Today, we’re highlighting a piece by David Tvrdon over at The Fix about the viability of mobile apps for small to mid-size publishers.
The article, “Does your news outlet need an app? Depends on your business model and resources,” discusses the costs and benefits of creating an app based on a publication’s size and audience. It’s important to know what your goals are before investing in a dedicated app.
https://www.todayinnewstech.com/articles/when-newspapers-need-apps/