Our guest this week,https://twitter.com/yukaichou (Yu-kai Chou), is often referred to as a gamification guru. He is the creator of Octalysis Framework and is now the co-founder of Metablox NFT. Digging into his work, his passion for gamification, and seeing how he is implementing its principles in his new project, I am seeing that gamification is a powerful tool for community builders to not only help improve engagement in their communities but MOST importantly…make this world a better place.    ACCESS FULL SHOW NOTES HERE:https://www.heatherparady.com/blog/yukaichou ( https://www.heatherparady.com/blog/yukaichou) JOIN COMMUNITY BUILDERS MEMBERSHIP:https://www.heatherparady.com/membership ( https://www.heatherparady.com/membership) TOPICS FROM THIS EPISODE: Ethics in gamification and IMPROVING humanity Understanding human motivation  Having a higher meaning in your community

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