“When you’re selling high ticket items, I think there needs to be an extra level of service education/communication that’s delivered.”
MENTIONS
- Dare to Leadby Brene Brown (book)
- Excellence Wins: A No-Nonsense Guide to Becoming the Best in a World of Compromise by Horst Schulze (book)
SHOW NOTES
- [0:01:22.2] Ben’s cafe experience and tips for selling high ticket items
- [0:06:23.1] Jack’s client experience lessons
- [0:11:53.2] Jack’s insights this week
- [0:12:42.0] Lessons to learn from The Ritz-Carlton
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, we’ll talk about how you can use improv to improve your communication skills. You can do this with your team, or when you are dealing with your patients, and in life in general. Your ability to improvise and think on your feet is an invaluable skill that can take you and your team further in your journey to clinic mastery.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In this episode, Ben introduces a framework that you can use when reaching out to new referral partners in your network. Maybe there’s someone that you want to connect with or maybe you just want to get to know them and their work better, this framework can guide you on how you can build a relationship with that new referral partner.
Check out the full episode!
SHOW NOTES
- [0:01:20.9] The most common mistake in building relationships
- [0:02:57.5] Clinic Mastery framework for building relationships
- [0:03:37.7] Step #1: Compliment
- [0:04:35.2] Step #2: Connect/Common Ground
- [0:05:57.9] Step #3: Collaboration
- [0:07:40.5] Making relationships work
We’d love to hear about how you connected with your new referral partners! Feel free to send them in at ben@clinicmastery.com.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
In today’s podcast episode, Jack and Ben talks about amazing client experiences at their favorite cafés and how it can translate to amazing client experiences inside the clinic. They also share their recent learnings and reading list for personal development and business growth.
We don’t want to spoil all the good stuff so go check out the full episode!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
In this quick five-minute episode, Ben talks about identifying your x-factors, or those things that differentiates you from other clinics. What makes you different? What puts you above the rest? Why should clients chose you?
This is a great exercise to do over coffee and it’s a great way to help you identify your business’ key assets.
We’re excited to hear about what they are and if you want, feel free to send them in at ben@clinicmastery.com!
MENTIONS
- Clinic Mastery Business Academy
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, Ben challenges us to find new and innovative solutions to the way we currently do things. He illustrates his point with a story how Einstein taught his students in Oxford.
Check out the full episode!
MENTIONS
- Clinic Mastery Business Academy
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Today on the podcast, Ben is going to coach us on creating a more personalised, engaging and memorable new client process. This episode only takes five minutes and five minutes is all it takes for you to get a fresh perspective on your business, processes, and client on-boarding system.
Reach out to Ben at ben@clinicmastery.com for your ideas and we can help workshop it for you.
Check out the full episode!
Lastly, if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
For this short episode, Ben is going to coach you on how you can double your clients in a month. We’re going to get you through an exercise that we get a lot of our Clinic Mastery members to do.
Are you up for the challenge?
You can send in your homework to ben@clinicmastery.com and we can help workshop it for you.
Listening to the full episode!
And lastly, if you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, we have a five minute coaching episode for you with Ben Lynch, and in this short episode, he talks about being the kind of leader your team needs you to be for you to achieve your goals.
We don’t want to spoil all the good stuff in this episode, so go check it out!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
On today’s episode, we have with us Nina Landsdowne, medical content writer and director of Word Prescription, a company that helps health professionals create amazing content for their website. She shares some tips on how to create content that drive conversions, how to write content that speaks to your audience, the biggest mistakes in writing copy for your website, how to start writing regularly for your site, SEO best practices and so much more!
There's a lot of great advice for copywriting on this episode, so go check it out!
QUOTES FROM THIS EPISODE
“It doesn’t matter how many people you reach; it matters how many patients you get from your marketing efforts.”
“Copy is targeted at those patients that are already looking for a solution or for help.”
“If you’re writing content that isn’t sparking controversy amongst your colleagues, you’re probably not doing it right.”
MENTIONS
- Grow My Clinic online course
- Nina Landsdowne
- Word Prescription
SHOW NOTES
- [0:00:51.8] Getting to know Nina and what she does
- [0:01:39.6] Getting off the tools and managing the business
- [0:02:40.9] What successful content marketing looks like for Nina
- [0:03:50.2] Services offered by Word Prescription
- [0:04:50.9] Biggest mistakes in writing copy for your website
- [0:06:43.3] Using the right language for your target audience
- [0:07:50.9] Which one is more effective, a technical copy or a copy written in layman’s terms?
- [0:11:16.9] Tips on writing and editing copy for your prospect clients
- [0:13:14.6] How can clinic owners start writing their own content?
- [0:15:12.7] SEO tips and best practices
- [0:18:15.9] Advice for clinic owners who want to start writing their own content regularly
- [0:21:01.9] Creating content on your own versus hiring someone else to write content for your business
- [0:22:50.7] Contact Nina and the Word Prescription team!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Being a great leader is not only about having excellent executive skills; what separates a good leader from a great leader is how they’re able to influence and inspire people to take action. To do this, one must be an excellent communicator.
And so on today’s podcast, we are going to talk about the five key foundations of verbal communication and how you can apply it in your role as a business owner.
QUOTES FROM THIS EPISODE
“Your primary skill as a leader is your ability to create change. And the number one thing you need to do below that is communication.”
“If you can’t inspire people, connect them to a path or get them on board, then you’re going to face some resistance.”
“Our ability to communicate will directly affect our ability to influence change on a personal level.”
MENTIONS
- Grow My Clinic online course
- Vinh Giang
SHOW NOTES
- [0:02:50.9] First Foundation: Rate of Speech
- [0:03:21.1] Second Foundation: Pitch or Melody
- [0:03:58.6] Third Foundation: Tone
- [0:04:52.8] Fourth Foundation: Volume
- [0:05:42.6] Fifth Foundation: Pauses
- [0:07:32.0] Ben’s challenge for the listeners
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
It’s 2019, we’ve got an entire year ahead of us, and we have tons of goals we want to accomplish! But the question is, how do we get there?
In this episode, we are going to walk you through the four things you need to look into before getting through your goals list. This auditing phase will help you determine where you will put your time, energy and resources so that you could have a productive and amazing year.
Give this episode a listen!
QUOTES FROM THIS EPISODE
“The most effective and efficient high performance leaders continually take things off their plate. They crystallize what it is that they do.”
“Doing what you’ve always done will get you what you’ve always got. So to go somewhere different, you need to do something different.”
MENTIONS
- Grow My Clinic online course
- Grow My Clinic Workshops 2019
SHOW NOTES
- [0:00:56.9] Four future-focused questions to prepare you for 2019
- [0:02:35.3] Question #1: What habits, behaviors, activities and actions do you need to stop doing?
- [0:03:18.7] Question #2: What do you need to start doing?
- [0:04:48.3] Question #3: What do you need to improve on doing?
- [0:06:03.1] Question #4: What do you need to continue doing?
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
When was the last time you addressed your whole team, speaking to your team as a collective group and inspired them with a message from your heart?
In this short episode, Jack talks about how you can connect with your team wherever they may be, and how you can keep the morale high in your clinic despite the busy season.
MENTIONS
- Grow My Clinic online course
- Zoom
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Today on the podcast, we have Scott Willis with us from the Australian Physiotherapy Association. Scott is also the owner of Coastal Physiotherapy, a multidisciplinary clinic which specializes in solving musculoskeletal injury and pain with physio, exercise physiology and clinical pilates.
We are going to talk about how you as a clinic owner in private practice can engage with your association, why clinic owners should join an association, changes in policies surrounding telehealth, private health insurance and other issues, what the APA is currently up to and so. Much. More.
Make sure to check out this episode!
QUOTES FROM THIS EPISODE
“The association has really stepped back and thought private practice is really a significant entity within our profession, and we need to be able to develop the private practice because I think in the future, the private practice is going to be the main employer of any physio coming out.”
“You can be a good physio and be a poor business person as well.”
MENTIONS
- Grow My Clinic online course
- Coastal Physiotherapy
- Australian Physiotherapy Association
- APA (Facebook Page)
SHOW NOTES
- [0:01:40.1] Getting to know Scott Willis
- [0:02:41.7] Scott talks about Coastal Physiotherapy, his multidisciplinary clinic
- [0:03:31.5] Scott’s role in the APA (Australian Physiotherapy Association)
- [0:04:29.6] Some changes in the private practice world in regards to the association
- [0:06:49.3] Ratio of private practice to public practice in the physio association, and is it the same for other professions
- [0:08:00.8] Why should a private practitioner be a member of an association?
- [0:09:03.0] Advocacies of the APA and other associations that help private health sectors move forward
- [0:13:45.5] What’s in the horizon: things that private practice owners should be mindful of
- [0:15:48.6] What private practice owners can do to contribute to the improvement of policies surrounding telehealth, private health insurance and other issues
- [0:16:39.5] Policy updates regarding pilates and natural therapies
- [0:17:59.7] Changes in the EPC program
- [0:19:17.2] How to better engage with your association and parting words of wisdom from Scott
- [0:22:39.3] Check out Scott and his team!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
This week, we have one of our Admin Mastery mentors on the podcast, Brigid Linden, to talk about hiring and recruiting people into your admin team. She shares her hiring process and some tips to help you identify the right person for your team, and also talks about the lessons she’s learned in leading and managing her admin team.
QUOTES FROM THIS EPISODE
“We definitely recruit largely on culture and character. I make it known in our job advertisements that we’re not necessarily looking for people with experience.”
MENTIONS
- Grow My Clinic online course
- Amy Cuddy TED Talk
- Google Drive
- Asana
- Radical Candor by Kim Malone Scott (book)
- Nunawading Soft Tissue Therapies and Podiatry
SHOW NOTES
- [0:01:08.8] Getting to know Brigid Linden
- [0:03:45.8] Brigid’s role in the clinic
- [0:04:32.5] Standards for hiring new admin team members
- [0:06:06.5] How to know if the person’s a good fit for your admin team
- [0:07:55.7] Lessons learned from refining the recruitment process
- [0:09:21.3] Encouraging the admin team to embrace training and scripts
- [0:11:20.8] Training system for the admin team
- [0:12:27.3] Training through role-playing
- [0:13:16.7] How frequently does Brigid meet with her admin team
- [0:14:45.0] How to measure the effectiveness of the admin team
- [0:16:16.9] Tools used to manage admin team activities
- [0:18:50.5] Lessons learned in leading an admin team
- [0:19:59.3] Check out Brigid and her team!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Happy new year to everyone!
For our kickstarter episode, we are going to guide you through the essential steps in on-boarding a new team member into the clinic and how you, as a business owner, can help them in their professional and personal journey.
QUOTES FROM THIS EPISODE
“You’ve invested some money, some time and some emotional energy in acquiring or attracting new practitioners to join your team, to help serve the demands of your client. It’s in your best interest, and their best interest, that you get off to an excellent start.”
MENTIONS
- Grow My Clinic online course
- The Wheel of Life
- Clinic Mastery Business Academy
SHOW NOTES
- [0:01:28.9] Probation period for new practitioners
- [0:02:40.3] How to make new practitioners comfortable with your systems and culture
- [0:04:05.7] Mentoring
- [0:05:17.2] How you can help in the new practitioner’s journey to personal and professional growth
- [0:06:11.9] Wheel of Life Assessment for personal growth
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
This week, we sit down with Hagen Dittmer to talk about Cliniconnect and how their add-on apps can help you maximize your Cliniko experience. We also talk about data migration, the benefits of using cloud services and the various opportunities with practice management software.
If you’re already using a practice management software or still in the process of making that transition, this episode will help you out.
QUOTES FROM THIS EPISODE
“When you’re considering a practice management software, find one that does what it does really well and don’t have unrealistic expectations of one software to be the magic bullet. Find something that has the capacity to build out a full stack of what might suit your clinic.”
MENTIONS
- Grow My Clinic online course
- Cliniconnect
- Cliniko
SHOW NOTES
- [0:00:51.1] What is Cliniconnect?
- [0:04:52.8] Opportunities with practice management software
- [0:08:38.5] Reasons to switch from one PMS to another
- [0:11:20.5] Investments for your PMS
- [0:12:09.5] Why it’s a good idea to invest in cloud systems
- [0:14:17.7] Learn more about Cliniconnect
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
This week, we are chatting with one of our admin mastery mentors and co-owner of PhysioWest, Rebecca Clare. Rebecca will be sharing to us her knowledge in leading an excellent admin team, how trainings can help your admin team improve their services and their overall personal growth, how to make your admin team part of the overall client experience, and her journey from being a receptionist to becoming the co-owner of PhysioWest.
If you want to know more about leading your admin team and helping them reach their full potential, make sure to check this one out!
QUOTES FROM THIS EPISODE
“Just because we’re hiring someone for an admin clinical role, it doesn’t mean we need someone with admin experience. We can hire someone with legal experience or barista experience - whatever that might be - it can add a massive impact to the clinic.”
MENTIONS
- Grow My Clinic online course
- PhysioWest
- Admin Mastery Programs
- Clinic Mastery Team
SHOW NOTES
- [0:01:38.5] Rebecca’s background and story
- [0:03:34.6] Rebecca’s journey from being a receptionist to becoming co-owner of PhysioWest
- [0:06:43.2] How Rebecca’s background in law fits into being an operations manager of a clinic
- [0:09:51.7] Why Rebecca calls her receptionists “client experience officers”
- [0:11:29.3] Giving receptionists the power to make decisions for the clinic
- [0:13:16.8] How Rebecca leads their admin team
- [0:17:45.6] How admin training and personal mastery sessions helped their clinic create amazing client experiences
- [0:20:27.8] Get to know more about PhysioWest
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Peter Flynn from Physio Fit is our guest today and we’re going to be talking about how they have expanded their clinic to serve over 1,000 patients a month. He also gives us some tips on how to leverage videos, Facebook marketing and audience re-targeting to gain more clients for your clinic.
Make sure to check it out!
QUOTES FROM THIS EPISODE
“With marketing, we can look at all the different avenues and how we can systemize those and play it to your strengths.”
“When you give your best stuff away, it’s not that people are going to take your advice and do it. What it is is that you give your best stuff away as a reflection of how generous you are and you build your trust and credibility, so that when people need help, they probably won’t do what you’ve told them to do on your video; they’re going to come to your clinic and pay a premium for your advice because you have proven your authority and expertise in the space.”
