Cohosts Bob Graham and Tom Brush discuss how to prepare you customers, your team and others for what you are about to launch and how it is as important -- and often as overlooked -- as heating the griddle before you put the pancakes on.

Tina Asher's book is at

https://www.amazon.com/Teetering-Frazzled-Overworked-Persons-Embrace/dp/1734734035

Renegade Success Network is at http://renegadesuccessnetwork.com

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