There is a missing ingredient from all of the advice, strategies, tactics, and approaches given to founders on how to build their company. Today we dive deep into that missing ingredient:

• The Inner game – and why it’s so critical to founder success
• Why most advice given to founders always focuses on activities and neglects the most important ingredient
• How founders can build their inner game
• How to kickstart your inner game – and how to use it to crash through milestones and challenges as they arise