Tessa rejoins the podcast to talk about her team's success in supporting executives to be active and effective with their personal profiles. This strategy has been great for them on LinkedIn, so we dive into how they set it up and who they approached first with the idea. We also get into some brand marketing on LinkedIn, utilizing videos and paid campaigns. 

Tessa Vogel is a Wisconsin girl who fits most of the midwestern stereotypes. She loves to cook and bake, grew up surrounded by woods, and was accustomed to bonfire hopping on a lake. Tessa attended UW-Madison and graduated with a Bachelors's Degree in Communication Arts (TV, Radio, and Film track)  and minors in Studio Art (photography track) and Digital Studies. She worked in Chicago and LA for short periods of time (for entertainment and publishing gigs). 

Tessa's Links:
LinkedIn
Instagram