Zach Mitchem is a YouTube SEO Specialist, Content Creator, and Social Media Consultant at We Are Video Makers, a one-stop shop for growing your YouTube channel through content strategy and SEO. He is also the Chief Social Media Officer at Seller Universe Ecommerce Group and the YouTube SEO & Monetization Specialist at The Kavalier Inc. Zach graduated from Lindenwood University with a Bachelor’s in health services and from Weber State University with a Bachelor’s in integrated studies, psychology, nutrition, and pathophysiology.

In this episode…

In a world inundated by advertisements, people want videos that bring quality and value to their lives. How can you create content that gives you the best chance to succeed in selling your products and growing your brand?

Zach Mitchem has some advice for brands seeking to engage with their audience through content creation: find people who are passionate about the message they bring. It can be difficult to understand which platform to use to engage with your audience, but it doesn’t have to be. Zach recommends using a social media funnel to gauge the customer journey, so you can discover the best methods to market your brand.

In this episode of What Do You Do Next?, join Martin Zerrudo as he sits down with Zach Mitchem, Content Creator at We Are Video Makers, to discuss using video content to sell your products. Zach talks about how video content creators can bring value to their audience, the professional process and tools for creating high-quality content, and unique ways to build brand awareness across multiple platforms.