A conversation that begins as a discussion of the hottest trends in Advertising quickly turns into a debate show in this week's Break Room. But hey, every advertiser knows, sometimes organic sentiment trumps scripted narrative. What place do you think Content Marketing should take in campaigns moving forward? Is it truly short-sighted to let align your brand with the success of specific platforms? If so, how should brands walk the line between evergreen tactics and the status quo of the current media landscape? 

Catch The Break Room every Wednesday at 2:00 PM Central @GriffinWink on Facebook and Youtube Live.