Maxwell Bennett is an entrepreneur and investor that likes to move fast and grow with other like-minded leaders. Right now, Maxwell is 100% focused on Dirty Dough, a boutique cookie franchise that has centralized production with special machines to produce the world’s first 3 layer cookie. 

In this conversation, you'll hear Omar and Maxwell talk about

  • Why Sales is Fundamental to Success
  • Dirty Dough - Franchising
  • Combining the Business Model between Crumbl and Mrs. Fields
  • The Entrepreneurial Myth
  • Should a CEO do a $15/hr job?
  • The Origins of Dirty Dough
  • Dirty Dough vs Crumbl Cookie Lawsuit
  • Model & Economics over Passion for Product
  • Cookies and Mental health
  • Joy & Fulfillment in Business
  • Why Mission Statements are Vital
  • and much more!

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