Instead of working on their businesses, most owners are trapped
working in their businesses, slaving away and grinding it out. Instead
of working on tomorrow, they are preoccupied with working in today.
They end up majoring in minor things. They worry about office
supplies instead of office processes. They focus on accounting details
instead of holding their employees accountable. They worry about the
company’s vision plan instead of planning the company’s vision. They
react with short-term, short-lived fixes instead of proactively creating
long-term solutions. They fixate on their mail, email, social media or
phone calls instead of communicating their expectations to their key
managers or employees.
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