AudioMag - Magazines Canada: Recent Episodes

Magazines Canada

AudioMag brings new views, opinions and timely information straight to you, from the magazine industry’s best and brightest. AudioMag is a Magazines Canada podcast produced by Messenger Bag Media.

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Craig Sweetman provides context to the current Canadian retail landscape and his outlook on the state of circulation & newsstand in 2022.

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Podcasts may seem relatively new, but they've been around for almost two decades. Join Michael Brown for tips & insights into the history of podcasting.

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When is it worth submitting your publication to awards competitions? What are the judges even looking for? How can you stand out?

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How do you go about asking the best questions to go beyond the surface-level detail and transport your audience to the heart of the story?

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Chris Chambers discusses the state of the newsstand in 2021 and what the Canadian distribution landscape looks like.

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Jason Maghanoy discusses the relaunch of Canadian Business magazine & how brand extensions are an important part of the new brand.

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Phil Scrutton discusses the results of BrandSpark's Click & Collect Study and the impact the pandemic has had on magazine shopping habits.

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Kathy Ullyott from the University of Guelph-Humber talks about media and journalism programs and the ways in which they’re preparing students for the brave new world.

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In this episode of AudioMag, listen as Conan Tobias, Publisher of Taddle Creek, and Chris Chambers, poet and Magazines Canada’s Retail Accounts Manager, talk with Magazines Canada about planning and executing virtual magazine launches, and what it's like reading at different live and virtual events.

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In this episode of AudioMag, hear from Delon Rashid, President and Managing Partner at Turnkey Media Solutions, about how he adapted his new B2B brand in the wake of COVID-19 changes, how he envisions the future of Turnkey and what he's looking forward to as we go into 2021.

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In this episode of AudioMag, learn from Lisa Whittington-Hill, Publisher of This Magazine, what it’s like to run a magazine while maintaining charitable status. Hear from an industry veteran about the day-to-day challenges of working with a small team while publishing a magazine with charitable status.

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In this episode of AudioMag, Don Gillmor, journalist and published author, speaks with us about how being a magazine writer has changed over the years and how he’s found balance writing for magazines and working on his books. Listen as he shares tales of working for your favourite Canadian magazines and offers his best advice for writers of all experience levels.

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In this episode of AudioMag, we talk to Janine Vangool about the community of creatives that she has built through her magazine, UPPERCASE. Listen as she recounts how and why she created UPPERCASE and why it’s important to her to maintain such a vibrant community.

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In this episode of AudioMag, learn about managing events while avoiding staff burnout, what to look for in a virtual conference platform, how being online impacts your magazine’s ability to interact with its audience and more as Magazines Canada talks to Tara Jacobs and Stacy Bradshaw from Annex Business Media.

Stay informed as Magazines Canada continues to monitor the evolving situation surrounding COVID-19 and continues to serve you, our members by subscribing to our bi-weekly enewsletters and following Magazines Canada on social media.

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In part two of this two-part series, we interview Jocelyn Bell from Broadview, contributing writer Julia Métraux and James Anderson of Reader's Digest about their experiences in editorial, being a contributing writer and advertising sales during COVID-19.

Stay tuned as Magazines Canada, your national association, continues to monitor this evolving situation and update you as best that we can through our social media channels, enewsletters and member bulletins.

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In part one of this two-part series, hear from Melissa Summerfield, Jessie Johnston and Michele Gerard as they share their experiences in publishing, production and being a retailer during COVID-19 shutdowns.

Stay tuned as Magazines Canada, your national association, continues to monitor this evolving situation and update you as best that we can through our social media channels, enewsletters and member bulletins.

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In this special episode of AudioMag, Magazines Canada responds to your COVID-19 concerns through interviews with Magazines Canada staff. Listen as our producer, Michael Brown interviews Executive Director, Melanie Rutledge; Director, Communications and Public Engagement, Brianne DiAngelo; Manager, Retail Accounts, Chris Chambers; and Director, Business Development, Evan Dickson about everything you need to know about government funding responses to COVID-19, communicating with your audience, managing your distribution plan and business continuity planning during this uncertain time.

