So much of business is accepted as the norm simply because it’s always been that way. Regardless of the harm these norms cause.
What happens when we reject bro-marketing and choose another path?
I’m proof that we can grow our businesses from a place of ethical marketing instead of mystery and manipulation.
We have so many options when it comes to marketing and how we grow our business. I was able to blow my goals out of the water by diversifying my strategies and trying new things.
This one lesson has led to the highest ROI in my business. So when you feel out of alignment, try new things and challenge the norm.
I shared about this transformation as a CEO with Ellen Yin on her podcast, Cubicle to CEO.
Topics we cover in this episode:
If you want to land your first feature for free while staying true to yourself, I want to invite you to watch my PR Secrets Masterclass where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachou.com/masterclass.
RESOURCES MENTIONED:
Join Gloria Chou's PR Community: Small Biz Pros: By Gloria Chou
Know more about Ellen Yin and Cubicle to CEO: https://cubicletoceo.co
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