Welcome to a new episode of the Coaching Hive Podcast. Today we begin a four-part series on creating a business that is Uniquely Yours. As we prepare to jump into this topic, I’d like to share with you an idea that is critical to remember if you want to build a successful coaching business that you love. When building your coaching business, focus on your path first and foremost.

With our theme of simplicity, clarity, and vision for 2022 in mind, lets jump in.

Introduction

The real question here is how do you build a business that you love day after day, month after month, and year after year?

This concept of building a coaching business by focusing on your path first and foremost sounds good, right? But how many of us do that? It is easy to get caught up in the stories of other coaches, the processes they followed, the templates they used, and even the exact path they took to success. After all, if they followed the path to success, can’t you do the same?

But what if you follow that path and meet success along the way only to discover that this path you are on, doesn’t fulfill you, it doesn’t meet your needs, or leave you excited to wake up each morning and work inside YOUR coaching business?

On the outside you have a successful coaching business with clients, a filled calendar, and reliable income coming in. That isn’t the problem. It is the stuff inside. You are working inside a coaching business that doesn’t have you excited to learn more to better serve your clients and so you stop growing as a coach. You might even come to resent the clients and not be able to serve them to your best ability. Take this a level deeper and what happens when you are not fulfilled in your business?

The client whom you are guiding on their health and wellness journey isn’t seeing the results they desire because the coach guide isn’t a fully present guide.

Most people rely on following in the footsteps of others without realizing that those footsteps might not help you build the business that you love day after day, month after month, and year after year.

In fact you might find that you have veered completed off what was to have been YOUR path as a coach.

This leaves you regretting your career, feeling burned out, and maybe even guiding clients down paths that are not right for them. Your coaching career can become part of the health problem instead of the solution and that is certainly not what you want. After all, you likely became a health coach because you wanted to help others achieve their health and wellness goals.

Main Section

You might be imagining this bleak picture right now. You are trudging to your office, whether virtual, at home, or somewhere in your town and you feel the weight on your back of working inside a business that doesn’t bring joy, set your mind free to learn and grow, or bring a lightness to your step.

We have all seen people approach their work this way and you may have even felt this in the past, but that doesn’t mean this always has to be the case. Most recently I have seen a monumental shift in several coaches who chose to make a shift and create their own path forward. With guidance, gumption, and enthusiasm they are learning from others, but sticking to their path.

That is the critical component. They are sticking to THEIR path. Not someone else’s path. But how do you do that? How do you stay true to your own path in the day of social media where everyone else seems to have it figured out and present a specific process, template, or set of guidelines to follow?

I’ll let you in on a secret.