Your most important asset in your business isn’t your mindset, isn’t the money on your bank account, but is your OFFER.
There I said it, and I am always so surprised to not see any business coach mention this, but I do. Because your mindset can be great, your marketing can be great, your branding can be great, but if your offer isn’t, word won’t go around and you will have a very hard time selling.
With my clients, I focus on their offer constantly and in my program Big Business, to which the waitlist is open right now, this is something we’re discussing weekly. And in my framework, I have created many steps to help you create your impeccable offer, or your PRODUCT TREE.
But why do you need a product tree and not, for instance, create an offer which suits the clients?
Because this will scare your clients off. I remember when I was still freelancing, it was so hard to buy from me, because no-one knew what my prices were, or what my offer exactly was, so the people who came up to me to work with me really had a lot of guts to approach me. Having an offer ready and prepared will help your clients immensly and you are really helping them by creating an offer with a low, medium and high tier. Also, by not selling your hourly rate, but your value and your experience + result you will have much happier clients!
In this episode I am sharing the steps you can take for you impeccable offer!
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