Stay tuned as Magazines Canada, your national association, continues to monitor this evolving situation and update you as best that we can through our social media channels, enewsletters and member bulletins.

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In this episode of AudioMag, we talk to Sharine Taylor about the global community she has built through her magazine, BASHY. Listen as she recounts how and why she created BASHY and why it’s important to build and maintain a community, not only as a publisher but as someone living in a big city.

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During this bonus episode of AudioMag, enjoy a special conversation between Joyce Byrne and Kim Latreille, the duo behind the updating of Magazines Canada’s Code of Reader and Advertiser Engagement. Listen as they chat the rationale behind the Code and its update in modern magazine publishing.

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Developing a distribution and retail plan for your magazine can be a challenge. In part two of this episode of AudioMag, James Mullinger, the Co-Founder and Editor-in-Chief of [EDIT], discusses how he has found a distribution plan that works for their magazine.

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Developing a distribution and retail plan for your magazine can be a challenge. In part one of this episode of AudioMag, James Mullinger, the Co-Founder and Editor-in-Chief of [EDIT], discusses how he has found a distribution plan that works for their magazine.

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As the magazine industry continues to change, there are many things that we can learn as long-standing magazines continue to adapt and succeed. In this episode of AudioMag, Melony Ward, publisher of Canada’s History and Kayak: Canada's History Magazine for Kids, discusses how she looks to the past to move forward.

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With a minority government, magazines must be focused in order to stay at the forefront of public policy. In this episode, Shirlee Engel, Public Affairs Counsellor at Compass Rose Group, reflects on the 2019 federal election and looks forward to what the results mean for Canadian magazines. This episode of AudioMag is produced by Messenger Bag Media for Magazines Canada.

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In order to adapt to the changing marketplace, magazine publishers are finding creative, new revenue streams. In this episode of AudioMag, Matthew Stepanic, editor of Glass Buffalo and poetry editor of Eighteen Bridges, shares his journey from publisher to retail curator. This episode of AudioMag is produced by Messenger Bag Media for Magazines Canada.

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Events can help you build community and benefit your magazine in diverse ways. Listen as Magazines Canada discusses how small, independent magazines can benefit from hosting events with founder and publisher of Curated Life, Julene Chung. This episode of AudioMag is produced by Messenger Bag Media for Magazines Canada.

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After a few years of slow but steady growth, the latest numbers from the U.S. show a surge of podcast listeners in 2018. With more people tuning in, magazine publishers and brands are getting in on the action. But creating podcasts that people actually want to listen to requires strong editorial strategy and audience development.

In this special two-part episode of AudioMag, we hear insights on the podcast industry from Tom Webster, SVP of Edison Research; Chris Boyce, co-founder of Pacific Content; and Dan Misener, Pacific Content’s Head of Audience Development. Through these conversations we unpack audience data and take a close look at best practices for podcast production.

This is Part II.

Music: TimeTrain by PC III

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After a few years of slow but steady growth, the latest numbers from the U.S. show a surge of podcast listeners in 2018. With more people tuning in, magazine publishers and brands are getting in on the action. But creating podcasts that people actually want to listen to requires strong editorial strategy and audience development.

In this special two-part episode of AudioMag, we hear insights on the podcast industry from Tom Webster, SVP of Edison Research; Chris Boyce, co-founder of Pacific Content; and Dan Misener, Pacific Content’s Head of Audience Development. Through these conversations we unpack audience data and take a close look at best practices for podcast production.

This is Part I.

Music: TimeTrain by PC III

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First-person pieces have long been a staple of magazines and their presence has grown with the rise of hot-take culture.

In this episode, Kim Pittaway examines the key elements that make a personal narrative work. Kim Pittaway is the director of the MFA program in creative non-fiction at the University of King’s College in Halifax.

Music: TimeTrain by PC III

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Content marketing, when done right, can cut through the noise and deliver an engaging experience to audiences.

In this episode, Vice President of Product at Bookmark, Arjun Basu shares on the evolution of content marketing over the past 15 years. He discusses shifts in publishing, consumer demands and ad dollars.

Music: TimeTrain by PC III