In this episode of Paradigm Playbook, hosts Dave and Steve address the challenges of finding and retaining quality staff for small sports businesses. They suggest attracting and training coaches for beginner levels, breaking down each skill into simple steps, and teaching them. They emphasize that pay scale is a crucial variable cost that controls top-line revenue and should not be a limiting factor. They suggest that hiring parents and teachers over experienced athletes can be a successful coaching strategy, as it is more profitable to have a better coach for lower levels and train them accordingly. They also stress the importance of investing in staff training and retention, creating a positive company culture, and engaging employees and coaches in different segments of the business.

Hello and welcome to Paradigm Playbook—a podcast for entrepreneurs in the business of sports. I’m Dave Kozak with my co-host Steve Cook.

For years, we’ve compared notes on the business books we’ve read and the concepts that helped shape our own success in business, in sports, and in life. This podcast will give you the critical takeaways in just 15 minutes a week—
it’s a quick and easy playbook for building a winning sports business.

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Visit paradigmplaybook.com for past episodes and additional resources for running a successful sports business. See you next week.