On today’s episode Marc Lore and Gwyneth Paltrow hook up, FDA finally stands up to BPA, Kroger comes to shoppers’ rescue, what’s more important – price or loyalty, a PR machine that won’t stop and wont melt in your hand, on The Lempert Report a new convenience or waste of money at Aldi and Lidl, Jane Wilcox joins us on The Modern Shopper and the Bullseye is on Child Friendly Marketing – or maybe not so child friendly?