👉 Should I be on Facebook or not?

I’ve been asked this question a thousand times. And I have given similar answers for the past several years because honestly, I believed that you did need to be on Facebook to be a successful business owner.

Over the last year I’ve been proved wrong enough to where I’ve changed my position. No - you do NOT need to be on Facebook to be a successful business owner, but you do need to understand the decision you’re making to dump the platform and what you’re going to need to do instead.