“63% of Facebook videos are watched with the audio on mute while someone is on the toilet.”
“You need to produce volumes and volumes of content in order for something to stick. If you don’t produce volumes, nothing will stick.”
MENTIONS
- Grow My Clinic online course
- Physio Fit (site)
- Physio Fit (FB)
- Rev.com
- Samson Lavalier microphone
- Rode SmartLav microphone
- Perennial Seller by Ryan Holiday (book)
- Clinic Mastery team
SHOW NOTES
- [0:01:16.9] How Physio Fit’s approach to growth played out
- [0:02:19.1] Physio Fit’s marketing strategies that help them get over 1,000 patients a month
- [0:03:49.9] Jack’s insights on marketing
- [0:04:55.1] Physio Fit’s content marketing approach
- [0:06:11.5] Kinds of content Peter recommends
- [0:10:03.7] How Peter deals with negative feedback online
- [0:11:53.8] How has Physio Fit used video on Facebook?
- [0:13:48.3] Video marketing payoff
- [0:15:01.9] How many new clients can clinic owners gain per month with videos?
- [0:17:10.0] Things Peter wished he knew before creating videos
- [0:18:26.2] Does audio quality matter when producing video content?
- [0:19:12.3] The importance of putting subtitles into your videos
- [0:20:53.2] Tips to maximize Facebook marketing and videos
- [0:22:20.6] Check out Physio Fit!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Justin Smith from Hunter Podiatry is our podcast guest this week, and he’s going to share to us some pearls of wisdom about building habits to create a healthy mindset that is ready for the day and ready to deal with the emotional rollercoaster of being a clinician and a business owner.
QUOTES FROM THIS EPISODE
“As clinicians, there’s just so much emotional labor that goes with that, and we can’t help but be sometimes reactive.”
MENTIONS
- Grow My Clinic online course
- High Performance Habits by Brandon Bruchard (book)
- 5-Minute Journal
SHOW NOTES
- [0:01:20.5] Justin’s exercise habit
- [0:02:34.5] Justin’s story, life principles and daily mantra
- [0:07:25.3] Benefits of meditating on positive words
- [0:08:58.8] The habit of journaling
- [0:10:32.8] How Justin deals with the emotional burden of being a clinician
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
We have a short story for you this week and it’s about Ben’s experience at The Loose Caboose Cafe. They did a simple gesture which made all the difference for their customers’ overall experience at their cafe.
Curious about the one percenter they did to make their service extra special? Go check out the full episode!
MENTIONS
- Grow My Clinic online course
What’s one thing you could do to change the experience of your client or team member? How can you make them feel important and valued? Reach out to us with your answers at jack@clinicmastery.com or ben@clinicmastery.com, and we’ll make sure to digest those ideas and get back to you. We’re excited to hear from you!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
In this episode of the Grow My Clinic podcast, Yianni Serpanos from Coreplus talks about the opportunities and challenges in digital healthcare that face clinic owners in the Australian environment. He also gives us an introduction into what Coreplus is, their services and how telehealth can improve overall client experiences.
Check out the full episode!
QUOTES FROM THIS EPISODE
“Digital health in Australia has a very specific definition; it’s about the clinically safe, secure and private way to share healthcare information about a client between healthcare practitioners.”
“I think it’s a must-have for a modern health practice to be interconnected and interoperable with other healthcare providers.”
“It’s off the back of healthy relationships that those referrals will flow.”
“87% of presentations to a GP that would otherwise be a referral opportunity for a physical therapist were not being referred. That shows you that there’s pent up demand out there that’s not finding its way through.”
“We [at Coreplus] are very focused about maintaining the idea that we are a platform that allows interoperability with systems and people.”
MENTIONS
- Grow My Clinic online course
- Coreplus
- Coreplus (IG)
SHOW NOTES
- [0:01:10.2] Why Yianni founded Coreplus
- [0:03:34.5] Who uses Coreplus
- [0:04:38.0] Yianni explains the digital health landscape in Australia
- [0:06:03.3] Digital health data security
- [0:09:22.1] Knowing more about interoperability
- [0:11:19.2] What is SDM (secure direct messaging) and why health clinics should care about it
- [0:13:19.1] The big value proposition to secure direct messaging
- [0:16:03.0] Disparity of the supply and demand of healthcare
- [0:18:34.9] What Coreplus is and the future of Core Plus
- [0:19:40.5] Reimagine the model of healthcare with telehealth
- [0:25:03.7] Get to know more about Coreplus!
Here at Clinic Mastery, we are looking forward to helping more people with the content that we put out. And so if you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your message.
If you like this episode of the Grow My Clinic podcast,please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
In this episode of the Grow My Clinic podcast, Jack and Ben talks about the recent Clinic Mastery team retreat, the exercises that happened during the retreat and the lessons they’ve learned about vulnerability and trust.
To learn more about the topic, give this podcast a listen!
QUOTES FROM THIS EPISODE
“The foundational function of a team is trust. If you don’t have vulnerability-based trust, it is impossible to have healthy discussions and robust conflicts that result in commitment to outcomes.”
MENTIONS
- Grow My Clinic online course
- The Advantage by Pat Lencioni (book)
SHOW NOTES
- [0:01:22.1] Clinic Mastery vulnerability exercise
- [0:02:47.1] Hero Hardship Highlight
- [0:03:38.0] Discussing each other’s strengths and weaknesses
- [0:07:49.8] Ben’s takeaway from the experience
- [0:11:34.9] Jack’s takeaway from the experience
Here at Clinic Mastery, we are looking forward to helping more people with the content that we put out. And so if you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your message.
If you like this episode of the Grow My Clinic podcast,please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Nerida Bint from Lissome Gym joins us this week to share about how they were able to create a strong community in their gym and create amazing experiences for their clients.
QUOTES FROM THIS EPISODE
“If you build a good reputation and you build really good relationships with other businesses around you, I think you can succeed. And if you genuinely love what you’re doing, I think you will succeed.”
“The worst thing that you can have in your business is people that are incompetent.”
“I think, well how can I make it so that my business is so good and I look up to them so well, and I create such an amazing experience for them working at Lissome that they would never leave. That then creates this whole elements of not only the members really enjoying training there, but my coaches, they love what they do, and I love that.”
MENTIONS
- Grow My Clinic online course
- Lissome Gym (site)
- Lissome (FB)
- Lissome (IG)
- Nerida Bint (IG)
SHOW NOTES
- [0:01:12.0] How Nerida got involved with health and fitness
- [0:04:52.0] Being a coach versus a business owner
- [0:06:26.9] Lessons learned as a woman in business
- [0:08:54.3] What Lissome Gym is
- [0:10:44.8] Client on-boarding at Lissome Gym: how they do it and what it’s like
- [0:12:48.6] Secrets to building a strong community
- [0:18:34.7] Check out Lissome!
Here at Clinic Mastery, we are looking forward to helping more people with the content that we put out. And so if you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your message.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
To all our listeners, we just want to thank you for sharing your earbuds with us every week! We’re getting tons of feedback from reviews and ratings on iTunes and Stitcher, and now, you can also listen to us through Google Home, Alexa and Spotify!
We really love sharing our insights and guests, and if you want to get in touch, maybe you have a couple of suggestions and comments about our show, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your message.
You may also want to visit our Clinic Mastery Business Academy if you want to learn more about growing your clinic business.
If you like this episode of the Grow My Clinic podcast,please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
Simon Ashley joins us this week on the podcast to talk about what life is like as an owner of an integrated health care center, Atune, and how he manages his life as a practitioner and business owner. He also shares some amazing insights about leadership, managing a multidisciplinary team and handling conflicts within their organization.
QUOTES FROM THIS EPISODE
“Having that clear vision is very important because it helps determine who’s going to be on [your] bus. Because if they don’t line up about what it is that we are doing, if they don’t get it, then they’re not generally interested.”
“When it comes to employing GPs, it’s about having something unique that they’re after that they can’t get anywhere else, and having something that’s bigger than them that they want to be a part of.”
“One of the things that’s really important for people to understand is that in an integrated setting, you need to have a leader. You need to have someone who is able to coordinate or lead each area, and that’s important.”
“If you don’t have a good leader leading the GP area, or the osteo area, or the physio area, then what tends to happen is you’ve just got paperwork in there but they’re not actually progressing and bringing it all together in the business.”
MENTIONS
- Grow My Clinic online course
- Atune
- Simon Ashley (LinkedIn)
SHOW NOTES
- [0:00:50.3] How Simon got into osteopathy
- [0:02:08.6] What makes osteos unique?
- [0:03:43.7] What inspired Simon to start his own clinic and Simon’s near death experience
- [0:05:21.1] Simon’s journey from being a clinician to becoming the founder of Atune
- [0:07:07.9] Two biggest lessons Simon learned from being the leader of a high calibre business
- [0:08:39.8] How does Simon communicate his values to his team?
- [0:09:42.4] Professions at Atune that are a bit out of the ordinary
- [0:11:29.5] Challenges when recruiting and integrating GPs into the business’ work model
- [0:13:23.1] Framework of employment and contracting
- [0:15:31.1] Doing evidence-based work
- [0:17:39.8] Managing conflicts and Atune’s concept of a ‘healthy conflict’
- [0:20:05.5] How Simon manages his many roles in business and in life
- [0:22:05.7] Simon’s advice to people who are looking to start their own integrated health centers
- [0:23:30.1] Check out Atune!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunes and Stitcher. We appreciate your support and feedback!
In this episode, Ben walks us through the process of time blocking, its benefits and how to implement it to make sure you get the high value stuff done.
QUOTES FROM THIS EPISODE
“One hour of inspired time is greater than six hours of uninspired time.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:04:28.0] Increasing your capacity
- [0:06:03.8] Structuring your time and doing the high value stuff
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
It’s story time again this week with Ben Lynch, and he shares his wonderful experience with R.M. Williams’ customer service personnel, which you may want to implement in your own clinic as well.
QUOTES FROM THIS EPISODE
“There is some merit to the way you talk to people in person or on the phone that is focused, genuine, present, and it’s there to help the person navigate through their challenge and lead them to a solution.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:00:19.7] Ben’s experience with R.M. Williams’ customer service personnel
- [0:09:32.4] Ben’s challenge to listeners
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, we are going to talk about why we need systems in our clinic and how to implement them.
QUOTES FROM THIS EPISODE
“A good system beats a great person.”
“If you can systemize and document... you can hand it over with the right accountability.”
MENTIONS
- Grow My Clinic online course
- Clinic Mastery Business Academy
SHOW NOTES
- [0:00:47.2] Why systems #1: A good system beats a great person
- [0:01:16.5] Why systems #2: Systems can be outworked regardless of who’s there
- [0:01:40.2] Why systems #3: If the team changes - someone leaves, someone’s sick, etc. - the systems stay the same
- [0:02:11.2] Why systems #4: Systems allow you to work on your business, not in it
- [0:03:18.5] Why systems #5: Increased level of service delivery
- [0:03:53.0] Why systems #6: Systems are the formation of new habits
- [0:04:21.0] Why systems #7: Systems free us to think about the next opportunity
- [0:05:50.7] Action step
If you need help creating systems and/or making systems work, you can reach out to us and join us in our Business Academy. We’re going to teach you how to implement and track them so that they don’t end up dusty on the shelf.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week, we are going to talk about the importance of highlighting your wins with your team.
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:03:11.0] Having a channel for celebrations/wins
- [0:04:26.1] Using core values as the filter through which you celebrate wins
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week, Ben is going to help you get started with creating systems for your clinic.
If you don't have systems set up yet, or maybe you're having a hard time setting them up, this episode will surely help you through the process.
QUOTES FROM THIS EPISODE
“Quality systems are needed in your business to reduce the reliance of the business on you, the owner.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:00:31.7] Why we need systems in our clinic
- [0:01:07.9] Creating systems #1. Know the outcome
- [0:01:32.2] Creating systems #2. Identify the resources to be used
- [0:01:59.6] Creating systems #3. Identify the person who is responsible
- [0:02:34.4] Creating systems #4. Outline every single step
- [0:03:14.1] Creating systems #5. Tracking and accountability
- [0:05:23.1] How to get started with creating systems
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, Ben talks about the three key drivers to growing your business inspired by the mentor of mentors, Jay Abraham, and applies it in the healthcare context.
QUOTES FROM THIS EPISODE
“The more you add value to your patients, the more you receive value.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:01:27.3] The three key drivers by Jay Abraham
- [0:02:21.5] Applying Jay’s three key drivers in the healthcare world
- [0:03:42.8] Key driver #1: Help more people
- [0:05:19.4] Key driver #2: Help more often
- [0:07:56.9] Key driver #3: Add more value
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, Ben talks about how to improve your client experience with a simple gesture - using both of your hands. It’s a premium often employed by companies to make their clients feel extra special.
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:00:36.8] The Singaporean’s hospitality
- [0:04:01.0] The use of two hands
- [0:07:09.6] Benefits of using two hands
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Founder and best-selling author Joseph Pine joins us this week to talk about new ways of adding value to your economic offerings. He teaches businesses how to grasp the nature of the emerging Experience Economy and envision their role in it - whether it be staging experiences, guiding transformations, or mass customization.
QUOTES FROM THIS EPISODE
“The progression of economic value basically talks about what has happened to create economic value over the millennium in which we had business.”
“Experiences are a distinct economic offering.”
“Doctors must be actors. In addition to demonstrating clinical acuity, the physician is expected to assume a role depending upon the particular situation, the particular patient.”
“You use the experiences to guide your customers to change, to help them achieve their aspirations.”
MENTIONS
- Grow My Clinic online course
- Strategic Horizons
BOOKS BY JOSEPH PINE AND JIM GILMORE
- The Experience Economy: Where Work Is Theater & Every Business a Stage
- Mass Customization: The New Frontier in Business Competition
- Authenticity: What Consumers Really Want
- Infinite Possibility: Creating Customer Value on the Digital Frontier
SHOW NOTES
- [0:01:46.2] What is the experience economy and the progression of economic value?
