Joining me today is Stephen Houraghan who is a Brand Strategist and Founder of Brand Master Academy. He has created a proven system that provides the keys to a structured framework that helps freelancers and agencies evolve into brand strategists. Stephen is on a mission to revolutionize the way branding professionals operate.

So today is all about how to attract dream clients that respect your talent and value your offering!

Let’s talk about…

  • What positioning is and why it’s important for brands
  • The difference between going deep instead of wide when it comes to your products or services
  • Focusing ‘deep’ instead of ‘wide’ and attract dream clients that respect your talent and value your offering
  • Tips for selling your own service or product

SHOW NOTES: https://themichellefernandez.com/podcast/150