After your first launch… then what?
In this episode, Lydia shares what actually happened after her first $10K launch in 2020, including real revenue numbers, expenses, profit margin, and the lessons she learned from relaunching the same program multiple times.
She walks through how launching the same digital course three times in one year built momentum, strengthened relationships, created coaching opportunities, and led to new paid workshops based on real student needs.
This episode is part of the 21-day From Purpose to Impact series and is designed to show you what building an online business actually looks like in real time.
That’s how purpose turns into impact.
In this episode, Lydia covers:
• What happened financially after her first $10K launch
• Why relaunching the same program quickly builds momentum
• How raising the price still produced strong revenue
• The power of cohort-style programs for building trust
• How one-on-one coaching and paid workshops emerged naturally
• Real revenue, expenses, and profit margin from her first year
• Why launching is a learning system, not a one-time event
Reflection
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This is Day 6 of a 21-day series. Follow or subscribe to Your Online Business Mentor so you don’t miss what’s coming next.
If you’ve built a course but sales aren’t consistent, your course isn’t the problem. Your delivery model is.
I created a free resource called The Course Evolution Guide that shows you how to turn what you’ve built into a cohort-driven experience that increases revenue, engagement, and student transformation.
Download it at https://launchwithlydia.com/evolution.
Explore all online business resources, courses, and programs at https://launchwithlydia.com
Looking for a platform to run your online business? Get a 30-Day Free Trial + training & support at https://launchwithlydia.com/kajabi
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