- [0:04:03.3] Experience as a commodity
- [0:07:30.7] Creating distinct offerings
- [0:08:35.2] The realms of experience
- [0:14:06.0] Turning mundane interactions into engaging encounters
- [0:17:32.6] Why doctors must be actors as well
- [0:18:07.6] Personalized, engaging and memorable experiences
- [0:22:10.9] Trending strategies and technologies in staging personalized experiences
- [0:25:29.5] Steps to personalizing your clinic experience
- [0:28:49.8] Going beyond the experience
- [0:32:07.1] Joe’s parting advice to listeners
- [0:33:22.7] Connect with Joe!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, we’re going to be joined by Chris McCarroll, founder and editor of Allied Magazine. Chris started his business life in marketing and events, working with brands such as Buena Vista Walt Disney and Surf Life Saving before taking the leap and opening his own branding studio and health marketing agency.
Since Allied Magazine was founded, it is continuing to build a large following within the Health, Medical, Fitness, and Wellness communities.
Today, We’re exploring mastery of standing out, telling your story and collaboration.
QUOTES FROM THIS EPISODE
“Everybody has their story. There’s going to be some resistance to telling it… and that’s okay. It’s all about what can you do to make that connection so people can understand you and get to know you before they’ve even met you.”
“You need to surround yourself with people who ‘get it’.”
“It’s not about connecting with everybody; we want to identify it and connect with a certain person, so it’s about always having them in mind when you’re creating your content.”
“Your story will continue to evolve.”
MENTIONS
- Grow My Clinic online course
- Allied Magazine
SHOW NOTES
- [0:01:49.9] How to market your services and products through storytelling
- [0:03:43.2] What kind of stories can/should be told?
- [0:06:18.9] Chris’ story and dealing with the pressures of being a business owner
- [0:10:19.5] Chris’ support group and how he keeps himself grounded
- [0:13:25.5] Chris talks about bringing the stories of health professionals to life
- [0:16:58.5] How can we use storytelling in our marketing to connect with other people in the community, and attract them to our clinic?
- [0:21:29.5] The Allied Health magazine and where to get it, how to tell your story
- [0:24:37.4] How people can apply for the Allied Health Awards
- [0:28:41.2] Chris’ parting words
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This episode is the second part in the two-part series about creating a values-driven business. Jack walks us through the four questions that can help draft our business’s values, and some examples on how it can be applied to your own practice.
Here’s the link to the first part of the series.
QUOTES FROM THIS EPISODE
“Do not start with your team. Start with yourself.”
“If core values simply become posters on the wall and arbitrary pages in a folder somewhere, they are useless.”
“Values are the things that we already do. You just need to identify them through a reflection process, and then once they’ve been identified, refined and crystallize, you need to amplify them.”
“You amplify core values by deliberately infusing them into your decision-making and action-taking.”
“There is no shortage of ideas in the world, but they need to align with our core values.”
“You need to use your core values as a filter for your action-taking and decision-making.”
MENTIONS
- Grow My Clinic online course
- Clinic Mastery Business Academy
SHOW NOTES
- [0:01:41.1] How the process of creating a values-driven business begins
- [0:02:30.2] Questions that help identify your core values, Question #1. What are some core sayings or phrases that you’ve used in your work to reflect how we go about our business?
- [0:03:00.4] Question #2. How do we want our clients to describe their experience with us?
- [0:03:37.2] Question #3. When we are at our best as a team and as practitioners, what are we doing to get into that state?
- [0:04:15.4] Question #4. What expectations do we have for our communication, internally and externally?
- [0:05:40.5] Narrowing down the core values you’ve listed
- [0:08:16.1] How our team at Clinic mastery apply our values on a daily basis, #1. Celebrating team and client wins inside of Slack each week
- [0:08:49.0] #2. Make decisions on who joins the team based on how well they reflect and align with these core values
- [0:09:05.5] #3. Using values as a guide in drafting ideas and strategies
- [0:10:11.5] #4. Establishing values as the standard of excellence
- [0:10:38.5] #5. Tone, style and practicality of the content published must align with values
- [0:11:03.4] #6. Values drive peer reviews
If you need some advice about creating a values-driven business and how to apply it to your business, maybe you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your message.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this two part series of creating a values-driven business, Jack talks about the four core values of Clinic Mastery and why having a values-driven business is important.
QUOTES FROM THIS EPISODE
“The reality is core values are more than just words; they need to be core actions.”
“Values are the principles that govern and guide how you act or how you behave, the expressions of your culture.”
“Core values are not something that you create; it’s something that you identify, and then amplify.”
“If you haven’t defined your core values and created practices and behaviors around them, you’re simply leaving your culture up to chance.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:01:42.9] Clinic Mastery backstory: How we created our own core values
- [0:03:53.9] What are core values?
- [0:06:26.9] Why core values are necessary for your health business
- [0:08:13.5] The Four Clinic Mastery Core Values
- [0:08:49.0] Core Value #1. Keep it real
- [0:09:17.6] Core Value #2. Make it happen
- [0:09:39.1] Core Value #3. Bring the energy
- [0:10:39.1] Core Value #4. Be outcome-focused
Here at Clinic Mastery, we are looking forward to helping more people with the content that we put out. And so if you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your messages.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Ben Amos from Engage Video Marketing joins us this week in the podcast to talk about the secret sauce behind creating amazing video content that promotes brand-awareness and converts viewers into clients.
QUOTES FROM THIS EPISODE
“Once you’ve identified your audience, you’ll know what they want to know about.”
“What is your business objective from any piece of content?”
“Whatever the production decisions you make really should be the last decision you make.”
“The reality with human beings is that we buy with emotions, and we justify that decision with rational logic later.”
“The journey starts at the emotional end, but it becomes a rational decision of ‘Am I going to part with my cold, hard cash?’”
“You want to be using your content and the content of your [Facebook] Live in a way that encourages people to ask questions or interact or engage in those comments.”
“Doing any video is better than doing no video.”
MENTIONS
- Grow My Clinic online course
- Engage Video Marketing
- Innovate Media
- ‘Foundations’ Video Course
SHOW NOTES
- [0:00:48.8] Getting to know Ben Amos
- [0:03:02.2] Mistakes businesses make when it comes to video marketing, how businesses should really strategize their video content
- [0:05:42.7] How can video play a part in our overall business objective and strategy?
- [0:06:09.6] Seven elements to an Effective Online Video Strategy, Element #1. Audience
- [0:06:37.1] Element #2. Content
- [0:06:49.0] Element #3. Be clear with your business objectives for video production
- [0:07:36.8] Element #4. Distribution: Where are you supposed to post your video?
- [0:08:17.6] Element #5. Optimization: SEO, metadata
- [0:09:03.7] Element #6. Metrics
- [0:09:51.9] Element #7. Production
- [0:10:33.6] Strategic difference between brand-awareness content and conversion content
- [0:15:24.5] Tips to make your video content more effective
- [0:16:50.0] Ben talks about the “Full Funnel Video Strategy”
- [0:17:13.3] Secret Element #8. The Goal of Delight: How you can use video to address the advocates of your potential brand/service
- [0:18:11.8] How videos can help patients finish their client journey
- [0:19:19.0] Distribution: What kind of content works for different social media platforms?
- [0:25:04.6] What types of videos work on Facebook?
- [0:29:43.0] Do built-in captions perform better than the external captions file?
- [0:31:02.0] Difference in performance between a self-produced video and a professionally produced video
- [0:35:20.0] Resources for people who want to learn about video marketing
Here at Clinic Mastery, we are looking forward to helping more people with the content that we put out. And so if you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your messages.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and
MENTIONS
- Grow My Clinic online course
- Clinic Mastery Podcast
Here at Clinic Mastery, we are looking forward to helping more people with the content that we put out. And so if you have some questions, feedback, or any ideas for future episodes, you can reach out to us at jack@clinicmastery.com with the subject line “Podcast Help”, and Jack will personally make sure to get back to your messages.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week on the podcast, Dr. Glen Richards shares to us about the driving principles behind his multi-million dollar empire.
Dr. Glen Richards is a veterinary surgeon and founder and former CEO of Greencross, Australia’s largest pet care company.
Glen spent 10 years building a multi-million dollar integrated pet care empire, which now operates in more than 130 veterinary hospitals in Australia, New Zealand and China.
You may better know Glen from his involvement with MyFootDr and his media presence as one of the four Investors on Shark Tank Australia, hosted on Channel 10.
QUOTES FROM THIS EPISODE
“The bigger the organization, the more disciplined a structure’s got to be.”
“Step up! What’s the worst that could happen?”
MENTIONS
- Grow My Clinic online course
- MyFootDr
- Greencross Australia
- Petbarn
- City Farmers
- Shark Tank Australia
SHOW NOTES
- [0:01:12.1] Glen’s transition from being a clinician, to being a business owner, to becoming an investor
- [0:08:07.9] Keeping things rolling between transitions
- [0:12:46.1] Attention to people
- [0:16:58.1] Dealing with clinicians who do not embrace change and/or innovation
- [0:23:17.2] Glen’s key business principles
- [0:25:12.7] What key business principles will Glen pass down to his kids?
- [0:30:52.1] Glen’s parting advice to the listeners
- [0:33:19.0] Get in touch with Glen!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, we’re going to be speaking with Andrew Roberts about mastering your daily grind and flow, both in business and in life.
Andrew is well known as one of Australia’s leading business mentors and is a Strategic Business specialist. He has gone from running one of the largest business coaching companies in Australia to focusing on specialists and leaders of various industries. You may know Andrew as the author of the book ‘What The Hell Are You Chasing?!’
Andrew believes in balance and encourages the people he works with to stop chasing stuff they don’t want, to stop trying to impress people they don’t even like and to live life as a ‘fulfillionaire’ - someone who is rich in every area of life.
QUOTES FROM THIS EPISODE
“If it’s not scheduled, it won’t get done.”
“One hour of inspired time is greater than six hours of uninspired time.”
“To be able to run an amazing team, it needs frequency of communication.”
“A great leader of any business needs to be the visionary and constantly enrolling and inspiring the team for the vision.”
“The first most valuable person in a business is the owner; the second most valuable people in a business is the team, more valuable than the customer.”
“You are better off hiring a motivated person and hoping you don’t de-motivate them, because it’s impossible hiring a demotivated person and trying to motivate them.”
“Building a great team is built on how you hire.”
MENTIONS
- Grow My Clinic online course
- What the Hell Are You Chasing?! by Andrew Roberts (book)
- Andrew’s Official Site
SHOW NOTES
- [0:01:24.7] What does “flow” mean to Andrew?
- [0:02:22.7] How to manage your stress and get out of feeling overwhelmed
- [0:04:23.2] Is stress a normal thing to experience when you’re going through growth?
- [0:05:33.0] Walking to de-stress
- [0:08:06.1] Deliberately putting in breaks into your year to reset
- [0:12:28.8] Michael’s four major planning techniques
- [0:15:55.3] What are the fundamentals of being a good coach/mentor that clinic owners could take today and apply in engaging with their team?
- [0:20:26.7] How to create a vision or pathway for a team member in terms of their role and progression as part of that vision/mission that your clinic has[0:01:24.7] What does “flow” mean to Andrew?
- [0:02:22.7] How to manage your stress and get out of feeling overwhelmed
- [0:04:23.2] Is stress a normal thing to experience when you’re going through growth?
- [0:05:33.0] Walking to de-stress
- [0:08:06.1] Deliberately putting in breaks into your year to reset
- [0:12:28.8] Michael’s four major planning techniques
- [0:15:55.3] What are the fundamentals of being a good coach/mentor that clinic owners could take today and apply in engaging with their team?
- [0:20:26.7] How to create a vision or pathway for a team member in terms of their role and progression as part of that vision/mission that your clinic has
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
We have a very passionate guest this week on the Grow My Clinic podcast, and that is Michael Griffiths!
Michael is the founder of Referral Marketing Guru, the #1 authority on referral marketing training around the globe and today, he shows people how to generate more referrals, use their networks more effectively and use partnerships to fill their New Client funnel.
QUOTES FROM THIS EPISODE
“Unlike any other form of marketing where it’s all about getting yourself in front of the right sources of people, referral marketing is what we call the best form because it’s not costing you a cent to be able to get other people passing you new business and new opportunities.”
“Partner to create win wins.”
“I don’t care about what you do or how you do it; whether you think you’re the best is irrelevant. What I care about is do I like you and trust you and actually want to help you?”
“So the right question isn’t “tell me more about your business” or “tell me what you do in business”, it’s just simply “tell me more about YOU.””
MENTIONS
- Grow My Clinic online course
- Michael Griffiths
- Referral Marketing Guru
- Michael’s 9-Point Referral Game Plan
SHOW NOTES
- [0:01:03.0] What is referral marketing and how can it be applied in a health practice?
- [0:02:12.0] Are referred clients better clients than your regular clients?
- [0:03:53.1] Michael’s journey to becoming a business owner and how he became the authority in referral marketing
- [0:07:25.9] How to do referral marketing to grow our clinics; Three areas a clinic owner must focus on
- [0:07:40.3] Area of Focus #1: Generating Referrals from Referral Teams
- [0:09:26.2] Area of Focus #2: Networks
- [0:10:32.8] Area of Focus #3: Partnerships with people who have the same clientele that we have
- [0:12:15.4] How to make your partnerships work
- [0:14:38.7] Current trends and best practices in referral marketing, referral marketing mistakes
- [0:17:24.8] Doing referral marketing right - what to do and say, building relationships with people, getting into partnerships
- [0:21:42.3] Listener Question: What’s the most effective way to keep those referral partners engaged in the mid to long term?
- [0:23:30.2] Michael’s parting advice for the listeners
- [0:26:34.1] Access Michael’s 9-Point Referral Game Plan!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
They have over 100,000 subscribers on YouTube, over 80,000 followers on Instagram and about 90,000 people following them on Facebook. Physiotutors is undeniably one of the fastest growing online healthcare communities out there, and they’re joining us this week to share some lessons about how to grow your online community.
This episode is an absolute gold mine. Check it out below!
QUOTES FROM THIS EPISODE
“The basic rule is that you have to put out content that is really interesting and valuable for your followers, and it has to be continuous uploads and posts.”
“Your best post is your next post. Don’t dwell on one piece of content too long. Put it out there, receive feedback from the community.”
“The quality of the community is way more important than the size.”
“It’s like everything in life - [content marketing] is a marathon. It’s like going to the gym - you have to put in the work and you have to have patience.”
