Ravia sits down with Edmonton designer Suvi Sharma to trace how her nani’s (maternal grandmother's) underpaid embroidery work for luxury houses shapes her brand Silver's Wind's mission today. We talk identity, confidence, and what it looks like to build a modern fashion brand that gives credit, names makers, and pushes back on cultural erasure.
• Suvi’s nani as the core inspiration and a window into artisan labour behind luxury fashion
• Moving from India to Canada and holding onto Indian-ness in public style
• Family mindset as the source of confidence and creative risk-taking
• Leaving corporate marketing and starting SilversWind as a jewellery brand
• The pivot into clothing that blends Indian silhouettes with everyday wear
• Why “boho chic” can hide copying and a colonial lens in fashion
• Launch results, global buyers, and the demand for culturally aware design
• Cultural appreciation versus appropriation and how credit changes everything
• Supply chain choices, knowing makers by name, and what accountability looks like
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