Juliana Whitney is the Founder of Cann Strategy and Leefsheets and has been a uniquely creative cannabis business strategy consultant since 2015.

Juliana has acted as a key creative and strategic component in the growth of six startup companies in healthcare, fine foods, and cannabis. Here are a few of the topics we’ll discuss on this episode of The Consulting Trap:

  • How Juliana became a cannabis consultant.
  • The challenges of getting into the cannabis industry.
  • How Juliana got her first clients for her consultant business.
  • How to know if a client is going to be difficult to work with.
  • The importance of learning when to say no.
  • How Juliana grew her two businesses differently.
  • The benefits of using a product service.
  • The process of acquiring clients.

Resources:

  • Cann Strategy
  • Leafsheets
  • Podcast Chef

Connecting with Juliana Whitney:

  • LinkedIn
  • Twitter

Connecting with the host:

  • Brian Mattocks on LinkedIn