MENTIONS
- Grow My Clinic online course
- Physiotutors
- Physiotutors (FB page)
- Physiotutors (IG)
- Physiotutors (Twitter)
- Canva
SHOW NOTES
- [0:00:54.9] How the Physiotutors came to be and what they do to serve the community
- [0:07:22.6] Size and scale of the Physiotutors community
- [0:08:47.3] Demographics: Who tunes in to Physiotutors’s content?
- [0:11:11.2] Lessons in building an online community: marketing, content production, etc.
- [0:12:42.9] Why you should keep creating content even if no one’s noticing it
- [0:17:38.3] Staying up with the research as health professionals, and turning that knowledge into new content
- [0:20:28.8] Consistency over perfection
- [0:26:43.4] Turning your clients’ questions into a piece of content
- [0:30:48.1] What’s next for Physiotutors?
- [0:34:27.5] Check out Physiotutors!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Sales lion and content marketing expert, Marcus Sheridan, shares some wisdom about the importance of content marketing and how it’s able to build a bridge of trust between you and your potential clients, which can then lead to bookings and sales.
Marcus is also an international speaker, and author of the book They Ask, You Answer, and was also referred to as the web marketing guru by the New York Times.
Need we say more? Hit that play button!
QUOTES FROM THIS EPISODE
“There’s only one reason that somebody would give a clinic their money, and that’s because they experienced this fundamental emotion that you and I call trust.”
“The building block of every single business in the world is the emotion of trust.”
“I understand everyone’s too busy until they value the thing (content marketing).”
“70% of the buying decision is made before the customer talks to the business.”
“What scares us away as consumers during this research process is when we don’t know.”
“Ignorance leads to inertia or inaction - [uncertainty] causes us to NOT pick up the phone.”
“Too often as experts, we allow ignorance to exist which induces inaction and/or fear.”
MENTIONS
- Grow My Clinic online course
- Hubspot
- Hubspot Analytics
- Marcus Sheridan (official site)
- They Ask, You Answer (book) by Marcus Sheridan
SHOW NOTES
- [0:00:50.6] Marcus’s journey to becoming the trusted voice in content marketing, and how he overcame the 2008 financial crisis
- [0:04:24.1] How long it took for Marcus’s content marketing efforts to bear its fruits
- [0:06:00.5] Building trust from the social media platform and beyond
- [0:08:28.0] How to become the most trusted voice in your space
- [0:10:48.1] Hiring a person for content marketing if you think you don’t have the time to do it
- [0:21:22.9] Five things potential customers want to know before engaging with a company (The Big Five)
- [0:26:59.1] Why it’s a bad idea to keep your customers ignorant about the prices of your services and what happens when you’re transparent about it
- [0:32:56.1] The importance and benefits of educating your potential clients even if it means endorsing other competitors
- [0:36:42.4] Where should clinic owners start with content marketing?
- [0:39:16.3] Get in touch with Marcus Sheridan
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Adam Johnstone from the iGenius Group joins us this week to talk about the I.T. aspect of our business and some of the ways I.T. support can help you save more time and lessen your clinical expenses.
QUOTES FROM THIS EPISODE
“I.T. is a combination of the software and the hardware that drives your business.”
“If you always look at I.T. as a cost, you can miss some times when I.T. can actually produce an income or some type of competitive investment in technology.”
“Consider your I.T. provider as someone who’s really going to help save you some unnecessary expenses.”
MENTIONS
- Grow My Clinic online course
- GSuite
- Office365
- Sharepoint
- iGenius Group
SHOW NOTES
- [0:01:05.8] Adam’s backstory, what got it him into I.T. and founding iGenius
- [0:03:32.7] What exactly is I.T.? What do I.T. people do?
- [0:05:28.9] Hardware and software I.T. people deal with on a day to day basis
- [0:08:31.8] Tips to engaging with your I.T. provider: what to ask, what you need to know, goal-setting and what information you should provide
- [0:14:46.2] Are I.T. services an investment or an expense? What’s the cost of not investing in I.T.?
- [0:19:56.9] I.T. staples Adam uses and recommends
- [0:24:01.7] Should clinic owners get their GSuite professionally set up or should they just do it by themselves?
- [0:27:51.6] Contact iGenius for your I.T. needs!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Have you ever had an experience that you just wanted to share to your friends and family members? In this episode, Ben recalls one of the best services he has ever experienced from a coffee shop, and shares some insights on giving your clients the premium experience from the welcome room, to the moment they walk out of the door.
QUOTES FROM THIS EPISODE
“Your clients are the most important thing about your business. If they weren’t there, you wouldn’t exist!”
MENTIONS
- Grow My Clinic online course
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, Ben shares his story on how an orthopedic surgeon’s strong criticism towards podiatrists steered him towards positive changes in his career and business.
QUOTES FROM THIS EPISODE
“In business, in life, in your career, you’re going to find people that disagree with the way that you do things. You’re going to find people with a different approach, in fact, a different perspective.”
“It’s up to you to seek out new perspectives.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:01:39.6] Asking open-ended questions to engage the customer
- [0:02:18.3] Ben’s encounter with an orthopedic surgeon
- [0:03:30.9] “It’s up to you to seek out new perspectives.”
- [0:05:30.7] Action steps
- [0:07:16.6] Resources
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Trevor and Alison from the Jane app is going to walk us through the features of their practice management app, and gives us all the reasons for why it’s worth a try. They have charts, integrations, templates, drawing and writing features and so much more!
Check it out below!
QUOTES FROM THIS EPISODE
“We just recently ran some stats on when people are using online booking the most, and it was 11am and 11pm.”
“When you’re looking at a practice management software, I recommend that people think about it from all of the people who are going to be interacting with it and not just one person.”
“So if you do a 45-minute treatment, you bill for an hour because you’re going to do 15 minutes of documentation. That is not ripping off your patients.”
“That branding, that experience that you’re giving people and how you’re presenting yourself, it does affect how much you can charge and how professional you come across.”
MENTIONS
- Grow My Clinic online course
- Jane App
SHOW NOTES
- [0:00:41.5] Jane’s backstory and the benefits of using Jane for your practice
- [0:02:00.5] When people are using online booking the most
- [0:06:03.8] Things to consider before subscribing to a practice management software
- [0:08:02.2] Features of Jane that are most useful to practitioners
- [0:09:18.1] Jane’s charts, drawings and templates
- [0:10:12.7] Creating an interactive user experience with body charts
- [0:10:54.6] Drawing/writing features of the app
- [0:12:02.4] Jane’s template library and template sharing
- [0:13:08.6] Jane’s support team and how they innovate
- [0:14:48.4] Customizable elements of Jane
- [0:16:37.0] Pricing and packages
- [0:18:16.4] Integrations
- [0:19:52.5] Exporting data from the Jane app
- [0:21:56.3] Learn more about the Jane app
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, Silvia Pfeiffer introduces a video consultation tool called Coviu which you can integrate into your clinic’s workflow so that you may help your clients anywhere and anytime.
QUOTES FROM THIS EPISODE
“They don’t have to install anything - they just click on the link that they got in the email, then they enter it in their browser.”
“Coviu is quite simple to use and to install because you only need a web browser to run it and a webcam.”
“Often, we are held back or we’re fearful of the technology, when the reality is that that isn’t the biggest barrier. What is one of the barriers is getting our mindset around how to develop client experiences.”
MENTIONS
- Grow My Clinic online course
- Coviu
- Beyond the Clinic by Silvia Pfeiffer (coming soon)
SHOW NOTES
- [0:00:46.4] Silvia’s background and what Coviu is all about
- [0:02:30.0] How Coviu works for less well-known health professions (e.g. speech pathology, occupational therapy, mental health, etc.)
- [0:06:32.6] Convenient features of Coviu
- [0:07:44.4] How brick and mortar practices are incorporating telehealth - is it a viable option and can it grow your clinic?
- [0:10:28.4] Is Coviu simple enough for the average health professional?
- [0:13:05.8] Learn more about Coviu and Silvia
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Andy Wang, also known as The Wellness Accountant, joins us on the podcast for an episode on accounting and shares his wisdom on how clinic owners can have a great relationship with their accountant.
QUOTES FROM THIS EPISODE
“Business should be an extension of your life’s purpose.”
“There should be no fear in calling your accountant, worried that you’ll get a bill. That should be discussed.”
“When you speak to your accountant, there should be open, honest communication where you’re talking on equal footing.”
“The places where the business owners don’t take advantage of enough is tapping into the accountant’s knowledge for their own personal growth.”
MENTIONS
- Grow My Clinic online course
- The Wellness Accountant
- Smashed Avocado Podcast
- The E-myth by Michael E. Gerber (book)
- Urban Leopard
- Practice Ignition
- Xero
- Quickbooks
- Receipt Bank
SHOW NOTES
- [0:00:44.7] The story behind Smashed Avocado (Andy’s podcast)
- [0:01:46.9] How Andy ended up doing Accounting and how he became well known as The Wellness Accountant
- [0:07:15.4] Having a relationship with your accountant as a business owner
- [0:10:19.8] Andy and his ideal clients
- [0:12:11.6] Mistakes business owners make when working with an accountant
- [0:14:34.0] Good habits business owners have when it comes to accounting according to Andy
- [0:17:26.8] Apps and technologies Andy recommends for business owners
- [0:20:30.6] Talking about fees and quotes with your accountant
- [0:24:03.3] Learn more about Andy and his business
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Julian Connett from Newcastle Creative Co. joins us this week for an episode on website, web design and graphic design. He’s going to teach us how to best leverage a website to drive outcomes for your clinic and for your business.
Excited? Click that play button!
QUOTES FROM THIS EPISODE
“It might be one aspect of your service that sets you apart from the rest, and let’s try and hone in on that.”
“What happens online needs to reflect what happens in the clinic.”
“You budget for ongoing costs.”
“If you’re website isn’t there, you’re missing out on new clients.”
MENTIONS
- Grow My Clinic online course
- Newcastle Creative Co.
- Newcastle Creative Co. (FB)
SHOW NOTES
- [0:01:06.9] Getting to know Julian Connett and how he ended up in graphic and web design
- [0:02:19.0] Businesses Julian ran himself
- [0:03:03.8] The process of designing a website
- [0:05:00.2] Why do we need a website?
- [0:06:15.0] Pros and cons of website builders (e.g. Wix, Weebly, etc.)
- [0:07:55.8] Julian’s preferred web platform and some key elements in a WordPress site that all websites should have
- [0:10:20.5] Common mistakes people make when it comes to design
- [0:11:29.1] Things you must ask a graphic designer before you hire them
- [0:13:11.1] Best practices around budgets and time frames
- [0:16:25.4] Price brackets for different types of websites
- [0:19:54.5] Learn more about Julian and Newcastle Creative Co.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
We have another short, punchy episode from the one and only Ben Lynch, and in this episode, we’re going to be talking about ways in which you can continuously produce content and some useful places where you can get your content ideas.
QUOTES FROM THIS EPISODE
“Content marketing is playing the longer game.”
“Content marketing is a great way for us to sow the seed now and reap the rewards later.”
“Content positions you as an authority, as an expert, in a particular area.”
“Your content must reflect the needs, wants, desires and challenges of your ideal patient.”
MENTIONS
- Grow My Clinic online course
- Facebook Ads
- Google AdWords
SHOW NOTES
- [0:01:19.9] Why invest in content marketing?
- [0:01:44.4] Ways to increase the rate of content marketing that you are doing
- [0:03:27.2] Sources for content ideas: Where do I begin? What do I use for my content?
- [0:03:43.6] Sources for content ideas: New patient inquiry system
- [0:04:18.2] Sources for content ideas: Appointment conversations
- [0:05:19.2] Sources for content ideas: Continuing professional development sessions
- [0:06:07.0] Sources for content ideas: Publishing/marketing in a way that speaks to your ideal clients
- [0:07:08.2] Sources for content ideas: Using Google Keyword Planner
- [0:07:44.2] Sources for content ideas: Newshacking
- [0:08:35.2] Sources for content ideas: Guest, editors and contributors
- [0:10:24.4] Sources for content ideas: Student contributions
- [0:11:04.8] Sources for content ideas: Email and social media recommendations
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, Ben talks about mastering your clinic operations, the aggregation of marginal gains and the four key areas that you need to improve on in your clinic.
QUOTES FROM THIS EPISODE
“Mastery is all about constant and never-ending improvement.”
“You’re not in business for five minutes. And if there’s a story we’ve heard time and time again, it’s of the clinic owner that’s faced with burn out, trying to do it all at once or just doing it all themselves.”
“If you don’t have ten to fifteen minutes, you don’t have a life.”
“There is an absolute difference between knowing what to do and doing what you know.”
MENTIONS
- Grow My Clinic online course
- Aggregation of Marginal Gains
- Asana
SHOW NOTES
- [0:00:46.8] The story of the British Cycling team: real-life application of the Aggregation of Marginal Gains
- [0:03:57.5] Why SWOT analysis isn’t your best option for assessing your clinic operations
- [0:04:58.6] Analyzing one area of the business every week
- [0:06:13.5] Using Asana for auditing
- [0:06:42.2] Four key areas of focus (improvement)
- [0:06:51.7] Area of focus: Financial, Legal and Business Analysis
- [0:06:58.4] Area of focus: World-class Marketing
- [0:07:04.6] Area of focus: Creating Raving Fan clients
- [0:07:09.5] Area of focus: Team and Culture
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Darren Rieck from Nookal shares some of the really cool features of Nookal, a practice management software, managing a remotely-run business, and how data helps in managing practices better.
QUOTES FROM THIS EPISODE
“How do you set a culture when you don’t see the person everyday, right? It’s still tough so we send out gifts via movie vouchers. We make sure we do video calls so you can actually see the person.”
“Data-led decisions lead to better outcomes, not only from a clinical point of view but also from a commercial point of view.”
MENTIONS
- Grow My Clinic online course
- Nookal
SHOW NOTES
- [0:01:03.9] Getting to know Darren Rieck and his business
- [0:02:20.1] What Darren loves and hates the most about being a practice owner
- [0:04:00.0] What made Darren start his own practice management software
- [0:05:06.3] The difference between running a software company versus running a clinic
- [0:06:11.9] How to inspire team members when they’re working remotely
- [0:08:20.3] Difference between a server-based software an a cloud-based software
- [0:09:56.8] How Nookal complies with GDPR and privacy
- [0:10:42.5] Nookal’s data encryption policy for patients’ data
- [0:12:29.3] Reports and data points, and some cool features users must not miss
- [0:14:19.3] Nookal's occupancy report feature
- [0:15:34.2] What your CVA/PVA means to you and your clinic
- [0:17:17.8] Who can use Nookal?
