In this episode, recorded on February 24, 2026, we dive deep into Ziidi Trader. We break down what it is, how it works, and what it means for investors.

Our guests:

• Aliya Khanbhai - Head of Wealth and Insurance, Safaricom

• Gitau Macharia - Product Owner Wealth Management, Safaricom

• Eric Ruenji - Founder and Chairman, Theo Capital Holdings

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Show Notes

00:00:00 Introduction

00:07:40 Ziidi Trader and its Key Differentiators

00:11:51 Omnibus Structure and Share Ownership

00:17:59 Onboarding, Fees, and Trading Costs

00:23:03 Backend Execution, Liquidity, and Market Hours

00:33:34 Order Matching, Cancellations, and Dividend Payout

00:37:21 Order Book, Reversals, and Nominee Voting

00:41:48 The Future of Ziidi Trader

00:44:31 How To Buy Shares

00:51:46 Access for Investors in the Diaspora

00:55:31 Customer Support, Trading Limits, Market Risk, and Investor Education

01:02:17 Closing Remarks

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