Today we are joined by Caroline McKenna, CEO + Founder of Social Good Connect.

Along with her passionate team, they are making employee volunteering as easy as ordering a takeaway! By connecting employees to their ideal volunteering opportunities through their unique digital search and match technology. And how volunteering can not only make an impact but make you feel even better than going to the gym. It's the feel-good factor.

How do you embed volunteering into your culture? Caroline shares how Social Good Connect can help you do this by setting clear goals and practical ideas to build this culture and encourage staff engagement. it is about starting with "small simple things but doing them consistently."

How can you help charities through volunteering?

Help them tell their story and raise awareness
Offer consultancy support
Build meaningful relationships that are mutually beneficial

Caroline discusses what B Corp means and how you achieve it. Social Good Connect is only 2 years into their journey and has become certified. Which is a huge achievement. But it doesn't stop there. This is a commitment to making their business a force for good and continuing to align their goals, operations and impact with the Sustainable Development Goals.

If you are an organisation that wants to learn the value of volunteering and the positive impact this can have on your business, give this episode a listen.