In the competitive world of SEO, practices are forever being refined in the hunt for Google glory. But what exactly should your link profile consist of? Our team of tech and creative specialists are going head to head in the battle for the perfect link.

In this masterclass, we'll discuss why not all links are the same and whether its more important to put solid tech or creative content at the front of your SEO plans. Join our directors from SEO and Digital PR, as they probably come to blows over what link profile looks best.