You know that time at the end of the quarter when you realize you’re just not going to hit that magic number? What happened? It’s likely that you’ve run into one of the five major pitfalls of building out your sales pipeline. Here to outline these five mistakes is Don Erwin, Head of Revenue at Mixmax and co-host of The B2B Sales Show. He discusses: The right way to uncover budget Accurate sales forecasting Understanding the buyer’s journey from the prospect’s perspective Maintaining control of the sale To hear this episode and many more like it, subscribe to The B2B Sales Show on Apple Podcasts or listen here. Follow us on Instagram & LinkedIn!