If you are using Instagram to build a brand or a business you need to have strategy behind every. single. post. In this episode I review 5 elements that every post should have before you press publish and make it live on your feed.

1. Starts with a Hook
2. Accomplish at least 1 of the following 3 goals; Educate, Inspire, or Entertain
3. Determine which visual you will use: Static image (solo picture), carousel post, Reel, Live, or Story
4. Be sure that the content fits within one of your content pillars (3-5 categories that your account focuses on)
5. Ends with a CTA (call to action)

The "ideal" content lengths
Reels: 7-9 seconds (but they can be up to 60 seconds)
IG LIVE: 15-60 minutes
Story: 8-10 (currently theses can be 15 seconds but IG is testing 60 second stories)
Carousel: 6-10 images / slides

Thank you so much for checking out the Dream Driven Mama Podcast!! This podcast is a production of Confetti Worthy Co.

Confetti Worthy is the company I am building in real time. My mission is to help moms build businesses and lives worth celebrating. I plan to do this through online courses on launching your own podcast and creating content and strategy for your Instagram account. The 1st course is expected to launch in spring of 2022.

If you want more, FREE, marketing, Instagram and podcasting tips come hang out with me on Instagram.

If you love the content I'm creating and wish to support the podcast financially in ANY way you can do so here.

Just a reminder that for the remainder of 2021 DDM episodes will be released bi-weekly and then in 2022 we will ramp up with episodes released every Monday!