In this episode, Dr. E. Scott Geller discusses with Dr. Kelly what he describes as Actively Caring. Active = behavior; Caring - Humanism. He describes himself as a Behavioral Scientist and encourages others to do the same. Dr. Geller advocates for better marketing and more effective dissemination of behavioral science. He engages listeners with stories of daily, real-life applications from his personal experiences and shares outcomes associated with Actively Caring-based interventions. To learn more about Dr. Geller, please visit www.ac4p.com. To contact him, email esgeller@vt.edu.