The Golding Group's resident Professor of PR Pritch Pritchard, APR starts a multi-part series of discussions about overlooked aspects of public relations with a conversation about community involvement and relationship building. Philanthropy, public events and employee giving programs all benefit businesses as responsible members of the local community. But there is so much more a business can do, for all the right reasons. . Bonus question: What are your family plans for the Christmas holiday? . Subscribe to the NeoMarketing podcast on iTunes http://bit.ly/TheGoldingGroup and videos on YouTube http://bit.ly/GoldingGroupYouTube . Every week on the NeoMarketing podcast, The Golding Group partners Pritch Pritchard, APR and Kyle Golding briefly (5-8 mins.) discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining. . https://thegoldinggroup.com . Let's engage. Follow us on Twitter: https://twitter.com/GoldingGroup Instagram: https://www.instagram.com/thegoldinggroup LinkedIn: https://www.linkedin.com/company/the-golding-group Facebook: https://www.facebook.com/StrategicBusinessGrowth