- [0:17:55.9] Features of clinical notes and case notes
- [0:18:56.6] Some very useful features of Nookal that not a lot of users know about
- [0:20:58.9] Darren sums up the vibe of Nookal
- [0:22:16.0] Learn more about Darren and Nookal!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, Jack lets us in on the latest lesson that was delivered in our Health Professionals in Business group about delivering non-clinical team training.
QUOTES FROM THIS EPISODE
“We are doing our patients a disservice if we don’t recommend the best products.”
MENTIONS
- Grow My Clinic online course
- Grow My Clinic Membership
- Health Professionals in Business (FB Group)
SHOW NOTES
- [0:02:46.3] Common denominator among high performing clinic owners
- [0:03:19.3] Jack shares one of his experiences in delivering non-clinical team training
- [0:08:23.2] Giving the team an immersive first-hand experience of your products and services
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Jack walks us through the four key elements in launching anything in your clinic, be it a product, a new practitioner, or a new service. He also talks about buyer and customer intent and how to reverse engineer your marketing and communications effort to make sure you launch well.
QUOTES FROM THIS EPISODE
“Unless you have a strategy in place to fill that, nothing’s going to happen.”
“If someone makes a search on Google, they’re ready to do buy or engage.”
MENTIONS
- Grow My Clinic online course
- Cliniq Apps
- Mailchimp
SHOW NOTES
- [0:03:31.2] Launch tip #1: Gauging the buying intent of customers in online channels (Google AdWords, Facebook, etc.)
- [0:04:47.3] Sample strategy for launching/introducing new practitioners online
- [0:05:26.7] Launch tip #2: Contacting referral partners and business partners
- [0:06:39.2] Launch tip#3: Distributing content to client database via CRM
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week, we have Paul Ramondo talking to us about all things digital marketing. He shares some of the best ways to target audiences or your ideal clients on social media, particularly through Facebook, and some tips on writing an effective copy that would speak to your audience.
QUOTES FROM THIS EPISODE
“[Digital Marketing] is about telling and targeting a story or targeting an offer on a platform in which everyone is now spending their eyeballs on, or spending their focus and spending all their attention on.”
“Marketing is really just helping people find solutions to their problems where their attention is.”
“There’s a commercial reality to what we do, and if you’re not making a profit, then you’re going to go out of business and you’ll not be able to help anyone.”
“Even though we’ve done our research and we’ve built a data-driven approach to figure out what that avatar looks like, nothing’s going to beat the data that you have within your own clinic, and with the people who are already brand-aware.”
MENTIONS
- Grow My Clinic online course
- Paul’s website
- Paul’s Instagram
SHOW NOTES
- [0:01:10.9] How Paul started his own digital marketing agency
- [0:04:33.7] Paul’s extensive experience with Facebook Ads
- [0:06:26.2] What Digital Marketing really is
- [0:10:48.2] Paul talks about the different kinds of digital platforms
- [0:13:00.1] Targeting people online
- [0:14:27.5] Parameters that we can target people according to and creating local awareness ads
- [0:18:39.8] Demographic and geographic targeting, plus little known audience targeting features that clinic owners can utilize
- [0:26:50.5] Other audience features clinic owners must know
- [0:31:34.5] Common things people do wrong when writing ads
- [0:32:49.9] Introducing yourself (clinic/services) to visitors who know nothing about your reputation
- [0:34:11.8] Running ads for people who have already visited your website
- [0:36:25.3] What kind of content (photos, videos, carousel, etc.) works best and what doesn’t?
- [0:38:34.4] Tips around writing copy
- [0:43:09.9] Learn more about Paul Ramondo
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Jack and Ryan talks about various products used by clinic owners and how they can enhance the client experience within a health clinic environment.
QUOTES FROM THIS EPISODE
“Having that technology just gives your clinic that credibility.”
“Having the tech gives you different options to show the patients. Let them decide what they want whether it’s a product, whether it’s an item that you want to sell to them…”
MENTIONS
- Grow My Clinic online course
- DJO Global
SHOW NOTES
- [0:01:05.5] How Ryan ended up working at DJO Global
- [0:02:57.7] What is DJO Global?
- [0:04:33.5] How to utilize products to enhance the client experience
- [0:08:52.1] What it means for clients when they’ve got products that can provide data?
- [0:11:02.3] Changing trends in shockwave therapy and how the right product supplier can help clinic owners keep on top of that
- [0:14:37.4] Ryan talks about pain management modalities
- [0:16:50.4] What should clinics be looking for when choosing a supplier?
- [0:19:18.6] Common mistakes clinics make when managing stocks?
- [0:22:43.9] Clinics that have done innovative things that helped improved their client experience
- [0:26:48.8] Learn more and get in touch with DJO Global!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Ryan McCathie talks about his exercise physiology journey, how he networks through LinkedIn, and how it has helped his clinic achieve their goals.
QUOTES FROM THIS EPISODE
“Smell (clinic’s scent) has a great emotional attachment to patients, so we make sure our smell is quite regular.”
“If one person’s asking it, there’s probably a dozen others that are thinking it, that have never gotten around to asking it.”
“I don’t argue on social media. It wastes your time.”
MENTIONS
- Grow My Clinic online course
- Hunter Rehabilitation and Health
- Ryan McCarthie
- RHR Facebook
SHOW NOTES
- [0:00:44.6] Introducing Ryan McCathie
- [0:01:22.2] What is exercise physiology and how Ryan ended up studying it
- [0:01:57.8] Common chronic conditions Ryan and his team usually deal with
- [0:02:44.7] Why Ryan chose exercise physiology as a profession
- [0:04:02.8] Why private practice?
- [0:05:39.1] How Ryan ended up with his own clinic
- [0:06:58.1] About the Hunter Rehabilitation and Health
- [0:07:41.5] Some elements of the client experience that Ryan has focused on and maximized
- [0:09:10.7] How HRH gets feedback from patients
- [0:09:51.9] Genre of music played in HRH’s welcome room
- [0:11:08.1] Are special treatments really worth it?
- [0:12:17.6] How Ryan successfully grew his exercise physiology clinic
- [0:14:19.6] Ryan’s LinkedIn strategy
- [0:16:21.7] What to publish on LinkedIn
- [0:17:48.5] How Ryan comes up with ideas for his content
- [0:19:05.1] Overcoming the fear of being in front of the camera
- [0:22:15.5] Some posts that have created the most engagement on LinkedIn
- [0:24:15.2] Handling debates on LinkedIn posts
- [0:26:08.0] Has LinkedIn contributed to the growth of HRH?
- [0:27:58.3] Learn more about Hunter Rehabilitation and Health
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Michael Rizk, owner and founder of iMovePhysio, is going to be giving us some tips on how to adopt to the fast-moving pace of your clinic’s growth.
QUOTES FROM THIS EPISODE
“We are often paralyzed by opportunity. We just say yes to everything. We’re fresh, new, we’re gung ho. And often times, we say yes to everything not fully measured or understanding the magnitude of what we’re taking on.”
“My tip would be: don’t hide your culture. And if you’re not huge on social media, just make that really clear from the start, and you’ll find people that are dying to work for you instead of you trying to find people.”
MENTIONS
- Grow My Clinic online course
- iMovePhysio
- iMoveU
- Cliniko
- Cliniq Apps
- HICAPS Go
SHOW NOTES
- [0:00:49.5] How Mike got into physio
- [0:02:06.6] Why Mike studied exercise science
- [0:04:05.1] How long did it take for Dan and Mike to start iMovePhysio?
- [0:06:36.2] Managing the speed of your clinic’s growth
- [0:08:55.9] How Mike was able to find his clinicians in a short amount of time
- [0:09:38.0] Rejecting the wrong types of clients
- [0:13:32.6] Mike’s tips on adjusting to the lifestyle of a business owner
- [0:14:59.9] Learn more about iMoveU
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Stephen King from Movement Assessment Technologies (MAT) is all about providing tools for clinic owners to help them get objective, tailored assessments for their clients.
Learn more about Stephen King, his MAT journey and the impact of their work extending to 21 countries in this episode of the Grow My Clinic podcast.
QUOTES FROM THIS EPISODE
"We're about creating experiences for clients where they understand their diagnosis, whether that's pathological or psycho-social, so using language that matters to them creates an amazing buy-in."
"Having something that makes you different is really important as a clinic owner."
MENTIONS
- Grow My Clinic online course
- Movement Assessment Technologies
- Kajabi
- Asana
- Google Suite
- MAT Assessment
SHOW NOTES
- [0:00:30.0] Getting to know Stephen King
- [0:03:56.6] What made Stephen want to study Physio
- [0:05:22.6] Stephen's passion for movement assessment
- [0:07:46.0] What led Stephen to start Movement Assessment Technologies
- [0:09:20.1] How did MAT differentiate Stephen from other practitioners
- [0:11:25.5] The MAT journey: How Stephen manages to practice and run his business at the same time
- [0:12:10.9] Getting to know Movement Assessment Technologies (MAT)
- [0:14:08.0] Feedback from patients who have received MAT assessments
- [0:15:45.5] Practitioners who use MAT
- [0:16:38.7] Creating a systematic approach to assessment vs. Letting clinicians have their own reasoning
- [0:18:17.2] How Stephen manages his business and life
- [0:20:39.2] How to integrate technology into your clinic's system when you're not a tech geek
- [0:23:09.9] Learn more about Steve and MAT
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
An effective reward system could greatly boost team morale and inspire your staff to serve your clients better. That is why in this episode, we would not only be talking about bonuses and commissions, we'll also be talking about creating a whole systematic cultural approach towards rewards.
QUOTES FROM THIS EPISODE
"We think that people are motivated by money. But the truth is that most of our team just genuinely want to be recognized."
"People want to be recognized for the great behaviors and the great work that they do."
MENTIONS
- Grow My Clinic online course
- Bonusly
SHOW NOTES
- [0:00:41.7] Listener reviews on iTunes
- [0:01:46.8] Three reasons for why you need an effective reward structure
- [0:02:03.5] First reason: Recognizing good behavior (privately or publicly)
- [0:04:48.4] Second reason: Reinforce values
- [0:06:19.9] Third reason: Rewarding performance
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Think you're extra? Andrew Zacharia and Peter Flynn from Physio Fit will share with us what it really means to go the extra mile for your clients. They'd go as far as buying massage chairs for their waiting rooms to hiring a barista for their clinic, just to make their clients have that amazing experience!
QUOTES FROM THIS EPISODE
"Just opening the door and waiting for people to come isn't a good [business] strategy."
MENTIONS
- Grow My Clinic online course
- Good to Great by Jim Collins
- The Ideal Team Player by Patrick Lencioni
- Physio Fit Adelaide
SHOW NOTES
- [0:00:52.8] How Pete became a physio and what he did leading up to Physio Fit
- [0:07:34.7] Andrew's journey to becoming a physio and what he did leading up to Physio Fit
- [0:11:44.8] Where Physio Fit is at now and how they got to where they are
- [0:12:39.6] Why they still see patients until now
- [0:15:12.1] Dynamics of a business partnership that works well
- [0:18:10.6] How Pete and Andrew came up with their values and mission statement
- [0:20:11.9] How they embraced the business side of things
- [0:21:50.3] What are they most proud of?
- [0:23:19.6] Creating a place that people would love coming to work to
- [0:25:37.8] Andrew, Pete and Jack talk about how they do their quarter huddles
- [0:26:29.2] Game changing strategies of Physio Fit that sets them apart from other clinics
- [0:31:52.9] What's next for Physio Fit?
- [0:35:14.1] Learn more about Physio Fit
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Joey talks about some of the amazing insights from his book, Never Lose a Customer Again, and gives us a fresh perspective on retaining customers, creating unforgettable client experiences and why it’s different from customer service, and how to differentiate yourself from a market full of low-priced and high quality services.
QUOTES FROM THIS EPISODE
“The title ‘administrative’ is not really the sexiest title in the world. It implies, by the very nature of the language, that it’s a less important task, or it’s a more monotonous or more rote task for someone to do, when to your point, that’s the frontline of the client experience.”
“The therapists deliver the outcomes, but our admin team, they deliver the experiences.”
“We’re finding in the healthspace, the experience matters more than what a therapist does with their hands.”
“I see customer experience as a proactive activity, an activity that does its best to anticipate the type of feeling you want your customer to have at every touch point.”
“Customer service is more reactive. Customer service is usually who you talk to when something hasn’t gone as planned.”
“The best place to tell your stories is not necessarily in a printed magazine or on a radio ad or any TV commercial - it’s in the waiting room or the welcome room of your office.”
“It really is implicit on us as clinic owners to give our team incredible experiences, so that then they can translate that down to our clients.”
MENTIONS
- Grow My Clinic online course
- Never Lose a Customer Again (book) by Joey Coleman
SHOW NOTES
- [0:00:58.7] Differentiating yourself from the competition
- [0:02:45.7] Why it was a good idea for Jack to rename their admin team to Client Experience Officers
- [0:04:50.3] The importance of having an amazing welcome room experience
- [0:06:31.9] The difference between customer service and client experience
- [0:07:43.3] The First 100 Days (with a new client/patient)
- [0:13:14.7] Eight Phases of the Customer Lifecycle
- [0:16:59.2] Some advice on encouraging prospect clients to follow through with their first appointment
- [0:21:19.5] Turning the waiting room into a welcome room
- [0:23:04.7] How gifts and other touchpoints can play a role in the 100-day client journey
- [0:26:01.7] Mistakes businesses make when trying to integrate those different touchpoints
- [0:27:37.7] Mistakes businesses make towards the end of the 100-day client journey
- [0:29:42.4] Sharing client stories in the welcome room
- [0:31:00.6] Hurdles that people need to overcome to get started on designing the first 100 days
- [0:33:52.2] Best place for listeners to find out about Joey’s book
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
“Technology, when used well, can free up a lot of time.”
