Marketing a subscription as an author is hard. Will readers want to sign up? How will I even get the word out about my subscription? We are here to help. From launching your subscription to building your reader community, this episode serves as your guide to going from 0 to 1 on your author subscription :).

Join the Ream waitlist to get your invite early, before our public launch: https://www.ream.ink/

Join our community of 1300+ subscription authors: https://www.facebook.com/groups/subscriptionsforauthors

Get the Subscriptions for Authors Starter Guide and 2022 Subscriptions Report Delivered to Your Inbox... for free... on January 30th: https://subscriptionsforauthors.com/

You can also find the episode transcripts here: https://subscriptionsforauthors.com/podcasthome

EPISODE OUTLINE:

0:00 Introduction to Subscription Marketing

2:11 Marketing Your Subscription as Serial Fiction Author

4:07 Marketing Your Subscription as KU or Wide Author

5:58 How Emilia Fosters Trust in Her Readers

10:46 Community is Your Superpower in Subscriptions

13:30 How to Build Relationships with Your Readers

20:19 Why Barnes and Noble is Growing Again

24:12 Five Stages to Subscription Marketing

27:58 Phase One: Pre-Launch

34:42 Phase Two: Beta Launching

37:40 Phase Three: The Launch

40:46 What Authors Can Learn From Ticketmaster

43:15 How Lifetime Subscriptions Made This Podcast $300k

45:55 Phase Four: Post-Launch Marketing

51:27 Phase Five: Marketing to Your Existing Subscribers

54:40 Our Final Advice on Marketing Your Subscription

1:01:08 Conclusion and Outtro

ABOUT SUBSCRIPTIONS FOR AUTHORS

We are the premier community to learn about making money from subscriptions as an author. We have this weekly podcast, our Facebook Group with hundreds of fellow authors, and a newsletter where we are committed to having the best free educational resources and networking for authors looking to break into this exciting new publishing model.

ABOUT REAM:

Ream is a platform that helps authors make money with subscriptions. Think of us like Patreon built for fiction authors by fiction authors.

The platform allows writers to build communities around their stories and charge a monthly fee that rewards their super fans with connection and access.

You can join Ream and start making money from subscriptions on the only platform built by authors for authors: https://ream.ink

Thank you so much for listening to this podcast! Always feel free to reach out to the team at contact@ream.ink. Happy writing everyone :)