Drew Marconi, founder of https://www.inteligems.io/ (Inteligems), swings by to talk about pricing and how it impacts your bottom line. Your customers may be Most valuable growth levers to pull to drive sales without giving up too much profit. "Smart" pricing like the impact of free shipping, especially on smaller items. Ending things in 9 gives a significantly higher conversion rate (Regularly 10%). Discounts that increase the order value, buy more, save more. Guessing the price of Drew's favourite snacks