And so in this episode of the Grow My Clinic podcast, we’re going to show you more about what you can do with Physitrack, a software that encapsulates exercise prescription, outcome measures, adherence tracking, patient education, etc.. We are also going to explore the telehealth space and answer some of the common questions about it.
Marijn Kortekaas from Physitrack will be joining us for this episode and he’ll be walking us through both Physitrack and some aspects of the telehealth space.
We hope that you enjoy this episode
QUOTES FROM THIS EPISODE
“One of the key things that we always set ourselves out to do was to make it as easy and as engaging to our clients.”
“Education is as important as the exercises themselves.”
“Physitrack provides clinicians the opportunity to communicate with patients outside of the traditional confines of the consult room.”
“Automation is magic - it means that things don’t get missed.”
“Technology, when used well, can free up a lot of time.”
MENTIONS
- Grow My Clinic online course
- Physitrack
- Cliniq Apps
- Physitrack walkthrough
SHOW NOTES
- [0:01:06.4] Using multimedia to educate patients
- [0:03:15.7] Do practitioners who prescribe exercises and education get better outcomes than those practitioners who just prescribe exercises?
- [0:06:34.4] Jack and Marijn talks about the messaging feature of Physitrack
- [0:07:18.6] Exercise adherence, pain scores, RPE, sets and reps
- [0:09:42.4] Types of questionnaires that are in Physitrack and how they deal with insurance companies and outcome measures
- [0:12:31.2] Creating custom outcome measures in Physitrack
- [0:13:22.9] What you need to know about the telehealth space: remote consultations, insurance frameworks, etc.
- [0:15:59.3] Insurance in the telehealth space
- [0:18:21.7] How can technology enhance the client experience? Why should clinics embrace technology from an experience point of view?
- [0:21:03.0] Integration with Cliniq Apps
- [0:22:23.6] Learn more about Physitrack!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This week, we delve into the personal and professional life of Marijn Kortekaas from Physitrack. He also shares about scent marketing, his previous job at Nike, and about the Physitrack app.
QUOTES FROM THIS EPISODE
On why Nike shoes are expensive: “When it comes to Nike, you see the amount of money they spend on sponsorship, of athletes. It’s all about connecting the consumer to an athlete and help consumers to aspire to be someone they would love to be.”
“Marketing to people’s aspirations are often far more valuable than just marketing to their problems.”
“Although it’s not a clinical approach (scent marketing), it’s something that can have an impact in clinical outcomes. When patients are in a certain frame of mind, or they’re feeling relaxed or energized, it primes them to have a great experience with their therapist.”
MENTIONS
- Grow My Clinic online course
- Physitrack
- Physitrack walkthrough
SHOW NOTES
- [0:01:09.0] Getting to know Marijn Kortekaas
- [0:01:52.1] Marijn’s first job after uni: working for Nike
- [0:02:41.1] Marijn talks about his first take on scent marketing, or using fragrances for branding
- [0:03:13.7] Getting to know Physitrack
- [0:03:42.8] How Marijn adapts into roles he is not trained in
- [0:05:00.8] Marijn explains why Nike shoes are expensive and shares about the lessons he’s learned while working at Nike
- [0:07:20.3] What does scent marketing have to do with being able to sell or being able to buy? Why is it effective?
- [0:09:31.3] Case Study: Day Spa Scent Vs. Sporting Retail Store Scent
- [0:11:30.9] What is Physitrack and why was it developed?
- [0:14:56.8] How Physitrack works
- [0:15:39.8] The history of Physitrack
- [0:16:10.2] Physitrack’s customer feedback system
- [0:17:15.2] Marijn talks about their partnership with Apple
- [0:18:11.7] How Marijn have overcome the challenges that came with Physitrack’s success
- [0:20:55.9] Testimonies from Physitrack clients
- [0:22:48.4] Learn more about Physitrack!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Jack talks about one of the things he does to keep his focus and his flow going, and it’s really simple - binaural beats.
Curious about it? Give this episode a listen
QUOTES FROM THIS EPISODE
“We all know that multitasking is a MYTH.”
“To be able to work on those high level tasks where you need creativity, you need focus, you need flow, alpha beats is where you need to be at.”
MENTIONS
- Grow My Clinic online course
- GMCP Ep. 005 - ‘Do Not Disturb’: Managing the Noise in Your Life to Improve Productivity
- Binaural beats
- Limitless (movie)
SHOW NOTES
- [0:00:30.9] Getting into a state of flow
- [0:02:00.8] Jack talks about the science behind binaural beats
- [0:03:27.2] Different types of binaural beats
- [0:05:14.8] Where to get binaural beats
- [0:07:05.8] When is the perfect time to use binaural beats?
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Jack and Ben talks about personal mastery, tips on how to find your flow, and how to deal with all the pressures that clinic ownership throws at you.
QUOTES FROM THIS EPISODE
“There’s an ebb and flow to this life of business ownership, which is a really interesting contrast to the life of a clinician.”
“They’re doing a lot of things but they’re nt incredibly productive because they don’t have a clear enough outcome in mind.”
“The best clinic owners are obsessed and they don’t change their standards about their outcomes, as in they’ve got a result in mind.”
“The more you’re clear about the outcome, the more resourceful you are in finding the answers or the ways when those obstacles come up.”
“What we say ‘yes’ to determines what we say ‘no’ to.” - Jim Collins
“If we’re just grinding and making life difficult for ourselves, consistently without a breather, we’re gonna get burnt out and tired. So what you need to do as a clinic owner is find a place where you can become self-aware enough that you can have space to work on the important things.”
MENTIONS
- Grow My Clinic online course
- Good to Great by Jim Collins (book)
- RPM (Results, Purpose, Massive Action) (method) by Tony Robbins
- Clinic Mastery Workshops
SHOW NOTES
- [0:00:37.8] Jack and Ben talks about the common challenges clinic owners encounter and how to find your flow
- [0:02:52.8] How clinic owners can deal with the barrage of options and things to do
- [0:05:01.3] A result-driven mindset: being agnostic about the method as long as you get the outcome
- [0:05:39.9] The importance of saying ‘no’ to certain things, protecting your time, and structuring your diary
- [0:06:24.1] Ben explains the RPM method (Results, Purpose, Massive Action)
- [0:08:46.1] Hustle and Grind VS Flow, and the importance of taking a break
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Jack and Ben talks about rewarding and reinforcing your clinic’s values to your team members with an app called Bonusly. What it does is it encourages your team members to recognize one another and rewards any team member for when they’re living up to your values.
QUOTES FROM THIS EPISODE
“When was the last time you recognized your team in a systemized way according to your values?”
“What Bonusly does is it gamifies rewards and recognition among your team. Now, what we’re able to do in a systemized way is for my team to recognize each other according to our values that we’ve all collectively defined.”
“The intention here is to have almost a social recognition model where your team members are recognizing one another. It doesn’t have to just come from the top down, and it’s based on the values of your business.”
MENTIONS
- Grow My Clinic online course
- Bonusly
SHOW NOTES
- [0:02:21.5] Learn how to define your clinic’s values to your team members
- [0:03:47.0] Introducing Bonusly, a tool to gamify rewards and recognition
- [0:05:07.4] How Bonusly works
- [0:07:15.4] Is there still a need to give out Christmas bonuses/gifts when you’re already implementing Bonusly?
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Joel Friedlaender, founder of Cliniko, joins us this week for another episode of the Grow My Clinic podcast
He’s going to be talking about his personal journey towards creating Cliniko, the advantages of doing remote work and having a remote team, and some new features Cliniko will be having in the future.
We hope you enjoy this episode!
QUOTES FROM THIS EPISODE
“One of the fascinating things about Cliniko is that it is so user-driven and user-based; there’s a strong community there and you seem to be very responsive. And that probably speaks to the type of company that you’ve built.”
“Every company has a different context. You can try to copy how another company behaves, but they have different customers, different size, different origins - whatever it might be, there’s a whole bunch of constraints and reasons that impact how that company behaves.”
“If I look worldwide, we get hundreds of applicants everytime we offer a job.”
“Transparency and being open and honest with you clients wins everytime. When you’re trying to protect and hide things from a clinic point of view, clients can sniff a rat a mile away. Sowing that transparency means you get the quality of clients and essentially a raving fan network.”
MENTIONS
- Grow My Clinic online course
- Cliniko
- Cliniko’s Community Site
SHOW NOTES
- [0:00:29.6] Joel let’s us in on what Cliniko is
- [0:01:27.5] The reason for creating Cliniko
- [0:02:45.1] Joel’s vision of Cliniko
- [0:04:13.4] The effect of being transparent to your customers, even when things go wrong
- [0:06:17.7] Why Joel and his team work at their own time
- [0:07:38.3] Joel talks about working remotely and their rules around taking vacations and holidays
- [0:08:36.1] Joel talks about some of the advantages in doing remote work
- [0:10:45.2] Has anyone ever abused the benefits of their unlimited annual leave?
- [0:12:58.0] The benefits of trusting your team to do good work without your supervision
- [0:16:28.5] Problems clinic owners usually wrestle with that Cliniko solves
- [0:18:30.8] Joel talks about Cliniko reports and why they’re enough
- [0:20:02.1] Future plans for Cliniko
- [0:22:40.7] Cliniko’s plans to integrate with other apps
- [0:24:45.4] How the best Cliniko users use Cliniko’s features to their full potential
- [0:25:54.3] Password management tools Joel and Jack uses
- [0:26:08.5] How Joel manages both client work and leading his team
- [0:27:08.2] How Joel keeps in touch with his remote team
- [0:28:16.0] Learn more about Cliniko
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Sarah Bartholemousz of You Legal, a legal concierge service, joins us this week to talk all about the legalities of running a healthcare business.
She shares to us some of the common legal problems clinic owners face, the pros and cons of partnerships versus having an incorporation, contractors versus employees, and so much more! She also shares her personal journey to starting You Legal and what it’s like to bring innovation into her industry.
There’s a lot to look forward to in this episode, so make sure to give this one a listen!
QUOTES FROM THIS EPISODE
“Basically, I just decided I wanted to take my life into my hands. I did not want to wait until Nikola was born and get another job in six months and have that risk of losing it again; I wanted to control my destiny. And so the very next after I lost my job, I started my practice, which at that stage I named after myself like a lot of law firms.”
“I found that I had a lot of other people interested in having service from me, and I felt like I couldn’t help everyone. So I looked for ways in which I could help more people that didn’t necessarily involve me doing the work.”
“Think about what your clients actually want, not what has always been done is how you innovate, and asking them.”
“As you grow your intellectual property, development becomes more important. And with contractors, that is a risk because you don’t control what they create. You don’t necessarily own it if it’s outside the contracting arrangement.”
“If people aren’t values-aligned, they don’t tend to last very long.”
MENTIONS
- Grow My Clinic online course
- You Legal
- Growing a Medical Practice by Sarah Bartholemousz (book)
Get a discount when you use the code: GROWIN
SHOW NOTES
- [0:01:18.8] The idea behind You Legal and how it was founded
- [0:05:28.1] Jack and Sarah talks about working remotely and online consultations in the healthcare industry
- [0:06:38.8] Dealing with pushbacks when you’re trying to innovate
- [0:08:07.7] Sarah’s ideal clients
- [0:09:37.0] How Sarah positioned You Legal and her role as the face of the business, writing books, doing talks, etc. - has it been deliberate and what have been the effects of doing them
- [0:10:54.8] Does publishing books and doing talks translate into business growth?
- [0:12:38.5] Sarah talks about some of the common legal problems clinic owners encounter
- [0:15:50.0] Pros and cons of a Partnership versus an Incorporation
- [0:19:37.6] Advice for partners who are in conflict but do not have a shareholders agreement
- [0:20:25.4] Employees vs. Contractors: Should a starting clinic consider contracting or consider an employee arrangement when bringing in a new member?
- [0:22:10.7] Having a misunderstanding with your practitioner: Consequences of when your practitioners are working under what you think is a contractor setup, but then later claim that they were an employee
- [0:24:22.9] What employers should consider if they’re planning to hire contractors on their team
- [0:27:06.6] How Sarah runs You Legal remotely
- [0:30:36.0] What Sarah does outside of work (which involves charity work and community involvement)
- [0:33:00.3] Learn more about Sarah, You Legal and other works she’s involved in!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on
Karen Finnan, founder of Online Physio, joins us this week for another episode of the Grow My Clinic podcast.
She is a physiotherapist by trade and now practices all over the world using telehealth. She’ll be sharing to us her story, challenges and solutions she’s encountered in building her telehealth business, and the progress she’s bringing to physiotherapy and allied health in general through telehealth and online consulting.
You can look forward to a great episode!
QUOTES FROM THIS EPISODE
“The key to any sort of resistance that you get is understanding where they (customers) are coming from.”
“The Australian Physio Association have now done a wonderful job of beginning the process of advocating with the private health insurance parties to introduce the concept of rebates for private health insurance purposes.”
“Know who your ideal client is and be there in the world where they spend time in tobe able to provide a solution if and when they need it.”
MENTIONS
- Grow My Clinic online course
- Typeform
- Physitrack
SHOW NOTES
- [0:00:50.6] Karen’s background and story
- [0:02:46.9] Technologies Karen used when she was still starting out her telehealth business seven years ago
- [0:04:41.5] At what stage did Karen decide to go all-in with telehealth?
- [0:05:27.0] Craziest place in the world where Karen did a physio consult
- [0:06:40.7] How telehealth actually works: infrastructure, tools, etc. needed to set up a telehealth business, accommodating a client/patient
- [0:09:24.5] The purposes of getting your clients to fill out the forms first before the actual call/online appointment
- [0:11:33.3] Challenges encountered in the telehealth business
- [0:14:36.2] How to deliver treatments and the framework of funding in the telehealth space
- [0:17:23.2] Features of Physitrack that Karen makes use of in her business
- [0:23:11.3] How Karen was able to attract the right kind of clients for her telehealth business
- [0:25:34.7] How Karen handles being a practitioner and businesswoman, and managing the tech needs of her business
- [0:29:08.0] Karen’s message to business owners who are struggling to innovate
- [0:31:32.6] Where to learn more about Karen and how she runs her telehealth business
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Steve Commando gives us some advice on personal development, leadership, business, and life in general in this special episode of the Grow My Clinic podcast.
