In a recent Training Unleashed Podcast, Evan Hackel discussed these issues in depth with Mike Farrell, CEO of Green Leads, a Massachusetts-based company that provides sales, marketing and lead-generation services. Note that their discussion was not limited to outsourcing a lead-gen company, but to the larger question of how and when it makes sense to outsource. If you’re determined to maximize your company’s efficiency and ROI for every dollar you spend, you will want to listen to this unique podcast discussion. Learn more about your ad choices. Visit megaphone.fm/adchoices