In the second episode of PPC Talks, Usama and Efe share effective ways to scale a Performance Max campaign aside from increasing your budget. This includes the supplementary campaigns to run with PMax campaigns, thinking outside of the box when creating asset groups and audience signals, and many more! A question from one of our awesome subscribers is the inspiration for this video. We appreciate all the support you guys have given our channel and we’d love to hear more from you! 💚

If you want to know more techniques and secret strategies for successful campaigns, you can ask Kasim and John directly in our Weekly Live Q&A Session. Catch them live every Friday at 1 PM PST.

Watch Kasim and John reveal how you can use the Stair-Step Method to scale your Performance Max campaign in last week's 1-hour session, here: https://www.youtube.com/watch?v=oP4JmGyBKCg&t=0s (https://youtu.be/oP4JmGyBKCg)

00:00 How to Scale a Performance Max Campaign with the best Google Ads strategists 01:12 When to increase your Performance Max budget to scale your campaign 03:15 Supplementary campaigns to run with Performance Max campaigns 06:49 The importance of website optimization when scaling your PMax campaigns 08:19 Other factors to consider when creating asset groups and audience signals 10:38 Use your Performance Max insights tab data to find more of the right audiences

Related Videos: 💯 Performance Max Campaigns - Insights Tab Fully Explained! https://www.youtube.com/watch?v=S0M1CQ8y5oY&t=0s (https://youtu.be/S0M1CQ8y5oY) 🤔 Understanding Performance Max Listing Groups: https://www.youtube.com/watch?v=q817sWIQVoE&t=0s (https://youtu.be/q817sWIQVoE) 🤯 Introduction to Performance Max Asset Groups: https://www.youtube.com/watch?v=7ohLv4YvV1w&t=0s (https://youtu.be/7ohLv4YvV1w) 💯 New Internal Performance Max Strategy Too Good Not to Share Publicly! https://www.youtube.com/watch?v=UGa79blLUEc&t=0s (https://youtu.be/UGa79blLUEc) 🥷 Hacking Google Ads Performance Max: https://www.youtube.com/watch?v=AlMRXaVTJ-Q&t=0s (https://youtu.be/AlMRXaVTJ-Q) 🔋 Optimize Google Ads Performance Max Campaigns Using Smart Shopping Campaign Data: https://www.youtube.com/watch?v=aG9QNQdgRhs&t=0s (https://youtu.be/aG9QNQdgRhs) ❗️ Important Performance Max Update – Focusing on New Customers Only: https://www.youtube.com/watch?v=Vv_-oO7Bbnk&t=0s (https://youtu.be/Vv_-oO7Bbnk)

🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://www.youtube.com/watch?v=oXoFn7dUvL8&t=0s (https://youtu.be/oXoFn7dUvL8) https://www.youtube.com/watch?v=_mOv9_qrtpg&t=0s (https://youtu.be/_mOv9_qrtpg) https://www.youtube.com/watch?v=syadgcDVntU&t=0s (https://youtu.be/syadgcDVntU)

Want to learn more about Google Ads Performance Max? https://www.youtube.com/playlist?list=PLpSgV5gCkUviyl7qG5UTCySebihr5ciAG (https://youtube.com/playlist?list=PLp...)

🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://www.youtube.com/watch?v=4Kcf-IHVbAw&t=0s (https://youtu.be/4Kcf-IHVbAw)

🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists: https://www.youtube.com/watch?v=9TziUBrF_hs&t=0s (https://youtu.be/9TziUBrF_hs) Apply here: https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa2hPQ1owb3VLcGEyemVYYkEtZU5pdUJrbDlkZ3xBQ3Jtc0tseXdVVlc4aThic2hYSVNPcS1iZUUybGpBaG1KVmhUZUFOWVhRODNlcDVYN1VSTnJZZjlwYURtUjZFUFNpeDEtV0s5a3l4bnVsUTVwa1JIeEE1UURKRkNGdDFzMFJJZUhUZDJteGdaZ1FFcmJyTm9vZw&q=https%3A%2F%2Fsol8.com%2Fapply%2F&v=-_S4SOTRzX8 (https://sol8.com/apply/)

💯The Ultimate Guide to Google Ads for Lead Generation:...