Steve “Commando” Willis is a qualified fitness coach who also became well known as a trainer in Australia’s Biggest Loser.
QUOTES FROM THIS EPISODE
“Pain, suffering and fear is real, but it’s not unique.”
“If people really want to test themselves, get out into nature. Do some hard stuff.”
“Surrender means to accept ‘now’ for what it is in this present moment.”
“What it comes down to is what you’re willing to do when the doors are closed, no one else is around and the lights are off - that’s when it counts.”
“We can conjure enough energy when we’ve got all eyes on us; but when it’s dark and cold - when you just don’t feel like doing it - what are you willing to do? That’s what makes you.”
MENTIONS
- Grow My Clinic online course
- Steve Willis’s site
SHOW NOTES
- [0:00:52.9] The legacy Steve hopes to leave
- [0:02:30.8] How does Steve treat his children?
- [0:07:05.0] How Steve goes back to his center and finds quietness despite his busy schedule
- [0:09:22.0] Qualities that make a strong leader
- [0:13:44.4] Uncomfortable things Steve has to tackle as a businessman
- [0:15:44.9] How Steve improved in his communication skills
- [0:17:39.4] People Steve considers as his mentors
- [0:22:43.5] Steve’s golden advice for our listeners
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Hootan Mohseni is back with us again at the Grow My Clinic podcast, and he’ll be giving us a crash course on how to use Cliniq Apps’ dashboard efficiently, so that we could read and interpret data better, and in turn give better service to our patients.
QUOTES FROM THIS EPISODE
“It’s not just about the data; it’s being able to analyze it in a way that’s meaningful to help you reflect on what’s happened.”
“Clinic owners - although they are health professionals, they are running a business.”
“Business without data is like human without mind. If you do not see what you’re doing, you cannot make correct decisions.”
“Getting data is one thing, but having it presented in a way that helps you make decisions, it is what’s next level.”
“Revenue and cost is distilled outcome of a business.”
“Too much analysis is bad, but lack of analysis is also bad.”
“To hide from data or to be fearful of it is really doing your patients a disservice in the long run.”
MENTIONS
- Grow My Clinic online course
- Cliniq Apps
SHOW NOTES
- [0:00:59.9] Data insights that clinic owners can get from Cliniq Apps
- [0:04:51.8] Important data insights clinic owners should look out for
- [0:07:35.7] How to interpret patient visit average or average patient revisits and why it is such a critical number for clinics
- [0:11:51.8] How the dashboard can be maximized to view key metrics
- [0:12:12.3] Key metric #1: Overall clinic revenue
- [0:15:40.3] Key metric #2: Checking metrics by practitioner
- [0:16:18.5] Key metric #3: Digging deep into each key performance indicators of the clinic (e.g. booking cancellations)
- [0:17:29.3] Engaging in patient relations through Cliniq Apps
- [0:21:53.5] Final words on how to analyze data better
For the podcast listeners, if you’re interested in taking your journey with Cliniq Apps further, we’ve got a discovery session that we can offer you. Just send in your request to jack@clinicmastery.com and we’ll be able to help point you in the right direction for Cliniq Apps’ discovery session.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Hootan joins us this week for a very inspiring episode of the Grow My Clinic podcast. He shares about his journey to founding Cliniq Apps, what he went through to get to where he is today, and what inspired him to start Cliniq Apps in the first place.
We’re sure you’ll be getting gems from this episode!
QUOTES FROM THIS EPISODE
“If we’re gonna be sleepless with kids, we might as well be sleepless with business, right?”
“When your back’s against the wall and cash is running out, and you’ve got to get to marketing, you’ve got deadlines to meet, that’s what really tests your commitment to what you’re doing.”
“If you can be honest and transparent with your clients, and flexible and create a service that meets their needs, when something goes wrong or when something happens, you’ll have a clientele that care enough about you to be advocates in those situations.”
MENTIONS
- Grow My Clinic online course
- Cliniq Apps
SHOW NOTES
- [0:02:03.9] Hootan’s backstory: where he studied, his experience prior to Cliniq Apps, studying vet med, working in Ernst and Young, doing mobile apps for veterinarians
- [0:05:59.3] Hootan’s previous businesses before Cliniq Apps
- [0:09:48.6] Two things he learned at Ernst and Young that helped him become the person he is today
- [0:12:54.1] Summarizing Cliniq Apps in a sentence
- [0:13:53.7] Hootan’s inspiring journey to founding Cliniq Apps
- [0:22:01.8] Creating raving fans
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Take an inside peek at one of the recent live trainings we’ve done in Sydney! We’ve discussed a vast number of topics that can help your clinic get more bookings, from setting up the objectives for your site to designing an effective layout, we’ve got it all covered for you.
I hope you find this episode really helpful!
QUOTES FROM THIS EPISODE
“You need to have a primary objective to your website and potentially a secondary objective.”
“The primary point of your website, why it exist, it would most likely to be to get online bookings specifically.”
“Your website is one of the key touch points that potential future clients will experience before they even call you.”
“We at Clinic Mastery speak to far too many clinic owners who outsource the management of their website to people who don’t quite understand the intricacies of the health industry.”
MENTIONS
- Grow My Clinic online course
- Clinic Mastery Business Academy
- GMCP Episode with Chris Marr
- “Zero Moment of Truth”
SHOW NOTES
- [0:00:59.3] Website review; optimizing website for results; making sure you get outcomes and deliverables from your website;
- [0:01:29.9] Your website’s primary and secondary objective - the reason why your website exists
- [0:02:59.9] Website layout tips - creating credibility using layout hacks
- [0:03:33.5] Creating user-focused language and content
- [0:03:46.2] Designing menu items on your website
- [0:04:00.2] Individual pages for different purposes
- [0:04:36.8] Creating a call-to-action
To get full access for this training, send your request to jack@clinicmastery.com.
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This is a special episode on some of the positive feedback we have received for the Grow My Clinic podcast.
Thank you so much for your support, and we look forward to giving you more amazing episodes in the future!
FEEDBACK FROM LISTENERS
“Awesome guys! Loving the podcast. Very insightful and thought-provoking.”
“This is a great and concise podcast. Many thanks to Clinic Mastery and Grow My Clinic team!”
Listen to the entire episode to know more about what people are saying about our podcast! We’re really passionate about helping clinics thrive and deliver amazing experiences for their clients, so go ahead tag your friends and colleagues who are health professionals as well.
MENTIONS
- Grow My Clinic online course
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Brad Beer joins us for this week’s Grow My Clinic Podcast and walks us through their Finish Line™ Program and how it has improved their business and their clients’ lives.
QUOTES FROM THIS EPISODE
“Did they get a complete, remarkable outcome? Yes or No? Not ‘did they come for a few sessions, get out of pain, but ultimately not achieved what it was that they came in the doors to get done.’”
“The commercial reality takes care of itself when you deliver more value than what the client’s essentially paying for.”
“That’s when they (clients) get the outcomes they want - when they’re truly valued.”
MENTIONS
- Grow My Clinic online course
- Brad Beer
- POGO Physio
- Brisbane Live Event (May 2018)
- POGO Physio’s Finish Line™ Program
SHOW NOTES
- [0:00:29.4] Introducing Brad Beer
- [0:00:49.8] Brad talks about Pogo Physio, his unique program for their clients and how he came up with the program
- [0:02:20.7] How Brad was able to come up with a unique program to solve some problems that’s usually encountered in the healthcare industry
- [0:06:03.1] The moment Brad realized they had to break from the traditional model of treating patients
- [0:06:29.7] How does Brad deal with being a clinician and managing his clinic business?
- [0:08:22.7] Changes Brad made to improve their treatment programs and services
- [0:09:48.9] What happens during the initial consultation?
- [0:11:51.3] Brad discusses about their fixed fee rates
- [0:14:49.7] How the fixed fee rates fared with their clients
- [0:16:06.8] The effects of Brad’s unique program and fixed fee rates
- [0:17:27.5] What types of clients POGO Physio has attracted through their finish line programs
- [0:19:26.2] Other problems they were able to solve with their unique programs
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Are you truly creating content that’s helpful to your potential clients? Does the content you publish bring new customers to your door?
Chris Marrof theContent Marketing Academyjoins us this week to talk about the importance of content marketing, creating relevant content for your potential clients, how it affects clients’ buying/booking decisions, and how it’s not just a strategy -- it’s actually a philosophy.
Here is a rich episode all about content marketing and how it has helped many people, including our business, get more clients and bookings. We hope it helps yours.
QUOTES FROM THIS EPISODE
“Marketing for today’s environment that we live in - the culture, the way that consumers make decisions to buy now is truly through the internet and information they find and educate themselves on.”
“Content marketing is who you are as a company. It’s how we communicate.”
“75% of the buying decision is made online before someone contacts the business for the first time.”
“Content can play a big role in helping - it plays a huge role - in increasing confidence and trust, and helping people make a buying decision.”
“It’s not about what your competition thinks about you… at the end of the day, this is about your business, your customers, and your prospects feeling confident about buying from you.”
“We don’t need more information; what we need is better information, better quality information.”
“There are thousands and thousands of blog articles getting published everyday; the challenge for everybody now is to create the best version of that article that exists online today.”
“In most cases, it’s not just that they want an answer to a question - they want a solution for a problem.”
“When it comes to content marketing, ideas is the currency.”
“This isn’t about who’s the smartest; this is about who can be the most helpful.”
MENTIONS
- Grow My Clinic online course
- Chris Marr
- The Content Marketing Academy
- “The Zero Moment of Truth”
- They Ask, You Answer (book) by Marcus Sheridan
BLOG ARTICLES RELEVANT TO THIS EPISODE:
- How to measure the return on content marketing
- How does content marketing lead to sales
- How to improve your blog
SHOW NOTES
- [0:00:16.8] Introducing Chris Marr of the Content Marketing Academy
- [0:00:56.3] About the Content Marketing Academy and how Chris got into content marketing
- [0:03:27.5] What is content marketing (according to Chris)?
- [0:05:38.9] What differentiates content marketing from other tactics such as Google AdWords, Facebook Ads, etc.
- [0:06:09.3] Content marketing as a philosophy
- [0:07:36.3] Does content marketing work for brick and mortar type businesses, or is it only exclusive for online marketers?
- [0:09:04.6] Chris explains “The Zero Moment of Truth”
- [0:14:28.6] What if you’re afraid of creating content because you’re afraid of criticism?
- [0:18:44.2] Advice for creating better content
- [0:19:35
Jack and Ben talks about the recent Grow My Clinic workshop held in Sydney. They share to us some of the highlights of the weekend, what we can expect from future live events/workshops, and some of the biggest takeaways they got from the workshop.
QUOTES FROM THIS EPISODE
“You could take your branding and convey that into a visual element in your clinic.”
MENTIONS
- Grow My Clinic online course
- Grow My Clinic Events
- Michael Griffiths (The Referral Marketing Guru)
- Google Analytics
- Google AdWords
- Facebook Advertising
SHOW NOTES
- [0:01:06.7] What’s new with the Grow My Clinic workshop?
- [0:01:36.6] What will be talked about in the different live events
- [0:02:00.4] Wisdom from Michael Griffiths (The Referral Marketing Guru)
- [0:03:37.1] Other notable guests from the workshop, talking about multi-sensory marketing
- [0:04:48.7] Here’s an example of multi-sensory marketing: Louis Vuitton infuses a particular scent to create a specific feeling for their customers
- [0:05:08.6] Using lavender to associate the clinic to a sense of calm
- [0:07:21.7] Insights from Jack’s talk during the Grow My Clinic workshop: Google Analytics, content publishing, establishing your expertise in your field, Google AdWords, Facebook Advertising
- [0:09:49.5] Jack’s thoughts and testimony on digital marketing
Check out clinicmastery.com/events to know when and where our next Grow My Clinic workshop would be!
Jack and Ben talks about the recent Grow My Clinic workshop held in Sydney. They share to us some of the highlights of the weekend, what we can expect from future live events/workshops, and some of the biggest takeaways they got from the workshop.
QUOTES FROM THIS EPISODE
“You could take your branding and convey that into a visual element in your clinic.”
MENTIONS
- Grow My Clinic online course
- Grow My Clinic Events
- Michael Griffiths (The Referral Marketing Guru)
- Google Analytics
- Google AdWords
- Facebook Advertising
SHOW NOTES
- [0:01:06.7] What’s new with the Grow My Clinic workshop?
- [0:01:36.6] What will be talked about in the different live events
- [0:02:00.4] Wisdom from Michael Griffiths (The Referral Marketing Guru)
- [0:03:37.1] Other notable guests from the workshop, talking about multi-sensory marketing
- [0:04:48.7] Here’s an example of multi-sensory marketing: Louis Vuitton infuses a particular scent to create a specific feeling for their customers
- [0:05:08.6] Using lavender to associate the clinic to a sense of calm
- [0:07:21.7] Insights from Jack’s talk during the Grow My Clinic workshop: Google Analytics, content publishing, establishing your expertise in your field, Google AdWords, Facebook Advertising
- [0:09:49.5] Jack’s thoughts and testimony on digital marketing
Check out clinicmastery.com/events to know when and where our next Grow My Clinic workshop would be!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
Jack and Ben talks about regularly doing a SWOT analysis on your clinic business, the four areas clinic owners need to audit, and how to make your clinic run without your 24/7 supervision.
MENTIONS
- Grow My Clinic online course
- SWOT Analysis
- Asana
SHOW NOTES
- [0:00:45.4] How Jack made his clinic thrive without 24/7 supervision
- [0:02:01.8] Using Asana to establish recurring tasks and flow
- [0:03:51.9] Four areas to audit for a SWOT analysis: financial and legal analysis, client experiences (a.k.a. “creating raving fans”), team culture and marketing
- [0:04:28.8] Creating projects and sections in Asana for your SWOT analysis
- [0:05:41.1] Benefits of regularly doing a SWOT analysis on your business
- [0:07:20.2] Challenge to podcast listeners
- [0:08:33.7] Testimonies from Clinic Mastery members about using Asana for recurring tasks and flow
- [0:09:04.7] Bringing order into your clinic business with Asana
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Daniel and Jack talks about the concept of $10/hr. work, $100/hr. work and $1,000/hr. work, how team meetings can be more valuable than booking an appointment, how to avoid being the bottleneck of your business and so much more.
Give this episode a listen!
