In his year one, Lekh’s been working as a Programmatic Account Specialist at Publicis Media, a full-service media agency where he manages programmatic display advertising campaigns for global brands. Some of the things that Lekh and Blair discuss include a 101 lesson on programmatic advertising, how to get started working in programmatic advertising (hint: free certifications help); and, why the job search can be approached like a B2B marketing funnel.