The role of a salesperson goes far beyond an initial conversation and the actual sale of a product or service. Sales can continue far past the sale, and it can be a mix within customer service. In today's episode of Beyond the Books, Lindsay is joined by her friend Jeffrey Gonzalez to talk about sales, and what can make or break a great sales experience. She gives an example of what not to do, and how a business/customer relationship can turn sour quickly. They also talk about why it's important to do your due diligence during a sales process, and why you should understand that not all customers are good customers. To connect with Jeffrey, visit him at https://www.linkedin.com/in/jeffrey-gonzales/ or at https://www.payentry.com/ To reach Lindsay Kline, email info@sakline.com or visit sakline.com. You can also reach them at 866-266-5738.