QUOTES FROM THIS EPISODE“It really came down to ‘what’s the most important thing that only I can do?’ and that’s where I had to start putting value on my time.”
“Good systems around simple processes lead to better systems around more complex processes.”
“I’m talking about systemizing the operations of your business to create great client experiences and do that consistently, because that’s really important.”
“If everything has to go through you as a business owner, then you become the bottleneck. The business is only gonna grow as far as you can take it.”
MENTIONS
- Grow My Clinic online course
- Getting Things Done by David Allen
SHOW NOTES
- [0:00:32.6] The concept of $10/hr. work, $100/hr. work, and $1,000/hr. work
- [0:01:28.5] Tasks that falls under the category of $10/hr. work - the ‘mind-numbing tasks’ as Jack would put it
- [0:02:39.0] Tasks that falls under the category of $100/hr. work - e.g. your work as a clinician, etc.
- [0:03:38.9] Tasks that falls under the category of $1,000/hr. work - e.g. meeting with a gym owner, etc.
- [0:04:11.2] The value in prioritizing $1,000/hr. work even if it does not generate any income for the day
- [0:06:12.2] External marketing - the cost of acquisition is a lot higher than the cost of retention
- [0:06:12.2] Should you see clients to get your pay for the day, or should you just invest your time on the $1,000/hr. tasks? How does Daniel split his time between being a practitioner and managing his business?
- [0:08:02.5] How can a team meeting be worth $1,000 an hour?
- [0:09:20.6] Getting someone to do it VS Doing it yourself
- [0:09:48.0] When it’s the right time for other people to handle the work that you used to do yourself
- [0:11:14.0] Challenge to our listeners! Define the tasks that happens in your clinic under the three categories we just discussed.
- [0:12:06.0] Tips on prioritizing tasks under $10/hr. work, $100/hr. work, and $1,000/hr. work
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings on iTunesand Stitcher. We appreciate your support and feedback!
This week on the Grow My Clinic podcast, Jack shares the backstory of how he began his clinic, his humble beginnings, the (unbelievable) challenges he had to overcome as a clinic owner, and some wisdom on starting your own healthcare business.
QUOTES FROM THIS EPISODE“The decisions that you make need to align with the values that you have.”
MENTIONS
- Grow My Clinic online course
- Newcastle Knights
SHOW NOTES
- [0:00:39.3] How did Jack become a physiotherapist?
- [0:02:12.3] Jack’s experience with the Newcastle Knights
- [0:04:07.5] Jack’s first step after finishing his physiotherapy degree
- [0:05:42.6] What made Jack start his own physiotherapy clinic?
- [0:08:14.3] How Jack went from having one physiotherapy clinic to having multiple branches
- [0:10:38.9] Challenges Jack faced when he began his business which involves debts, dishonesty and getting flooded
- [0:12:45.8] How Jack stays grounded on his values
- [0:14:23.5] What the future looks like for Jack
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Can making your bed in the morning help you become a champion leader tomorrow? This week, we are joined by Daniel Gibbs, founder of Clinic Mastery and owner of Posture Podiatry, and we’re gonna be talking all things making your bed!
QUOTES FROM THIS EPISODE“If you make your bed in the morning, it’s one of those first things you can do in a day that set you up in the mindset of getting things done.”
“If you wanna change the world, it starts by making your bed.” - Adm. William H. McRaven
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:00:24.3] The significance of making your bed in the morning - productivity benefits and how it shifts your mindset
- [0:02:22.3] How long has Daniel been making his bed for everyday?
- [0:03:10.3] Creating accountability: post your made bed on Snapchat!
- [0:04:37.2] Daniel shares the effects of making his bed everyday
- [0:05:23.9] Creating a platform for productivity by making your bed every morning
- [0:06:04.1] Challenge to podcast listeners!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week on the Grow My Clinic podcast, we are joined by James Schramko, CEO of SuperFastBusiness, mentor, business coach, and author of the book Work Less, Make More.
This guy makes six figures a month while surfing, and he’s here to share some insights on how we can better manage our time and resources so that we could have more freedom while maintaining a fantastic business.
QUOTES FROM THIS EPISODE
“Not all tasks are equal. And a lot of the things that you’re doing are not actually helping you.”
“If something doesn’t require action, then it doesn’t need to be appearing for you as an email that you have to read.”
“The brand is baked into everything, and if you’re after a really good customer experience, you want to have a consistent voice and tone.”
“If you wanna grow your business stronger and make a fantastic service offering, you’ll need to have some time to work on yourself and to be strong.”
MENTIONS
- Grow My Clinic online course
- Work Less, Make More by James Schramko
SHOW NOTES
- [0:00:58.8] James’s experience on writing his book
- [0:02:25.0] Why write a book?
- [0:04:24.8] If you’re a business owner, you are James’s ideal customer
- [0:05:11.4] Establishing an effective hourly rate as a business owner
- [0:10:08.9] James explains the 64-4 rule: “64% of your results are coming from 4% of your inputs.”
- [0:12:50.3] How James deals with his inbox
- [0:13:55.1] Using the “I-We-You” method in training an admin staff or support desk to handle technical questions
- [0:15:10.3] James gives an example of how to answer some customer queries
- [0:17:28.5] How James stays focused amidst all the interesting opportunities that present itself along the way
- [0:18:39.5] How James stays focused Pt. 2: Tips and routines
- [0:19:58.7] James’s concept of not compromising his personal life for his business
- [0:23:40.1] Shifting mindsets, from practitioners to business owners
- [0:25:10.1] Benefits of a membership-based/subscription-based business, and other ways of earning a little bit more from your services
- [0:28:56.9] Building systems to bring people back to your clinic and leveraging social media for promotions and special offers
- [0:29:34.8] James’s tips on content creation
- [0:31:54.7] James’s advice for health professionals who think content creation and content marketing is not for them
- [0:34:20.8] How James does content marketing for his business
- [0:36:52.2] A few more tips for health professionals on how to earn more with less time
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode of the Grow My Clinic podcast, Shane Davis tells us the story of how their passion for excellent client experiences and clinic systems led them to start Clinic Mastery, and what it’s like to be part of the community.
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:00:39.7] The founding of Clinic Mastery
- [0:04:01.8] Clinic Mastery’s vision and mission [0:06:25.0] The kind of clients Clinic Mastery caters to [0:07:59.6] What sets Clinic Mastery apart from everyone else?
- [0:08:57.2] The power of Clinic Mastery’s community
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
We are joined by Shane Davis for this week’s Grow My Clinic podcast, and we’re going to be talking all about Xero. We’re going to share with you why Xero is our accounting software of choice, the benefits of having an accounting software and some tips on how to make use of its features to help you make better decisions.
QUOTES FROM THIS EPISODE
“When your numbers are in order, you can make better decisions.”
“Accounting and numbers can really make a massive difference in the experience that you’re able to provide.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:00:37.0] What an accounting software is and why we like Xero
- [0:02:50.6] Understanding accounting better with Xero
- [0:04:01.4] What makes Xero better than other accounting software
- [0:05:44.4] How to customize reports in Xero
- [0:09:22.3] Better accounting means better client experiences
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
This week on the Grow My Clinic podcast, we’ll be bringing you a short, sharp, punchy episode on distractions and notifications. We’ll be talking about how we can reduce the noise in our lives by restricting certain notifications and calls, decluttering tasks list and managing our inboxes. Jack also shares his experience on living off of ‘Do Not Disturb’ mode so that he can improve his productivity.
We had a lot of fun recording this episode; we believe it’s a very useful life and business hack, and we’re sure you’ll enjoy this episode, too.
QUOTES FROM THIS EPISODE“My life doesn’t need to be governed by notifications on my phone.”
MENTIONS
- Grow My Clinic online course
SHOW NOTES
- [0:00:26.6] Daniel’s challenge to Jack when they first met
- [0:01:59.5] What it’s like to turn off email notifications and prioritizing email notifications
- [0:03:14.8] Tried and tested methods to minimizing the noise in your life
- [0:04:21.7] The 2-minute rule for doing tasks
- [0:04:57.2] Jack lives on ‘Do Not Disturb’ mode - how he’s able to manage his life and business without getting frequent notifications, emails… and calls!
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
Joining with us this week on the Grow My Clinic podcast is Daniel Gibbs, founding director of Clinic Mastery and owner of Posture Podiatry. He’s gonna be sharing with us his story of how he went from being a simple practitioner, to having his own clinic, and to winning the Telstra Business Award. He also shares with us how he managed to create excellent systems for his business and the secret to amazing client experiences.
QUOTES FROM THIS EPISODE
“Don’t put your name on the sign, because if you put your name on the sign, then the business becomes heavily reliant on you.”
“What we do when we become business owners is we take on a whole new job description that is outside of what you’ve been trained for as a health professional.”
MENTIONS
- Posture Podiatry
SHOW NOTES
- [0:00:32.9] Daniel’s background
- [0:01:48.5] How Posture Podiatry came to be
- [0:03:11.0] Why it’s a bad idea to put your name on the sign
- [0:08:08.5] The importance of employing systems in your business
- [0:08:35.7] How Daniel managed to transfer his clients to other practitioners so he could have more time as a business owner
- [0:10:18.9] Establishing systems for your admin team to get some tasks off your list
- [0:12:48.7] Posture Podiatry’s secret to amazing client experiences and ultimately winning the Telstra Business Award
- [0:16:43.1] The birth of Clinic Mastery
- [0:17:48.2] Daniel’s purpose for doing business
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
It is very important for us healthcare professionals to be able to serve our patients with focus and care all the time. That is why we need regular team meetings or “huddles” to be able to clear the air and give encouragement to our team and team members before facing our clients.
In this episode, we’ll be talking about how seven minute team meetings can help engage and align your team so that you can give the best service you can to your clients.
QUOTES FROM THIS EPISODE
“You can choose how to show up each day and you don’t wanna leave that to chance.”
“When you feel like you’re getting sick of saying something, it’s only just starting to sink in (to your team).”
“The team is the one in the front line and if they’re not in the best state, clients pick up on that.”
MENTIONS
- Clinic Mastery Business Academy
- Grow My Clinic online course
SHOW NOTES
- [0:02:06.2] The four reasons why clinics should implement daily huddles
- [0:02:54.7] Why do we need a daily huddle to create focus for the team?
- [0:04:15.4] Why is it important that our team is connected?
- [0:05:21.1] Why do we need to celebrate wins?
- [0:06:29.0] Reinforcing a positive culture by celebrating wins
- [0:07:22.6] Doing huddles to align our team
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, we’ll be talking about implementing Asana into your clinic. You can now do away with sticky notes and whiteboards, and make reminders and task delegation easier for your team using Asana. This is why we encourage clinic owners to use Asana in their daily operations. It's much more effective, convenient, and helps you get more things done.
QUOTES FROM THIS EPISODE
“What gets measured, gets managed.”
“I think the nature of the beast is that a lot of people in the team will tend to avoid it early on because it’s unfamiliar.”
“The key to implementing any change in your clinic/business when you’ve got a team, is that they’re always thinking, “Hey, what’s in it for me?” Otherwise, they’ll just see it as more work.”
MENTIONS
- Asana
- The Golden Circle by Simon Sinek (TED Talk)
- Grow My Clinic online course
SHOW NOTES
- [0:01:43.7] Key to implementing any change in your clinic/business
- [0:02:54.1] Best way to communicate the benefits of Asana to your team
- [0:03:27.1] Simon Sinek’s ‘Why, How, What’ method that can help you implement changes into your clinic operations
- [0:05:30.1] Practical things your team need to do when getting into Asana
- [0:06:46.0] Giving your team some time to get used to Asana
- [0:07:33.0] Incentivising 100% Asana adherence
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!
In this episode, we’ll be talking about the benefits of using Asana in private practice, how to use it and how to set it up. Asana has been used by many clinic owners to improve their clinic’s workflow and to help them get the little and big things done.
We truly believe that this free tool can help you get more organized in your clinic and lessen your anxiety with the tasks, so we’re sharing with you some of the tips we’ve learned in this podcast!
QUOTES FROM THIS EPISODE“It’s the low-level tasks but it’s often those things that pulls us up.”
“People will change; they will come and go but the systems remain the same.”
“If you’re listening and you’ve got a clinic that’s pulling your hair out and you’re struggling to keep on top of things, and the little, important details are slipping through, Asana is your answer. It really is.”
MENTIONS
- Asana
- Clinic Mastery Business Academy
- Grow My Clinic online course
SHOW NOTES
- [0:00:22.3] Introducing Asana
- [0:01:10.0] Topics that will be covered in this episode
- [0:01:51.1] What are low-level tasks and how to make sure they get done
- [0:03:08.6] How to set up Asana
- [0:04:20.8] Is it important to monitor even the smallest tasks?
- [0:05:30.0] How to document how tasks are done
- [0:07:01.8] How to assign other tasks to people and how to create recurring tasks on Asana
Welcome to the Grow My Clinic Podcast by Clinic Mastery, where we help you deliver amazing client experiences to grow your clinic!
In this episode, we’ll be giving you insights on what you can expect from this podcast series, an inside scoop to some of the guests we’ll be having on the show and other things you can look forward to on this podcast.
We’re gonna make sure these episodes are really short, sharp and practical. You can expect ten-minute episodes where we’re gonna be giving you actionable tips to make sure you can implement straight away in your business.
We’re hoping to deliver great value and excellent content that could help you grow your clinic business without compromising great client experience, so stick with us in the coming episodes!
QUOTES FROM THIS EPISODE
“Hey, we’re in business. You’ve gotta understand the money and you’ve gotta know what comes in, what goes out, so that you can continue to grow at the rate that you wish.”MENTIONS
- Tristan White, author of Culture is Everything
- Michael Griffiths, founder of The Referral Marketing Guru
- Clinic Mastery Business Academy
- Grow My Clinic online course
SHOW NOTES
- [0:00:45.6] What clinic owners can expect from the Grow My Clinic podcast
- [0:01:43.3] The Clinic Mastery approach to growing your clinic business
- [0:03:31.6] Some of the guests you can look forward to in the following episodes
- [0:05:58.6] Clinic Mastery courses and events
If you like this episode of the Grow My Clinic podcast, please don't forget to like, share, comment, and give us your ratings oniTunesand Stitcher. We appreciate your support and feedback!