Jon and Justin are back from Portland and the XOXO festival.

In the last few weeks we've had a chance to interact with many of our customers in-person:

  • Nate Smoyer – "I’ve been using the podcast as a prospecting tool. Signed one dreams client two weeks ago. Interviewed with one yesterday. Got invited to lead a panel and live podcast for an industry event."
  • Kyle Marshall – Kyle's creating multiple shows for MediaLab in Calgary.
  • Matt Cassinelli and Alex Cox have a new podcast called Supercomputer.
  • Jaime Macías has a great show called Open Tabs.

How big is the podcast market?

  • How many podcasts are there? Over 550,000 shows on iTunes and over 18.5 million episodes.
  • 64% of the US population is familiar with the term “podcasting” – up from 60% in 2017 (Infinite Dial 18)
  • 44% (124 million) of the US population has listened to a podcast – up from 40% in 2017 (Infinite Dial 18)
  • 26% (73 million) listen to podcasts at least every month – up from 24% in 2017 (Infinite Dial 18)
  • 17% (48 million) listen to podcasts weekly – up from 15% in 2017

We recorded this episode live

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What do you think?

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Show notes:

  • Thanks to Kevin Markham for being our first Patreon supporter! Also thanks to Adam Duvander and Dan Weaver.
  • Back from XOXO 2018
  • Justin's bootstrapping articles
  • Twitter poll: What are most podcasts doing wrong?
  • Seth Godin's podcast Akimbo
  • "Branded podcasts are ads people actually want to listen to" - Fast Company
  • Please review us in iTunes – it helps other folks find the show!

Want to start a podcast on Transistor? Justin has a special coupon for you: get 15% off your first year of hosting: transistor.fm/justin

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