Black Friday 2021 is set to dominate the online retail calendar once again. Last year, digital acceleration brought on by the COVID-19 pandemic saw global ecommerce sales grow by 28% year on year. As the world shifted to online retail, so did the volume of declined payments impacting e-tailers bottom line.
We welcome expert panellists from Signifyd, the world’s largest provider of guaranteed fraud protection, to discuss innovative methods of conducting payments.
We cover:
• How e-tailers can boost Black Friday revenues by avoiding payment platform declines
• What post-Brexit payment strategies marketers should implement when expanding into new regions
• Why UK marketers should be aware of impending payment legislation changes in 2022